The Chris Heyn Jr. Interview with Throwing Fits

Summary

Podcast Summary: Throwing Fits – The Chris Hine Jr. Interview

Date: November 17, 2025
Hosts: Throwing Fits (“A” and “B”)
Guest: Chris Hine Jr.

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Episode Overview

This episode features Chris Hine Jr. — a TikTok and style personality known for his "double life" balancing a corporate job with a rising media presence. The conversation spans Chris’s unique style (and his role in popularizing it), navigating fame, generational differences online, existential questions facing young men, keeping his private life private, and the launch of his upcoming show. Throughout, the tone is candid, self-aware, and playfully self-deprecating, befitting both Chris and the Throwing Fits hosts.

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Key Discussion Points & Insights

1. Chris’s Style, Origins, and Inspirations

Timestamps: 01:10 – 07:48

• Early Influences: Chris credits the hosts ("Fashion Bros") as inspiration for embracing men's fashion online. Named (“uncs”) like George Cortina and Nick Wooster were formative.

  • "You guys were some of the first to show, like, cool fashion guys." (A, 01:15)

• His Style Philosophy: Chris describes his look as a blend of prep/business casual with streetwear, originating in his high school days.

  • “That’s where the like, grish comes from...a little bit of a mix of preppy business casual and then throw in like some street wear.” (A, 03:44)

• Favorite Pieces: Today’s outfit included Margiela “Bloody Gats,” Evisu jeans, a rare hoodie from the label “Ning,” a Paige cord jacket, and Margiela/Chrome accessories.

• On Office Style: Covid changed office dress codes — he now gets away with less rigid attire but keeps a "gym bag/briefcase" for quick changes.

• Undergarments: “Lulu. Nothing fancy. Cozy. Cozy. Sport. You never know where I’m gonna run to.” (A, 13:13)

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2. The Double Life: Corpo x Content Creation

Timestamps: 13:22 – 17:44

• Being Honest with Work: Chris discusses talking with his boss about his parallel creative career and social media notoriety.
  • “[I said] how much I admire her…What’s been like, kind of transpiring the past couple months is very intriguing for me, and I want to explore it.” (A, 15:32)
• Keeping Lives Separate: He maintains boundaries between his online persona and his professional life, avoiding work-related content in social posts.

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3. Fame, Privacy, and Mental Health

Timestamps: 19:06 – 22:22, 34:24 – 39:15

• Keeping Private Life Private: Chris has stopped tagging friends in stories/posts due to online weirdness. He posts occasionally for family birthdays but avoids exposing loved ones to internet scrutiny.
• Pressure and Taking Breaks: He feels pressure to keep up his online persona but values taking breaks (“deleted TikTok for 24-48 hours,” 20:23). Gym and music are key for his resets.
• Relationship to Therapy: He isn't in regular therapy but sees TikTok and podcasting as therapeutic. Values his support system.
• Handling Hate: He generally avoids responding to negative comments, focusing instead on positive interactions.
  • “I try to never respond to negative ones. But here and there I’ll get baited...” (A, 36:41)

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4. Community and Relatability: Existential Crisis of Young Men

Timestamps: 24:32 – 26:08, 52:44 – 53:44

• Fostering Community: Chris is measured, non-extreme, and approachable online. Hosts note his advice isn't “hot takes” but steady, steady “unk” wisdom.

• Existential/Loneliness Crisis: He acknowledges a real existential crisis among young men, driven by comparison culture and tech.

  • “I think technology and how quickly it’s…advanced has made it very hard for guys and girls to see like the future for themselves, myself included.” (A, 25:19)

• Unk/Big Bro Advice: Most frequent DM: "What do I do with my life?" — he steers fans to focus on being the best version of themselves, spreading positivity even in small daily ways.

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5. Content, Curation & Trends

Timestamps: 29:01 – 33:31, 43:55 – 47:24

• Content That Hits: Chris’s most viral TikToks are aesthetic edits — fashion/music/video collages, day-in-the-life recaps, and occasional talking videos.

• Algorithm Games: Sometimes spend hours on an edit that bricks, other times casual posts take off. He tries for balance between personal and impersonal content.

  • “There were times…where I would think, like, I just posted something that was a little too egotistical…Let’s make something about someone else...” (A, 31:57)

• Cringy Early Content: He’s left up awkward 2020 posts (“I don’t care…Every unc’s got to start somewhere,” 33:10-34:04), believing authenticity is key.

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6. Launching the Chris Hine Show

Timestamps: 39:55 – 44:51, 90:05 – 91:51

• New Venture: Chris is launching a show with Welcome JPEG, aiming for a “casual kickback with a nod to Johnny Carson old-school late night.” Wants to “bridge the gap” between generations, bring in all kinds of creative guests, and create a comfortable/intimate platform.
  • “Part of it is bridging the gap. That’s like a huge part is talking to all different walks of life and all different people. But hopefully it’s a comfortable space and I’m disarming...” (A, 42:09)
• Production Lessons: Bigger challenge than expected — filming, editing, and team management. Aims for episodes around 25–45 minutes to suit attention spans and plans to leverage long-form clips on YouTube/Spotify.

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7. Fashion Opinions: Trends, Influence, Gatekeeping

Timestamps: 67:22 – 77:16

• Disdain for Flex Culture: Finds ostentatious flexing ("How much does your outfit cost? $34,000") exhausting — values personal taste and nostalgia over new/expensive gear.
• Cycle of Trends: Tends to gravitate away from brands/items once they’ve become overwhelmingly popular (e.g., Chrome Hearts, Margiela Gats).
• Honesty on “John Ruiners”: Admits if a look gets too “hot” it loses appeal (“if things are way too popular, I usually tend to go away from it.” A, 70:58)
• Emerging Trends: Sees Ralph Lauren and Evisu as on the rise, skinny jeans lingering/bouncing back, and Amelie on Door possibly inching toward renewed popularity.

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8. Internet Fame and Boundaries

Timestamps: 51:04 – 66:10, 64:32 – 66:10

• Scam/fake accounts: He’s been impersonated, with scammers running fake Chris Hine Jr. accounts engaging fans. He tries not to get involved; sees clip farming as a double-edged sword — more exposure, but loss of control.
• How He Handles DMs: Has decided not to answer most DMs for mental health/space reasons.
  • “I don’t respond to DMs ever…keeping your mental safe and protected is so important.” (A, 64:34)
• How He Networks: Prefers authentic connections, not transactional interactions. Cherishes natural, in-person encounters over clout-chasing photo ops.

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9. Money, Perks, and The Business Side

Timestamps: 57:05 – 62:49, 83:47 – 85:00

• Income Streams: Keeps his day job and sees having the freedom to say “no” to brand deals as a blessing. Does a few partnerships if brands feel right.
  • “I think that’s why…if you know what you want and like kind of where you want to grow it and build it. But you have to say yes to stuff. And yeah, I’m not, I’m not against getting the bag with certain things. So like, like brand deals are fine, but it just has to be the right ones.” (A, 57:08)
• Perks: Gets lots of free product (“half and half good”), occasional early music drops, industry dinners/events via an agent, and invitations to more events, sometimes reluctantly.
• On Travel: Loves to spend on travel, advocates solo trips to feel “alive” and challenge himself (“the fear of the unknown is the greatest fear of all,” A, 85:00).

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10. “Unk” Lore and Generational Roles

Timestamps: 78:48 – 83:35

• Origin of ‘Unk’: First called “unk” (uncle) by a random TikTok commenter; has embraced it as a badge of respect and relatability.
• On Mentorship: Sees the role as “sage, older brother…mentor, sensei, positive, relatable big bro.” (A, 81:25)
• His Own Unks: Personal uncle (“Uncle Bert”), plus figures like Nick Wooster — both in real life and for his internet persona.
  • “It was always real. You were in the dojo practicing.” (C, 81:13)

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Notable Quotes & Memorable Moments

• On Keeping Real Life Offline:
  “There’s weird people out there…I try to protect my people.” (A, 19:22)

• On Negativity:
  “At first it stings a little bit. But if you have a goal, it’s only haters.” (A, 34:29)

• On Steady Uncle Advice:
  “To be a kind of level-headed normal guy is attractive to people.” (A, 25:49)

• On Motivation:
  “I try to remember to be swag. And just like be swag.” (A, 38:45)

• On Flex Culture:
  "A lot of times…he’s like 'yo, no one’s better dressed than me.' And then underneath: total cost of fit: $34,000. That’s when you know it’s wrong right away…” (B, 68:21)

• On Trends:
  "If things are way too popular, I usually tend to go away from it.” (A, 70:58)

• On Community:
  “The most common DM is, what do I do with my life?” (A, 52:56)

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Important Timestamps

• 00:24 – Introduction of Chris Hine Jr.
• 01:10 – Early influences and style philosophy
• 13:45 – Conversation with boss about his double life
• 19:06 – How he protects his private life online
• 24:32 – Measured advice and online persona
• 25:19 – Rise in existential crisis among young men
• 29:01 – Viral content and TikTok edits
• 39:55 – Launching The Chris Hine Show
• 57:08 – Views on brand partnerships and saying no
• 64:34 – Mental space and DM boundaries
• 70:58 – How he responds to overexposed trends
• 78:48 – Origin and philosophy of being “unk”
• 83:47 – Spending on travel, solo trips
• 90:05 – Plug: The Chris Hine Show

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The Essence & Takeaways

Chris Hine Jr. stands out as part of a new generation forging their own lane in men’s cultural media: stylish yet approachable, aspirational without overt flexing, and intent on keeping a part of real life guarded from the eyes of TikTok. His insights on navigating a double life, embracing your “unk” status, and riding the waves of trend and hype are refreshing, relatable, and wise.
His upcoming show aims to bring the old and new worlds of cool together — bridging generations with authenticity and taste, not just another click-chasing platform.

Follow Chris on Instagram: @ChrisHineJr
Look out for The Chris Hine Show — coming soon.

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“Just be swag. Yeah. Like there’s days I’ll feel off...but there was a quote that was like, follow the aura and money will come.”
— Chris Hine Jr. [39:08]

Transcript

[A]

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[B]

Loans originated by Sofi Bank NA member FDIC terms and conditions apply. NMLS 696891 our guest this week came here to play that unki music white boy. He's motivational on your phones, dripping in chrome and post up in second homes. Currently leading a double life like Clark Kent and super Unk, he's stepping into the studio as he tiptoes to the TikTok precipice and takes the plunge into becoming a full fledged mediaman. His aura is aspirational but measured. The lore undeniable but relatable. And that's it because I'm all out of brain rot terminology. You've only seen him in 30 second clips up to this point. But today's guest kindly logged off for a few hours to talk the existential crisis of young men, if Grish is real or not. And launching his online show. Please welcome Chris Hein junior. Chris, how the hell are you?

[A]

Wow. Thank you. That was perfect. That was perfect, perfect, perfect.

[C]

10 out of 10.

[A]

First of all, thank you guys because you guys were a big inspiration to me when I was younger.

[B]

Really?

[A]

Fashion bros. Wow. In college, I'm kid captain. Yeah, of course. But you guys are some of the first to show like cool fashion guys. I don't know, back in 2015, 2016, there weren't that many like quote unquote, fashion influencers still aren't. Yeah, there's not. Right. And it wasn't good to do that back then.

[C]

Sure.

[A]

So I don't know, I just, you know, people like you, like George Cortina, Nick Wooster.

[C]

Sure.

[A]

Squarzi. There are a lot of cool guys that I looked up to when I was in college and you guys were there. So.

[B]

Uncs beget uncs.

[C]

We're part of the lore, dude.

[A]

Salute.

[B]

Uncs make the world go round.

[A]

Yeah.

[C]

This is. This is the dream Unk rotation, if there ever was one right here. Chris, thank you again for joining us and taking the time. We know you are a busy man leading multiple lives. The first thing we want to do real quick, walk us through what you wore to POD today. Give us a fit check.

[A]

So I actually, I changed. I was. I was at the office. I had to Go to the office this morning, shout out to my boss for being cool about everything. But I was wearing, I think, all suit supply this morning.

[B]

All suit supply.

[C]

Like Zoron.

[B]

Is that yours?

[A]

Yeah. Yeah, probably.

[B]

Is that your business business wear of choice?

[A]

I try to mix it up. I'll put like Margiela's on sometimes or a little like Laurel Pianas here and there. But typically I wear a lot of suit supply and J. Crew.

[B]

You're not suited at the. At the office?

[A]

No, we used to be pre. Covered. We were.

[C]

Okay.

[A]

Covid changed everything for. For suit attire. So on many fronts.

[C]

Yeah, yeah.

[A]

So I could get. Get away with a lot more now.

[B]

But you do you bring secondary fits to the office?

[A]

Depending on what I'm doing after.

[C]

Okay.

[B]

In case of emergency, like, it's like going to the gym, except instead of.

[A]

Going, I have a gym bag. In a brief, I have a briefcase that has its own. It's like, I'm going to meetings, but it's a gym bag of gym clothes, bro.

[C]

You are Superman in Clark camp, bro.

[B]

So you go to the. So you have a gym fit and then you go from the gym to the office for the what? The office.

[A]

Luckily my. My Equinox is downstairs in my office. So that's not too sneaky. Yeah, but it's still a little sneaky. Like I have my briefcase and it's like, yeah, just go into a meeting. I'll go to like to the gym for an hour.

[B]

You ever it up and accidentally go to the steam room in the suit. Go to the function in the Equinox fit.

[A]

No, I haven't done that yet.

[C]

So the chrome Maddy boy hoodie is like your Superman cape. You're like, yo, I got a fun function tonight.

[A]

I gotta. Yeah, gotta do it, by the way. But yes. Yeah, that's after. That's if I'm doing, you know, any event or something like this. Like, I don't want to be wearing my office.

[B]

No, of course.

[A]

That's my. That's my tier threes. I'm not gonna be wearing that to the office.

[C]

Okay, but you do.

[B]

I think we're gonna talk about your style, but like, you do kind of incorporate it in a way that I think kids would know.

[A]

I think so. I think that's where the like, grish comes from is it's a little bit of a mix of preppy business casual and then throw in like some street wear.

[C]

Yeah.

[A]

So I've been doing that since high school. And it's kind of cool that it' like Become its own thing.

[C]

Do you think you played a part in that being like a handsome face of the Greesh movement? Take some credit.

[A]

I'll take some credit, yeah. I think so. Part of it, I think, is almost a face to a archive page. Like I'm a bit of a conglomerate or like a mix of a lot of different parts of the Internet culture. And I think I'm funny positioned where I'm not like we were talking about it, but I'm kind of like zillennial, so I understand the old world and also like this Gen Z stuff. Old world and new world, old money, millennial. Like, I'm super into old Hollywood and like, you know, the 60s and, and all that, so. But mixing that with Gen Z and. And some younger stuff.

[B]

So do you think Greece or Grish? I don't know.

[A]

Yeah, I don't even know. I think it's. I think it's Greece Grish.

[B]

I think it's both.

[A]

We should know.

[C]

We should ask a scanning Google AI.

[B]

Said it's a Grish. Like fish or grease. Like grease. So do you think it's real or do you think it's another made up trend that's just a psyop created by the media looking for clicks?

[A]

I think it's. I think it's a trend right now, but I also think it's a lifestyle people want.

[B]

What's the lifestyle people want?

[A]

Like that classic Ralph Lauren feel.

[C]

I think that mixed with 2012 streetwear. Yeah, for sure.

[A]

Like Virgil off white mixed with, oh, Pyrex Rugby.

[C]

Ralph Lauren rugby screen print. Yeah, okay. Yeah, that's fair.

[A]

Dichotomy is always interesting to people. So I think finding a lane where it mixes a lot of classical things and aspirational things with like funny, edgy, cool things is an interesting cross point.

[B]

Okay, so you haven't even gotten named a single garment yet.

[C]

Yeah, this is a tier zero fit.

[A]

Oh, okay. So that was my, my office fit. It was all suits by, I'm pretty sure. I think I wore Margiela's. What did I wear on top? I'm already forgetting. I have too many.

[C]

Too many fits one day.

[B]

All right, let's talk about this fit though.

[A]

Yeah, this fit. These are my first Margiela's. The Bloody Gats. Okay.

[C]

Steppers.

[A]

These are my favorites. I think I got these in like 2016 or so. And then I'm wearing Evisu jeans.

[B]

I saw those from across Essex. I'm like, that's a tall, handsome white guy in a vc. That's Our guy.

[A]

That's our guy.

[C]

I think that's our guest over there.

[B]

I yelled your name five times before I finally did. Yeah, I know. What are you listening to?

[A]

I think I was probably. Listen, let me check. Actually, it was probably, it's probably. Oh, do you know Snowa? No, I'm all right. Is he another uk.

[C]

The UK underground?

[A]

UK underground scene. I'm gonna sound like a, A, you know, beating a dead horse here, but it's just been on fire. It's been so fun to like peel, peel the layers back on all of it. But snow is a cool one, so Pure snow is another one.

[C]

Okay.

[A]

And it's cool that I've been able to like, tap in and talk to all these guys, but I do, I.

[B]

Do think that their names. We're in a golden age of like, I don't know, what do you call, I guess UK underground kids. Like, their names are very Fire.

[A]

Yeah. Pure Snow.

[B]

Smoke the dope. 2016. What the fuck? I don't know. I don't think he's UK, but.

[C]

No, he's from the US yeah.

[A]

Smoked up.

[C]

2016. Is absolutely an American citizen.

[A]

Yeah, he is.

[C]

For better or worse.

[A]

Classic name.

[C]

Okay, so the bloody Gats. And also real quick, is. Are Gats another trend that you think you kind of like, not. Listen, I know you're not here, you're a humble guy, but, like, do you think you played a part in that resurgence as well?

[A]

Thank you. Yeah, I, I, I think I did. Margiela is so hard to do. Some sort of like, collab or something with. But that's a dream collab for me. If I could design.

[C]

Good luck, bro.

[A]

Tommy Cash. Tommy Cash did it, but he's Tommy Cash.

[C]

He's a psycho. Yeah.

[B]

Glenn, if you're listening, y. Yeah, Glenn Martin.

[A]

Someone out there, eventually, I want this.

[B]

But apparently Glenn actually is aware of throwing fits.

[C]

Yeah, maybe, maybe he'll hear your, your, your plea.

[A]

My. Okay, that would be great. But some sort of. Yeah, I think I, I did help with gats in a way in the Internet world, just because I'll get thousands of kids and there's like a bunch of pages that have. They'll do like their fashion fits. And it's like Chris Hein. Like Margiela's. Margiela's. It's always Margiela's.

[C]

How many pairs do you own?

[A]

Six.

[C]

Okay.

[A]

Wow. Yeah, I've worn them a lot. I'm starting to wear arenas again.

[B]

Just because I've seen that.

[A]

I wanted to differentiate a little bit but two classic shoes.

[B]

Yeah. Pre demna balency.

[A]

Yeah, yeah, yeah.

[B]

All right. And the ev. Sues. What about the socks?

[A]

Socks? I'm probably wearing Matty Boy Chrome.

[C]

Oh, yeah.

[A]

Yeah. People make fun of me. They're like, bro has one pair of socks. I'm like, I have, like, seven pairs of these.

[C]

Okay.

[A]

So. But they're my favorite socks. They're just comfy. I like them.

[C]

Little flex.

[A]

A little tasteful flex. Yeah. Shout out, mag boy. Again.

[B]

I think that was the first time I became aware of your online presence. When he did his art pop up here, and we were supposed to pod with him, but his time here was just too crazy. He was like, come to the Eric Emanuel store and was like, bro, Green street is a riot right now. Yeah, I'm not like, I'm not doing that.

[A]

Yeah.

[C]

He wants a pod.

[B]

In the midst of that, you wanted to pod live in front of Green Street.

[A]

I was like, no, that's a cool idea, though.

[C]

I mean, crazy.

[A]

Yeah, that's cool. But.

[C]

Yeah.

[B]

But then, like, I think you were just like. Because he was gonna come on my entire for you page is Maddie Boy. And then you were, like, asked to do Chrome trivia or something.

[A]

Oh, that was random. So he had a. He had an event the night before that was, like, his. His art show work. Yeah. Dropping some of the clothes. So I went to that with him, and it was mobbed. It was another, like, very outside. There was no sort of VIP or anything, and all these kids in the street were just trying to do street interviews. I'm like, yeah, let's just. Let's go for it. I'm outside.

[B]

Yeah, everyone's a streamer now.

[C]

Yeah.

[A]

So I did a couple interviews, and that was a moment too.

[C]

Or.

[A]

And he told me this. He was like, wow. Like, this is kind of crazy. Just as many people are here for you.

[C]

Oh, me?

[B]

Did you get a bunch? Were you already. For people that are aware of you and, like, what you. What you're doing online? Were you already, like, at a level where kids were running at you, like, being like, oh, I got to interview Chris, or what? Or did you see a bump in followers and exposure from that night?

[A]

It was probably. That helped a little bit, but it was probably. That was. That was a hot time, I guess, because stuff with Ian before, too.

[C]

Sure.

[A]

That was one of the first moments where I was like, whoa, all right. I'm getting stopped a lot in public and doing his. He did the preview of his, like, first album in Soho, and it was outside, and it was really, really fun. It was just a bunch of kids coming up, and that was. That was probably the first time. And then Matty's event was a second time where it just, like, kind of kept progressing on it all stacking W's. We're just trying. We're trying to.

[C]

That's the lesson that anyone. Any young person, you got to get. Leave your house.

[A]

Yeah. Be outside.

[C]

You got to be in the mix, guys.

[A]

Be outside. Yeah.

[C]

You'll be alone forever.

[A]

You have to show face.

[C]

Yeah, yeah.

[B]

All right. What's the fit?

[A]

Yeah, eventually, Hoodie is my friend's brand. She started this brand. I might have discontinued it. She was this very wealthy Asian in college, and she just. It's called Ning. I don't know if it's still a brand, but Shout out Ning.

[B]

Okay.

[A]

She sent me this hoodie a couple years ago. I always just liked it. Cozy, overprint. Yeah, yeah.

[C]

Another kind of like a OG throwback.

[A]

That's probably 20. 20, 2021, I would say.

[C]

All right.

[A]

But I don't know if you could get this anywhere. So it might be, like, one of two. Right.

[C]

Super rare.

[A]

I don't know if the brand ever took off.

[C]

Right, right, right. Well, we'll now.

[A]

Yeah, maybe. Let's. Let's go.

[C]

She's gonna restart it. Dude, I don't know where you're at.

[A]

I think she's in Hong Kong right now. I'm not sure.

[B]

It's the next Margiela Gat. A little jacket on top.

[A]

And then the jacket on top is Paige.

[B]

Okay. Little corduroy fit shirt under the hoodie, undershirt.

[A]

Oh, I think. I think it's Enron, like the company.

[C]

Oh, yeah.

[B]

Oh, it really is.

[A]

They sent me a bunch of stuff.

[B]

It's a meme coin.

[A]

Right? It's a meme coin. But they sent me hoodies and T shirts. I was like, all right. I kind of with that, like, oh, it's a good undershirt.

[C]

Shades. Jmm.

[A]

Jm.

[C]

Okay, let's talk about the accessories on your wristicles and fingies.

[A]

Oh, okay. So big cemetery ring. Chrome, obviously. And then these are. Shout out.

[B]

A bit bigger than yours.

[C]

A bit. Yeah. I got.

[A]

Let me see the little.

[C]

I got a little dinky. I went to the Aspen store, and I said, give me your cheapest ring.

[A]

Nice. It's very chic.

[C]

Yeah. Short, low to high 350.

[A]

Yeah, it's nice. It looks nice. I used to have the forever ring, and I lost it. So then I got Shout Out Chapel, New York. It's my friend's brand. These two are chapel.

[B]

Okay.

[A]

And it kind of is a nice mix of, like, sort of chromey, sort of Cartier, like, love bracelet.

[C]

And more if you know, you know, than those two previous brands you mentioned.

[A]

Yes, for sure. No, he's. He's just starting, but it's a really cool brand. He's got some cool people behind him, so.

[B]

And the wrists.

[A]

The wrist is chrome. Yeah, chrome. My friend's mom started this brand, FYG Studio, which is the beaded one. It's like the blue one and the white one. She might not sell anymore either. They sold to Ricardi, Boston, and of the new and, like, a couple cool boutiques. And then another. Wait, there's chrome and then there's another Chapel, New York. And then I got my watch on.

[C]

What's the watch today, dude?

[A]

Let's talk about Daytona. I got it for my birthday.

[C]

Oh, hell, yeah, dude.

[A]

All my tax money. I just put it to a wall.

[C]

Are you a big watch guy? You have a little rotation, right?

[A]

I like. I like watches. Yeah. Some of my. My buddies are much more into it than I am, but I try to keep up with it.

[C]

Okay.

[A]

My goal is to get. My dream Watch is a 5711. I would love a Patek, but start saving up, brother. Yeah, I'm not there yet. I haven't earned it.

[C]

Was that 150 more?

[A]

I. I think if you get it retail, it's a bit less.

[C]

But if you try to buy, good luck getting it.

[A]

Yeah, I know, I know, but no, I just have a couple Rolexes.

[C]

Nice. He's a humble guy.

[A]

Yeah.

[B]

Trying to be easy. Last but not least. What are the panties?

[A]

Lulu.

[C]

Okay.

[A]

Nothing fancy.

[B]

Nothing fancy.

[A]

Cozy. Cozy. Sport. You never know where I'm gonna run to.

[C]

Sure. Gym.

[B]

I gotta go to a pot.

[A]

Yeah.

[B]

Might gotta go to an Ian show. All right, let's get into the meat potatoes. What'd you tell your boss you had to do for two hours?

[C]

Because you do.

[B]

Really? I think that's one of the most compelling things about you, at least for me, is like, the double life, which a lot of people have to do. But I feel like it's. For you, it's kind of at the forefront where you're not hiding it. You're like, yes, I have a corpo 9 to 5. And then I'm also, like, just running around outside. What'd you tell your boss you had to do for two hours on a Wednesday afternoon?

[A]

Yeah, so I told her that I was filming. I didn't Tell her what?

[C]

But she thinks you're gonna be on csi.

[A]

Yeah, right. No, I had. I had a good talk with her. She's a goat. And I had to talk with her, like, maybe a month ago about my. My other life was picking up a lot, and I just want to give it a little bit of, like, attention because there's some opportunities I don't want to let pass.

[B]

Sure. Yeah. You had a legit Sit down, 30 minutes. So nervous.

[C]

Talk to her time on a calendar for double click.

[A]

I was going to walk into her office one. One day, and I was too nervous. I'm like, I can't do this right now. I'm too scared. Almost like a. Is she going to fire me? Quitting? But I need to have the talk with her because I've worked with her for eight years and we have a good respect and a good relationship.

[B]

What do you open with for that meeting? Hey, so there's this app called TikTok.

[A]

No, no, it's. Well, she knows about. Because we'll be out on tours with clients and I'm stopped by in the street. So she's like, what's going on? This was like, two years ago.

[B]

That's fire.

[A]

So that just keeps happening. Like, we were at a conference, this. This big conference in Vegas, and people are interrupting my meetings with clients to be like, can we take a picture? I'm like, I'm in a meeting right now with my boss.

[B]

Like, I'm at the Chrome store.

[C]

Did your boss think it was like. Like, crisis actors that you were, like, paying to, like, seem good to get a raise?

[A]

Like, like panicking about it, but she gets it. She's just like a cool lady.

[C]

Yeah.

[A]

And after we talked a little bit more, she used to, like, model and stuff. And I think she understands having a life outside of your. Your job. I think you have to. And people who don't understand that, like, we're not on the same playing field. But what you say?

[B]

I just want to know what you said, dude.

[A]

I'm trying to think about how. How I started it. It might have been like a soft launch on a quit, but, like, wow. I think I just said how much I admire her. I. I started it with.

[B]

You got. You got a flatter.

[A]

You gotta coax their egos always and, like, have respect. So I think I started with, like, I admire you so much, which I do. And our relationship and. And what has been, like, kind of transpiring the past couple months is very intriguing for me, and I want to explore it because you know, we only have this life once and I want to see how much I can do with it. And you never know. Like TikTok or whatever medium we're using. You could be hot for a second and not the next.

[C]

You could get banned.

[A]

So it's. Yeah, exactly. That kind of made me panic back when it almost got banned.

[C]

Right.

[A]

But I'm trying to do more things that aren't just like, TikTok centric, because TikTok could be a flash in the pan. Who knows? Like vine, you know, is gone after a bit. Damn. Big rip. But, yeah, big rip. But.

[C]

So it went well.

[A]

She was. Well, it went well.

[B]

Has it ever affected business? Like, either in a positive or negative way, your online stardom?

[A]

It's. It's just made it, like, awkward for me a couple of times because I'll walk into meetings where people know me and they're like, whoa, you do work.

[B]

Like, oh, wow.

[C]

Like, this guy has a real job.

[A]

Yeah. It's not like a front. Like, I actually am at the office and, like, working. So there are just times where I'm like, yeah, it's me. Like, what's up? Yeah, it's like, in the flesh. What do you want them?

[C]

And then you can work them over and get a deal in your favor.

[A]

I try to. I. I have tried to.

[B]

Y'.

[A]

All.

[B]

You'll tag you. If you give me better terms, I'll.

[A]

Tag you 20% off. I do try to keep boundaries a little bit because I've always thought it's important to have, like, my social life and then my work life.

[B]

Yeah.

[A]

But it's fine that people know there's. There's both. But I have tried to keep work separate from my social life and what I post doesn't have to do with work.

[C]

Right.

[A]

There's like, remember that guy who made his whole thing about, like, having the nine to five life and then he quit and then all his fans were like, like, what do you.

[C]

Oh, you're no longer relatable now that you're a full time influencer.

[A]

Yeah, exactly. But I'm. My thing is not, you know, full time work or full time influence or anything. I'm just trying to be me. Right, so.

[B]

Well, sometimes you're like, hey, I'm at the office. I'm feeling a little like, oh, if.

[A]

It'S a Monday, I'm always sad.

[B]

A little off from last night.

[C]

Yeah, yeah, yeah.

[B]

Has it ever gotten messy or you have been able to kind of keep it church and state?

[A]

I've tried my best to keep it church and state. It definitely is hard at times. There's times where, like, you know, I'll be out the night before with X, Y and Z people and I'm like, what am I doing behind this desk? Like acting like a robot right now when I was just with this person last night?

[C]

Yeah.

[A]

So it's, it's a bit of a slap in the face at times when, you know, if work isn't going well or certain things, I'm like, what, what am I doing here? Like, am I using the best use of my time by sitting here or by being outside? Like, it goes both ways. There's times where, like, you know, I'm 32 now. I could grow up and be a real businessman all the time.

[B]

A big boy.

[A]

A big boy. But like, I'm not ready. I don't want to do that.

[C]

Right, Right.

[A]

Yeah. So, yeah.

[C]

Is it getting harder to balance as like your star rises or you. Are you kind of like.

[A]

I'm adjusting. I would say I'm adjusting, but it does, it does wear me thin at times. There's times where I feel a little bit burnt out and like, I'll burn.

[C]

The candle at both ends literally for you.

[A]

Yes, yes, exactly. No, I use that term with my dad and he's like, you just got to keep doing it. So.

[C]

Thanks, Mom. Until you burn that game, just run yourself ragged, son. I'm proud of you.

[A]

Yeah.

[B]

What? Besides work, what other aspects of your life do you keep offline? Because that's something we, I think as we've like become full time Internet people, something that we 100 realize you have to do just for your own mental well being is like, I need to be able to go to something that is not like being documented or posted or whatever.

[A]

Yeah. Yeah. I don't know. Most of my personal life, I try to keep personal. I'll post my friends. I no longer tag my friends and things anymore. That kind of changed. I used to like tag my friends in stories or post. I don't do that anymore.

[B]

Because, what, they wouldn't pay you enough?

[A]

No, it's just there's weird people out there.

[C]

Right. You know, tagging a female friend, then it's like her DMs are getting blown up.

[A]

Yeah, both ways. There's just, you know, intrusive people. So I try to protect my. My people. Yeah. So I've learned that a little bit. Yeah. How about, I mean, how about you guys dating?

[B]

Personal life, family?

[A]

Yeah.

[B]

Off limits.

[A]

Yeah. I'll still post like happy birthday to my sister or Something which I'm, like.

[C]

Really big of you.

[A]

Yeah. I'm like, should I do this? Is this lame now?

[C]

Right?

[B]

What happened when you did that?

[A]

People. I won't, like, tag her. Okay.

[B]

Okay.

[C]

You don't want people blowing up your sister. Whatever. She's just a civilian.

[A]

Just.

[C]

She didn't choose to be, you know, the sister to the biggest unk in the game. It just happened.

[A]

She didn't.

[B]

Life chose her.

[C]

Yeah, right.

[B]

Do you ever. Do you feel pressure now, like, as Chris Hine Jr. The ankh of all uncs, like, do you feel pressure to keep up and keep progressing, the online Persona that you built up versus, like, just taking a day off?

[A]

Great question. I would say, naturally, I feel pressure just because I. I'm competitive and I like trying to be the best in things and staying up on things, but I do also believe in, like, taking breaks right now. I. I was telling you this. I never do this, but I deleted Tick Tock actually on my phone just for probably, like, 24 hours, 48 hours. But I needed a little cleanse, a little break.

[B]

How many times have you ghost picked up your phone and gone to where Tick Tock is on the screen and.

[A]

Tried, oh, yeah, too many times. Yeah, let's not do this.

[B]

It's a physical. It's a physical, Tick.

[C]

You rewired your brain. All of us have rewired our brains for better.

[B]

I turned my phone off today for, like, 20 minutes. Was like, this is weird, right? Like, I had to reset it because, like, was, like, bugging out, but I was like, this is, like, no one can reach me right now.

[A]

This is crazy. Yeah. I went to go on my phone to, like, open where it is on my phone.

[C]

It's not there when you're taking a detox. Like, whether it's 24 or 48 hours, what, like, activities are you doing where it's like, this is me time. I'm resetting. I'm relaxing, whatever. Like, what do you do?

[A]

Music is a huge thing for me. So obviously, music and fashion are two of my biggest, like, creative spaces and things I like to do. So still finding new music, even though Tick Tock is one of the better places to explore and find music.

[B]

Really?

[A]

Yeah. It's. It's helped me find so many artists, but you can think that.

[B]

You don't think that it's. Is that just another algorithm that's, like, feeding you what the label.

[A]

I think my algo knows I'm tapped. Okay. So they'll show me, like, a lot of cool stuff, but also on. On YouTube, on Spotify, there's good ways to find music. So the gym, I think exercise is important.

[B]

I think you're in the gym daily.

[A]

I try to. I go like five days.

[B]

What's. What's the regimen looking like?

[C]

Pushing more lifting.

[A]

Yeah. I don't run because I played soccer in college. And then heavy.

[B]

Going for strength.

[A]

I'm trying to go for muscle, physique.

[B]

But clean or mass.

[A]

I want mass, but it doesn't really work.

[C]

So pure vanity. Vanity.

[A]

Yeah. Just aesthetics.

[C]

Got it.

[B]

Curls. Curls for the girls.

[A]

Yeah, I. I don't know. That's a good mental escape for me, is just going to the gym and improving myself and, like, knowing something's getting better or something is working. So I'm not, like, staying the same. So I think exercise, working out, friends. Talking to friends is super important.

[C]

What do they think about, like, this guy that not you've become because you're the same guy, which is what people like. But what do they think about. They clown you?

[A]

They kind of love it. They clown me, of course, because friends clown friends.

[B]

You need that.

[A]

Yeah. Yeah. They definitely keep me grounded a little bit. Like this weekend, I'm going with a bunch of my buddies upstate just for Halloween. And all them have, like, fiance's or girlfriends now, but it's still the same thing. It's still like, clowning each other about all the same stuff. But back to what I was saying in, like, 2015, 2016, I got clowned a lot more by my friends when I was starting to show myself or like, post myself a little bit.

[C]

Yeah.

[A]

So I definitely regressed and I. I didn't do it as much because whether it was my family or my friends or something, I just felt there wasn't that space yet.

[C]

You felt shame.

[A]

Yeah, I did. I did. I was like, all right. I. I don't know. It didn't. The path didn't open for me or it didn't seem like it was a space that I could go. And I probably also was younger too, and I didn't have the confidence. And there weren't that many people in that lane that I was like, oh, I relate to them. I can do this. Let me go do this. Instagram was definitely, like, a little bit of a different place.

[C]

Sure.

[B]

Check out my avocado toast.

[A]

Yeah. Just like, influencers were a lot, I don't know, different eating breakfast.

[C]

Yeah.

[A]

Yeah. And I wasn't doing any of that. I was, like, buying Yeezys and stuff. So I don't know, it just it's cool. Full circle moment, I guess. Like fashion bros and everything. And when you guys had ass pizza on and all these people that like your boy.

[C]

Shout out.

[A]

Yeah.

[B]

Your fellow boy band member.

[A]

Yeah, yeah, exactly. Shout out Austin. But no, it's cool. It's cool that it's such a friendlier space and that kids these days are much more in tune with fashion emotions. Like everything I think is just a little bit more accepted or a little bit more fair game.

[B]

Can we. So we were talking about this.

[A]

We.

[B]

What we really respect about what you do is that like the stuff you put out there and your advice and just like life experience that you talk about, it's not extreme. It's pretty like measured. Which is not normally what works online these days.

[C]

You need an extreme take to get noticed you're not that guy.

[B]

Which is literally shows about the hottest take possible you can come up with while writing or whatever. Do you having like so many young guys follow you and like engage with you and interact with you. Do you think there actually is some sort of collective existential crisis young men are going through in terms of like people talk about the loneliness epidemic or you know, just you're constantly being assaulted by this impossibly aspirational imagery and just being chronicled online. Do you think that that's there's any truth that or do you think it's.

[C]

Overblown, the rise of gooning, etc.

[A]

Yeah, I know I think there is truth to that. I think technology and how quickly it's like advanced has made it very hard for guys and girls to see like the future for themselves, myself included. It's hard for me to think where I'm going to be in five years.

[C]

Totally.

[A]

And I think a lot of the younger generation can relate to that of nothing is, you know, for certain these days. And there's a crazy comparison culture going on.

[C]

Yeah.

[A]

And it's to be normal or to be like just a kind of steady Eddie, nice guy is almost rare these days because there is that insane up and down of, of content that we're consuming. So I think to be like a kind of level headed normal guy is attractive to people.

[B]

Do you what do you. When you do come into contact with guys that are just like clearly searching for connection or searching for how to live a life that they are content with, what do you say to them?

[A]

A lot of people ask for job advice or like they want to work for me or like work in my company. Wait, I gotta show you this. At your real company or that both People are like, I'm just gonna quit. Let me come work.

[C]

You want to send you their resume?

[A]

This morning I showed it to my. My assistant, but the first email I got was so funny and unprofessional because I'll get resumes from people and, like, great schools, you know, good backgrounds. There may be seniors at, like, an ivy or something. I'm like, you're overqualified. I'll do something else.

[C]

Yeah, but aim higher, bro.

[A]

This. This first email, I got to find it. It was like, sorry, I just love you. I found your email. Hope you're good for real. And like, that was it. Like, didn't say his name rouse it. But that was my first email.

[B]

Maybe his name is for real.

[A]

No, it's far initials.

[B]

Maybe in France.

[C]

Yeah.

[B]

Well, look, the life that you post out there and put out there is very. Like we said, it's steady. Eddie measured your words. But what is. There's also, like. It is aspirational. There's. It's very esthetic. What's the least esthetic thing about your actual life?

[A]

Hmm.

[B]

Like, you have a dirty toilet.

[A]

Yes, I do. Actually. I texted my cleaning lady to come because she hasn't come in a month. Month? She's been on vacation for a month.

[C]

Shout out to her, dude, but she deserves it.

[A]

Yeah. Katya. Katya, she's great, but she has not cleaned my apartment in a while, and I'm a pretty.

[B]

Well, neither have you.

[C]

Yeah, no one's doing it.

[A]

Thank you for catching me there. I do clean my apartment a lot, but the. The toilet and the bathroom, I'm just not good at. That's the worst part of my apartment too. All right. My apartment toilet. Yeah, it's just. It's just gross. Yeah.

[B]

So that's not hitting the fyp. No.

[A]

No. I'm never gonna post my bathroom.

[C]

It's like, answer a reply sitting on the toilet.

[A]

Bathroom sucks.

[C]

Yeah.

[A]

West Village, small apartment, room is great. Bathroom awful.

[B]

You have like, the. The, like the vibes corner. Like the vibe setup of, like, where you record your. But, like, the rest of the apartment maybe isn't up to snuff.

[C]

Or is that why you're at the office recording?

[A]

No, I recorded my. In my apartment too.

[B]

Is that a real.

[A]

I don't. I don't care too. Too much if it's aesthetic or not aesthetic for some. Some of my, like, talking videos, making an edit or something. I try to make it the most, you know, prettier, aspirational, or cool things that I like. Yeah. But it doesn't always have to be up to, you know, par when I'm just filming a random thing.

[B]

What? Because you do like responding to comments. You do kind of just like the edits that like, you know, are day in the life type, you know, just like you being outside or whatever you're doing. You do like recaps of what you've done. What content goes the craziest just in terms like numbers.

[A]

It was the edits until I just got nerfed. I don't know what's going on, but it was probably the edits originally of mixing in like, you know, 2013 Chief Keef with like some fashion stuff with Lana Del rey to a 2000s house song.

[C]

Like something like moving Zudeboard, you know, like. Like a. A little mini feature film with juxtaposition.

[A]

Yes. A lot of juxtap.

[B]

AI slime.

[C]

Yes.

[A]

Yes.

[B]

What's that?

[A]

So Edward, you know, Edward Skeletrix.

[B]

No.

[A]

Really cool artist. He kind of put me on to AI edits like years ago and he uses a lot of AI, which I know in the art world is usually frowned upon, but it's here. So I think we have to adapt a little bit.

[C]

And you're not an artist, right? Would you even consider yourself an artist? Right?

[A]

Not. Not exactly, no. I have a. A great respect for the arts and I think my taste or something is. Is. I'm not sure if it's.

[C]

That's your artist, that's your instrument.

[A]

My instrument, yes. But I wouldn't consider myself. No, I'm not like, your life is your easel. Yes. The world is all stage, but Edward Skeletrix started using a lot of very like, gory, interesting AI Things in music videos are just like teasers or promos and I thought it was cool. So I found out how to do it deep on some like Reddit threads so far, but I'll throw that in here and there.

[C]

Yeah. So that goes bonkers. Or was going bonkers.

[A]

It goes bonkers sometimes. Yeah. Or like me to a netspend song in a suit. Something like that.

[C]

Or it's position.

[A]

Juxt.

[B]

Juxt.

[A]

Yeah, it's all about the people. Like dichotomy and what they can't exactly.

[B]

Understand what type of content tends to brick. But you still do it anyway because it's just like you like it or enjoy it or think it's important.

[A]

Sometimes. My talking ones, I was gonna say I used to do. I don't do them anymore, but like thirst traps, those are just fun sometimes.

[B]

They would not do.

[A]

They would never Do.

[C]

That's it. That seems.

[A]

I'm not. Yeah.

[C]

Really?

[A]

Yeah. Stuff that works for everyone. I'm like, I think I'm good looking. But like, that's not working.

[B]

Maybe a poor carpenter blames his tools. Maybe you're not hitting the gym hard enough.

[A]

I don't know.

[C]

Is it because it's all just teenage boys following you? They're like, yo, I'll put a shirt on, probably.

[A]

I don't, I don't. I don't really do those much, but I'm trying to think, what, like, tanks? And now it could be the. The algorithm is so confusing. I don't know what's going to do well and not do well. Honestly.

[C]

Yeah.

[A]

There's times where I'm like, wow, this should hit, and it just doesn't hit.

[C]

Yeah.

[A]

And then there's times where I put a minute into something and I don't think it's.

[C]

And it goes crazy when you don't think about it. It's kind of like, you know, natural.

[A]

Natural flows. Ex. Yeah.

[C]

Flow state.

[B]

Do you try to be very just like. What's the word? Just very, like, blase about what you post? It's like, oh, casual, whatever. Or is it like, I do highly curated. A lot of thought goes into, like, what goes. What goes where and what goes up when and all that?

[A]

No, I. I try to just post every day. There were times for sure where I would think, like, I just posted something that was a little too egotistical or selfish. Let's make something about someone else or more like, you know, background driven or aesthetic driven. So there was thought to that of like, trying to balance making it not too selfish or not too all about me and more about, like, taste and stuff. So I kind of got a flow down of like, back and forth between some of that. And if it was too much talking videos or too much of an edit or too much of whatever, I would try to always keep it curated, but for the most part just let it fly.

[B]

Is there anything, whether it's like the early days in 2016 or recent, that you look back on stuff you post.

[A]

And you're like, oh, yeah, of course. Of course there's still TikToks from like 2020. Because that was before I downloaded TikTok.

[C]

In 2020, during the pandemic.

[A]

I had it before, but I didn't start posting until like, April.

[C]

So you had all this time on your hands?

[A]

Yes.

[B]

You're in the house board.

[A]

Yeah, I was in the house board.

[C]

Yeah.

[A]

So I started just posting and of Course, like, I didn't really know what I was doing. I didn't know what my niche was or where to go with it yet. So some of that stuff is definitely cringy, but I don't. I don't care. It's like, you don't delete.

[C]

Did you delete it?

[A]

No, I didn't. I didn't.

[B]

Okay, wait, so what are you talking about? What's. What's making you cringe, specifically?

[A]

Like, some of the audios I would use or some of my lack of wherewithal on camera or just figuring out, like, because I had to. I had to learn. I didn't talk for you.

[B]

Were you doing dances and friends?

[A]

Not. Not really.

[B]

Okay. Okay.

[A]

There were like, a couple. I probably did.

[C]

Oh, Gris.

[A]

But it was more like. No, no, no, no. There's like a Playboy carti trend where he jumped. He jumped off stage and, like, did a flip. Yeah. And I would try to, like, recreate that onto my bed or something. I was like, I'm too. I'm too old for this. Like, I shouldn't be doing this.

[C]

Yeah, wait, I need those.

[A]

Party's like a year younger than me. Yeah, we can find those later. We will find. But there's a couple like that and people will go back and dig them up and be like, unk, what is this? And I'm like, yeah, sorry, fam. Like, I don't know what.

[C]

I was a nephew, dude. I didn't know. I didn't have life experience.

[B]

Every unc's got to start somewhere.

[C]

That's true. They're made, not born, you know, but with the.

[B]

So with the reply videos to the positive comments that are like, usually asking more you to dig into something or explain something or talk about yourself.

[C]

You.

[B]

So you obviously read the comments, right? And the ones that reply to are like lean posi. But do you ever read the negative comments? Do they get to you?

[A]

Yeah, I try to not read as much anymore. And I've definitely grown a thicker skin as any.

[C]

You.

[A]

Everyone has. Anyone who's putting themselves out there, you're gonna have some sort of backlash or haters. And at first it stings a little bit. But if you have a goal, it's only haters.

[C]

Yeah. If you suck, shout out to you though.

[A]

It. You know, it takes. If you have a goal in mind or a dream or something like you. You gotta kind of push through that and learn to live with that. And we all have things we're not proud of or things, you know, insecurities here and there. But I think that learning to have it motivate you a little bit and lean more into the positive and any sort of press or people talking about you, it's positive in ways. So it's creating a narrative of like banter and talking.

[B]

So you're like, any comment, it's like, okay, you hated on me, but guess what? You boosted the engagement.

[A]

Yeah.

[C]

Truly.

[A]

Right? I mean, I'd rather have. Have not. I think I have a good community of most of my, you know, page seems very. Dude, it's great.

[C]

Yeah.

[B]

I was like, I mean, your approval.

[C]

Rating is very high. We were talking about.

[B]

Yeah, I was just trying to scroll through some comments to. When I was coming up, this question was like, does he get negative ones? And I don't. I think I did like three full scrolls and didn't see a negative one.

[A]

I. I do sometimes.

[B]

Okay.

[A]

They filter them out. Do you know that where if it's like a hate or a bully comment, they'll hide it a lot of the time?

[C]

Yeah.

[A]

Oh, I. So I don't even see it either. But then you have to go all the way to the bottom and do like un.

[B]

See if you only getting like 3 comments that high is like right there.

[A]

Yeah. No, I'll get some like, I don't know, people will either say like rich kid or like a Nepo baby or something like that.

[B]

Because your dad was a tick tock star.

[A]

Yeah, because my dad was a huge tick tock.

[C]

His dad is actually the. Is a Chinese executive.

[B]

He's Jack Ma.

[C]

They hit you with the trust fund kid shit, right?

[A]

Yeah, which I don't even have one. That's not. That's not. I wish I had one. I don't.

[C]

Do you feel the need and maybe even right now you like even feel the need to respond to those kind of Nepo baby?

[A]

I don't. At the. At the start I did. And back when things kind of started happening a little bit, I would do video responding to stuff like that. And then I learned like, that's just an insecurity on both of our parts. So let's just not even talk about it.

[C]

Right. When they go low, we go high.

[A]

Yeah, we try to. So I try to never respond to negative ones. But here and there I'll get baited. If something is. If I'm feeling low about something or if there's more build up on, you know, if I'm not doing well at work or if things are going wrong in my life, naturally if I'll get a little hate comment, I'LL be like, maybe I am down. Like, did I fall off? Like something. Am I chopped?

[C]

And uncle.

[B]

I don't know if this is a cross the batter. Do you go to therapy?

[A]

I don't. I tried it twice actually. Yeah. Oh for two. I mean it was helpful. I do believe in it. I think it's great. I did it for the first time in like right after college. It was like 2016 and I just didn't feel like it was helping me enough. And this is definitely an issue I have, but I feel like I'm very in tune with my emotions. So I almost felt like they're not really helping me in everything I'm saying. I understand my problems, which I know is screwed up, but can be your own therapist. Yeah. I feel like honestly, through TikTok and through a lot of this, it is a little bit of therapy for me and a podcast. It helps.

[C]

Yeah, dude.

[A]

Well, I'm starting.

[C]

Well, yeah, we'll talk about it. Yeah.

[A]

But then I tried it again right before the pandemic. I was having relationship issues and just like things were going on and it. It was helpful for the time being. But then co happened and I was like, I don't need to do this anymore.

[C]

Right.

[B]

Yeah.

[A]

And I have great friends and great support systems. Like a lot of people I can talk to about anything. I'm very grateful for that. So I'm not a avid. I. I don't go to therapy all the time or like I haven't been in seven years.

[C]

Totally.

[B]

Swearing is like a. As like a very online person who is clearly in touch with motion which well adjusted. So you can't say that about a lot of guys.

[C]

Yeah.

[B]

Online or otherwise.

[A]

Yeah.

[B]

How do you stay motivated though? Like if, like how do you get yourself back up if you are feeling down? Is there things you. You tend to do or try and true remedies.

[A]

I try to remember to be swag.

[C]

And just like be swag.

[A]

Just be swag. Yeah. Like there's days I'll feel off. There's. There's days I definitely doubt myself where I'm like, what am I again? Like, where's my five year plan going if I'm trying to balance all this and do all this. But there was a quote that was like, like follow the aura and money will come.

[C]

Or like manifestation, dude.

[A]

Yeah.

[B]

Just.

[A]

Just be swag and be cool and it'll figure it out.

[C]

When you, when you, when you follow the aura and you be swag. Do you ever catch yourself being like, damn, like I'm Getting a little bit of an ego or I need to like pull it back. Like is that a balance?

[A]

I have a lot of self deprecation with myself and my friends keep me pretty humble. So I definitely am confident with things and I'll be cocky at times, but I always like level myself back down. But I'll double check myself every now and then.

[C]

Gotta be your own biggest hater sometimes.

[A]

Yes, I, I am probably so I'll catch myself. But I try to stay healthy with, with that too. Of don't get too big for my shoes and totally be nice to everyone.

[B]

And don't outgrow the gats.

[A]

Yeah.

[B]

But tell us about the show you're working on real quick.

[A]

So this is something I'm very excited about. I'm. I'm doing it with welcome jpeg and they've been leaning more into producing and doing some media type stuff.

[B]

Yeah.

[A]

And for the past year the natural progression for me has been like, let's start some sort of show or podcast or something. And there are a couple groups that I talked to about it that were either bigger or smaller, but nothing felt right. And I did an interview with them in I think it was May. And we just.

[C]

Oh, you with the photo shoot.

[A]

Yeah, yeah, yeah. They're just cool guys and we have a lot of like, like cross pollination, I guess. And we've been working on it for a while. We've filmed a couple episodes and I'm stoked to get that out.

[B]

But what, like, what's the format of.

[A]

Of the episode I'm trying to do? I mean, a casual kickback like this, but with an ode and a bit of a nod to like Johnny Carson. Old school Late night is thought. No, not sud I musical guests. Yes. Oh, I want all type of guests. I know I need to start in my niche a little bit.

[C]

Okay.

[A]

So it'll start kind of with like.

[B]

The niche is Greece. The Greece nich.

[A]

The Grease niche. That's actually a great. We should coin that.

[C]

Yeah.

[B]

Patent.

[C]

That's a free one for you, Chris. Thank you.

[A]

No, honestly, that was a great takeaway. I'm good.

[C]

I'm going to go mic drop. Peace.

[B]

I got to go patting this.

[A]

No, I've. I've thankfully with. With Tik Tok and with the Internet, I've cast a bit of a wide net, whether it's actors, rappers, fashion people. Like I. I'm so into the culture as you guys are as well, and I want to make it a new spot where people can learn about all these different type of artists either established or on the rise or that I think are cool.

[C]

Right.

[A]

So it's just giving a platform to that and having, like, a kickback type situation.

[C]

Are you worried about, like, being, like, the 1 millionth guy with, like, an Internet show?

[A]

Yeah, of course. Of course. I know it's a saturated space, but. Yeah.

[C]

What are you gonna do to, like, separate yourself from, like. I mean, you're on an Internet show right now. Like, what's the Chris Hine version of what we're doing here? What's special about it?

[A]

It, I think the mix of old world and kind of, hopefully my personality. We all have our own brands and our own interests, and I think part of it will be I'm able to bridge the gap with a lot of different types of walks of life and.

[C]

Generations even, too, let's be honest.

[A]

Exactly. It's. It's generational, and part of it is bridging the gap. That's like a huge part is talking to all different walks of life and all different people. But hopefully it's a comfortable space and I'm disarming to a lot of people, but it is, for sure a saturated market. And I'm hoping that our editing style and just the. The guests we have and my personality can kind of shine through. So that's the goal.

[B]

And you've done a few episodes already.

[A]

Yeah.

[B]

What's been the. What's been the biggest, like, growing pain or, like, the biggest, like. Like, oh, what did I get myself into?

[A]

Moment. It takes time to get this all going. So we filmed, and I'm not sure we'll want to air this, but we filmed some of them, like, two months ago.

[C]

Oh, wow.

[A]

So it's been sitting for a little bit and just getting the correct editors and getting the right team involved and having the turnaround because the. It's. It's kind of expensive each day to film and on set and the production costs and everything. So. So that has been a learning curve, and I'm so thankful for the team and, like, the guys that we have working on it and girls. But that's been a major hill to climb, I guess, of just learning how much goes into this.

[C]

Sure.

[A]

And how much time it takes. It's good.

[C]

It looks easy, but it's not.

[A]

It's not. It's not easy.

[B]

You can do a casting couch style, like.

[A]

I know. I know I could.

[C]

Yeah.

[A]

But, yeah, I want to have it, you know, a little bit late 90.

[B]

And so a little higher production value.

[A]

A little bit. Yeah. Yeah. High production. So As I mentioned earlier, I think there's like an interesting white space right now because MTV is dead, BET is dead, VH1 is dead. All these.

[B]

I thought you're gonna talk about Ian with. White space.

[C]

Is so back, dude.

[A]

So back.

[B]

But okay, yeah, no, sorry, you're saying like all those. All the old guard of. Of entertainment, cultural media.

[A]

Yes. So what? I grew up when I was a little kid, I would go home and put on 106 and park like VH1 and. And watch and TRL. Yes.

[B]

The basement.

[C]

Yeah.

[A]

Yeah. And he didn't learn about rap until he's 22.

[C]

That's. That is. No, that's not true.

[A]

But how old are you?

[C]

18. Still. But no good rap. The Carter too, when I was a freshman in college. But before that it was bad rap.

[A]

Okay.

[C]

Also, this is not about me. Chris, continue.

[A]

Sorry, I'm just curious. I'm curious.

[C]

It's all good.

[A]

So I think that market has died down. And then I also know we're seeing obviously late night TVs are getting canceled. There's no more of them. So everything is digitally native now. So I think trying to be that person who can have the taste of the music mixed with the personality in a face and bring it together in a community that's hopefully where this will pop.

[C]

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[B]

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[C]

And you know what, guys? Take it from James, take it from me. The holidays are right around the corner. You're going to be back home for Thanksgiving. You're going to run into baddies that got away, bullies that you want to flex on. And you need to get your routine together. And that's why I've been getting the base layer going. It's a rich nutrient moisturizer. A nutrient rich moisturizer that Absorbs quick and provides a non greasy matte finish. Guys, whether you're starting fresh or upgrading routine, Caldera Lab makes skincare simple and effective. Don't settle for drugstore jun or steal your partner's products. Elevate your routine with skincare made for you. Head to caldera lab.com/strong fits and use throwing fits at checkout for 20% off your first order. This might be a granular question, but like, so obviously, like you've popped off and kind of made your name or your brand on like the short form stuff on Tik Tok, obviously you're going into what I would imagine would be like a longer form.

[A]

What.

[C]

What is like the sweet spot in your mind? Because like, again, we're bridging the gap between generations in terms of like the length of these episodes. Even, like, where are you guys thinking that you're landing in terms of like, is it like a final. Is it like a YouTube video? Or are these gonna be like clip farmed out? Like, what's the idea there?

[A]

So I want to have it clip clipped a lot, but the long form will be on YouTube and I think on Spotify as well for a podcast.

[C]

So we're talking like an hour long.

[A]

Episode or a little bit under probably 45 minutes. I think the sweet spot honestly is a little bit shorter.

[C]

Apologies to our listeners.

[A]

Like, I don't know. I just think attention spans are very fried at this point. And 25 to 45 minute. Yeah, your fault as well. Hand up.

[C]

That's on you. We're putting out two hours multiple times a week.

[A]

No, I mean, I hate the game.

[B]

Not the player.

[A]

Game. Not the player. Yeah. I think that there is of a sweet spot and I think it's 25 minutes to an hour is kind of the perfect at least for my audience.

[C]

Right.

[B]

Well, you're gonna get people that consume. We get people that consume all hour and a half of this conversation. And then some people just consume the clips. Sure. Same. It's like some people will only be on Tik Tok. Some people will be hardcore watchers.

[A]

Yeah. Yep.

[B]

You know, people consume how they want to consume.

[A]

Exactly. So I. I think having a good editing style also to get them to go watch the full video and listen to the full thing is the most important.

[C]

The funnel.

[A]

Yeah.

[B]

Who's your dream guest? O. If you haven't.

[A]

I would love. I would love Forel. He's one of my biggest inspirations up. David Beckham.

[B]

Okay.

[A]

Kate Moss.

[C]

Oh, wow.

[A]

Throwing out some heaters right now.

[C]

I was Gonna say we're building a Mount Rushmore here, dog.

[B]

You watch the Victoria Beckham doc?

[A]

I didn't. I've been waiting to. I watched the Beckham one, but.

[B]

Nearly as good as the Beckham doc.

[A]

Okay.

[B]

It's kind of just a commercial for her brand, really. I'm not saying that's a bad thing. Like, clearly that you need like a dramatic, like, arc which, like, we got two weeks to the Parish show. That's like the thing. But some good, like, archival footage of, you know, like the early 2000s whatnot. But the Beck stock is.

[A]

Was.

[C]

That was great.

[B]

Definitely.

[A]

No, I was. He was one of my biggest heroes as a kid. I was obsessed.

[C]

Yeah.

[A]

So that tracks.

[C]

Played soccer.

[A]

Yeah.

[C]

Like fashion, like music. Like him. Yeah.

[B]

Crazy voice.

[A]

Yeah. I wasn't expecting that when I was young.

[B]

Yeah, he's got a crazy voice.

[A]

That was a little zesty, a bit of a not turn off, but, like, confusing point. Because when I was like, When I was 9, 10 years old, I was like my idol. And then it was like his voice.

[C]

Was like, wait, he has the same voice as me? A nine year old.

[A]

A badass.

[C]

Yeah. Yeah. But ju. The position.

[A]

Yep.

[B]

Jugs, baby.

[C]

Yeah.

[B]

All right, well, looks, whether it is via the tik tok or the long form content or. Or the ig where it feels like it's a little more personal or like personal brand. How would you describe the average Chris Hein fan and follower? Like, who's. Who are your guys and girls?

[A]

It's mostly. I swing way more guys. It's like, shocker. 80% guys.

[C]

Welcome to the club, bro.

[A]

Which I need to get somehow. More girls. We got to figure that out.

[C]

Thirst traps.

[B]

Yeah, they do.

[A]

They didn't work. I'll try it again now. I'm going to try that tonight. No.

[C]

Take a shirtless promo. Pay for the pod.

[A]

It's mostly. It's mostly like metro dudes, like early 20s, mid-20s, who have a pretty good sense for fashion and style and aspiration. I would say that's the majority of it, but we're trying to get a little bit more. I did have a girl stop me recently and she was like, you inspired me to be a corporate baddie. Oh, and I love that.

[C]

That feels good.

[A]

Yeah. Yeah, she was awesome. So shout out.

[B]

I saw. I don't know if this is putting you on blast, but I saw Tick tock. Just scrolling. It was like the moment on a random Wednesday afternoon when Chris Hine follows you.

[A]

Oh, that wasn't me.

[B]

Oh, it wasn't?

[A]

No. So I had a couple fake accounts scam people. Oh. And I, I tried to get. They blocked me so there was nothing I could do about it. Smart. Damn. But they bought followers and posted all my stuff. Jack it up. So it looked like it was kind of me.

[C]

Work smarter, not harder. Shout the scammers.

[A]

And they would talk to people and people be like, oh my God, I'm talking to Chris about crypto right now. I'm like, that's. Dude, that's not me. But I don't really want to get involved with it.

[C]

Right.

[A]

So I just stayed out of it. But that was. That girl posted like, why did he follow me on a random day? Besides, that wasn't me.

[B]

Besides the scamming and using your name and likeness to execute said scam. Do you want the like clip farming accounts that are just like, you know, user 1291000 like to just be clipping your. Or do you not want that? Is that like another like. All comments are good comments. All.

[A]

Yeah.

[B]

Scammers are good gamers.

[A]

I mean I'll probably bite my tongue on this in five years, but I think at this point it's almost the Gary Vee way of like, get yourself out there as much as you can and. Or the highway, see like what happens. But I don't know, it's. It's a double edged sword I think.

[B]

Because that's like a phenomenon that only tick tock guys and girls have to deal with at this point. And I guess like, like Twitter, E Girls and shit.

[C]

Yeah.

[A]

I feel like it's just the way it is. I don't know. That's. That's. I guess my, my presence in this space has been like. I've seen that a lot so I can't really undo it or change it.

[B]

Right.

[A]

But so far it's been mostly beneficial, I'd say. But it is kind of crazy. It is a little scary too. Just have like absolutely bad people out there.

[C]

Has it ever hit Raya or Hinge? Have you heard about that?

[A]

Yes. Yes.

[C]

That's brutal.

[A]

It has. People have used my pictures on dating profiles and.

[B]

Did they get laid?

[A]

Yeah, I, I don't think so.

[C]

Are they cracking?

[A]

I don't think. I don't think they're cracking. No. They can't like go all the way there and then be like, wait, it's not.

[C]

Yeah, well, I'm already here, so I paid for the Uber.

[A]

That hasn't.

[B]

I'm still cheekless.

[A]

That hasn't happened in a while. And this is going to sound egotistical But I think it's. Since I got a little bit bigger, people can't now use my pictures. Right, Right. But they were at that sweet spot where I was like, starting to get a little bit bigger.

[C]

Crazy getting while the getting is good. I mean, if one. If one person got laid via Chris Hine, then honestly. Shout out to you, bro.

[A]

Yeah, shout out anyone who is. But someone said that for a playlist I made, they were like, I put my playlist on and it got me late.

[C]

Wow.

[A]

Nice.

[C]

So cosign.

[A]

Cosign. That's just a nice cosine.

[B]

He's asked for a commission.

[A]

10 on all streams.

[C]

Anything on all strok.

[B]

A coochie commission. Okay, so you have guys, you have a lock on dudes in their early mid-20s. What's the question that as their unk that they ask you the most?

[A]

What do I do with my life?

[C]

Oh, God.

[B]

They want to know that. So do you think there is this.

[A]

Like, need for existential crisis? Yes.

[C]

It's a big question, but maybe be a little more specific, guys.

[A]

Yeah, I know I can't solve that.

[C]

Yeah, I think no one can.

[A]

I think the best thing you could do is try to be the best version of yourself and the best person to everyone around you. You. I think spreading good advice, good vibes is important. Even if you're having a bad day. Like, it sounds lame, but putting a smile on for a stranger cost nothing. Cause nothing. Being on the subway and just like, you know, being a friendly energy is. Is something that's important and I.

[C]

That helps, you know?

[A]

Yeah.

[B]

Helps put on a happy song.

[A]

Yeah, I like sad songs a lot though too.

[B]

They make you happy?

[A]

Yeah, they. They help me.

[C]

Well, you, like, you like fall. You're like. You're like a low key goth dude.

[A]

You're like, I wear a lot of different.

[C]

You're Chad. Goth bro.

[A]

Bro. I wear a lot of hats and.

[B]

Sometimes it's a cookie monster hat with the. With the swoop.

[A]

No, I've never worn that. No, I don't think so.

[B]

You avoided that.

[A]

I avoided that.

[C]

Okay. Thank God. I'm starting to think of, like, what.

[B]

The emo goth boy was.

[A]

No, I love, like when I was.

[B]

Younger, the mark Echo beanie.

[C]

Yeah. The fallout boy hat. Yeah.

[A]

No, never that. Never that. But I did like, you know, I love Blink 182. I love Lil Peep. I like. Yeah, of course. There you go. Go.

[B]

Yo, who's the guy that's going crazy right now? Adam Killa.

[A]

Yes, I love him. Yeah.

[B]

Who was Boys with Peep.

[C]

And he had a song with.

[A]

He was big back in the day and he.

[B]

A song with Young Lean. Yeah, he did, yeah.

[A]

He went on tour, I think with Blade and Lean back in like 2016 or something.

[B]

Second. And he's fighting second life as a. If you're a baddie, arrest me daddy.

[A]

Yeah, no, he's funny.

[B]

I made a playlist. I like Shazam, the song off a tick tock. And I was like, oh, it's his song. Okay, great. That's good for him. He's run up his own streams. Genius. And then just made like a radio station based on that song. That's what I've been playing. It's great.

[A]

Yeah, no, he's. He's great. He's having fun with it. It seems like very second wind and you know, people sometimes get down with this and you can always reinvent yourself a little bit.

[C]

And you love a second act, dude.

[A]

Yeah.

[B]

How does it work for you, specifically? Because I feel like with, like what you see is a lot of, With a lot of influencers and you don't, you don't consider yourself an influencer.

[A]

Right. I don't.

[B]

Have you resisted. I have taken that path.

[A]

I have and I have, I have friends, of course, who do that and it's. It can be a tough job. Shout out to that. But I, I try to stay away from that just because I think it pigeonholes you a little bit. And I, I don't know where you would go from just like saying you're an influencer. I've tried to stay away from that word. Word. I don't know why.

[B]

It's still a dirty word.

[A]

Yeah. It seems like a dirty word to me for some reason. Just because it's pejorative for sure. It's.

[B]

That's the old world. That's like the. Our generation.

[A]

Yeah.

[B]

Influencer content creators a little.

[C]

Like.

[A]

Yeah.

[C]

You don't have any real hard skills.

[A]

Yeah.

[C]

You know, you're hot or whatever. You're a pretty face.

[A]

Yeah.

[C]

Don't talk. Pipe down.

[B]

But do you do like you're making.

[A]

Me think about a lot of. Like what, what do I think about the term influencer? Like, like, what do I consider.

[C]

Well, now everyone is a content creator. Right. It's changed because influencer was so kind of derided for a long time.

[A]

Yeah. Yeah.

[C]

They. It re. They literally the. That creative class, if you want to call it that, rebranded themselves.

[A]

Yes.

[C]

Because of the word to creator.

[A]

Yeah.

[C]

Yeah.

[A]

Which is sad, I guess. I don't know.

[C]

Yeah. Because there's people. It's like if you do it, own it, I don't know. Yeah, right.

[A]

Pays the rent.

[B]

Do you do like brand partnerships and stuff?

[A]

Not really. I, I've done a couple here and there. Just because it is nice to get a little bit of a extra bread for something.

[B]

But pocket money, watch money.

[A]

Yeah, no, walk around. That's what I used it for. But as I'm leaning, you know, into a little bit more of this entertainment world and media world and, and industry, I'm confused about where to make money with it because my corporate job is obviously much different. But like there's kind of a bit of a steady income with the entertainment world, with everything. It's very ups and downs. And if I was full time influencer, I would have to go a lot harder at certain things and do worse probably and say yes to a lot more. Like I'm, I'm able to say no to stuff because I have a job.

[C]

So there's a lot of power in saying no. This is what this guy taught me over here.

[A]

Yeah, no, saying no is very important, I think, especially if you know what you want and like kind of where you want to grow it and build it. But you have to say yes to stuff. And yeah, I'm not, I'm not against getting the bag with certain things. So like, like brand deals are fine, but it just has to be the right ones.

[B]

Well, I think that's why if any potential advertisers or partners are listening, this guy, young men in their early 20s, like, that's a key, that's a, a very coveted demographic.

[C]

He's got it on lock. So this is open.

[A]

Yeah, business is open.

[B]

Oh, but what I wanted to ask was. What did I want to ask? Oh, so like we've seen it where for a lot of quote unquote influencers, content creators that are, you know, run of the mill, put themselves out there as content creators. Like collaborations or like, yo, you want to collab, it's like make a Tick Tock video together or like if brands, you know, brands want to collab, it's like, yeah, give me money to like plug your. How do you make your connections via, I assume the Internet, Right. Whether it is Ian or, I don't know, whoever else, like ass Pizza, Austin Butts.

[A]

Yeah, it's all through. It's all through Instagram or Tick Tock, really. So when I kind of, I guess first started bubbling up a little bit or like getting motion, I guess it was, I found it easier to either connect with people or people were naturally, like, commenting or, like, with my stuff. So it just. It allowed a little bit of confidence, too, to some of these people that I had look up to or, you know, contemporaries or stuff like that I was able to reach out to and be like, hey, dude, what's up? Like, Or I'm at this event. It has to be natural, too. It can never be too, like.

[C]

Can't be forced.

[A]

Yeah. Forced.

[C]

Or feel transactional. That's the thing that I think that James and I talk about a lot, which is, like, okay, so you have some motion. That's great. But, like, the. The. The inbound requests that are, like, almost shameless in their transactional nature. Like, that only increases and is honestly depressing.

[A]

Yeah.

[C]

Especially if you can use the money or whatever.

[A]

Yeah. If it's inauthentic. If there's no.

[B]

What's up, bro? Let's take a photo eyepiece.

[C]

Yeah.

[A]

Yeah. I. I love it when. And I. I love anyone who comes up to me and is inspired, and it inspires me as well. But I love it when people come up and don't ask for photos. If they're just like, what's up? Like, I love your content. Or, like, they want to chat. Nice to meet you. Like, I gotta go. And don't ask for a picture. That's great.

[C]

Power. Power move.

[A]

Power move. I'm like, oh, nice.

[B]

Yeah. He treated me like a human.

[A]

Yeah.

[B]

Not like a monkey in the zoo.

[C]

Yeah. That's crazy.

[A]

But this younger generation is crazy that they want to just take the photo right away or they want to just have that for their. Their validation or to share it with their friends or whatever it is. So I. I get it. Like, I want photos with some people, too, and sometimes I guess I would be shameless, but.

[B]

When was the last time you were starstruck?

[C]

Ooh, let me think. Yeah, there's got to be a connection that you, like, had to pinch yourself. You're like, holy. This person commented or reached out.

[B]

Or you were like, oh, my God.

[A]

This maybe when Grimes followed me.

[C]

Oh, wow.

[B]

Okay.

[C]

Queen of the E Girl Bus's baby mama.

[A]

Yeah. Shout out, Grimes.

[C]

Shout out all the baby mamas.

[B]

Actually, someone was like, yo, anytime I feel like I'm too chronically online, I remember that Grimes existed.

[A]

I feel better about myself.

[C]

She has some bangers, though.

[A]

Shout out to Genesis. Yeah.

[C]

Come on, now. Yeah.

[A]

Oblivion.

[C]

There's some Oblivion banger.

[A]

Some bangers I'm trying to think of in person, but it's probably been, oh, one of my favorite soccer players. Kobe Mano on Manchester United.

[C]

You're a man, you guy.

[A]

I'm a man, you guy, bro. Yeah.

[B]

Yeah. That's sick. What? So you were in the same room as him or. Same.

[A]

No, no. I'm just thinking of Internet relationships.

[B]

But you've never been in the same room where you're like, I definitely.

[A]

I definitely have.

[B]

Maybe over there or does that not affect you? I don't know.

[A]

I don't know. I'm sure we've all been starstruck before. I'm trying to think of the last time I actually was. Maybe it's like Paris Hilton or something. I don't know. I was at a dinner, and she. This was precovid. She was using a big selfie stick and, like, light.

[B]

With the light.

[A]

Yeah. At the dinner, everyone used the lights, and it was at a dinner, and I was like, she's got like, let's go.

[C]

That's so awesome, dude. It's on brand for Parasol. Shout out to her.

[A]

She's a trailblazer. Yes.

[B]

Is there a perk that you have yet to unlock as your digital star has risen that, like, you always associate or people always associate with, like, digital fame?

[A]

Money.

[C]

Yeah.

[B]

Do you get free sent to you?

[A]

I get a lot of free, which is great.

[B]

Is it good or not good?

[A]

Half and half and half. Sometimes, like, get great, and I'm like, whoa. Like, I just.

[B]

You got the Nike pack?

[A]

I was just gonna say I just got a bunch of Nikes before they come out. So, like, swoosh pack.

[C]

Yeah, but it's a coin.

[B]

Are you now. Are you into seller level 2 on StockX now?

[A]

No, I haven't. I've thought of that, too, with the stuff I've gotten that I don't have. Like, I feel bad selling it. Oh, don't do so. I haven't done it.

[B]

But, look, they don't feel bad. They just. They know what the deal is. They want to just see the photo, take a screenshot, put it in their recap. That's all they.

[C]

That's all they're doing it for.

[B]

That's. That's the quid pro quo, the transactional nature of it.

[C]

Right.

[A]

Yeah.

[B]

What do you do?

[A]

You guys are making me feel better that.

[C]

No, honestly, you shouldn't. Yeah. They want to see the story post thank you at Nike Sportswear. And then what you do is that's up to you.

[B]

Maybe occasionally hit the grid.

[C]

Yeah. Or friends that have the same shoe size. Then it's like, yo, the homies up.

[A]

Right.

[C]

Or a sibling or Whatever, you know?

[A]

Yeah, no, but I do get sent a good amount of stuff. Some of it I don't know how to say. Speaking of saying no to things, if it's like, a cool brand or someone I like, if they send me me or they're like, hey, we want to send you this. I don't know how to be like, bro, that's ass. I don't want.

[C]

That's not for me.

[B]

You know what you say? I literally. I literally was typing this out right before I put my head up and saw you. It's like, appreciate the offer, but I don't. Oh, let me find it. Appreciate the offer, but literally, right here. Not sure they're a fit for me, but I appreciate the offer.

[A]

Okay. Simple, easy.

[B]

It's just like, not sure it's a fit for my personal style.

[A]

My personal style.

[C]

It's not for me. Yeah, congrats. So I'm. You're blowing up. That's good. Fantastic.

[A]

Yeah, yeah.

[B]

Keep on going, Nike.

[C]

Yeah, yeah, yeah. People are gonna know about you guys for sure, dude. You're next up. For real. For real.

[B]

Okay, so you're not getting money.

[A]

Not enough.

[B]

Are you getting, like, invites to, like, dinners and, like, events? Like, all the events that. Events you want to go to.

[A]

Half and half. There's something. So I've. I have an agent now, and they're trying to push me out to go to more things, but a lot try.

[C]

To slot you out.

[A]

Yeah. A lot of the things I don't want to do.

[C]

Yeah.

[A]

But I want to make everyone happy, and I want to try to lean into this.

[C]

They're people pleasers.

[A]

So I am. I am a bit of a people.

[B]

That's another thing. You gotta learn how to Nick in the real. In a little bit.

[A]

Yeah. Yeah.

[C]

You gotta do it for yourself, not.

[A]

For us, you know, for sure. So I'm learning. I'm learning how to try to say no nicely and.

[B]

But again, it's like, be outside. You never know what opportunities might befall you.

[A]

Yep.

[C]

Here's another people pleaser kind of question. And we. I think we're different in this way. So I'd love to hear your opinion. When it comes to, like, DMS and stuff, are you like. I answer.

[B]

Oh, show them those pretty.

[C]

Yeah, look at that, dude.

[A]

A little. My glasses.

[C]

You're all good, bro.

[B]

Don't worry.

[C]

This is only.

[B]

It's not that good of a camera.

[C]

Yeah, you're good. Like. So when it comes to, like, dms, I think there's. When you do this kind of For a living. And, and I hope that no one's offended. I say this because, like, I honestly see it as like kind of like customer service or support. People want advice, an ID on your pants, whatever. I try to make it, you know, something where I'm trying to get to everyone if it's possible. And then I think there's something to be said for. And I don't want to speak for James, but just generally idea of like, yo, I only have so much mental capacity to like do things outside of like the actual job. Like for us would be podcasting where it's like I might engage or double tap. But like, for the most part, I'm not just always going to be available. Like, how do you. Where do you fall on that spectrum?

[A]

I don't respond to DMS ever.

[B]

Really.

[A]

Okay. Just because that. Exactly with mental space. I think keeping your. Your mental safe and protected is so important. Important. And I have a lot of influx of emails and because people will find my email. Right. People will DM me and I, I don't. I can't go there. So I kind of just don't do that.

[C]

Smart. You made that decision.

[A]

I made that decision.

[C]

We're not opening Pandora's box.

[A]

Yeah, I don't really do D. I don't really check my messages much. Texting, of course, and like within my friends and people I know in my network. You have to. But. But I, I don't really. I can't go there.

[C]

Are the DMS a war zone in like how many milfs with BPD are in there versus rappers wanting you to post their song or brand is trying to send you free?

[A]

What.

[C]

What are we dealing with?

[A]

All the above. It's all the above. It's mostly really nice kids saying really nice things. And maybe I should respond more. Double tap a little bit more. I do every now and then, but. But it's just a little bit exhaustive to go there. Oh yeah. But I'm thankful for all the messages I get and everything. But it is a lot of people trying to get me to plug their product. Rappers on the come up saying, can you use my sound?

[B]

Do you ever kind of A and R the DMS and be like, yo, I actually with this.

[A]

Yes. There's one or two times that has happened where I've found artists and I'll plug them with certain people of like, you should go listen to this kid. You should go listen to this kid. So I, I'm trying to stay as aware of things as I can, man.

[B]

So that's more being tapped in versus, I don't know, potential revenue stream where labels. Because I worked at a record label.

[A]

Okay.

[B]

A lot of it was like, oh, we gotta get. This is a few years ago. So it's like, you know, now they'd be like, oh, we gotta get Chris Hine to like post this new single or whatever.

[C]

You're part of the role.

[B]

Has that ever happened or been a part of your.

[A]

Yeah.

[B]

That you can speak to. Okay.

[A]

Yeah. I haven't. I mean I've done it for a lot of artists that I love already. Yeah. So Mink Ian, Nats Bend. I don't think I've actually done it for net. I don't know. I just like his music. So I do it. But there were times Fang a couple things. They would send me things before it was out. Oh, and be like, go, post it. Go if you want. Or they wouldn't even say it and would just know, like.

[C]

Or are you with this?

[A]

Yeah, exactly. Just for feedback or just to keep me in the loop. Which I really respect it. And I love doing. Doing.

[C]

That's a perk.

[A]

That is a perk. I like getting things early. It's. It's fun. So that's. That's something I'm grateful for. And I like doing.

[B]

Do you ever. This isn't about you necessarily. It's more about like the culture and environment that we live in where everyone's just like, yo, look, I got the newest, I got the latest. These ain't out yet. Look at my car, look at my money, look at my jewelry.

[A]

It's exhausting.

[B]

Do you ever get grossed out by this culture of flexing?

[A]

Yes. 100.

[B]

How do you deal with it?

[A]

I think. I think, think taste and fashion isn't about the newest, best things. I think it's about what's inside and how you kind of wear something on the outside. I don't know, it could be a 20 year old garment. It doesn't have to be something new or like hot or a new Range Rover or something. I love old things. I think some of the best things in life are from the past. Yes.

[C]

You're a nostalgic guy.

[A]

I'm an extremely nostalgic guy. That's part of my thing is nostalgia and just like reminiscing, I guess on the past a little bit and paying, you know, respects to it.

[C]

Homage.

[A]

Homage. Yeah, exactly. Okay, there's.

[B]

Who's that guy? Like, it's like the crypto guy looks like a camel. You know, that's always Nick. Nick.

[C]

That Flexer. He's disgusting.

[B]

He's disgusting.

[C]

He's more of a inside and out. Yeah.

[A]

A lot of times.

[B]

And I think this is kind of indicative of where we are. A lot of he's like yo, no one's better dressed than me. And then underneath total cost of fit.

[A]

Oh my God.

[B]

$34,000.

[A]

That's when you know it's wrong right away where it shows the cost and.

[B]

It'S like cuz he's wearing like 12 labo boos. That's like a line item in the. In the fit.

[A]

You're kidding. There is a genre of like Miami scammers who are pushing in kind of my community too of like, you know, the impressionable 20 year old guys like how much money they have and how everything is new Lambo new this.

[C]

They're grifting for sure.

[A]

Yeah. And I think that's. That's pretty unhealthy. Some of them are funny and like I talk to. But for the most part I think that sets a bad message for a lot of the youth.

[C]

Well the. How much does your outfit cost? Even New York guys like that to me is that. What is that doesn't prove anything besides the fact that you spend a lot of money on something.

[A]

Yeah.

[C]

I mean you look good or whatever.

[A]

Yeah. No money committed.

[B]

You committed ATM fraud.

[C]

Yeah.

[B]

To buy this fit that sure you spent a lot of money on. But isn't necessarily someone spend money is not my taste. I've been seeing less of that though. I have been seeing less of like. Like this is how much each item costs in my fit AKA and therefore my fit is good. Do you think we're moving away from that where it is not necessarily about the dollar amount spent.

[A]

I would hope so. I would hope so. I'm not sure if I see that yet. But I'm sure the pendulum will go back a little bit.

[B]

And not necessarily like oh I'm wearing cheap clothes. But it's like hey, it's not about how much this costs. It's about how I feel self presenting.

[A]

Myself to the world. Yeah. Self confidence and which is price. Yeah.

[C]

Can't buy that guys.

[A]

No.

[C]

You gotta learn that the hard way.

[A]

Yeah.

[B]

All right. Well it's not about money. How much have you spent on chrome in your lifetime?

[A]

Oh my God. I don't know if I can give it a dollar amount.

[C]

Oh yeah. It's that high? Jesus.

[A]

No, no, it's not that high. It's not that high.

[B]

Do you wear chrome clothing besides the socks and the jewelry?

[A]

I do. I Have some T shirts. I got a T shirt in Aspen, one of my friends. Just T shirts.

[B]

Like the sex stuff.

[A]

I have one. One sex records thing I have. I just like the long sleeve, like Aspen white T shirt.

[C]

Aspen exclusive.

[A]

Yes. I have a Matty Boy 1. I have a couple just like long sleeves. T shirts mostly.

[C]

Here's a question based on that. Right. Obviously we don't need to talk about. Chrome's popularity speaks for itself. If anything. It's fucking nuclear hot right now. Are you the kind of guy that. Okay, so you wear what you like. Right. We think the motivation we've established is coming from a pure place. If you see like the wackest, lamest person, whether. Whether in. In person or online and they're wearing something, whether it's Gats or something that you like, does that ruin it for you or are you able to like, where do you fall in that? Because that's another thing that we talk about a lot.

[A]

I.

[C]

The John Ruiner.

[A]

Yeah, this is gonna sound douchey of me, but, like, if things are way too popular, I usually tend to go away from it.

[C]

Hence the Arenas making a comeback in your rotation.

[A]

Yeah. And I feel like Gats got too popular. I still love them, of course, but I. I think you can get where I'm going a little bit. I've always been like, kind of hipster 3. Even though grew up in Connecticut and like.

[C]

Right.

[A]

Preppy. I like that.

[B]

Five years ago, a bridge and tunnel hipster.

[C]

I was one too. Yeah, I get it.

[A]

Yeah. I. I like what I like. And if things get a little bit too big or a little too, you know, the block gets too hot on them. I try to stay away from it.

[B]

I don't think that's a negative thing.

[C]

Yeah, you're pumping the brakes. You're not getting rid of it. Right. You're just taking a break.

[B]

The only thing I would say is that it's. If you love something and it gets hot for a second, you have to. You. And this comes with time. Right. Or like experience a real, real unc. Real Unk words coming up. You have to understand that the weaklings and the sheep are going to move on eventually. And then the thing that you truly are into, you're still going to be into it. And eventually, like all the herbs are going to move on to whatever else.

[A]

Of course, there's cycles to all of it. So.

[C]

Yeah, it'll never be forever.

[A]

Bape was one of my favorite brands when I was a kid. When I was in middle school, I was going to bape. I was going to peak babe years.

[C]

Yeah. Yeah.

[A]

And I kept on to a lot of the stuff, and I still have it, and I'm happy I did same with Supreme. Yeah. I had my first box logo I got in 2010. 2009 in high school or. Yeah, I think it was 2010. But I still kept them because it's something that mattered to me. And I knew it got too hot in, like, 2016, but I'm wearing it again because I. I like it.

[B]

Right.

[A]

And it cooled down so well.

[B]

Supreme has always been good. It's just that the.

[A]

Yeah.

[B]

Turned it into something that was like, in a sequel. The wanna.

[A]

Yeah, for sure.

[B]

What do you. What do you see bubbling up in men's fashion right now? What do you think is next up?

[C]

Yeah. Some trend for.

[A]

I feel like.

[B]

Is Amelie on door about to be cool again?

[A]

Maybe. One of my friends sent me today a bag he wants to get, so.

[B]

All right.

[A]

Yeah. Ralph Lauren is. Is big again. I think Ralph is back, which is good. I think Ralph has always been another Steady Eddie. Great brand, but there was a period where I didn't wear it as much because I didn't think it was as cool. Now it's incredible. I said a visu earlier, but I'm wearing Visu jeans a lot.

[C]

And now more like, actually cool people wear a visu.

[A]

I'm seeing it because that's jeans.

[C]

Like, the baggier, obviously, is that Visu has that right. And they're fun and that they're unique or have some personality.

[A]

Yep. Skinny jeans.

[C]

Oh, yeah.

[A]

Skinnies.

[C]

You wear skinnies?

[A]

I do, and I get ripped on for them.

[C]

Oh, yeah.

[A]

But I still wear. I wear Skinnies to the office. Okay. On, like, casual Fridays and stuff. But I still have some Skinnies. I do. I just. I try to think they're just, like, tailored, nice jeans and people like, bro, those are skinnies.

[B]

Like Dior denim or, like.

[A]

No, I don't have any Dior. It's more like frame or cage or, like, classic denim stuff.

[C]

Do you think that's a little bit of, like, you're in shape? Like you're built? Well, like, it's a dress for your body type kind of thing versus, like.

[A]

I think it's just. I. I wouldn't consider. I mean, obviously, I understand what, you know, skinny jeans are. I wouldn't consider some of what I wear are skinny. I think I just have skinny legs and they're, like, traditional fitting.

[C]

Sure.

[A]

Jeans, so. But they are kind of back. I've seen skinny jeans Be back.

[C]

It's happening for sure. With certain people.

[B]

You don't think it's just one of those things that's like, oh, let's be contrarian. Let's say whatever isn't back. Let's say it's back.

[A]

Yeah. Like Skechers. Like sketchers.

[C]

Yeah. The Sicko approach shoes. Yeah, those are cool, dude.

[A]

I wore a Sicko hood hoodie. I had a Sicko hoodie that I got back in the day, and I. It's been on the bottom shelf for a while. And I wore it the other day and it got a lot of attention, good and bad.

[C]

Okay.

[A]

And I wasn't expecting it. I think I kind of like, swept it under the rug.

[C]

Was out here in Sicko.

[A]

I was wearing Sicko.

[C]

Wow, dude. Born from pain.

[A]

Born from pain, except not pain. Connecticut, not pain. The harbor of pain.

[B]

How does Sicko play? Walking on the West Village for Sunday brunch?

[A]

Some people liked it, and a lot of people I don't think understood what it. But then some of my friends who do know were either one way or the other of like, don't wear that.

[C]

Do your Googles. Yeah.

[A]

I mean, I. This is something. And this could be a little murky water here. Say what you want about Ian Connor. I've never met him. I don't know. Allegations true. Not. I don't know if he's a good guy. Bad guy. He's a bad guy. He probably is a bad guy. He had a lot of influence in, like, that era.

[C]

It's like the Kanye fucking conundrum, too. It's like, just because he's walking around as a piece of shit now doesn't. Well, it's separating the art from the artist, but it doesn't.

[A]

Separating the art from the artists. Exactly. Now, subjectively, definitely, you know, bad things.

[C]

But is a sickle hoodie art?

[A]

Could be. Yeah, could be. That's like the Enron T shirt I'm wearing now. There's like a little bit of making fun of Right. Culture a bit. But yeah, I remember it was the day I had just moved to New York. It was 2015, just graduated college, and Ian had walked the first Easy show, and he was smoking a cig. And this is back when he. He was very in favor.

[C]

Yes.

[A]

And I saw him on the street the next day. Such a New York moment. And I was a little kid. I'm same age as him, but whatever. I didn't really, like, know what to do. So I took a picture of him, and I still have it, but I I remember that. Of like, wow. Like, this is.

[C]

I've arrived. It's.

[A]

Yeah. I saw this guy walking on the Easy show last night who was a badass. He had so much, like, energy and. Or.

[B]

And like, concrete jungle tomato.

[C]

Yeah.

[A]

But walking here, that was a moment for me. So then I bought a hoodie, like, a year later.

[C]

Ah.

[B]

Oh, so that it's that hoodie?

[A]

No.

[B]

Well, Sicko came.

[A]

Sicko came out in 2017.

[B]

It did. Okay.

[C]

Yeah, that tracks. I think that tracks.

[B]

I was looking at my Twitter.

[A]

Either way.

[C]

Let's donate that, Chris.

[A]

Yeah, I know. I'm gonna sell it.

[B]

I think this is from that Easy show, which I should probably change my Twitter. Oh, that's Diddy and Kanye embracing. That's crazy, because I thought it was a photo of just like, every single or, like, 100 of easy jeans.

[C]

Anyway, when the two worst guys, you know, link up, I gotta.

[A]

I gotta change that bad energy in the room.

[B]

Fashion wise. What are. You see people's interest fading, like, what is like, on top right now, but maybe is, like, flagging a little bit.

[A]

Ooh, or you.

[B]

Or you only see, like, the herbivores wearing now. Yeah.

[A]

I mean, I hate to say it because I love it, but it's some of the things that I've loved so much of Marella and Chrome.

[C]

Yeah.

[A]

I feel like every kid is wearing chrome and. And gats right now.

[B]

But the best thing. So when I was talking to Maddie about trying him to get him to come on, he's like. He's like, yo, all I want to do, like, we should walk around New York and I can just. And go to, like, all these resellers and just like, point out how much of this is fake.

[C]

Yeah, true.

[A]

Yeah.

[B]

Sold and resold for thousands.

[A]

Well, the rep market too. I wasn't aware of the rep market crazy until probably, like, four years ago. Oh, yeah, Gucci. So Gucci suffered a lot from that, I think internationally. And Louis Vuitton. A lot of the bigger fashion houses.

[C]

Absolutely.

[A]

Have suffered so much from it. I think Gucci ne. Gucci might make a comeback. I haven't honestly liked Gucci too much for a while, but that could change now. Yeah, Demna. Demna could change that.

[B]

I was in the Gucci store over the weekend.

[A]

Looks good stuff.

[C]

Window shop.

[A]

I still like their loafers.

[C]

Classic.

[B]

Good shoes.

[C]

Some deal.

[B]

The demn stuff. The New York store is one of the two stores in the US that had it. They said it sold out, like, instantly.

[C]

It's not shocking at all.

[A]

Yeah.

[C]

I think Chrome And Marella, the two things that, like, you love.

[A]

I do. I do love them to death, dude. Yeah.

[B]

You don't think Marella, though, is eternal? Just like, the more.

[A]

I think the clothes are eternal. Eternal.

[B]

But, like, tabbies and gats maybe are.

[A]

A little tabby's and. Yeah. I've never liked tabbies, honestly. Just not me. Yeah, I know. People can rock.

[B]

You don't, like, hold your cigarette in there and take a picture?

[A]

No. Kind of sick, though.

[C]

No.

[A]

Aesthetically pleasing. Chris said there's something.

[C]

You're not a vibe, bro. You're not a vibe, bro.

[B]

All right, let's get into some real quick lore before we then play you out. Sorry, I mean, like, that. Who's the first person to ever call you ankh?

[A]

Some random kid on Tick Tock? Yeah.

[B]

Yeah.

[A]

It aged me pretty quick because I.

[B]

Did it cut was like a knife to the heart. Or were you just like, yeah, I'm 10 years older than you guys.

[A]

A little bit of both. A little bit of both.

[B]

It used to be. I feel like it used to be, like, a pejorative, but now it's like a term of, like, respect.

[A]

Now it's endearment. Now it's like, yeah, thank you.

[B]

Un.

[C]

Thank you.

[A]

Yeah, it's endear.

[B]

Like sensei.

[A]

So I've. I've learned that and I appreciate it, but at the start, it was like, I'm not that old. Like, I. I didn't.

[C]

But it's all relative. If that kid was 12.

[A]

Yeah, exactly.

[C]

Living in Stockholm.

[A]

And also, the younger generation is so agist with anyone. Yeah. Older than them. Like, who just got canceled for making fun of a 25 year old when they were 20.

[C]

Oh, somber's string bean ass.

[A]

But that's what I mean is like, I don't know. These. These younger kids, I don't think realize.

[B]

They were like, wait, so you're making all these sexual. So your. Your fandom is in their teens and you're making all these, like, sex.

[A]

Yeah.

[C]

You want to get undressed with a new child? What?

[A]

Somber.

[C]

What industry?

[B]

Pl.

[A]

God.

[C]

Yeah.

[A]

Wait, sorry, what was the question again?

[B]

First person ever called you.

[A]

Oh, yes. It was someone random on the Internet. And then it just started picking up more and more. And you embraced it, and I embraced it. I had to. It's a bit of branding.

[B]

Lean into the skid, you get some. You should do a merch flip on some university. North Carolina merch.

[A]

My dad went to Chapel Hill.

[C]

Oh, wow.

[A]

So at the start, I was kind of like, unc Chapel Hill. Like, what's going on? But then it just kept happening. I was like, I'm. I'm old, I guess now, but that. It happened so quick. This is such a lame take, but Covid really did zap four years of our life, I feel like. And I was 25 when Covid started, and now that just took the end of my twenties.

[C]

Right.

[A]

And now it's like, oh, now you're in your 30s.

[C]

I'm like, now you're un.

[A]

All right, now I'm un. Yeah. So gotta roll.

[C]

You gotta roll with the punches.

[A]

Yeah.

[B]

What separates a good un from a chopped onk?

[A]

Ooh. Attitude, positivity. The. The energy you're putting out into the world and kind of like, I don't know, everyone's intentions, I think, over time are shown and. And, like, tried and true. I. I'd say it's attitude and. And positivity and outlook.

[B]

It's kind of like being an actual uncle to your siblings.

[C]

Are you a real uncle?

[A]

I am. I have two older sisters, so I've been an uncle since I was 22. So it's almost.

[C]

It predates you being ankh on the Internet. The Internet's uncle. Y.

[A]

It was always real.

[C]

You were in the dojo practicing.

[A]

Yeah.

[B]

So it's being, like, kind of the sage, like, older brother type, father figure, Mentor.

[A]

Ish.

[B]

Mentor. Sensei.

[A]

Positive, relatable. Big bro.

[C]

Big bro.

[A]

Yeah.

[C]

You also see people kind of using that as a bit like, yo, okay, big bro. You know, like, it's tough, dude. It's tough to be over 30 on the Internet.

[A]

It is.

[C]

And, like, be in trying to engage, like, we are engaging, you know?

[A]

Yeah. Yeah. Stay relevant. Exactly.

[B]

Exactly. Do you have any personal un yourself.

[A]

Ooh.

[B]

Any big homies?

[A]

I do. It was. I was gonna say I. I had this moment, I think, when everything changed on the Internet for me was when I did an espen video. And it was to what they say, which. I love that song. But I was dressed up in, like, a suit, and I was at dinner with my family for, like, a Christmas thing, and my uncle, that was a huge inspiration in my life, had passed away that night, and that video went viral.

[C]

Wow.

[A]

And then every video after that, that was, like, a change that was like, oh, the switch was flipped, Something happened, and whatever.

[B]

In the algo, he passed the untouch.

[A]

He might have passed the torch, dude.

[C]

It's very serendipitous.

[A]

Yeah. It kind of feels that way.

[C]

Wow.

[A]

So shout out Uncle Bert. But that was, like, a moment where I was like, wow, this Is kind of surreal.

[C]

Big Bert, rip to the king.

[A]

Nick Wooster back in the day.

[C]

Oh, yeah.

[B]

Have you ever hung out with him and met him?

[A]

Yeah, he's the best.

[B]

Oh, yeah.

[C]

Nick definitely wants to.

[B]

How hard did he hit on you?

[C]

Yeah, pretty hard, dude. He definitely loves you, dude. Shout out Nick. We love Nick.

[A]

Shout out Nick.

[C]

And Nick loves young men.

[A]

He definitely does. I'm trying to think of a couple others.

[C]

Some he had a funny name because he's huge in Asia. It was like that was his market Fashion Grandpa Swag or something.

[A]

Like, literally, like, I think that's what made him huge. Was Asia.

[C]

Oh, dude, he in the commercials in Korea. In Korea. He does like skin care. Like, it's crazy. Shout out Wooster. That we love.

[B]

I think it's grandpa fashion.

[C]

Yeah, Something crazy.

[A]

That's a funny name.

[B]

You go from unc to grandpa.

[A]

Yeah. When does that happen? Did you guys see the breakdown of ages?

[C]

No.

[A]

When big bro stops.

[C]

When does big bro stop?

[A]

35 and then you're uncle.

[C]

And then you're on. So you're really not even big bro.

[A]

What's post unknown, Gramps? I think it was like 50.

[B]

Oh, okay.

[C]

So we can. So we got to be. We got unk for a little bit.

[A]

Yeah, Unks for a while.

[B]

Forever.

[C]

Shout out big bro.

[A]

Chris.

[C]

Chris Hine.

[B]

All right, Chris, last few questions here. Besides clothes and besides. Yeah, besides clothes, I guess like lifestyle, let's call it. What do you like to spend your money on?

[A]

Traveling.

[B]

Okay. Yeah. Where have you been recently?

[A]

I was in Milan. I went to Milan during fashion week.

[C]

A gig, right? You were there for a gig?

[A]

I was there, Yeah. I was there for one night for a gig, and I stayed for two other nights.

[B]

Nice.

[A]

Which is great. Milan, such. Yeah. Really, really cool city.

[B]

Is that your first European fashion fashion week?

[A]

Yeah, it was sick. It was great. There was a place called Portrait Portrait Bar, which I think is Ferragamo's Hotel. And it was one of the chicest places I'd ever been. It was that classic American of like, this is next level. Everyone's hot, everyone's cool, everyone's dressed.

[B]

Well dressed.

[A]

Yeah, I loved it.

[B]

The food is good. Not unhealthy.

[A]

Yeah, no, it was awesome. That was like three weeks ago. I was out of. I'm doing a lot of wedding.

[C]

Oh, it's that time in your friend group?

[A]

Yes. Every other weekend is a wedding.

[B]

A lot of bachelor parties.

[A]

Yep.

[C]

Hell yeah.

[A]

I was in Porto San Juan, Puerto Rico, two weeks ago. All my friends are trying to one up each other and, like, you know, we're doing the bachelor party at St. Bart's I'm like, Dude, no, come on.

[C]

Yeah. You're like, who's covering this? You know, just because you're trying to.

[B]

Go to the cat skills.

[A]

Yeah.

[C]

You're a big proponent. This is. It might be an interesting thing, and people might need to hear this. Speaking of the loneliness epidemic. But the joys of traveling solo.

[A]

Love it.

[C]

You're a big proponent of that love.

[A]

It makes me feel alive.

[C]

Yeah.

[A]

Um, it was definitely scary when I was younger just because it's. The fear of the unknown is the greatest fear of all.

[C]

But you fear we don't understand.

[A]

Yeah. But leaning into that also makes me feel, like, so alive and a feeling that is harder to find, I guess, as we get older or more.

[C]

That's called being jaded, brother.

[A]

Yeah. Am I jaded now?

[C]

I mean, maybe.

[A]

Maybe. No, no, no, no. But traveling alone and traveling alone in Europe.

[B]

I love what's on your next bucket list. Destination.

[A]

I might try to pop to Amsterdam at the end of Ian's tour.

[B]

Sick. We'll put you in touch with the homies at AS6 and Nike. Honestly.

[A]

Okay.

[C]

We got some friends over there.

[B]

EU HQ is there.

[C]

Yeah.

[A]

Sick. Yeah. No, I haven't been. Smoke some weed anxiety, though.

[C]

Oh, yeah.

[A]

I, I, I was in a frat, so, like, of course I've smoked before, but I.

[C]

But I didn't inhale.

[A]

No, No. I kind of stick away from it.

[C]

What?

[A]

Makes me think too much.

[B]

Supposed to be. Yeah, same. It's supposed to be a beautiful city.

[C]

Yeah.

[B]

Forget the red light district.

[C]

Yeah.

[A]

No, I've been. I've been before COVID and I loved it, but I'd like to go again. I'm trying to think of places we've never been to south of France.

[B]

Popping rapper.

[A]

Yes.

[C]

Yeah.

[B]

Have you been on tour with any rappers that you become friends with and, like, parties like a rock star?

[A]

I've never been on tour with them, but I've been to shows backstage. Backstage and stuff. And we'd go to a party after tight. I've done that with quite a few artists. I love doing that.

[C]

Who's the most fun rapper to hang out with in your experience?

[A]

I have the most fun, probably with Ian just because he's become, like, my good friend and he knows so many cool people. Like Sloan. You know Sloan?

[C]

Yeah.

[A]

Like, his network is just very cool.

[B]

I learned about it from Lawrence's Instagram grid.

[A]

Really?

[C]

We saw. We saw. We were in.

[B]

There's a Salon in the wild. And Lawrence goes, oh, yeah.

[C]

I was like, oh, sick. I never seen one of them. Okay, all right.

[B]

Get, get the art.

[C]

Listen, we all do a little cringe every now and then. I'm, I'm, I'm in tune with it, dude. I, I, I flicked up the sl, so he's.

[B]

His network is robust.

[A]

It's robust, yeah. It's just cool. I'm trying to think. So Fang was here from London in spring, and we had a fun time. But that's also with, like, younger kids somehow. I don't know. Those kids just will one even 20.

[C]

Is Fang 20?

[A]

No, he's 19.

[C]

Crazy.

[A]

Crazy.

[B]

So what did you go to, like, the soda fountain?

[A]

Yeah.

[C]

A walk in the park?

[A]

No, it was like a house party or something. But I'm trying to think of more memorable rappers that, like, went crazy. I'll have to get back to you on that.

[C]

That's fair.

[B]

And are you got a lot of time? Like, do you party yourself?

[A]

Are you a party boy, Weekend warrior? I would say I'm very tame during the week and then, then.

[C]

Gotta blow off steam somehow. Right.

[A]

Saturday. I like Saturday day. That's a very fun time for me.

[B]

Are you a West Village dude?

[A]

It depends what's going on.

[B]

Okay.

[A]

Depends where I'm called.

[C]

What do you think when they throw up the, the bat signal. What's the, what do you think of the crowd in the West Village currently, where you live, like, your neighborhood? And you've.

[A]

It's gotten a little.

[C]

Yeah.

[A]

Tough.

[B]

Little chopped.

[A]

A little chopped, Yeah. I was walking around one night night, and it was so packed and it felt like Soho or Time Square. It was, it was just ridiculous. T energy, Taurus Energy, and also just Murray Hill energy.

[C]

Almost transplant energy.

[A]

Yeah.

[B]

Nyu, like, recent NYU grad energy.

[A]

I still, it's still beautiful. Yes. I still love the West Village. I think it's beautiful.

[C]

Good food, good shopping. What are you.

[B]

Great restaurants.

[A]

It's very cute. It's very safe. It's just. It is getting a little bit insufferable, but I still love it.

[B]

What are your go to restaurants right now in New York?

[A]

St. Ambrose all the time.

[C]

Classic.

[B]

You into Bartolo in the West Village?

[A]

No.

[B]

Dude, you got to go.

[A]

Is it new gas? Yeah. Okay.

[B]

Same people that did Ernesto Swag like it's fire.

[A]

I kind of stick to a lot of what I know, which is boring. But I go to San Vicente a good, A good amount now. I dropped so house.

[C]

Okay.

[A]

Now you join the bungalows. Join the Bungalows. Yeah.

[B]

Damn. See we used to go there when it was the joke Jane. That's.

[C]

Yeah.

[B]

We're aging ourselves.

[C]

That's how old we are.

[A]

Yeah.

[C]

That's how you're an unc and not a big bro. You remember the Jane.

[A]

Yeah.

[B]

Chris, before we get you out of here after a beautiful hour and a half, do you have any constructive criticism you would like to give us?

[C]

Yeah, I do. No, no, nothing. Come on. Come on.

[B]

How are we as uncs?

[A]

Great.

[C]

Yeah.

[A]

I told you, like, it's been very full circle because I did in college, like, look up to you guys and there was something that allowed me to. To eventually express myself or find a place in the fashion world a little bit that wasn't so conventional.

[C]

Sure. As a straight man.

[A]

Yeah. No labels, but. Yeah.

[C]

Right. Just right.

[B]

Sure. Glad we could pave the way for you, brother.

[A]

Yeah.

[B]

Because we like what you're doing.

[A]

Thank you, bro. I appreciate it. I appreciate it.

[C]

All right.

[B]

So no constructive questions.

[A]

Maybe. Maybe one more camera. Yeah.

[C]

For you. We need a Chris Hein cam exclusively. Totally.

[B]

All right, Chris, where can the kids follow you? What would you like to plug? Floor is yours.

[A]

I would love to plug the Chris Hind show, which that's what we're calling it. Yes.

[B]

Dropping the Junior Cleaner.

[A]

Just. Just Chris Hind Show. Because my dad didn't do a show before.

[C]

So true.

[B]

Not a Nepo baby. That term is so misused.

[A]

It is.

[C]

Oh, absolutely.

[B]

But do people know short for nepotism and know what like nepotism is?

[C]

No.

[B]

Okay.

[C]

They do not.

[A]

I was fumbling around with the name.

[B]

For a while and what were some contenders that you.

[A]

I mean, I have. I have my alter ego. I have Havoc Henry. So I was thinking of doing something with that.

[C]

The Havoc Hour.

[A]

Something. Yeah, something havoc related. But I just thought let's just lean into it and go. And Johnny Carson is one of the kind of north stars for this so personal brand.

[C]

It's the name.

[A]

Let's just fucking go.

[C]

Yeah.

[A]

So that was the thought.

[B]

So keep an eye out for the Chris Hine show. Dropping soon.

[A]

Dropping soon. That's probably what I've been focused and most excited on.

[C]

How nervous are you to get that out there? Start getting feedback?

[A]

Like, are you decently nervous?

[C]

Anxious.

[A]

Anxious. I'm not even sure. Anxious. Because I have been waiting for a while. So it's almost like anticipation. Like, let's do it. Just because I want to see if it does well or doesn't do well or like what I can. What I can change of it or edit differently or I think it's going.

[C]

To do well, if I had to.

[B]

Guess, bro, it's been gestating. It's time to birth that bitch.

[A]

Yeah. Bubbling, bubbling up. Nine months up. Yeah.

[B]

Follow this man on. Do you prefer people to you want. Okay. If you choose one, would you want more followers on TikTok or IG?

[A]

I got to get my IG up. Oh, yeah, let's do IG.

[B]

Okay. Follow this man on IG.

[A]

Yeah. What is it? Chris Hines Jr. Chris Hine Jr.

[C]

There you go.

[B]

People drop the juniors cleaner.

[C]

Is there Chris Hine?

[A]

There is a Chris Hine. Some random. Some random dude. And also when I did it, there was Robert Downey Jr. Was sick, and I was like, well, I'm a junior, so let's just do that.

[C]

Going Tony Stark mode on these.

[A]

But it has been hard. Being a junior is funny because with taxes, with jury duty, with a lot of things, like there's loopholes and good and bad to it.

[C]

Hope your dad's not committing financial fraud.

[A]

No, but my dad was laughing because he's like, why have I had to go to jury duty like, eight times? And I'm like, I haven't done one.

[C]

Thanks for covering. Thanks for covering that.

[A]

Salute, dad.

[C]

Thank you.

[B]

Salute Chris Hines Senior. And salute Chris Hines Junior. Thank you for coming.

[C]

R.I.P.

[B]

The only podcast that matters. Chef, take us out.