
Loading summary
Jennifer Peers
This is Jennifer Peers, and you're listening to this Is Purdue.
Kate Young
Hi, I'm Kate Young, and you're listening to this Is Purdue, the official podcast for Purdue University. As a Purdue alum and Indiana native, I know firsthand about the family of students and professors who are in it together, persistently pursuing and relentlessly rethinking. Who are the next game changers, Day difference makers, ceiling breakers, innovators? Who are these boilermakers? Join me as we feature students, faculty, and alumni taking small steps toward their giant leaps and inspiring others to do the same.
Jennifer Peers
I really wanted to just see the world, and I knew that Purdue would allow me to do that. I think that was the biggest thing for me was the name recognition, the rigor of the curriculum. I knew that when I graduated, I'd be able to go anywhere in the world.
Kate Young
In this episode of this Is Purdue, we're talking to Jennifer Piers, president and CEO of Indigo, a Lyles School of Civil and Construction Engineering alumna. Jennifer was appointed president and CEO of Indiana's largest public transit agency in May of 2024. You'll hear more from Jennifer about how Purdue students in Indianapolis can take full advantage of the Indigo bus lines to greater benefit their student experience, explore different parts of the city and expand their access to internship and job opportunities. You'll also learn more about Jennifer's vision for the future of public transportation in Indianapolis, including the recent opening of Indigo's Purple Line and the upcoming opening of the Blue line in 2027. And how do large events in downtown Indy, such as the recent 2024 NBA All Star Game in February, or, you know, the biggest pop star in the world touring the city for three nights helped to grow Indigo ridership. She shares more on all of this as well. Plus, we dig into how Jennifer's civil engineering degrees from Purdue helped prepare her for her role leading Indigo. Okay, let's get to it. Here's my conversation with Jennifer.
Jennifer Piers
Jennifer, thank you so much for joining this is Purdue. This is our official university podcast. So we're excited to dive into, you know, your past Purdue journey, your current journey leading Indigo, which is Indiana's largest public transit agency.
Kate Young
So we're excited to get started.
Jennifer Peers
Me too. Thank you for having me.
Jennifer Piers
Absolutely. So recently in May, you were appointed to president and CEO of Indigo, and this just benefits so much of the Indianapolis community, and now it's supporting our Purdue students in Indianapolis as well. So tell us a little bit about your background with Indigo and how has it felt, you know, taking on this new leadership role?
Jennifer Peers
I started Working with Indigo as my client. When I was in the engineering consulting industry, I think it was back in, like, 2004. So I've been working with Indigo for a long time and just got the pleasure of working for indigo starting in 2020. So I started in April 2020, height of the pandemic. I had a gosh. So let me go backwards again. The things that I had worked on with Indigo. The first job that I had working with Indigo was to identify bus stops throughout the city and find places where we could put shelters in. So it's always a goal of Indigo is to make our stops more accessible and more comfortable for our passengers. So that was our job. We had to find a hundred places to put shelters on the street. And it sounded easy at the time. I came quickly to learn about the challenges of public transportation. So that was first job. Did a number of things over the years. Worked on facility H VAC improvements, lighting, security. Did the alternatives analysis for the Red Line, which was the original study, to help identify what streets the Red Line should run on, where the station should be. And so was super thrilled when Indigo called me and asked if I would come over in the role of chief development officer. So that was in charge of all of the planning and engineering for not only our bus infrastructure, but also our facility infrastructure. So again, did that in April 2020 started. There was nobody in the office. We were working from home for a very short period. When you compare it to other businesses, I want to say it was only five or six weeks, but I started during those five or six weeks and got right to work. So did that role for about four years when I was asked to jump in as the interim CEO when our previous CEO departed. So it's been great. There's so much to learn. I've always really gotten a lot of energy from learning new things and exploring new things. And so this has been just tremendously fun, getting to learn all the different pieces of the work that we do, digging in a little bit deeper than I did in my previous role, and getting to meet so many new people. So it's been great.
Jennifer Piers
I want to go back to engineering. You got your bachelor's degree in civil engineering in 1995 from Purdue and then your master's in civil engineering in 1997. Let's talk a little bit about your Purdue experience. Why did you decide to pursue civil engineering and why Purdue?
Jennifer Peers
I grew up in a small town in Wisconsin and really was just looking for an opportunity to see what was outside of the borders. We were just outside of Minneapolis St. Paul. So university of Minnesota was an option. University of Wisconsin was an option. But I really wanted to just see the world, and I knew that Purdue would allow me to do that. I think that was the biggest thing for me was the name recognition, the rigor of the curriculum. I knew that when I graduated, I'd be able to go anywhere in the world. And so that was exciting to me. And I envisioned myself, you know, big city on the coast somewhere, mountains, ocean, all of that. And so that's why I picked Purdue. So I actually started out in aeronautical engineering. And I look back, I think that was how I convinced my parents to let me go to Purdue without state tuition. I'm gonna be a. I'm gonna be an astronaut mom. But I quickly learned that I gravitated to something a little bit. I say concrete, which is kind of funny because it's not meant to be a pun, but something that I can see and feel and touch felt a little bit more comfortable to me. And then I also just felt like civil engineering gave me more flexibility on where I could live and. And the different options of what I could do. I think I came to civil engineering, or engineering in general, not really knowing what I was getting into, but lik and thinking that that was a good career for a woman to be in. And then I just sort of found my way from there, Just little steps at a time. So I started in aero, and then I went into civil, and I picked structural, and then I moved into transportation. So just sort of narrowing and finding my groove along the way.
Kate Young
Yeah, and that makes sense.
Jennifer Piers
Civil engineering has a few more career paths, probably than some of the other engineering verticals.
Jennifer Peers
It felt like it to me, at least. Yes.
Jennifer Piers
Yeah, absolutely. You know, reflecting back on your time at Purdue, are you able to share any favorite memories, classes, mentors, professors, who influenced your career path today?
Jennifer Peers
So many. So many. I'll try to keep it brief. I'd say the biggest thing that I influenced, me and my time at Purdue was being part of the Purdue engineering student council. I met so many friends there, met my husband there. We were both on the council together and just had an opportunity to try out leadership roles, kind of peek the creative juices that, you know, I might not get in statics and dynamics classes. So that time and the things that I learned and the people I met, you know, stay with me. Of course, today, Absolutely. A couple professors who jumped to mind. First of all is John Fricker. He taught the transportation classes and sort of showed me the softer side of civil engineering. So more of the transportation planning. The studies which really spoke to me. I was like I said, was good at math and I liked the math end of engineering, but I'm probably not the traditional sit behind a computer, do research, that type of thing. So it was nice to see ways in which I could build my career in sort of the gray areas. So it wasn't all calculations. There's not always a right or wrong answer. There's a lot of trade offs. And I liked that about the work. So John Fricker unfortunately passed away a few years ago, so I never, I think I got to tell him a little bit about how much he meant to me, but I'll take this opportunity to, to reinforce that. And then Kumara Sinha was another one. He was my advisor in graduate school and I think he's still maybe hot in the halls of civil engineering. I hope so. But great guy, fabulous mentor. Was, especially in my graduate career, really important to my development.
Kate Young
So as a boilermaker, how did Jennifer's Purdue education prepare her for her role at Indigo? I asked her about any specific skills or experiences from Purdue that she's found especially valuable in her current role. Plus, we dive into how Indigo supports Purdue students in Indianapolis by providing accessible and efficient transportation options.
Jennifer Peers
Oh, gosh, lots of ways. I would say the leadership opportunities at Purdue Engineering Student Council. I was in Kai UP Salon. Having a chance to lead initiatives, be creative, work directly with faculty was important and then I think the overall rigor of the program. I was chatting with my husband about this last night because he's also a civil engineer. And I think that Purdue sets the expectation of success. And so I think we both agreed that that meant a lot. You know, you were expected to show up at that first industrial roundtable and be in a suit and have a resume. And, you know, you're 18 years old and this is all foreign, but they really kind of throw you into things and expect that you will figure it out and succeed. And I think those skills work all the way through your life.
Jennifer Piers
Absolutely. Our biggest boilermaker development right now is in Indy and we're really excited about our expansion with our new urban campus in Indianapolis. How will these Purdue students benefit from Indigo's transportation options?
Jennifer Peers
We have a wonderful network and Indianapolis is a walkable downtown. It is one of the reasons why we draw so many conventions. It's easy to get around and the campus is right on the edge of so many great parts of our community. The transit system connects the campus with the downtown. And so I like to think it just gets us a little bit further. It will allow students to access housing that maybe is a little bit further away than they would be able to get otherwise. Will allow them access to employers not only in the downtown, but all of the areas of Indianapolis. We're a pretty big spread out city and we have employment in so many different areas of the community. And so by having transportation, I hope students will take advantage of that and get out and explore a little bit. There's so many great opportunities, not only in the downtown area, but all of the different parts. Broad Ripple and Fountain Square and Greenwood and Beech Grove Motor Speedway.
Jennifer Piers
Absolutely.
Jennifer Peers
Yep. It's a way to connect and I think a way to save a little bit of money and still get where we need to be.
Jennifer Piers
Absolutely. I'm a proud former Fountain Square resident, so I love that area. I love, love downtown Indy. What advice would you offer to Purdue students about navigating and, you know, making the most of the transportation? You kind of just touched on that. But how can they really make the most of this great option that they have?
Jennifer Peers
It's so accessible and it can feel maybe a little intimidating at first. So I would encourage them to check out our website. There is information about how to ride that is very helpful. They also should sign up for our social media channels and follow those because we have a lot of fun social media content that not only teaches them about how to ride, but how to pay for our service and then also how to connect with our community. So definitely sign up for our social media channels and then get a buddy and explore a little bit. I also want to encourage people to reach out to the operators when they get on the bus. The operators know the city better than anyone else. We don't have operators who are assigned to specific routes. They drive all the routes so they will know their way around. They'll be able to help the students connect to not only different parts of the city, but to different routes and certainly start up a conversation, make a new friend.
Jennifer Piers
As a boilermaker yourself, you know, how does it feel to contribute to the accessibility, the convenience of public transportation for current and future generations of Purdue students?
Jennifer Peers
It feels great. Our bus rapid transit lines are so exciting to be a part of. They are really groundbreaking. It's surprising. We have had so many agencies from all over the country come and learn about our bus rapid transit. So being able to provide that premium service to community and to the students, really excited about. So I hope students will take advantage of that. I'm confident it will be a great experience.
Kate Young
For them, one of the biggest projects the Indigo team has been working on is the Purple Line, which recently started service on October 13, 2024. The Purple Line travels 15.2 miles and connects Indianapolis to the City of Lawrence. It also brings major infrastructure improvements, including nearly 10 miles of sidewalks, more than 350 ADA curb ramps, new street paving, a multi use path, storm sewer separation, and much more to advance the community. Jennifer shares more insights into the Purple Line project and its anticipated impact on Indianapolis. Plus, she discusses the meaning behind bus rapid transit, or brt, and how Indigo has been a trailblazer when it comes to BRTS. After launching one of the longest BRT routes, the Red Line, back in 2019.
Jennifer Peers
The Purple Line is our second bus rapid transit line. It is 15 miles and it goes out of downtown and follows the Red line north to 38th street and then it continues east on 38th street to post Road to the City of Lawrence. It will largely replace our Route 39, which is one of our highest ridership routes. So our three BRT lines will be creating three overall, all three of them are along our highest ridership areas. Employment density, residential density are important to supporting bus rapid transit. So 30 stations, about 18 of them are exclusive to the Purple Line, but the rest are shared with the Red line. And about 90% of them are in dedicated lanes, which means that the service will be faster and more reliable because they will not be competing with cars. Also safer by not having cars in the same lane as the buses. Significant infrastructure improvements. So that's one of the things that we talk about a lot, is even if you are not a transit user, you will benefit from the work that these bus rapid transit lines are moving forward. So curb ramps, sidewalks, paths, pavement, resurfacing. It's an absolute transformation how that corridor looks today versus how it looked three years ago before we started construction. We're also seeing tremendous economic development along the line. There's a new health care center that's open, there's a new grocery store, there's a manufacturing facility for Cook Medical. All of these are things that help that community grow. And it's been tremendous to watch. And it's one of the things that makes BRT really so special is the opportunity there to draw economic development to a community.
Jennifer Piers
And when you talk about rapid, that's because it has its own dedicated lanes.
Jennifer Peers
That's one of the reasons. So our bus rapid transit has got a number of things that make it transit. Dedicated lanes is an important one. The stations are also important. So we have fewer stations than we did stops. So the bus is stopping less frequently and they're raised platforms. So when the bus pulls up there, it's faster and easier for people of all abilities to get on. We also have something called offboard fare collection. So on a typical bus, the bus would stop and people would queue up and walk past the driver and pay their fare. Whereas on our BRT systems, people board multiple doors, they pay off, board at the station, they board multiple doors, and the bus just carries on. We also have transit signal priority along all of our bus rapid transit systems. So the bus is talking to the signal and either extending the green a little bit to allow the bus to get through, or sometimes truncating a red, shortening a red, red light. So lots of different ways in which we make sure that we speed things up and are competitive with the personal vehicle.
Kate Young
Along with the purple line, Indigo is also working on another bus rapid transit route, the Blue Line, which is scheduled to launch in 2027. Between the red line, Purple line and Blue line, these three BRTs will bring more than $400 million in safety enhancements and infrastructure improvements to the city of Indianapolis.
Jennifer Piers
And you've said the blue line is one of your favorite projects. So what sets that apart and what excites you most about that project?
Jennifer Peers
I guess maybe it's because I love a good challenge. I mentioned that earlier. I love to learn new things.
Jennifer Piers
Because you're a boilermaker, you love a good challeng.
Jennifer Peers
Blue line has been a challenge. Some of it was the timing of it. With COVID we had some significant cost challenges that we had to sort out. Prices increased dramatically, Supply chain labor prices have increased, and that impacted our budget quite a bit. So we worked through that. We've also had a number of legislative challenges with the Blue Line, so that was just something else. It feels good. I consider them to be hurdles. You know, it feels good to jump over each of those hurdles and find a way forward. And I'm really confident that we are going to find a way forward. We are super close. The design's almost done and we'll be putting it out for bid here and hope to be under construction by the time that the snow melts next year. So hopefully February or March. We're really excited about it. It's probably the project I've been working on the longest. I was involved kind of alongside of it when it was going through the alternatives analysis stage. That was in 2013.
Jennifer Piers
Wow.
Jennifer Peers
And we will start construction 2025 and be done in 2027 or 2028. So a dozen years of my life working on the Blue Line, a lot of people are super excited because it connects to the airport. It's 24 miles long, east, west, and it's the culmination of our vision.
Jennifer Piers
So tell us a little bit about how it differs from the Purple Line. You said it goes through the airport. That's really important, obviously.
Jennifer Peers
Yeah. So the Red Line is our first one, and it goes north, south, through downtown. The Purple Line is entirely north of downtown and goes off to the northeast. And then, yeah, the Blue Line is east, west. So altogether, they're intended to form the spine or the backbone of our system, and the local routes weave into it. So all of the local routes are also being improved through our Marion County Transportation Transit Plan, and people will be able to go between the local routes and the brts, free transfers between the lines to get where they need to go. So overall, once the Marion County Transit Plan is completely implemented, we will have vastly improved service from where we were when we started.
Jennifer Piers
We just talked about challenges. Is there another specific challenge you faced throughout your time at Indigo and how did you persist and work through it?
Jennifer Peers
I hate to dwell on it, but my biggest challenge was probably the legislative challenge that faced us this year. We have, over multiple years, faced legislative challenges in, I think, people not entirely understanding the benefits that public transportation can bring to a community. I'll narrow it down to that. The bill that was brought forward this year, I had only been in this role for a month, month and a half when that bill was introduced, and it had the potential to kill the Blue Line altogether. So I worked with our government affairs team, with our government affairs consultants, got to know the legislators who had a stake in the game and had influence and just worked on educating them. And that's really all it was. I think it helped that I was an engineer to be able to just lay out the facts and talk about it from a technical perspective and take the emotion out of it, take the passion and agenda out of it. It's just, this is what it is, and these are the challenges that we face, and this is why we think it's important. And thankfully, we came out at the end of that legislative session with the project able to move forward. So we're excited about that. But certainly was a challenge. I think just persistence and being honest and speaking the facts were what got us through.
Jennifer Piers
I know a lot of our podcast guests too, say, you know, obviously Purdue prepared me with all these technical components and that the educational things, but also that those, like, soft skills and being able to have conversations like you were saying with people and why it's important and.
Jennifer Peers
Absolutely.
Kate Young
I asked Jennifer more about the future of Indigo. From expanding transportation accessibility even further to thinking more globally across the entire enterprise.
Jennifer Peers
I mentioned our Marion county transit plan. So we are not quite done building that out. We roll out certain components of it as we go along. So this October when we open up the Purple Line, we'll be increasing service on a number of other lines, making some other changes to our local route system to align with that opening and then moving along as we get towards opening the Blue Line again, some additional tweaks overall, increasing the frequency on many of our routes, aligning our routes better with where development is and making sure that our stops are more accessible. Every year we spend a good amount of attention on making sure our stops are accessible for people of all abilities. And that includes sidewalks and it includes boarding pads, which when the bus pulls up at a stop, if somebody is in a wheelchair or any device, they're exiting and entering the bus from a solid, safe place. So usually it's a concrete pad, you know, they're not getting off onto a piece of grass. So those are called boarding pads. Sometimes we're putting in crosswalks or pedestrian signals, things like that, shelters, benches in some locations, all of these things just helping make transit easier to use and just helping the overall environment, helping. Everybody starts and ends a transit trip by walking. So we want to make sure that those walking facilities help our customers as well. So yeah, so all of those things are on the books and we're just working the plan right now, getting that all built.
Jennifer Piers
Yeah, that's a great point about starting and ending with walking because even from Fountain Square I would walk to that stop which had great, like an overhang for protection and benches.
Jennifer Peers
So very good, very good. We do our best. Not all places can accommodate it. That goes back to my original conversation about trying to find places to put a hundred shelters. It's not as easy as it seems. Right of way and electricity for lighting and on and on. But do our best.
Jennifer Piers
All these things that you wouldn't think of. So those are great points. You previously mentioned. You are thinking more globally across Indigo. What does that mean for the future of Indigo?
Jennifer Peers
We will always, under my leadership, but I'm sure pretty much anyone's leadership, strive to be a world class transit system. We are looking to always find ways to improve, connect our community, be innovative, be collaborative, be cooperative. So that will continue and I really want to involve our entire workforce in that. I Think there's lots of ways that everyone in this building, in our other, in our campuses, can contribute to making sure that we're providing best service to our customers. And the people that are out on the street every day or at our transit center for hours a day know better than me most of the time. So we're going to work together to find ways to improve value to our customers. I believe very strongly in being adaptable, being accountable. We take tremendous pride in the work we do, and I want to make sure that the community sees that. I really love meeting people, and it happens over and over and over again. Meeting people who work for us. They're so proud of the work that they do, and I want to make sure that that is felt and that they feel the pride that we have in the work that they do as well. So also looking at ways in which we connect, maybe with other city agencies, regional partners, elected officials, to just continue to bring our customers increased value.
Jennifer Piers
I was reading a couple articles that when we're having these huge events in downtown Indy, the recent NBA All Star game, that really helps boost Indigo ridership. We have the biggest pop star in the world coming to downtown Indy in November. What are your goals for continuing to grow ridership, especially during these popular events?
Jennifer Peers
Ridership is critical, of course, to our business. It is why we exist. It's also a source of revenue for us. So ridership is one of the key things that we focus on growing. We largely gain ridership by being reliable. And so our reliability is important. And that means having operators ready, working through issues like traffic congestion. That's where the dedicated lanes come in. But also working on our transit signal priority, working with IMPD in the city of Indianapolis to prioritize transit when we can. When there's closures around the the city, we always try to, and the city's been really great working with us, trying to at least keep transit able to go through an area. We are always looking at the comfort of our facilities, if we can be reliable, sort of that base level of need. People need to be able to know that they're getting to where they need to go, when they expect to be there, and then the comfort comes into it. So continuing to improve our stop and our stations and making sure that our buses are comfortable. And then frequency, of course, is important too. It's a lot easier to schedule your life around a bus that's coming every 10 minutes versus every 30 or 60. So frequency is super important to us. And part of our Marion county transit plan objectives are there Any other specific.
Jennifer Piers
Goals for Indigo over the next few years? I know the Blue Line is a big one, like we talked about anything else?
Jennifer Peers
Sure is, yes. So of course building out all of the things that we've promised, but we are also working on an update of our strategic plan. And there's three things that I really am going to focus the agency on over the next few years. One of them is ridership. Building the ridership. We talk about finding that hidden demand and capitalizing on that. So the NBA All Star weekend is like that. Where that hidden demand is and how do we draw it out? Another one is protecting our operators and frontline workers. The world is changing and our operators and the folks that work at the CTC with the public are running into some challenging situations sometimes. And we want to make sure that we give them the tools and the support that they need. So that is one of our strategic objectives. And then the third thing is focusing on the long term future. Obviously we have been spending a lot of time building and focusing on maintaining is our next step. So making sure that for the long run we're fiscally responsible, that we continue to bring value to our customers and that we're ready to meet the needs.
Jennifer Piers
What legacy do you hope to leave at Indigo but also within the city of Indianapolis?
Jennifer Peers
I don't think a lot about my legacy, but I guess I want to make sure I leave things better than when I started. So always looking for ways in which to improve. Small ways, big ways. I guess the other thing, well, leaving the agency ready for the long term. So back to that fiscal sustainability, long term future that I mentioned. And then I think probably the big thing that I am hoping to do is sort of change the conversation about the value of public transportation. I'd like for our community to really understand how important it is to have a well funded, accessible public transportation system for the city. Every dollar that is invested in public transportation, this is a study that the American Public Transportation association and numerous others have done. Every dollar that is put into the public transportation system reaps three to five dollars depending on what study you look at three to $5 in benefit. And that comes from lots of things. Public transportation is sort of the great equalizer. It connects people to economic opportunity. It is safer way to travel than my car. It's also healthier. Some of that is that walking to and from, you know, gets people active. It also reduces mental stress. It connects people with each other. People can save money, reduce gas consumption, reduces traffic congestion on the roads. We tend to, I think Underestimate, undervalue the impact that public transportation can have on communities. Another thing it does that we don't talk about very much is it allows us to build more densely, which then reduces the sprawl that eats up farmland and requires us to build highways and more roads. It allows us to use our resources more wisely and efficiently if we can be more dense. This is kind of big picture, but it's something. If I were to leave a legacy, I would love to shift that conversation a little bit and help people just be more, I guess, understanding of what it is we offer.
Jennifer Piers
Yeah, I love the conversation around why public transportation is important, especially for people in Indiana who kind of have maybe lived in the suburbs or out in the country a lot of their lives. I don't think unless you're like going to New York City or Chicago, you really grasp, like we have a great public transportation system in, in Indy too, so.
Jennifer Peers
And it benefits them even if they don't live, you know, if you live out in the country and you want a peaceful, quiet country place to live. I lived out in the country growing up and so I understand how valuable that is. But it benefits them to have a nice, dense urban center that is supported by public transportation so that we're not building low density housing on their pristine farmland.
Kate Young
According to a new ranking by strategists, Purdue is a number one public university for producing Fortune 500 CEOs. I asked Jennifer what she thinks makes boilermaker leaders so unique.
Jennifer Peers
Hard to put my finger on. I think some of it maybe goes back to the things I was talking about before, about the rigor of the education, the expectation for success. I think the size of Purdue and the level of opportunity that it provides to find what drives every individual, the leadership opportunities, opportunities to get involved. I remember when I went to Purdue and a lot of my friends went to very small schools from Little River Falls, Wisconsin. And Purdue seemed so big and far away and. And I often said to them, it is what you make it and it is as small as you want it to be, kind of once you find your group. And I could walk across campus any given day and I'd see three people that I knew in between classes, no matter what part of the campus I was at. But the big part of Purdue was so valuable to me in that there was something for absolutely everyone. And I encourage, when I meet with students nowadays, I encourage them to get involved in anything. If I'm hiring a civil engineer, they don't have to be the leader of the asce. Or SWE or one of the engineering related organizations. They can be the head of the bowling team or they can be the head of the grand prix stuff. There are so many opportunities. Anything you want is available to you. So I think that helps build a lot, as you were saying too, right? A lot of skills that you don't necessarily get in the classroom, but certainly the classroom, the way that we are taught to think, especially in engineering, but I'm assuming it's broad across Purdue. But the way that we're taught to think is really important too. We know that we're not always going to get it right the first time. So that scientific method thing, right, Is we learn to put out a hypothesis and test it and then not get discouraged when it doesn't work. We know how to find the tweaks that need to be made to make it better, better, better, better until we get it right. That's my theory.
Kate Young
Jennifer ends with her next giant leap. And one last note on the value and importance of public transportation.
Jennifer Peers
Opening the purple line in October and getting the blue line under construction are huge focuses for me. We also are going to be building a new fleet terminal maintenance facility. So those I would consider giant leaps in the future of Indigo at least. As for me personally, you know, I kind of learned not to plan it all out. I used to be a big planner and I had, you know, my whole life mapped out. I mentioned, you know, I was going to live in this big city and mountains and oceans and everything else and my life turned out different than I imagined when I was 18, but probably like way better. Also, I just, as I get older, realize that sometimes you just gotta take life as it comes and you'll be rewarded with all sorts of unexpected, wonderful things. So I'm thrilled to be in the position I'm at. I have no idea what will be next. I would love to retire from here. So maybe my next giant leap is going to be retiring and spending time with some future grandkids. That would be awesome.
Jennifer Piers
I love that. I love that. Well, we can't thank you enough for joining us today. Is there anything else that you think is important to share with our listeners?
Jennifer Peers
I could stress again the importance, I think, of the public transportation industry and that I hope that the work that we do really can be recognized. Employs hundreds of thousands of people worldwide. We have 800 people here in Indianapolis. There are 96, six. I learned different businesses in Indiana that support the public transportation industry, from the companies that build and assemble buses to wheelchair lifts. All of the systems materials supplies. So it is a far reaching industry even if you don't live in Indianapolis. I think most people that are listening to this podcast are touched in some way and benefit in some way from public transportation. So I'll maybe leave it with that.
Jennifer Piers
That's perfect. Well, thank you again. It was a pleasure talking to you.
Jennifer Peers
Thank you Kate. Really had a lot of fun. Thanks for inviting me.
Kate Young
The this Is Purdue Podcast team took a field trip to visit Jennifer and her team at the Indigo headquarters in downtown Indianapolis. For this special episode we got to experience what it's like being part of Indiana's largest public transportation provider and we even had the chance to ride on an Indigo bus. You can watch our team's experience on the bus and check out a rapid fire Q and A with Jennifer while we're riding an Indigo bus on our this is Purdue podcast YouTube page YouTube.com/thisis Purdue and as always, be sure to follow this Is Purdue on Apple Podcasts, Spotify, iHeartRadio, or wherever you get your podcasts. This Is Purdue is hosted and written by me, Kate Young. Our podcast videography for this episode was led by Ted Schellenberger in collaboration with Thad Boone and Zach Mogenson. Our social media marketing is led by Maria Welch. Our podcast distribution strategy is led by Teresa Walker and Carly Eastman. Our podcast design is led by Caitlin Freeville. Our podcast photography is led by John Underwood. Our podcast team Project Manager is Rain goo. Our podcast YouTube promotions is managed by Kirsten Bowman. Additional writing and research assistance is led by Sophie Ritz and our this Is Purdue intern is Caroline Keim. Thanks for listening to this Is Purdue. For more information on this episode, visit our website at purdue.edu podcast. There you can head over to your favorite podcast app to subscribe and leave us a review and as always, boiler up.
This Is Purdue: Episode Summary
Episode Title: IndyGo President and CEO Jennifer Piers on the Value and Future of Public Transportation
Release Date: October 31, 2024
Host: Kate Young
Guest: Jennifer Piers, President and CEO of IndyGo
Transcript Reference: [Transcript timestamps included]
In this episode of This Is Purdue, host Kate Young engages in an insightful conversation with Jennifer Piers, the newly appointed President and CEO of IndyGo, Indiana’s largest public transit agency. An alumna of Purdue University's Lyles School of Civil and Construction Engineering, Jennifer shares her journey from Purdue to leading a major public transportation organization, highlighting the significant impact of her education and experiences at Purdue on her current role.
Jennifer Piers recounts her long-standing relationship with IndyGo, beginning as a client in the engineering consulting industry in 2004. She began working with IndyGo in earnest in April 2020, during the height of the COVID-19 pandemic, initially focusing on infrastructure projects such as identifying bus stop locations for new shelters ([02:51]). Her dedication and extensive experience led to her appointment as Chief Development Officer, and eventually, in May 2024, she stepped into the role of President and CEO.
Notable Quote:
“I’ve always really gotten a lot of energy from learning new things and exploring new things. So this has been just tremendously fun…” ([04:59])
Jennifer attributes much of her professional success to her Purdue education. She obtained both her bachelor's (1995) and master's (1997) degrees in civil engineering from Purdue, initially starting in aeronautical engineering before transitioning to civil engineering for its tangible and flexible career paths ([05:16]). Her involvement in the Purdue Engineering Student Council was pivotal, offering leadership opportunities and fostering lifelong friendships, including meeting her husband ([07:13]).
Notable Quote:
“I knew that when I graduated, I'd be able to go anywhere in the world.” ([05:16])
As President and CEO, Jennifer emphasizes the vital role IndyGo plays in enhancing the Purdue student experience in Indianapolis. The transit system facilitates access to various parts of the city, housing options, and employment opportunities, fostering exploration and economic engagement among students ([10:15]).
Notable Quote:
“It’ll allow students to access housing that maybe is a little bit further away than they would be able to get otherwise.” ([10:15])
A significant portion of the discussion centers on IndyGo’s Bus Rapid Transit (BRT) initiatives, particularly the Purple Line and the upcoming Blue Line.
Purple Line: Launched on October 13, 2024, the 15.2-mile Purple Line connects Indianapolis to the City of Lawrence, featuring dedicated lanes, raised platforms, and enhanced infrastructure such as sidewalks and ADA curb ramps ([14:14]).
Blue Line: Scheduled to open in 2027, the Blue Line will span 24 miles, connecting downtown Indianapolis to the airport. Jennifer shares her enthusiasm for this project, highlighting the challenges overcome during its development, including budget constraints and legislative hurdles ([17:37]).
Notable Quotes:
“We have a wonderful network and Indianapolis is a walkable downtown.” ([10:15])
“The Purple Line is our second bus rapid transit line… It allows us to build more densely, which then reduces the sprawl that eats up farmland.” ([14:14], [29:00])
Jennifer candidly discusses the legislative challenges faced, particularly a bill that threatened to halt the Blue Line project. Leveraging her engineering background, she effectively communicated the technical benefits of public transportation to legislators, ensuring the project's continuation ([20:01]).
Notable Quote:
“I believe it helped that I was an engineer to be able to just lay out the facts and talk about it from a technical perspective.” ([20:01])
Looking ahead, Jennifer outlines her strategic vision for IndyGo, focusing on:
Increasing Ridership: Enhancing reliability, comfort, and frequency of services to attract more riders, especially during major events like the NBA All-Star Game and concerts ([25:58]).
Protecting Frontline Workers: Ensuring operators and public-facing staff receive the necessary support and tools to perform their roles effectively ([27:27]).
Long-Term Sustainability: Maintaining fiscal responsibility and adapting to future transportation needs to provide lasting value to the community ([27:27]).
Notable Quote:
“Our biggest boilermaker development right now is in Indy and we're really excited about our expansion with our new urban campus in Indianapolis.” ([10:00])
Jennifer praises Purdue University for fostering leadership and resilience among its graduates. She credits the university's rigorous curriculum and diverse opportunities for student involvement as key factors that cultivate strong, adaptable leaders ready to tackle complex challenges ([31:50]).
Notable Quote:
“The way that we're taught to think is really important… we know how to find the tweaks that need to be made to make it better, better, better until we get it right.” ([33:59])
A central theme of the episode is the multifaceted value of public transportation. Jennifer highlights its role as an economic equalizer, its benefits for health and the environment, and its capacity to reduce urban sprawl and enhance community connectivity. She advocates for greater public recognition of these benefits to garner support for transit initiatives ([28:41]).
Notable Quote:
“Public transportation is sort of the great equalizer. It connects people to economic opportunity… Every dollar that is invested in the public transportation system reaps three to five dollars.” ([28:41])
Jennifer aspires to leave IndyGo in a stronger position, with ongoing projects like the Purple and Blue Lines and a new fleet maintenance facility. Personally, she hopes to shift public perception of transportation's value and enjoys embracing the unexpected opportunities her career has presented ([30:51], [34:06]).
Notable Quote:
“I don’t think a lot about my legacy, but I guess I want to make sure I leave things better than when I started.” ([28:36])
The episode concludes with Kate Young mentioning a special field trip by the This Is Purdue team to IndyGo headquarters, including a ride on an Indigo bus. Additional content such as a rapid-fire Q&A can be found on the podcast’s YouTube page. The episode also credits the podcast team members who contributed to its production.
Conclusion
This episode of This Is Purdue provides a comprehensive look into Jennifer Piers' leadership at IndyGo, the strategic advancements in Indianapolis's public transportation, and the enduring influence of a Purdue education. Listeners gain valuable insights into the complexities of urban transit planning, the importance of resilience in leadership, and the profound societal benefits of robust public transportation systems.
For more details and to listen to the full conversation, visit the This Is Purdue website or follow the podcast on your preferred platform.