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Podcast Host - Advertiser
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Co-host 1
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Nicholas Daly (Guest, Fashion Designer)
Most to you, and we work even harder to protect it together.
Co-host 1
As a mutual insurance company, we're built for our customers and prioritize your needs. Amica empathy is our best policy. Visit amica.com and get a quote today. Our guest this week gets fits off daily. After a decade in the biz, the Central St. Martin's grad put up hall of Fame numbers in 2025, raking in awards, dropping huge collabs, and was included in the Met Museum Costume Institute Super Fine Tailoring Black style exhibition. His first big accomplishment of 2026 coming on a podcast. So he's off to a slow start, kindly taking a moment from showing his Fall Winter 2026 Rebel Riot collection to the best buyers in the world and. And stepping into the stew after hopping across the pond to talk Met Gala red carpets being big in Japan, and CSM student debt. Founder and designer of his eponymous brand, Nicholas Daly. Nicholas, how the hell are you?
Nicholas Daly (Guest, Fashion Designer)
I've never had an interdiction as good as that. Wow, that is incredible.
Co-host 1
We're so happy you're here.
Nicholas Daly (Guest, Fashion Designer)
And I'm happy this is kickstart in 2020 26.
Co-host 2
Yeah, we're setting the bar as low as possible.
Nicholas Daly (Guest, Fashion Designer)
Yeah, exactly.
Co-host 2
Subterranean dog got to manage expectation.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah, exactly.
Co-host 2
It's only up from here. Nicholas, it's so great to have you super psyched to make this happen. Real quick, before we dive in, let's do a little fit check. What did you wear today to podcast with us?
Nicholas Daly (Guest, Fashion Designer)
Well, today you got a lot of clothes on. A hell of a lot of layers on. Yeah. Keeping me warm. Two great designers, Evan, Connor and Lars and Ida from Mantle.
Co-host 1
That's the coat that unfortunately is not in the fit check, but is incredible.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Amazing. And again, it's good to support independent brands and friends who have also been doing their designs and creations just as long as I have.
Co-host 1
Do they give you a homie discount?
Nicholas Daly (Guest, Fashion Designer)
Yeah, we're always supporting. Whenever I'm inside and I see Evan, and obviously I've seen. And Paris is obviously always a great time.
Co-host 1
Yeah.
Nicholas Daly (Guest, Fashion Designer)
Because it's the point where we can all see each other.
Co-host 1
If you put in a personal order, that's just helping them hit their mops. Right?
Nicholas Daly (Guest, Fashion Designer)
True.
Co-host 1
If you hadn't made a personal order for that jacket, maybe that wouldn't gone into production. Who knows?
Co-host 2
I mean, I don't think Evan and Mantle have that problem, but. But, you know, but yo, thank you for your service.
Nicholas Daly (Guest, Fashion Designer)
Yeah. 100. And. And yes, they've been keeping me warm. I've got my own field shirt we did for this fall, which is currently on our site.
Co-host 1
This is available now.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
This is banger. Fantastic.
Nicholas Daly (Guest, Fashion Designer)
This is our Madras check.
Co-host 1
May I touch.
Nicholas Daly (Guest, Fashion Designer)
You know, for consent, a really nice wash and finish. And this might have got some grip. Got some grip, exactly. And. And it's a piece which explores a lot of the. The context of Madras fabric in the Caribbean in. In South Asia, in the uk and then this was, like, my response to it in a nice. Like our classic field shirt.
Co-host 1
What's the general vibe of Madras? Is it rooted in, like, colonialism and, like, British slavery?
Co-host 2
Yeah.
Co-host 1
Okay.
Nicholas Daly (Guest, Fashion Designer)
Shout out to India. How the fabric. Shout out the Brits for essentially. Yeah. And it was kind of terrible, which I feel my brand and what I do through fabric, through storytelling, how things are literally woven together through history and time. How can I reflect that into my own collection? So. And we also did a madras fabric for our Clark's originals, like, for the lacing, which also uneven on the box and everything, so. And there's a long history of Madras. There's like, a madras check called bandana check in Jamaica, which is, like, traditional fabric you'd see worn on traditional days and across all the Caribbean, like in Guadeloupe and Matanique. So again, it's just me trying to literally, like, weave it together. Like, how. How I bring history and literally and figuratively and fashion and still make it feel fresh and interesting for people who want to wear it. So. Yeah.
Co-host 1
Can I ask a question? Clarks.
Nicholas Daly (Guest, Fashion Designer)
You prefer Clarks or the leather? Yeah, no vibes. Vibes. Cartel. And not just him as a songwriter, but the impact of Jamaican culture on stylistically, on Clark's originals, on so many different styles, is something which obviously I constantly respond on because it is part of me, it's part of my DNA. So obviously I've been a long awaited collaboration with Clark's Originals and it was amazing that it came out last year and we had a launch event in Tokyo with shout out to Chris Gibbs for allowing us to work with his Union Tokyo team. So Chris was there as well, which was cool. Yeah, and. And yeah, it was great. And we had Daichi Yamamoto, a Japanese Jamaican artist who lives in Tokyo. He did a whole performance. So it was a nice way to tie it all in.
Co-host 2
Half Japanese, half Jamaican.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah, yeah, yeah. Okay. Daichi Yamamoto. So sick. And his dad owns one of the oldest reggae bars in. In Japan. It's called Rubber Dub in Kyoto.
Co-host 1
Fire.
Nicholas Daly (Guest, Fashion Designer)
That's a shout out to Daichi and anyone who's in Kyoto.
Co-host 1
You ever been to the. The Tokyo record bar in Kingston? I think it's called Tokyo Bar.
Nicholas Daly (Guest, Fashion Designer)
I haven't been to it, man.
Co-host 1
The sound system is like the size of this wall. Yeah, it'll blow your madras off, basically.
Co-host 2
Blow your wallabies off, dude.
Nicholas Daly (Guest, Fashion Designer)
But no great way. And I think they're in terms of like collaborations, like. Yeah, that was a real good one because it touched on so many different points.
Co-host 1
Yo, is there ever. Have you ever had any Japanese Jamaican fusion food? Does that exist?
Nicholas Daly (Guest, Fashion Designer)
Yeah, I've had some real good jerk and some rice and peas in Jamaica, I think in Osaka.
Co-host 1
But like some jerk yakitori.
Nicholas Daly (Guest, Fashion Designer)
Oh, I mean I. Maybe that would be. Maybe there's stuff out there which I'm not aware of yet, but I'd love to try it.
Co-host 1
Let's make it happen.
Nicholas Daly (Guest, Fashion Designer)
I know, let me know, let me know.
Co-host 1
What about this denim set? Or denim. I can't even tell what's going on here.
Nicholas Daly (Guest, Fashion Designer)
It's a core denim mixture which I did with Carhartt Work in progress, which was the other collaboration which landed almost simultaneously with the Clarks original collab in October.
Co-host 1
Yeah, you had a big back half of 2025.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah.
Co-host 2
Back loaded.
Nicholas Daly (Guest, Fashion Designer)
And when I said to the Carhartt team, oh, it'd be amazing to do this world tour to launch the coll. Normally I say these things in meetings and it. I try and see where it lands. But yeah, the whole Carhartt Whip team were really interested and wanted to make that happen. So, yeah, we did Tokyo, we did Paris, we did London and we did New York. So that was a mad period of time. But it was so incredible to see so many people come out. Yeah. And support it. And we had different musicians and DJs and artists playing at every event. Different sound system crews. Right. Yeah, we had it at the Williamsburg store. We had a whole takeover in Harajuku. We had Mighty Crown, 1 of the OG Jamaican, Japanese sound system crews. Sammy P. Man, it was London. We had the Mighty Ruler sound system, one of the oldest sound systems still running in London. So, yeah, it was the perfect way to launch the collaboration which obviously honored a lot of the things which I've constantly supplored explore through my work. And then doing the OG double knee, the OG chore jacket, but then doing the crown, which was the first thing to sell out.
Co-host 1
Oh, really?
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
Hell yeah.
Nicholas Daly (Guest, Fashion Designer)
Even Kahawit were like, they were surprised. Yeah. But I feel like this is the perfect union.
Co-host 1
It's like a told you so moment.
Nicholas Daly (Guest, Fashion Designer)
Yeah. And it's also, you fill in the gaps as a designer, as a creative. What do I bring or what? I haven't seen, you know, Car Hardwick have a great collection of hats and styles, but they've never done a crown. So I knew this was the first thing I knew was wanted to make this and I think that's the reason why it resonates so well.
Co-host 1
We ran into some. We were in Australia in October, we ran into some homies from Carhartt Whip. I'm blanking on their names, I think names like, I don't know, but they're involved in the music side of things and they were very stoked.
Co-host 2
Oh, yeah.
Co-host 1
The collaboration. And they're like, oh, you boys from York?
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Or actually.
Co-host 2
They'Re British guys, to be clear. No, they were singing your praise regardless.
Co-host 1
They call us sick cunts. And they were like, you gotta fucking get over there. And I don't think, whatever. The whole Car Team Cartwheep team seemed very high on this collab. Super fucking performed.
Nicholas Daly (Guest, Fashion Designer)
I'm super stoked. And it did really well on how it was received and also with the wholesale and with the sell through. And yeah, it was a great collaboration because I started, you know, at 16, 17, working at a streetwear store called well Gosh and in Leicester, where I grew up. And Carhartt was one of those first brands which I was selling, which I was trying on. So to then do a full circle to then obviously then collaborate with a brand which I've known for so long. And also these archetype of menswear clothing like a chore jacket, a double knee, you know, all these things. And I was just.
Co-host 2
The classics play the hits.
Nicholas Daly (Guest, Fashion Designer)
Yeah. And yeah, exactly. And it was great. And it was great. They gave me so much room and movement to work within and they were a great partner to.
Co-host 1
Did you work with Steve?
Nicholas Daly (Guest, Fashion Designer)
Steve here? Yeah, yeah. Shout out Steve.
Co-host 1
Steve W. Yeah, he was great. Formerly known as Dirty I think the.
Nicholas Daly (Guest, Fashion Designer)
Artist formerly known as the one point. I think the most reaction I got from Steve was when Pink Sifu was standing on a table at the Williamsburg event and it was rocking so hard because the crowd was just going in and Sifu was just giving it and I was like, oh man, I just hope this doesn't turn sideways. And I could see Steve slowly creeping around, just making sure he doesn't want suit. Yeah. But it was great.
Co-host 1
Don't worry, we're sell a lot of crowns, Steve.
Nicholas Daly (Guest, Fashion Designer)
But that just shows you the energy of that launch event and also the amazing way that Steve and the whole car hip team in New York, all of them have been so supportive and really got behind it.
Co-host 1
So what about the shoes stomping around this cold ass New York winter?
Nicholas Daly (Guest, Fashion Designer)
Basically I sprained my ankle in Paris.
Co-host 2
Yeah, we're going to ask about it.
Co-host 1
So you're not doing too well.
Nicholas Daly (Guest, Fashion Designer)
Yeah. So I've just got these classic mountaineering boots from a British label which I just picked up for. For Carl Moore. Yeah.
Co-host 1
Harry Moore.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Those are kind of.
Co-host 2
I've never heard of that.
Nicholas Daly (Guest, Fashion Designer)
Yeah, they're quite, quite a commercial esque. Okay. Brand which you'd find in pretty like big sportswear outlets. But the fact that they're warm and I sprayed my ankle.
Co-host 2
Right.
Nicholas Daly (Guest, Fashion Designer)
I just had to have something which.
Co-host 2
I knew cashed out of JD Sports or some.
Nicholas Daly (Guest, Fashion Designer)
Right.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
So probably not the most easiest. But in terms of having a sprained ankle.
Co-host 1
They're walking shoes.
Nicholas Daly (Guest, Fashion Designer)
Yeah, exactly. And trekking through this terrain, we're getting.
Co-host 2
Something you struggle at.
Nicholas Daly (Guest, Fashion Designer)
I had to leave the Clark's wallabies on ice and maybe go for.
Co-host 1
It would have been real slippery there on those crep souls.
Nicholas Daly (Guest, Fashion Designer)
Exactly.
Co-host 2
Asking for trouble.
Nicholas Daly (Guest, Fashion Designer)
So yeah, I went for comfort overseas.
Co-host 1
What about the neckerchief?
Nicholas Daly (Guest, Fashion Designer)
Yeah. Actually my wife bought me this. It's just a silk bandana scarf she picked up in. I think it was Japan or maybe here. So yeah, obviously, wifey boy. So it's nice to have that there.
Co-host 2
Sentimental.
Co-host 1
Can we talk hardware?
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
Jewelry.
Nicholas Daly (Guest, Fashion Designer)
Jewelry, yeah, obviously. I really love native American jewelry. So I picked up these two actually here. One in Santa Barbara, this turquoise ring. And also this one, this stone came from Arizona.
Co-host 1
Big boy.
Nicholas Daly (Guest, Fashion Designer)
And it's a big. It's a pretty big beefy Turkish statement piece. Statement piece. And I have a matching bolero tie as well.
Co-host 2
Oh, nice.
Nicholas Daly (Guest, Fashion Designer)
Which is just as big. Which actually Noah Johnson, when I saw him at the GQ pie was like, I know you've been going to America but you guys are really taking it on as I know. Yeah. I'm embracing. Right. Being over here and picking up these amazing pieces of jewelry which have such.
Co-host 2
A sign of respect.
Nicholas Daly (Guest, Fashion Designer)
Exactly, exactly. So shout out to. No, but the timepiece.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
What's the watch bar? Sorry? Oh, this is Longy's. It's a really thin watch and it's one of their classic ranges. And this was actually a wedding present from my father in law.
Co-host 1
It's like thin as a dime.
Nicholas Daly (Guest, Fashion Designer)
Yeah. The only thing, because I'm out so much at different clubs and events, me being the music guy, it's got the black face. So sometimes I'm like, I'm not sure. Whatever, we'll just keep going.
Co-host 1
You pull out your phone, flashlight.
Nicholas Daly (Guest, Fashion Designer)
And then my wife, she has a matching watch. So is what we had on our, on our wedding day nice? So it's nice. It reminds me of my wife. And also. Yeah, just a really nice thin watch, which is great because I wear a lot of layers. So normally when I'm layering up, you know, having a thin, very streamlined watch and having the black face, sometimes not convenient, but it's great.
Co-host 1
What about the socks and undies?
Nicholas Daly (Guest, Fashion Designer)
What am I wearing on that point? I think I've got a muji setup going on. Nice little wool Japanese rig. Exactly. A little wool wool cotton mix again. I think I've got two pairs of socks on today actually.
Co-host 1
How cold are you?
Nicholas Daly (Guest, Fashion Designer)
Yeah, just because of my feet and there's abs ankle. So. Yeah. So definitely thinking about the weather.
Co-host 1
What about the. What about your rucksack?
Nicholas Daly (Guest, Fashion Designer)
Yeah. That is a very, very well traveled Porter special edition bag I picked up in Tokyo and that has been through the wars.
Co-host 2
Yeah, I'm sure.
Nicholas Daly (Guest, Fashion Designer)
Exactly. But I picked that. That was one of the first things I bought from their Omata Sando store. And I love the Porter bags and the design and that's a good example if they want to buy that off me as a piece. Yeah. So I picked that up. Oh, man. That was one of my first trips to Japan.
Co-host 2
Oh, shit.
Co-host 1
How many times you've been to Japan?
Nicholas Daly (Guest, Fashion Designer)
Maybe, like, around. I don't know, maybe like eight times.
Co-host 1
So really, I expect. But for work and pleasure.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Yeah. So I kind of went twice a year or once a year. Obviously, we had the pandemic, but, yeah, I always love going there. And it was where the brand started, you know, Beams. You could. International gallery. Beams were the first people to. To believe in me and the Japanese community and the buyers and.
Co-host 1
Did you ever work with Terry?
Nicholas Daly (Guest, Fashion Designer)
Terry Ellis? Yeah, actually, we've known each other for a while, but the first. We've spent probably the most amount of time on my last trip. So I went to his store in Koenji, Mogi, and he has his gallery as well as the store. And I picked up some amazing pieces and some really nice Okinawan ceramics, which I got a matching set for me and my wife.
Co-host 1
Is he still at Beams, or has he just.
Nicholas Daly (Guest, Fashion Designer)
He's concentrating purely on Mogi, which is.
Co-host 1
Which is the ceramic.
Podcast Host - Advertiser
Yeah.
Nicholas Daly (Guest, Fashion Designer)
M O G I. So he has Mogi store.
Co-host 1
Uncle Terry.
Nicholas Daly (Guest, Fashion Designer)
Uncle Terry. And it's great because, you know, being. He understands exactly where I'm coming from. Being Jamaican, but living in the UK but then also being based in Japan for so long. So he really loves what I've been doing and been following and is really nice. To go to a store in Koenji is probably one of the very few things I managed to do on that last trip between. Right. The Kaharajuku launch events and Clark's original. Yeah. But I mean, I always like to make time to. To. To. To find vintage and to find, you know, the elders who. I respect what Terry's been doing because he's been having this conversation with Jamaican culture within Japan longer than I've been alive. Yeah. So he's really been a pioneer in, like, introducing and being that authentic storyteller with his store and everything he's done with Fenneca as well, and his wife. So it's kind of.
Co-host 1
That's.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah.
Co-host 1
Was he. Did he bring you into the Beams organization and family, or was that. Or had he broken off from Beams at that point?
Nicholas Daly (Guest, Fashion Designer)
He. They already had their installation when my brand first got there, but I think that's when he first knew about the brand, because then he was like, oh, there's this British design over Jamaican heritage now having his collections in Beams.
Co-host 2
This guy reminds me of myself a little bit.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah. No, he's cool. He's Great. Like, Terry got big love and hopefully I'll catch him when I head to Japan next week. And, And. And check out more of his amazing space and gallery and his West African folk art and, And, And. And sculptures, as well as the Okinawan ceramics.
Co-host 1
He's been in it for a minute. All right, fit check complete.
Nicholas Daly (Guest, Fashion Designer)
Yes.
Co-host 1
Real quick, what happened with this tumble you took in Paris?
Nicholas Daly (Guest, Fashion Designer)
Oh, just. You would have thought after nearly a decade in the game that, you know, don't run to an appointment whilst on the phone on cobbled streets of Paris and just bad spatial awareness. So, yeah, I just fell and hat came off, phone came off, coat was on the ground. Yeah, I just picked myself back. Yeah. And just. Yeah. And just hobbled my way back to the showroom and then had a bag of French peas on my ankle.
Co-host 2
You also told me that when I. When you told me the story in Paris, no one helped you.
Nicholas Daly (Guest, Fashion Designer)
No one. No one helped. No one. Really?
Co-host 1
That's.
Co-host 2
I mean, that's not shocking because it's Europe and Paris.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
And your poc.
Nicholas Daly (Guest, Fashion Designer)
I think. I think. Yeah, maybe people. Because it happened quite slowly. It was quite a slow fall.
Co-host 2
Oh, no, the worst.
Co-host 1
You're tall. You're a tall guy. Big man. Fall hard.
Nicholas Daly (Guest, Fashion Designer)
Yeah, basically. But brutal. Yeah. No one really came to the rescue, but I managed to pick myself back up and again had a really successful time for the rest of the show. And thank you for coming to the event, which I was hopping around fashion, trying to try, trying to host. Nice evening with all the friends and family.
Co-host 2
Montezuma.
Nicholas Daly (Guest, Fashion Designer)
Montezuma Cafe, for sure.
Co-host 1
All right, so we did the math and we think that you're the first person on this podcast who is a graduate of Central Saint Martin's how much student loan debt do you have left to pay off 10 years of Nicholas Daly the brand?
Nicholas Daly (Guest, Fashion Designer)
Still? Some.
Co-host 2
Yeah. Because it's a public school, right?
Nicholas Daly (Guest, Fashion Designer)
Yeah. It's part of the University of Arts, London, which has, like, Chelsea St Martin's London College of Fashion. So it's like a multi of different departments and schools, but shit ain't free. I know. And obviously when I. And this is a good point, because when I applied, the fees were still there, but not as expensive as they are now. So if I was to have a conversation with my parents, said, I want to be a fashion designer, knowing the current debt and the school costs and financing, it would have been a much harder conversation.
Co-host 1
Much shorter conversation.
Nicholas Daly (Guest, Fashion Designer)
Yeah, much shorter conversation. Because, yeah, like that is an accumulating of debt. And when you're trying to make these decisions on what you want to do and what you want to believe in. Obviously, the education system. And I really feel it's the real spearhead. That's why, you know, at the Met Gala, there's so many black British designers. At LVMH Prize, when I was a semi finalist, half of us were British brands. And I think a lot of that was due to the fact that we have some of the best fashion institutions, like producing some of the best designers across men's and women's and accessories. So I feel like. Like what?
Co-host 2
Craig Green, right? I'm trying to think of other countries.
Nicholas Daly (Guest, Fashion Designer)
Like, even in my year, my sort of class of 20, 20, 13, 2014, you had a Kiko and Ma. Grace was a year behind me. Charles Jeffrey was in my year, you had Campbell. Addie was the new six. That was like. That was. Yeah, there was a whole Shinya Kozako was in my class. He just showed a pity as one of the guest designers. So even. And then that's just people who are designers, let alone them at different houses, like, as designers. So my generation, it's cool to see where everyone is now because.
Co-host 1
And it's not just design, right? It's also like the business, like marketing, if you know, you know, or like the infrastructure of like fashion industry as well. Not just like, hey, I'm making clothes.
Nicholas Daly (Guest, Fashion Designer)
What?
Co-host 1
When you're in class or whatever with your contemporaries in uni, is it pretty, like, clear, like, yo, like this doing here. They can't design for that guy Kiko. That guy's. Kiko's got it. Yeah, Grace got it. I mean, future creative director of Hermes.
Nicholas Daly (Guest, Fashion Designer)
Put some respect on it. I think, you know, you can only really. You don't have a crystal ball. But I think the work ethic is what you can see early on. And I always knew, like, growing up, I have to work twice as hard being a black designer in an industry where we are the minority, trying to push through, to break boundaries. And that's something that I was taught. Not even from my dad's side or also from my mum's side, because they both came from very, like, working class backgrounds. So working hard and trying to elevate yourself. So I was in there, like Monday to Friday, you know, doing my patterns, researching, really pushing. Then I got a Saturday weekend job at Dover Street Market. So at one point I was doing Monday to Sunday, like those last few months, like before I finished, because I was trying to pay for my final collection as well. But all of that was just like my way A bit crazy. And I'd say, any students watching, please balance your time between work. But what I would say is, yeah, I work really hard. And then some of the designers, what I see now, who have continued to blossom or have their own namesake brands, I know for a fact that they were also really hard workers. And I guess that's probably the one thing I think has maybe does kind of create a natural separation with the ones who then pursue to really follow what they want to do.
Co-host 1
Kiko wasn't raving until, like, 8 in the morning.
Nicholas Daly (Guest, Fashion Designer)
Well, we were bad. Like, sometimes we finished at 10, 11 at the studio because we were at the old St Martin's College, not at King's Cross, the one in Soho. We just put our lockers and we'd be out.
Co-host 2
Yeah, right. You're right there.
Nicholas Daly (Guest, Fashion Designer)
And we'd be at, like, 3, 4am, going back and then back in the studio.
Co-host 2
It's research.
Nicholas Daly (Guest, Fashion Designer)
I know. Yeah. So we were pretty intense sometimes, not all the time.
Co-host 2
Right.
Co-host 1
How'd you. How did your shit get graded? Like, that's fire.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
Banger.
Nicholas Daly (Guest, Fashion Designer)
I mean, yeah, again, like, having really great tutors. Christopher New, who was the head of menswear at that time, he was really supportive, and he was like, look, just. He really believed in me, doing me. And even when I was cast in my graduate collection, you know, I reached out to Don Letts. He's a dj, one of the first filmmakers to film around punk. He was right in there with the Clash. So I asked Don, can you walk in my university catwalk show at St. Martin's and he was like, yeah, like, I'll do it. And everyone thought Don was my dad, but I was like, nice, Don Letts. But then a lot of the. But a lot of the tutors knew who Don was.
Co-host 2
Flex on your part, right?
Nicholas Daly (Guest, Fashion Designer)
Yeah. Because Don was around with, like, the Roxy and, like, all these pivotal moments in, like, that scene. And obviously the tutors are, oh, wow, you've got Don Lichts to, like, walk in your show.
Co-host 2
It's impressive.
Nicholas Daly (Guest, Fashion Designer)
So even at that point, before I was even a brand, even with the casting, not just the clothing, I really. Yeah, I really wanted to tell my story and who I felt was important or the museum of the collection. And that's why that first collection was entitled Culture Clash. And that was what Beams then picked up on. I think Beams probably knew who Don Letts was, because Don has a thing in Japan for a long time. So I don't think things always. Things happen for a reason, and there is a domino Effect. And I think even before I started a label, I kind of knew very early on that what I wanted to say.
Co-host 1
I don't know if you know this because like this when you were there, this is before like, you know, Instagram became everything. But now our designer is like, y' all gotta get my following up. Like that's got to be. I don't know if that's like a class, but it's like are there students there trying to become like influencers that they have like a built in audience for their brand? I mean it's kind of like sorority girls in, in like in the US like in the South. They all like, they're, they have hundreds of thousands of followers and they all like brand deals and like 19 year old sorority students.
Nicholas Daly (Guest, Fashion Designer)
I mean what I would say is I'm happy that social media wasn't as prevalent when I was a student.
Co-host 1
Especially not at those 4am nights.
Nicholas Daly (Guest, Fashion Designer)
Yeah, keep it off. Because I feel like it was around then, but not to the degree what it is.
Co-host 2
You could focus on the work versus.
Nicholas Daly (Guest, Fashion Designer)
The extra and also the pressure when you're trying to develop your brand and your language. And like social media can twist and turn your mindset. And I only have one account on the ig. I can't have several. And you know, we have someone within my team what helps manage it. But you know, it is a big part of what we do. And obviously for a brand like myself where we're trying to project out to our international audience, you have to use the tools which are with us. But I feel like I find a happy medium within how I operate. But I know, I know, I know there's even, even now when I guest lecture at St. Martin's and institutions you have so many different types of people.
Co-host 1
Are filming it like a concert.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Or just the courses and the things they offer. Like different. Different things which, which you can now have a specific bachelor of arts in within social media, which even when I was there didn't exist.
Co-host 2
Right.
Nicholas Daly (Guest, Fashion Designer)
What? Yeah. And that's like 10 years ago. So it's amazing how you major.
Co-host 1
He majored in social media.
Nicholas Daly (Guest, Fashion Designer)
I think there are courses in the.
Co-host 2
United Kingdom I'm majoring in hitting grid.
Nicholas Daly (Guest, Fashion Designer)
Which is about social media marketing. Right, right.
Co-host 2
The business of social.
Nicholas Daly (Guest, Fashion Designer)
Or it's become more prevalent within the curriculum.
Co-host 2
You're kind of like selfie 101.
Co-host 1
You're kind of like on the. The last chopper out of St. Martin. Well before social fashion.
Nicholas Daly (Guest, Fashion Designer)
Our year was an interesting year because we were the last year at the Soho before St. Martin switched to one granary King's Cross. So we were one of the transition years. So it was kind of an end of an era of The Galliano, the McQueen. Yeah. At Soho.
Co-host 1
Now you're next to Harry Potter.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Which always. But so yeah, we were kind of a sort of a sort of class or. Or like the alumni of the last of a dying breed kind of maybe something like that.
Co-host 2
Yeah.
Co-host 1
Did you smoke more weed at St. Martin's or at your parents reggae club in Edinburgh?
Nicholas Daly (Guest, Fashion Designer)
I'm always pretty good, man. I gotta be switched on with everything that I do with my work. So, you know, for me. For me it's kept on the fairway. I get the most high out of really being in normally within a musical space and listening to the frequencies and just zoning out. I don't drink alcohol either and I can still stay out till the early hour. While you were there at the Montezuma Cafe, you know that you were there.
Co-host 2
Later than me, bro.
Nicholas Daly (Guest, Fashion Designer)
That clip sound system's incredible. Vinyl only. And I think that all boils back to mum and dad and my appreciation of music. And I can get in a really nice sweet spot without being high on any substance.
Co-host 2
Did your parents smoke weed?
Nicholas Daly (Guest, Fashion Designer)
Probably, yeah. Although they don't go into detail with me, but I'm sure they did.
Co-host 1
Is the reggae club and it was in Edinburgh. Was that the first place you kind of like noticed like the culture clash like you were mentioning where it's like oh, uk, Caribbean, Jamaican music, foreign and domestic. Like fashion, the looks, everything. Is that where you first like noticed like. I don't know. First got inspiration.
Nicholas Daly (Guest, Fashion Designer)
Yeah. I mean but yeah, I bought some of the. The family. There you go. Maybe swag. Look at this first. Yeah, ok. Look at that. There's mom and dad.
Co-host 1
I thought she was holding a dog.
Co-host 2
That's a fur.
Nicholas Daly (Guest, Fashion Designer)
She's got a fur.
Co-host 2
Dad's in the good knit.
Nicholas Daly (Guest, Fashion Designer)
So basically that knitted top. My mum knitted that for my dad.
Co-host 1
Oh, sick.
Nicholas Daly (Guest, Fashion Designer)
So obviously in Scotland there's a big knitting tradition and my mum learned from her grandma and a great grandma. Good stuff. So that was one of the first pieces because again my mom was. Didn't have a lot of money so. But she knew how to knit so that. So that was one of the first things which. And my dad wore it as he would DJ and play.
Co-host 2
He looks great.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah. So my dad come out of the forces, he was in the Royal Marines in the commando division. So like the top tier of it.
Co-host 1
So he didn't wear underwear.
Nicholas Daly (Guest, Fashion Designer)
Is that the commandos, like the 45 commandos, I guess is an equivalent of like.
Co-host 1
Sounds hard.
Nicholas Daly (Guest, Fashion Designer)
The Navy SEALs.
Co-host 2
Right, right.
Co-host 1
Yeah.
Co-host 2
He was SEAL team.
Nicholas Daly (Guest, Fashion Designer)
Yeah, he was SEAL team approved.
Co-host 2
Yes.
Nicholas Daly (Guest, Fashion Designer)
So he was very fit and. But also love music. And then mum and dad started the reggae club together. And there's a few other pictures. This is like a Trinidadian steel pan group.
Co-host 1
Steel drums. Yeah.
Nicholas Daly (Guest, Fashion Designer)
Called Renegade. And then this was another group called Musical Youth. They did that track Pasta Duchy.
Co-host 2
Oh, wait, really?
Nicholas Daly (Guest, Fashion Designer)
Yeah, Left Classic, the right hand side. Yeah. So we had. So my parents and they also had groups like Aswad. Wow. A lot of like the og, like British roots rock reggae. But then also there was a Gambian guy called Count Ozzy. He'd play a lot of high life and West African music. And then my dad would then play a lot of the dub and the reggae. And then my mum would be doing the door because my. My dad would just let everyone in. So it was the five.
Co-host 1
No, they got to pay the COVID.
Nicholas Daly (Guest, Fashion Designer)
It was the 5 foot 2 Scottish mother of my lass on the front door controlling the crowd control whilst my dad was on the turntables.
Co-host 1
Yeah. Well, after csm, post csm, we're going to get into like the pre Nicholas Daly career. But you just celebrated Nicholas Daily. The brand just celebrated 10 years.
Nicholas Daly (Guest, Fashion Designer)
Yes.
Co-host 1
Congratulations.
Co-host 2
Yeah, congrats, man.
Co-host 1
When did you know the brand was on solid ground? It was like a viable business.
Nicholas Daly (Guest, Fashion Designer)
I mean, probably yesterday.
Co-host 1
Have you realized that?
Nicholas Daly (Guest, Fashion Designer)
I mean, obviously we've grown both domestically in the UK and parts of Europe and then obviously being working with distributors like Stella Ishii at the News, who. Stella's an amazing individual who's got a whole fashion history of what she's done, Iconic showroom she's worked with as well as. Then in Japan, I have my distributor, Eli Taka Ito, who's works with like Story mfg, Sage Nation. Yeah. Niceness. Japanese brand called Niceness. So I've got some really great partners globally who are really taking care of the brand. And. And we've been doing it the slow way, you know, trying to work with the right accounts, building it properly, trying to build the business forward. And yeah, like, I think it's still. We're still a tight team, we're still a tight setup, but I think what I've managed to show is like we've worked with some amazing partners, been part of some amazing cultural fashion moments, had some amazing accolades, awards for the brand was LVMH prize or Pratt Visionary award last year, which is great. Which was amazing. Which Will Welch kind of did the announcement for, which was really, really cool that he gave that time up. So a lot has been achieved, even within the. The tightness of my team. But that's a benefit to also working with the right people who truly want to support the business of what you're doing. Yeah, yeah, yeah. Wait.
Co-host 2
Do you feel like you still have a lot to prove, though, like, in thinking Forward the next 10 years?
Co-host 1
Years, like 100.
Nicholas Daly (Guest, Fashion Designer)
I mean, the thing what gives me inspiration is when I go to friends stores, like going to see Evan in San Francisco, going into the shop, and you know, like Lars with Mantle or other brands who have got brick and mortars, I think it's always amazing to see that because I feel that that's like an amazing thing that, that they've accomplished.
Co-host 1
And is that something on the horizon?
Nicholas Daly (Guest, Fashion Designer)
I mean, it's something I'm constantly looking at is. Yeah, I think because my. My brand is so world driven as well. It is the music, it's the culture, it's the clothes, it's the whole thing.
Co-host 1
Think of all the performances you could have in that.
Nicholas Daly (Guest, Fashion Designer)
I know. Well, even when we did it with Daiki at Nepenthes, we did the Nepenthes, New York.
Co-host 1
Have your mom run the door.
Nicholas Daly (Guest, Fashion Designer)
Yeah, exactly. Yeah. And even having that pop up. And that was there for like two months. But it was cool to have something here in the city. People could come. And that was a collaboration with another great designer, Cosabora Copy, who we'd worked on that capsule together. We did, like, his staple caps with some of my caps, some of our jersey. We did this amazing, like, lion of Judah with a Japanese wolf kind of Skajan graphic. And. Yeah. And it was amazing that Daiki let me and Copy have spaces across from each other. And he also went to St. Martin's and he's also part of that. He was a little bit older than me, but he's also part of that experience I had at St. Martin's and then it's amazing that we're now joining forces creatively together.
Co-host 1
Was it ever on shaky ground, though, in the early years where you're like.
Nicholas Daly (Guest, Fashion Designer)
Oh, like, well, just getting deposits and like, getting paid.
Co-host 1
Yeah, exactly. Getting deliveries.
Nicholas Daly (Guest, Fashion Designer)
Like, I'm glad that I started with Japan because obviously the level of quality and the QC and the delivery time frames. Japanese market stores do not mess around.
Co-host 2
Right.
Nicholas Daly (Guest, Fashion Designer)
So I was kind of on respect. Yeah.
Co-host 2
It's not America.
Nicholas Daly (Guest, Fashion Designer)
So I learned the best way in terms of how the product should be received and shipped and delivered because of my Starting point.
Co-host 1
Why do you think the brand first really found a toehold and took off in Japan first?
Nicholas Daly (Guest, Fashion Designer)
Oh, man, it's still something. Like, I'm still so amazed. Like, even in October, doing the Clark's event at Union Tokyo and then the car event at the Harajuku store. Yeah. Just the real appreciation, not just within the garments I'm making, but just everything while I'm coming with it. I think the fascination and the appreciation of the culture and, you know, the music and everything, it was just. It's just a really great harmony. But I think there's a lot of big tradition with British brands and Japan. Okay. Paul Smith, Vivian Westwood, you know, all these other. Even, like, Barbour or Bell Staff, these very quintessential British designs or brands or fabrics. Harris Tweed. You know, there's always been that real a reverence, Right? Yeah. Between the two islands. But I think I just come with even more because of what I'm bringing with my roots from the. From the Caribbean or something different to what they've ordered. Okay. They've seen a tartan or is a tan's got a whole tartan capsule. But have they seen it one with. Yeah. With myself involved and what I bring to it. So I think. And even, like I said, some of the muses and individuals, like, say, like a Don Letts or whoever we're shooting with, or a character. Nine times out of ten, they'll know exactly.
Co-host 2
You're scratching a lot of inches for the Japanese.
Nicholas Daly (Guest, Fashion Designer)
And I think that's the reason why it's always been a really great relationship and something I'm always grateful for. And that's the reason why I do make those trips over as regularly. Regularly as I can, feasibly as I can.
Co-host 1
England, Japan, Jamaica island vibes.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Well, that's why the good condition, this collection, the full collection out now, is called Island Ties.
Co-host 1
There you go.
Nicholas Daly (Guest, Fashion Designer)
It's like the islands which tie me together. Right. Maybe the general ties of islands which the brand sits within.
Co-host 1
So do you ever chill with the Japanese yard mans? Like, the guys with, like. Like the Japanese guys with, like, dreads?
Nicholas Daly (Guest, Fashion Designer)
You could imagine. You live it. I was in Kingston, Jamaica, in Not so In September. And there's a real amazing dub bar up in Jack's Hill in Kingston. And there's this OG Rastafari guy, and he's from Japan and he's lived there for ages. And his son is there, and there's documentaries on him. I can't remember the names.
Co-host 2
He speaks like. Like with the.
Nicholas Daly (Guest, Fashion Designer)
Yeah, he's Got a strong patois, but he's like fully from like Osaka. And I was just like chatting to him and his son about the impact to Rastafari within. Within Japanese culture and why they're so like, why they have that connection to it. And I think there is something very pure and honest about that within the music, within the culture, within everything.
Co-host 1
It's like there's like some Shintoism.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
In like spiritual Rastafari connections and like the spirituality and.
Nicholas Daly (Guest, Fashion Designer)
Exactly. Being connected to the earth and we know we're all the same. We're all the same people. One love. There's a lot of I and I like the singular and like how we're connected. And that's the reason why I feel like dub and reggae is such a universal sound and the frequencies you get from it. Like sound system culture is a big thing I've championed through my work. Like whether it's in a pop up or installation or even having like. There's a guy called Dennis Bavel who works with so many dub reggae artists and punk artists as well, like the Slits and Susie and the Banshees. And he did a whole overdub of one of one of our collection videos. So I've always been really fascinated about sound system culture and that's why it's everywhere from Spain to Japan to here in the States. You know, it's very much something I've tried to explore within my work and how. And obviously my dad building his own sound system. That's why with the Carhartt Whip collaboration, we build those boxes and did the Iron Man Sligo hand painted with the Mighty Ruler team because I wanted to have that feeling of like, you know, the origins of kind of where my family and what my dad did and how that creeps into like my fashion world, basically.
Co-host 2
So if you saw. So Japanese guy with dreads, respectful. We love it. What about a white guy with dreads? Where do you stand on that?
Nicholas Daly (Guest, Fashion Designer)
I mean for me it's like as long as everything's done in an authentic way and it's true to them and they believe in it, then okay, I'm not. I'm not.
Co-host 2
So it's case by case.
Nicholas Daly (Guest, Fashion Designer)
I think I got a white line.
Co-host 1
Bread during first you see that guy m. R. Yeah.
Nicholas Daly (Guest, Fashion Designer)
I don't think I've seen it.
Co-host 1
I'll send you a video.
Nicholas Daly (Guest, Fashion Designer)
There's a doc.
Co-host 2
There's a doc on him called White lion because he's a full on.
Co-host 1
Well, he claimed to be. He claimed to be because there are White people in Jamaica, like, 100% slave owners.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah, yeah.
Co-host 1
Speak patron. It's crazy.
Nicholas Daly (Guest, Fashion Designer)
No. 100%. Yeah.
Co-host 1
But he claimed to be from the island, and they're like, bro, you're from, like, Kensington.
Nicholas Daly (Guest, Fashion Designer)
That's when it can get.
Co-host 1
Yeah, but culture does.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Confusing.
Co-host 1
Spit hot fire.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah. He's.
Co-host 1
I promise, it's. I love.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Separate that from the artist.
Nicholas Daly (Guest, Fashion Designer)
Send me a clip and then I'll.
Co-host 1
Ever seen the photo of Adele in the Jamaica Jamaican bikini with the. With the braids?
Nicholas Daly (Guest, Fashion Designer)
I don't think I have. Brother, you got a lot. And then we can do a part two on my.
Co-host 1
There's a line between, like, respectful and homage and reverence. And then just like.
Co-host 2
Yes.
Nicholas Daly (Guest, Fashion Designer)
And then they ask. Yeah. Something which. Which I always try to distill in my work whenever I'm looking at a reference.
Co-host 1
It's who you are.
Nicholas Daly (Guest, Fashion Designer)
Does it. Yeah, like, does it True. Yeah, exactly.
Co-host 1
A single top highlight from these first 10 years. Point to one thing that was. That was the one.
Co-host 2
Yeah. That Whip World tour sounded fucking awesome.
Co-host 1
Yeah.
Co-host 2
I mean, must be nice.
Nicholas Daly (Guest, Fashion Designer)
Oh, man. It's tough. There's a lot of stuff. What's going on in 10 years? But I mean, the nicest thing is, like, oh, man.
Co-host 1
The answer is meeting your wife.
Nicholas Daly (Guest, Fashion Designer)
Yeah, Obviously.
Co-host 2
Trick question. You're blowing it.
Co-host 1
She had us. She had us ask you that.
Nicholas Daly (Guest, Fashion Designer)
Really? I mean, my top highlight. Yeah.
Co-host 2
Singular.
Co-host 1
I mean, I have what I would imagine would be.
Nicholas Daly (Guest, Fashion Designer)
Let me come back.
Co-host 2
What do you imagine? I'm curious.
Co-host 1
I would imagine that it's being included in the Method Museum's costume exhibition.
Co-host 2
Crazy.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Like, in the actual exhibition.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Yeah.
Co-host 1
Not just. I mean, you dressed Leon Bridges. Leon Bridges, yeah. And that's incredible. But, like, actually being included in the curation of the exhibition itself.
Nicholas Daly (Guest, Fashion Designer)
Yeah. No, I think that was for sure is up there in the career highlights.
Co-host 1
What was, like, your reaction when you heard that? And how. How do you even get that news? Does Anna Winter.
Nicholas Daly (Guest, Fashion Designer)
Yo. Yeah.
Co-host 1
And then she comments. Check. Dm. Yeah, sorry, we don't follow.
Co-host 2
You get requests.
Nicholas Daly (Guest, Fashion Designer)
I mean, basically, again, talk about an authentic connection. Like, I've been a big fan of Leon's work for a while, and the stylist, Gabriella has been in touch prior to the Met about working on some pieces together. I think this just, like, happened all at the right time and we didn't really have a lot of time.
Co-host 2
And.
Nicholas Daly (Guest, Fashion Designer)
We managed to put together an amazing suit for Leon and work with his team. And Leon was. I had. This is probably the best because he's I think it'd been four or five times before.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
So he was like a bit of a seasoned pro within the Met.
Co-host 1
Perennial Red.
Nicholas Daly (Guest, Fashion Designer)
Yeah. So. And he was like, this one feels the most realist, the most truest. And he also wanted to support a black designer being the overarching theme of. Of the whole of the Met Gala for that for last year. So again, just very, very humbled Leon. And since then we've made more bespoke pieces for Leon. He played at Alexander palace in London. So he wore this amazing denim two piece. He's been rocking the Baker Boy and some of the pieces across various tours. And whilst he's been on it and I see on IG that he's. He truly, you know, is wearing and supporting the brand. Yeah. So I think that's one of the nicest thing. But yeah, to be part of the Met. Mom and dad did come over for that. They saw the exhibition. That was amazing. I mean, yeah, like, like it was poignant, man. It was cool because like, they've been such supportive parents. So for them to see it and.
Co-host 1
You get to cut the line. You're in it. It's a long line.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
I mean, it's very popular.
Co-host 2
I mean, the permanent collection, please.
Nicholas Daly (Guest, Fashion Designer)
I mean, the opening event boarding was incredible. Really? Yeah. To see so many other amazing designers and people within the industry. Great company, for sure. Yeah. And then, yeah, to have a piece within the exhibition was incredible. And yeah, very, very humbled by.
Co-host 2
Were you like, you picked the wrong piece or you like. That's a good representation.
Nicholas Daly (Guest, Fashion Designer)
A lot of people thought maybe like a kilt or some tartan, because that's something I was played on. But we were looking at the Kabiri shirt, which is like a traditional kind of Savari suiting which the Prime Minister Manly used to wear a lot. And it was seen as like the kind of first kind of anti. Anti. Kind of Western suiting which was kind of have had the sort of safari feel, but very much denoted to like the stylistic kind of references of Jamaica at that time.
Co-host 1
Is it a khaki color?
Nicholas Daly (Guest, Fashion Designer)
Yeah, it's like a kind of khaki.
Co-host 1
Colorway which has a colonial origins as well that are reinterpreted to, you know, your own context.
Nicholas Daly (Guest, Fashion Designer)
Exactly. So. And I've always explored these styles. And that's the piece which the Met just decided to select because they had one of the original Kabiri shirts. Oh, cool. Also showing within the exhibition.
Co-host 2
That's a nice little.
Nicholas Daly (Guest, Fashion Designer)
So it was kind of like a. Like a response to what they'd found historically. And then me as a contemporary brand, very cool. Also showcasing it through my own design. And then obviously, yeah, we had the Clarks on the mannequin, of course.
Co-host 1
Clarks on the feet.
Nicholas Daly (Guest, Fashion Designer)
Only way to a big homage to Jamaica, that whole look.
Co-host 1
Do you now have a lifetime invitation to the Met Gala?
Nicholas Daly (Guest, Fashion Designer)
I got no idea.
Co-host 2
I mean, did you go to the gala that year?
Nicholas Daly (Guest, Fashion Designer)
Like, unfortunately, I was there, attending all the other moments around it.
Co-host 1
But you can't be like, yo, I'm fucking, like.
Co-host 2
Like, you'll pay up.
Nicholas Daly (Guest, Fashion Designer)
I was just happy that it all came to fruition.
Co-host 1
Catholicism, Chinese, China, and. Come on, like.
Nicholas Daly (Guest, Fashion Designer)
And me.
Co-host 2
They gave your ticket to Jeff Bezos, dude.
Nicholas Daly (Guest, Fashion Designer)
I mean, potentially. Yeah. Yeah, me and Jeff.
Co-host 2
Yeah, you should dress Jeff Bezos next year, dude. That'd be good.
Co-host 1
He needs it.
Nicholas Daly (Guest, Fashion Designer)
But, yeah, I mean, what an amazing achievement. And again, having so many other brands and designers who I respect or who are part of my generation to be part of it. And, yeah, to work with Leon, who now is. I wouldn't say he's like. He's a friend, you know? And that's something which I hope will continue, you know, with our careers. And I'm thankful that I had the opportunity to do that.
Co-host 2
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Co-host 1
Lawrence. Sexual performance is a direct reflection of circulation. Erections are one of the clearest biofeedback signals of endothelial health.
Co-host 2
No, yeah, I mean, I did.
Co-host 1
I went crazy deep on the endothelial health Wikipedia.
Co-host 2
Yeah, yeah.
Co-host 1
If blood flow is off there, it's off elsewhere.
Nicholas Daly (Guest, Fashion Designer)
To.
Co-host 1
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Co-host 2
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Co-host 1
Another designer well represented there Virgil Abloh the goat. And you spent some time with Virgil and you guys had some pretty far ranging conversations. Was there any piece of advice he gave you that stuck with you after all these years? It was kind of. It was relatively early in your.
Nicholas Daly (Guest, Fashion Designer)
Yeah, I mean it was like 2000. And when was the LVMH Prize?
Co-host 1
2019.
Nicholas Daly (Guest, Fashion Designer)
Yeah. That's good. Yeah. Thank you.
Co-host 2
Semi finalist.
Co-host 1
My research.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
So if you had one, you would have remembered immediately.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Virgil was on. Although I had on a. I shouldn't say. Okay. Anyway. But yeah, Virgil was part of the mentoring program and yeah, we actually to. We spoke a lot about music.
Co-host 2
Oh, yeah, sure.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
What music did you put him onto?
Nicholas Daly (Guest, Fashion Designer)
Well, a friend of mine, Yusuf Days, amazing drummer, he worked with Virgil on a few pieces or they were in conversations. And then my wife, Nabia Iqbal, had played with Virgil a couple times. DJing back to back through the DJ. Not quite back to back, but in the sphere of it. So there'd already been like a bit of crossover with like our cross connecting worlds between fashion and music and friends and friends of ours in different spaces and places. And I think that was something we spoke a lot about was our appreciation for music and culture and how we've. How. How he did so much with it within LV and off white and how I've kind of also very much been inspired by that within my world and through my collection. So the time I had with Virgil was brief, but it was always very inspiring. And yeah, what a legacy that he's left.
Co-host 1
Absolutely. Did he know Ball in terms of like Reggae Dove?
Nicholas Daly (Guest, Fashion Designer)
Oh, yeah. Like he's a great dj, great selector. And yeah, like, I remember I saw him play a bunch of times and he was always so varied in the sounds that he would play and his knowledge of it, which I think that's the reason why he had so much mad respect for him from like, you know, your OGs in the DJ world and then obviously pioneering in fashion.
Co-host 2
So the frequencies were valid.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
A very hard question for you. Who are the best dressed musicians ever?
Co-host 2
Damn.
Nicholas Daly (Guest, Fashion Designer)
Oh, man.
Co-host 1
Well, you claim to be inspired by music.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Let's see.
Co-host 2
Put them on the spot.
Nicholas Daly (Guest, Fashion Designer)
Obviously the main ones, like obviously Miles Davis, I gotta say.
Co-host 1
Okay. Yeah.
Nicholas Daly (Guest, Fashion Designer)
Because I think.
Co-host 1
What era?
Nicholas Daly (Guest, Fashion Designer)
All of them. I mean. All of them. Yeah. I mean, I mean, bitches through period was pretty good. I love that whole 70s psych kind of era and how flamboyant and the cuts and the colors and the shapes. But also when you go back to like, you know, the BEBOP Sharp, suiting, 50s, black, you know, Ivy League. Yeah. Incredible. And obviously Jason, Jules, his book, Black Ivy. Jason's good friend. And Jason, amazing. Another great British sort of mindset in terms of sartorialism in. In fashion, especially within menswear. So, yeah, Marzo has always been a big one. Obviously. Bob, come on, gotta say it. Bob Marley, free stripe life, you know. You know, it's another legend. And obviously the reggae club. Actually talk about that. The reggae club T shirt.
Co-host 2
Oh, here we go.
Nicholas Daly (Guest, Fashion Designer)
That's right. Oh, I don't know where I can get it out.
Co-host 2
Oh, yeah, you styled it.
Nicholas Daly (Guest, Fashion Designer)
This is, like freestyle. So this is dad's military shirt.
Co-host 1
Oh, from the commander. From the commander division.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Yeah. So it's like British. British Marine shirt.
Co-host 2
Wait, how tall were your parents?
Nicholas Daly (Guest, Fashion Designer)
This is quite a tight fitted shirt. Okay.
Co-host 1
Like, people were. People were skinny and fit in the. In the 70s.
Nicholas Daly (Guest, Fashion Designer)
The reggae club T shirt.
Co-host 1
Are these his pins as well?
Nicholas Daly (Guest, Fashion Designer)
These are pins from my man dad. So, yeah, they saw Bob Marley on his European tour. This one's called the Rock Against Racism one, which is, yeah, obviously just as important now in the world we live in. So they were part of that, like, battling the far right.
Co-host 2
Don't forget the weedleaf.
Nicholas Daly (Guest, Fashion Designer)
The weed leaf going on the cannabis. Weapons of peace. What a great name. That is. Scar. Yeah. Tradition. Yeah. So, but this. But this T shirt, my dad was inspired. Or took the Uprising sleeve cover and then did the reggae club symbol, which is now, like.
Co-host 2
Your dad was a streetwear designer.
Nicholas Daly (Guest, Fashion Designer)
Yeah, basically he was doing merch, but he was there in the iron in their apartment in Edinburgh, like, making. Making the merch for the club. And that's kind of where. That's where that graphic came from. And that's why I'm still very much using it within the collection.
Co-host 1
Yo, where's my cut?
Nicholas Daly (Guest, Fashion Designer)
He's literally said that some of the family like the royalties.
Co-host 1
Oh, yeah.
Nicholas Daly (Guest, Fashion Designer)
But it was amazing because then we had Zion Marley, the grandson of Bob Marley, wearing the reggae club T shirt, fire in, like, a couple music videos and on stage. So it's kind of cool that, like, you know, mom and dad were inspired by Bob.
Co-host 1
He's like the most popular Marley musician now. Right.
Co-host 2
I mean, Marley is huge.
Nicholas Daly (Guest, Fashion Designer)
Damien.
Co-host 1
I thought Zion, though, kind of like Zion's like the.
Nicholas Daly (Guest, Fashion Designer)
The. Well, the grant. The grand. The grandchild generation. Not just the. The. The. The actual sons, but like the next gen, I guess the kind of millennial, even Gen Z. Kind of like Skip Marley. And then you've got Zion Marley and yg. Marley. You know, the. The kind of grandchildren generation. So it. So it was nice to see that family. Obviously, like, mum and dad were inspired and saw Bob, and stylistically, musically and through his clothing and what he wore has been a big inspiration. But then also it's cool that now that my brand is then coming back around. Yeah. Being worn by the grandchildren of such. Yeah, man.
Co-host 1
Interestingly enough, question related to jacking your dad's designs.
Co-host 2
Yeah.
Co-host 1
You said. You said in. In previous interviews, you've said that protecting your ideas and your IP as a designer is super important.
Nicholas Daly (Guest, Fashion Designer)
Yes.
Co-host 1
Have you gotten your shit jacked before and, like, had to learn from. Tough lesson that way.
Nicholas Daly (Guest, Fashion Designer)
Yeah. I mean, it's funny because when you do these moments, like the LVMH prize.
Co-host 1
Yeah.
Nicholas Daly (Guest, Fashion Designer)
Obviously it's such a pivotal moment where lots of people are looking to see who's the next brand or how are we going to work with them. They're looking very closely and basically off the back of that. Then there was some copyright, which I had awesome ip, which then I had to kind of go through. Okay. That whole saga. But it was a learning experience.
Co-host 1
Was like a high street shop. Like, not so much.
Nicholas Daly (Guest, Fashion Designer)
It was mainly, like, trademarking. And that was a long.
Co-host 1
Was it H M?
Nicholas Daly (Guest, Fashion Designer)
No. No, not even.
Co-host 1
I just want to say H and.
Nicholas Daly (Guest, Fashion Designer)
M. I don't even know. It was just like a pirate. And I think it was cool in. Not cool at all. Cool in the sense not cool. I was like. It was just like an eye opener. Yeah. It wasn't cool at all.
Co-host 1
Well, bro, you know who got his shit jacked the most is Bob Marley.
Nicholas Daly (Guest, Fashion Designer)
Very true. And there's a couple of the elders who I know. Like, there's an amazing photographer called Dennis Morris who shot a lot of Bob. Yeah. In London and in Jamaica. And some. Like, he did so many. Like, he had his first retrospect in London at the photographer's gallery. From, like, the Stones Roses to Blondie to Bob. Like, his career is so epic and his imagery has been.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
Appropriate and changed so much. So when I chat to the. The elders who have been in it, whether it's photography or fashion, you know, unfortunately is part of the. Part of the game and even more so now with how things can be manipulated and changed, you know, even within music with AI and everything. That's true.
Co-host 1
We're going to see the Baker Boy on Teemo.
Nicholas Daly (Guest, Fashion Designer)
Yeah, dude. I mean, you know, it's. It's kind of. It's an interesting time for all of that. So obviously that was an experience that I had, which kind of made me wake up in terms of my own business and the brand and how I need to protect it and what I need to do. But your name, man.
Co-host 2
You got to protect yourself.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah, yeah.
Co-host 1
Just the reality, like, that's. That's the reality. And it's like, well, kind of the only way to stay ahead of the imitators is to just keep making more new fire shit.
Nicholas Daly (Guest, Fashion Designer)
Basically.
Co-host 2
Yeah.
Co-host 1
Glass half, full perspective.
Nicholas Daly (Guest, Fashion Designer)
I ain't really got the time or the personnel in that fact to kind of be going around chasing everyone for lawyer up for royalties. But, you know, it is part of the business and I think, you know, it's something which I've had experience and.
Co-host 2
Learn from and charge it to the game, bro.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Protect your neck. All right, let's take it back real quick.
Nicholas Daly (Guest, Fashion Designer)
Okay.
Co-host 1
What was it like interning for Sir Paul Smith, obe?
Nicholas Daly (Guest, Fashion Designer)
Yeah, I mean, great experience. I mean, again, like, what I said earlier on about British brands from an international, like, level, whether it's Japan or America.
Co-host 1
How many stores does he have in Japan, bro?
Co-host 2
So many.
Co-host 1
Hundred.
Co-host 2
He's a legend, bro.
Nicholas Daly (Guest, Fashion Designer)
But it's great. I like, you know, Paul was. I was there for about six months. Sir Paul Serpent. Yeah.
Co-host 2
Please put some respect on his name.
Nicholas Daly (Guest, Fashion Designer)
Yeah. And it was a real great experience. Like, what was your role?
Co-host 1
Like, what were you doing?
Nicholas Daly (Guest, Fashion Designer)
I was mainly by the photocopier Gopher and basically just going into his studio look, you know, cutting swatches, spending time with the print team, spending time with the men's design team with their PS jeans, which was like the diffusion line, you know, I was just kind of in and around, just soaking whatever you.
Co-host 2
Need me to do.
Nicholas Daly (Guest, Fashion Designer)
Swiss army night. Yeah. Go out, get coffees, whatever it is. It's just the internship life. But, yeah, it also, like, taught me, you know, how that kind of side of fashion works. And also just because, like, you know, I think the British traditions which I play on, whether it's like making my own tartan or making a Shetland wall jumper or working with, like, George Cox for my new collection, like, Northampton Shoemaker. A lot of these names and fabrics and places and areas of where they're made in the uk, I've learned from seeing where other British brands have collaborated with or where they produce it. So I think some of that also kind of was kind of inspired me to then, obviously, through my work and through my collections, always try and champion or involve, like, what the richness we have in the uk, you know, like.
Co-host 2
The craft in the classics since, like, day one.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
Like a pioneer.
Nicholas Daly (Guest, Fashion Designer)
Exactly. And I think that's where.
Co-host 1
Well, I think what we realized. So we podcast with him. We realized that he is Austin Powers.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Really?
Co-host 1
He. He like all that, like, you know, swinging. Swinging London.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
In the 60s.
Co-host 1
Yeah, that was him.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
He was just like doing drugs with me, like, you know, and Bianca and like. Yeah, he literally was awesome. Do you ever, like, chat with him or come?
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah. Maybe not as much as I would have hoped, but. But a few. A few. I think twice when I was interning. And then afterwards, Paul's been. Had a lot of moments with the British Fashion Council.
Co-host 1
Right.
Nicholas Daly (Guest, Fashion Designer)
So through those like, meetings and some of the. The programs, Paul's kind of been there to kind of give advice or mentoring to like.
Co-host 1
And did you ever. When did it hit you that he is an absolute eccentric genius?
Nicholas Daly (Guest, Fashion Designer)
One of.
Co-host 1
None of the eccentric.
Nicholas Daly (Guest, Fashion Designer)
I mean, going into a studio, I was like, wow, this guy loves collecting stuff. Yeah. You know, all his. All the. The figurines and the books, but also his choice of chickens photography. And also with music, which I think again, me and Paul spoke a fair bit about some of the bands and musicians he starred and played and he knew and things on the walls, like Patti Smith, really nice portrait of her or, you know, Stones Roses or whatever it is. I think there's also that connection which I kind of saw with Paul and thought was cool.
Co-host 1
What about when you interned on Savile Row? What exactly were you doing there?
Nicholas Daly (Guest, Fashion Designer)
I was at a house called Hardy Abies and that was a very kind of like traditional Savile Row house, which had been there for a while. And Hardy Amy's is kind of similar.
Co-host 2
To a while, meaning like a hundred years.
Nicholas Daly (Guest, Fashion Designer)
Yeah. I mean, basically for me, I was like, I just want to be on Savaro to learn about one of the birthplaces of like modern menswear or Western modern menswear within, you know, the context of like a three piece suit and the traditions, like Dress Down Friday and all the houses, like the different houses and how they create or cut like Anderson and Shepherds or Geeves and Hawks and like, you know, there was a lot of things I just wanted to expose myself to. And I felt as a student of fashion at that time at St. Martin's doing menswear, considering Savile Row was literally like a 25 minute bus ride, I'd be crazy not to try and interact with when I know there's a lot of other students or people who want to learn about tailoring who don't have that opportunity or that access, you know, to at least. So I only spent about, about again, around six months on Savile Row and a lot of that was kind of just, again, just trying to soak in as much fact finding. Yeah. There was no way that I'd be a trouser maker or suit maker, but I learned a lot about like pad stitching and how to take measurements across the body and the fit and like the hedgerow you put in a sleeve and like all these lexicons and jargon, which obviously then helped me understand, okay, well, how would I wear a suit or what types of suit do I like or what do I feel more connected to?
Co-host 1
What's the vibe there like? I mean, this is relatively recently. Is it still kind of like old school traditional? It's like stuffy. Or are the shops starting to realize maybe they need to like modernize or die?
Nicholas Daly (Guest, Fashion Designer)
I mean, I haven't been down South Road for a minute.
Co-host 1
When was, when was the internship?
Nicholas Daly (Guest, Fashion Designer)
Like?
Co-host 1
It was during school, so like 15 years ago or so.
Nicholas Daly (Guest, Fashion Designer)
Oh, you're talking like 2011 or something.
Co-host 1
I mean, relative to Savile Row, that's like.
Co-host 2
Yeah, that's a blip.
Co-host 1
Blink of an eye.
Nicholas Daly (Guest, Fashion Designer)
I mean. Yeah, like I've seen they've done certain collaborations. Like I think Grace did a few suiting or some sort of collaboration with Anderson and Shepherd. I'm going to say Huntsman. And I know one of them did.
Co-host 1
The Kingsman movie, I think.
Nicholas Daly (Guest, Fashion Designer)
Yeah, Kingsman. My good friend Rav has Cloth Surgeon, which is a new. Yeah, so. And we were part of the GQ final finalists together.
Co-host 1
Won that year.
Nicholas Daly (Guest, Fashion Designer)
I think I won that year.
Co-host 2
Was there not a big comical novelty check?
Nicholas Daly (Guest, Fashion Designer)
I'm pretty sure. Yeah, Me, Rav, me Cold Surgeon. I can't remember.
Co-host 1
Oh, there's like.
Nicholas Daly (Guest, Fashion Designer)
Because I applied three times, so I'm trying to remember.
Co-host 2
Third time's a charm.
Nicholas Daly (Guest, Fashion Designer)
Yeah, third time was a charm. But yeah. But I met Rav through the GQ program and obviously he's doing some pioneering stuff for sure with Cloth Surgeon and on Savaron, the Nike tech suit. Yeah. Oh, that's right. And it's amazing. He's like one of the first or the first South Asian Central Seas wedding. Yeah, like pep. Like Pep Guardiola Nars.
Co-host 2
Oh, yeah, yeah.
Nicholas Daly (Guest, Fashion Designer)
You know, so it's amazing to see that freshness coming on the. Onto Savile Row. But yeah, I'm pretty sure. I'm sure there has been more collaborations and interesting things with Savile Row.
Co-host 1
Some of the shops are like, okay, we gotta like, start, you know, branching out. We can't just keep making suits for earls and viscounts and. And dukes and shit.
Nicholas Daly (Guest, Fashion Designer)
Yeah. I mean, I think, you know, it could be an interesting role for any young designer to have the opportunity to work with a house at Savile Row. But I know there are certain traditions in place and strategies. So, you know, well, speaking those traditions.
Co-host 2
Like, what is the Ivy Towers perspective of like a young POC designer trying to get an internship? Like, what was that? Did you feel like total fish out of water? Or do they embrace you because of your vision?
Nicholas Daly (Guest, Fashion Designer)
Yeah, I mean, I guess the culture at certain houses, or might be different. I know at Huntsman, they have a pretty good diverse group of upcoming tailors or jacket makers or cutters. But, you know, like, everything with traditions, it obviously constantly needs to be given refreshed. Refresh. So. But for example, you know, and it has like, Gus Casey Hayford, he was the creative director of Geeves and Hawks, which was. In which I think he did some great work there, and obviously then started their namesake brand, Casey, with his son Charlie, who's a good friend of mine. And they have their own atelier, not on Savile Row, but on Chilton street and very much into bespoke suit in. And Charlie was also part of the Met Gala and his dad was awarded an award at the bfc, long overdue, but was awarded like a lifetime achievement award. Unfortunately, when he had passed and wasn't present to be there to receive it.
Co-host 2
It was one of those deals.
Nicholas Daly (Guest, Fashion Designer)
Yeah, But I think, yeah, the Casey Hayford family are a really interesting one as black British designers and trained tailors who've then had an impact not just in fashion, but also on Savile Row. And obviously Charlie's still doing it with the Casey Hafa name on Chilton Street. So I think that's a really good example.
Co-host 1
What are you've. We've been talking kind of, you know, mentioning a few UK brands here and there. But, like, what are besides yourself, favorite UK brands right now? Because from where we're sitting, you know, 6,000 miles away or 3,000 miles away, it does feel like Ukraine is having, like a surge right now.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
I mean, you talked about all you just named. All the contemporaries that named are just like, oh, go, go, go. Like, who are your favorite right now that are doing interesting things?
Nicholas Daly (Guest, Fashion Designer)
Well, I mean, shout out to Grace, of course. Like, and obviously I was a war nominated for menswear brand of the year at the British Fashion Council Awards, and I kind of already knew I was like, if I was the judge. Yeah. You know, Grace. To get that role as a talented creative designer and be the creative director at Hermes. Being a black female, but just being a great designer, regardless of a trailblazer. A trailblazer. And I feel very humbled by that. But also Martin Rose, another amazing designer.
Co-host 1
Love Martine.
Nicholas Daly (Guest, Fashion Designer)
And obviously, like, then you got Bianca Saunders. And I'm just like, wow, like, what a time for me as a black British designer, to be part of a generation of amazing black female designers, or just black British designers in general, who are all doing amazing stuff in the industry, all coming out of, you know, the city which we're all based in. And we're all, you know, part of the Caribbean diaspora from Jamaica or parts of the Caribbean. But I think. I think people don't talk about that enough. And I feel very humbled that I'm seeing that and living it. And they're my peers, you know, so then if I have a daughter and. Right. You know, or I have some interns who are interning with me, especially who are female and. And black or brown, I'm like, look, like, there's no reason why you can't be a creative director. There's no reason why you can't be, like, Choma at British Vogue.
Co-host 1
Run Hermes.
Nicholas Daly (Guest, Fashion Designer)
Exactly. And I think. And I love that when I'm chatting to people in my studio or if I ever have the case, if I have, you know, children or whatever, or even my niece Mia, if she wants to be a designer creative, I think that's really, really cool. And. And. And I'm happy that I'm able to.
Co-host 2
See that the rising tides, like the rising tide lifts all ships thing. And these are a lot of people that you went to school with or that you're friends with these. Is there any part of you that there's, like, there's this competition in you that, like, wants to win these awards or, you know, is there. Is that. Or are you just, like, totally, like. I mean, friend. Just all friendly?
Nicholas Daly (Guest, Fashion Designer)
Yeah. I mean, to be nominated for being menswear brand of the year last year at the BFC Awards and, you know, is at the Royal Albert hall and there's, you know, the OGs. Are there, like, Mick Jaggers in front of me?
Co-host 1
It's a big deal. Yeah, we don't really have that over here.
Co-host 2
It's just an honor to be nominated.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
We have to see.
Nicholas Daly (Guest, Fashion Designer)
We work with Will Poulter, the actor. We made a whole suit for him. First time he was going, amazing actor. And he's been a big fan of my brand.
Co-host 2
Oh, wow.
Nicholas Daly (Guest, Fashion Designer)
For a long time. And I didn't know, but he's incredible actor. Like in the Revenant and. Yeah. And all the other films. The Bear. The Bear as well. Yeah.
Co-host 1
We are the Millers, I believe.
Co-host 2
Yes, we are the Millers. Great comedy is like, if anyone needs to put it on their watch list.
Nicholas Daly (Guest, Fashion Designer)
But it's the.
Co-host 1
No regards or no.
Co-host 2
It's the other guy. The other guy.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Whether it's like, you know. Yeah. Just. Just. Just really.
Co-host 2
So no competition in you.
Nicholas Daly (Guest, Fashion Designer)
I mean, obviously there's always the edge to see, like, what your peers are doing or how they're communicating with it. But I think at this point, when I'm hitting 10 years of the brand, I'm just trying to do the best I can to. To continue what I've done so far.
Co-host 2
Not compare yourself.
Nicholas Daly (Guest, Fashion Designer)
To have more stability, more time to put into other places within my life. But then also. Yeah, just obviously continue to grow, but then also give back. It's been an interesting one. Like, I was a judge at the St. Martin's BA show, the Pratt visionary award for what I've done in fashion. You know, some more mentoring roles that I've been doing. So I feel like also in the last year or so, there's been a little bit more of the juice. Me giving back.
Co-host 1
Yeah.
Nicholas Daly (Guest, Fashion Designer)
Okay.
Co-host 1
And put yourself out there.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah.
Co-host 1
Being out there more.
Co-host 2
And also, you're a guy now.
Nicholas Daly (Guest, Fashion Designer)
Yeah. And, like, people coming up and asking me questions like, you know, in terms of what I've managed to achieve and what advice that I can give. Yeah.
Co-host 1
Would you ever. If the opportunity came up, would you ever go work under another, Whether it's a house or big brand.
Nicholas Daly (Guest, Fashion Designer)
Yep.
Co-host 1
And kind of like have to put work under their codes and vision and language and style. Style, language, you know? Or would you rather, like, stay in control of, like, what you've built over the last. Not just 10 years, but your whole life?
Nicholas Daly (Guest, Fashion Designer)
Yeah. Good question.
Co-host 1
You ever thought about that? Or is that so?
Nicholas Daly (Guest, Fashion Designer)
I mean. Yeah, I have. I'm ready for it.
Co-host 2
Oh, yo.
Nicholas Daly (Guest, Fashion Designer)
Okay.
Co-host 2
Louie, Louis, come on.
Nicholas Daly (Guest, Fashion Designer)
Come on. I mean, I feel like we all.
Co-host 2
Know we're going to fire.
Co-host 1
We're firing Pharrell, Nicholas Daily Kenzo, maybe.
Co-host 2
I mean.
Nicholas Daly (Guest, Fashion Designer)
I mean, I think you have. Yeah. Nico Dr. You to achieve what you want to do. Self belief is the first step. So I feel.
Co-host 1
Oh, yeah.
Nicholas Daly (Guest, Fashion Designer)
I feel in my career, after hitting 10, the collaborations I've done, the wholesalers, the network, I've grown again.
Co-host 1
Huge year.
Nicholas Daly (Guest, Fashion Designer)
I Think it's like I know that I'm ready if it felt the right alignment and the brand or the organization or the house.
Co-host 1
Yeah.
Nicholas Daly (Guest, Fashion Designer)
Was interested. But I know I'm very specific in terms of my design and the way I translate my designs.
Co-host 2
So Fergum is going to have an opening. I think Maximilian Davis is going to potentially get a hire someone else. And then we got fucking opening at Ferragamo, dude.
Nicholas Daly (Guest, Fashion Designer)
I'm saying who knows for another black guy in charge, who knows where it might end up.
Co-host 1
But I daily at Versace, I feel.
Nicholas Daly (Guest, Fashion Designer)
It says my career to continue to like really fully feel like I've pushed myself as a creative. The more sort of ways that I can communicate that, the better.
Co-host 2
You're a visionary, so.
Nicholas Daly (Guest, Fashion Designer)
Exactly, exactly. And I think after the successes of last year and what I achieved last year, I feel ready for. For. For a role as long as it makes sense.
Co-host 2
Yeah.
Co-host 1
Right.
Nicholas Daly (Guest, Fashion Designer)
Right.
Co-host 2
If it makes dollars and cents, we got you.
Nicholas Daly (Guest, Fashion Designer)
We got you.
Co-host 1
Which makes sterling from like the. The perspective you've gained and the. And the a hundred 000 hours you put in have you like what clocks to you is like the biggest differences in the menswear landscapes in America and in the uk like how do. Whether it's the consumer, whether it's how we like approach things.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
I think in the uk, design support and just like the arts in general.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
You don't. We don't with art in America.
Co-host 2
Yeah, it's. Yeah. Art.
Nicholas Daly (Guest, Fashion Designer)
Yeah. I'd say guns.
Co-host 1
Yeah. Our military is pretty huge.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
Art kills people. You're good to go, dude. But that you need to accomplish that first.
Nicholas Daly (Guest, Fashion Designer)
I mean. Yeah. Kind of what I said earlier on about the institutions we've had, the universities, the colleges, just the history, the history of it. There's a lot more there which has been built and ingrained and maybe a network which is, you know, has produced a lot more designers and creative directors in comparison to other parts of the world. But I do think things are changing and the world is getting more global. And even when I was at St. Martin's doing some lecturing, the whole classes from. From Korea, from. From the States, from China, from, you know, so the classrooms are also looking different in terms of the next generation. But I feel like, you know, British brands as a whole, I just think, as I said, you know, it doesn't sometimes hit me until there's like a moment like the Met Gala and I'm looking to my left and my right.
Co-host 1
Yeah.
Nicholas Daly (Guest, Fashion Designer)
Who else is. Which are the brands or designers or Creatives are adjacent or if I'm at the LVMH Prize, who else is kind of in this final, semifinals or finals or, you know, all these moments where I kind of have a. A little check in. I'm like, oh, pinch me. You know, like, actually British brands and British designers, we are. We are always kind of there. And I think that is also due to the fact, like, the British Fashion Council has been a big supporter of mine. And I know you have the CFDA here also do like, you know, they're covering to supporting and growing American designers and working with institutions like with FIT and Parsons.
Co-host 1
Sure.
Nicholas Daly (Guest, Fashion Designer)
I mean, I don't know enough about it to comment. Yeah.
Co-host 2
I think there's a fundamental failing on behalf of the CFDA when it comes to specifically menswear, but it's a shorter Wikipedia page.
Nicholas Daly (Guest, Fashion Designer)
Okay.
Co-host 2
I'll have to check how you judge anything speak. But speaking of America and New York specifically, like, you know, you're obviously here right now. It's market, whatever. Like, how important is New York specifically to, like, what you are trying to build globally?
Nicholas Daly (Guest, Fashion Designer)
Like, New York's just been crazy. It's been incredible, like, the amount of people. No, no, we're fine. New York, this is all part of the world.
Co-host 2
Yeah. There's a cop situation outside.
Nicholas Daly (Guest, Fashion Designer)
Right. So for me, like, it's been almost somewhat of a second home. I feel like, for me, like, Tokyo, London and New York are three cities which give me so much, not just in as a creative and as a business, but also just in terms of what I feed off and the people I've met here. And yeah, man, like, yeah, just New York's been really special. And I think obviously that was amplified last year. You know, at these moments. I had in the Panthers moment, the Nepenthes thing, everything, like three, 400 people, car, four, 500. It was just like nuts to see that many people pull up.
Co-host 2
People aren't your business, though, like, to have that in New York specifically.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
Versus LA or.
Nicholas Daly (Guest, Fashion Designer)
Yeah, LA's like, yeah, we've. Like, it's something I'd love to explore more on the West Coast.
Co-host 1
More. Can't sell outerwear in la.
Nicholas Daly (Guest, Fashion Designer)
That's also true.
Co-host 1
But air conditioning cars, and we have the Caribbean diaspora here.
Nicholas Daly (Guest, Fashion Designer)
And I think that's a big part of it, I think because of authentic, like being in Brooklyn, going to some of the spots. Like, we have a, you know, we have a Stockist and Bed Stuy Seed. And like, you know, it's just. I think that history and that connection point is also really True. And I think a bit like Tokyo reggae music and British cultures appreciate. And I think here in New York, because of the history of the Caribbean diaspora, I think that's also another reason why the events and the parties and the DJs who are select and want to be a part of. They really connect with it vibes.
Co-host 1
Cartel didn't do. Didn't sell a fucking bitcoin arena or whatever the fuck he sold out Barclays crypto.com arena.
Nicholas Daly (Guest, Fashion Designer)
Exactly, exactly. And I think that's a. That's a big part of it. And I think, you know, it's like one of my favorite spots, like Itel Kitchen in Brooklyn as well. Chef Mike, he does a real amazing bowl of food and, and, and, and. And his special drinking food. So.
Co-host 1
What type of food?
Nicholas Daly (Guest, Fashion Designer)
Oh, he does like a kind of like all I tell, vegan food, all freshly done. He like grows it and everything. He does amazing juice farm to bowl. Yeah. And it's credible. I like seeing these independent businesses here when I'm going around and different designers who I've just like.
Co-host 2
And you feel the love from New York, like, because obviously, clearly New York is giving you life, but you feel like it's. It's being.
Nicholas Daly (Guest, Fashion Designer)
Well, even the Met was crazy. You. One of the biggest moments in the city within our.
Co-host 2
But outside of those crazy, you know. You know, even upstate, man.
Nicholas Daly (Guest, Fashion Designer)
I mean, upstate. I literally just came back from upstate, so.
Co-host 1
Really?
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah, yeah, yeah. Like, my wife was DJ there and.
Co-host 2
Jamaica, New York.
Co-host 1
Kingston.
Co-host 2
Oh, that's what I was thinking of. Jamaica, Queens, Kingston, New York.
Nicholas Daly (Guest, Fashion Designer)
So even going upstate for the first few times last year and this year, I think it's. It's. It's crazy how you guys can ride for two hours and just see so much epic scenery. It's in just that. Yeah.
Co-host 2
We might take it for granted, I guess.
Nicholas Daly (Guest, Fashion Designer)
Yeah. I mean, from me, you know, and then when I think of places in Scotland I've been to, then it. Then it kind of has a nostalgic feeling because I've been going obviously having a Scottish mother since I was a wee burn, as my mom would say. So seeing those hills and mountains and natural landscape is like something which helps my mental health. So it's cool that I've been upstate a few times as well to appreciate that.
Co-host 1
We talked about the car web collab, I guess, having the global tour, but really going off in Brooklyn when it comes to collaborations. And you had those two huge ones, massive ones last year, who's a dream collaboration. They want to manifest now that you Got two big ones under your belt. Yeah, those were the two dream collabs. But now, I mean, yeah, the list.
Nicholas Daly (Guest, Fashion Designer)
Both of those are pretty good. Like, definitely. I'm so glad that they came to fruition because they're brands which I've personally been like my granddad in Jamaica, he. He was a cobbler. So some of those shoes that you'd make would be like Clark's spin offs or versions of. And obviously, as I said, Carhartt was a brand.
Co-host 2
How many wallabies do you think he mended in his lifetime?
Nicholas Daly (Guest, Fashion Designer)
Too many.
Co-host 2
Infinite.
Nicholas Daly (Guest, Fashion Designer)
Infinite. But yeah, in terms of like collaborations I'd love to work with. That's a tough one. Again, Garber, come on. I'm sure you Bava would be cool.
Co-host 2
They being Paul Smith, they got. They collaborate with. Not with everyone obviously, but a lot of good people.
Nicholas Daly (Guest, Fashion Designer)
I think what I find is I've managed to have a really great appreciation like, you know, working with brands with heritage and carry more. Yeah, there you go. I'd be sick. I've been around for a long time, but yeah, definitely that. I've managed to find a way to bring my world, my energy and my design into something which already has a very historical context. So I feel like brands which have that. I feel like Churches Barber, which sing the best.
Co-host 2
Edward Green.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Any of those I think would be an interesting intersect with.
Co-host 1
Do you have a lot of people knocking on your door asking to partner up?
Nicholas Daly (Guest, Fashion Designer)
I mean, a lot of it. I'm a big believer in momentum. So one thing being, you know, even some of my first collaborations was with Fred Perry. Yeah. So the like doing the barrel bag and the tennis jacket and the N12 and the cricket jumper. These like very archetype pieces from their history. Yeah. And they're turning 75 next year. So it's like these are brands which I've worked with already, but then also have a history. And I feel like that for me I get it more. I get a kick out of it because I'm adding into like linear age of design and styles. The same with car I kind of knew going in. Okay. OG double knee, OG chore jacket definitely need to happen there because like that and this hat. Yeah, essentially what I'm wearing today. Yeah. But.
Co-host 1
But it doesn't look like any. No, it doesn't look like any other collaborator that's done like, you know, their version of like the two classics, the double knees or the trucker.
Nicholas Daly (Guest, Fashion Designer)
So it's quite tough when there's been some really great other designers who have worked with Them. Sakai. Yeah. Angelo obviously as well with Awake and got a whole bunch of other people. Our mayor.
Co-host 2
Really. Yeah.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
He worked custom embroidery. Carhartt, I have no idea. Yeah, he looked awesome. But then the Internet just went like went turbo blazing.
Co-host 2
They were slobbing on the knob. But you know you're going to do it with anyone.
Nicholas Daly (Guest, Fashion Designer)
Yeah, I mean I think any. Yeah. A dream collaboration is normally a partner who has a heritage or a linearage which I can then connect with and a fucking bag and hopefully all the.
Co-host 2
Resources behind it and two tickets for a world tour. You and the Mrs.
Nicholas Daly (Guest, Fashion Designer)
Even that. I think also having a partner who truly believes not just in the product, but also everything that I want to create. And I think that's been the feedback about the collaborations of recent is that it's felt fully.
Co-host 1
But, well, they never feel like straight cash grabs like a lot of collaborations do. It feels like they were like, okay, like Nicholas daily Ify our shit.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Authentic, you know, and like give you the, the, the space and the bandwidth to like just make what you want.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Versus like okay, like yeah, do this but in a nickel's daily color.
Nicholas Daly (Guest, Fashion Designer)
Yeah. And then that's when it can get restricting and not as enjoyable for sure. So yeah. Normally the ones where it's full dexterity in my design ability is what always turns out to be the best.
Co-host 2
How often are you saying no? You talk about this momentum. Like are you turning.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
And how do you. What's that conversation?
Nicholas Daly (Guest, Fashion Designer)
There definitely has been a few where I've just like, I just can't find the. The point of where that. Revisit this.
Co-host 2
Maybe later.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Or maybe give it some time or if there's another version of it or something else. But yeah, normally, you know, I'll always look into it if someone does want to propose.
Co-host 1
At least every meeting.
Nicholas Daly (Guest, Fashion Designer)
Yeah, there you go. Opportunity is an important thing and momentum. So yeah, yeah, I was at least, you know, give as much time as I can to think about an opportunity.
Co-host 1
Look, let's say I don't know what net 30. Net net 60 net 90. The collab bag hits. What do you like to spend your money on besides record your own brand records? How big is your collection?
Nicholas Daly (Guest, Fashion Designer)
Not as big as my wife's professional dj. Yeah, exactly.
Co-host 2
Between you guys, what takes up more.
Co-host 1
Space in the clothes or record records.
Nicholas Daly (Guest, Fashion Designer)
When she was moving house like movie painful.
Co-host 1
You're like, oh, I got just the.
Nicholas Daly (Guest, Fashion Designer)
Amount of records I have to carry in bags is so that took the longest. Yeah.
Co-host 1
I hope you weren't gonna fall Jesus Christ.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Music records, vintage. Although I've slowed down a little bit.
Co-host 1
Is the vintage for design references or for just your own?
Nicholas Daly (Guest, Fashion Designer)
Mainly for design, but then also for myself. Like I love kind of working in different vintage styles within what I'm wearing and it's kind of a bit of a. Yeah, it's kind of been part of my, my kind of how I've learned with digging in the design. Yeah. And obviously when I'm in Japan especially, you know when you go to Koenji or Shimokitazawa or some of the dealers that I know in different parts of Tokyo and Osaka, there's always like endless amount of amazing stuff there. But then also in the UK and also here in America. So yeah, like vintage clothing, records.
Co-host 2
What's the sound system like at the crib?
Nicholas Daly (Guest, Fashion Designer)
I mean right now I'm kind of. I've got a nice setup in the studio.
Co-host 2
Okay.
Nicholas Daly (Guest, Fashion Designer)
We work with. Got a really nice kind of record, audio technic setup, some nice British made speakers. Not too big, just enough. Right. To kind of power it through. But yeah, I also picked up some noise canceling headphones which I'm always bit skeptical of sometimes, but I picked those up literally before the world tour.
Co-host 2
Okay.
Nicholas Daly (Guest, Fashion Designer)
Because I thought I need to sleep on these planes because I'm gonna be flying around rockstar a lot. So I put them in noise control, switch that up and then I'm out. So yeah, having good sound quality whether it's in the studio or if I'm on fashion world tours. What have you been playing at Montezuma on the clip sound system?
Co-host 1
Don't I. What have you been playing in the studio like while you're designing or in your creative class?
Nicholas Daly (Guest, Fashion Designer)
Well, this Rebel Riot collection was a lot of hardcore like bad brains. A lot of like I think the turnstile. Amazing. They got Grammys.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
Two time Grammy winners actually went to their show at Alexander Palace. Crazy. It's like a supernova. Mosh pit is mental. So. Yeah. And obviously saw them play at Glastonbury. So. Yeah. Like this new collection, Rebel Riot, I was kind of looking at this intersection between like dub and punk and reggae and obviously Rebel Riot and maybe it is a reflection of the world we live in. Kind of need a little bit more, I guess. I don't know. Not literally because people are protesting on so many different ways. I know it's subconscious, but I guess this like anti. Whatever like things establishment. Yeah. This, this, this feeling. What brought these people together from dub and reggae, from the black community with you know, white kids or black and brown or white kids converging together through like heavy bass. Right. And anti establishment ideology was like the unification. And that happened in the 70s. And I feel like, you know, we need to do it now more in 2026 with everything else happening globally, like united. A front regardless of creed and color. And I think that's why I felt Rebel Riot, why I called it and why, you know, I love Bad Brains and I play the records a lot, although sometimes in the studio. My other. My design team and like, my social comps are like changing a little bit. Up for an hour. Like, you know, do you think maybe we could soften it up?
Co-host 1
Easy listening.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Those Miles Davis.
Nicholas Daly (Guest, Fashion Designer)
The Miles Davis. Blue and Green. Just to like, do you with the.
Co-host 2
The underground UK rap scene that's like blowing up with like, fake mink SD kid.
Nicholas Daly (Guest, Fashion Designer)
I mean, Fang. Yes, I'm aware of it. It's not something I follow. I guess my world has more in the kind of alternative slash jazz sphere of music genres, but I'm fully aware of, like, UK grime and drill has just been so prevalent here in the us like with, you know, all the different artists you just mentioned and. Yeah, and a lot of that is connected, I think, to the universal idea of it basically comes down to sound system culture.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
And what came from Jamaica and how it affected New York and how it affected London and all the different genres of music came from that grime. Drill, you know, everything. So I feel like there's a commonality in it and. And I can see why is now, like, even more prevalent in US music and culture.
Co-host 1
Who's the biggest?
Nicholas Daly (Guest, Fashion Designer)
Like, look at Drake, for example. Top Boy.
Co-host 2
The ultimate culture vulture.
Nicholas Daly (Guest, Fashion Designer)
Some guy at the. At the bodega was like, yo, I've been watching Top Boy. Oh, so cool, man. Like, is it like that right now? I'm like, bro, like, I haven't finished the season, so. But Kano's a legend.
Co-host 2
Yes.
Nicholas Daly (Guest, Fashion Designer)
Like, you know, like Ash doing his thing and acting. But yeah, it's funny. I'm at the bodega, I'm chatting about Top Boy and Drake. Well, so I'm trying to just, you.
Co-host 1
Know, you know, just Drake, the biggest ambassador.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Who's the biggest? Like, we mentioned Leon Bridges and. And Dochi, I think, is also the biggest UK musician or artist or person that's worn your shit. Because Will Poulter.
Co-host 2
Yeah, well, he's British.
Nicholas Daly (Guest, Fashion Designer)
He's British most recently. He's got a pretty big international.
Co-host 1
Any foot. Any footies?
Nicholas Daly (Guest, Fashion Designer)
Yeah. I mean, I think Rio Fernand Follows.
Co-host 1
Oh, really?
Nicholas Daly (Guest, Fashion Designer)
I think so.
Co-host 2
Damn. Goaded.
Nicholas Daly (Guest, Fashion Designer)
Obviously, we worked on a few projects with Chelsea. Chelsea Football Club. So Rhys James, is that your.
Co-host 1
Is that who you support?
Nicholas Daly (Guest, Fashion Designer)
We worked with them on two occasions, so, yeah.
Co-host 1
Who do you support?
Nicholas Daly (Guest, Fashion Designer)
I mean, my first team was Celtic.
Co-host 2
Okay.
Nicholas Daly (Guest, Fashion Designer)
So Henrik Larsen was a legend for me. Like, what he did at Celtic and is like, you know, it was incredible. And then what he did at Manchester United and Barcelona. So he's a. He's definitely a goat for me. But, yeah, no, like some of the. Some of the Chelsea team. Definitely some of. Some of the, like, Ian Wright's worn some style.
Co-host 2
Another legend.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Right. Because obviously, right, he. He. He likes his clothes and yeah, he's done a lot of editorials and suits, so. Right. He's worn some stuff.
Co-host 2
So some big, bold names.
Nicholas Daly (Guest, Fashion Designer)
I'm sure there's definitely a few of us, which I'm not mentioning.
Co-host 2
Do you care about that? Like, I mean, it's. I'm sure. But, like, does it really matter?
Nicholas Daly (Guest, Fashion Designer)
Like, I love watching football and the Premier League and obviously it's a big part of British culture.
Co-host 1
Yeah.
Nicholas Daly (Guest, Fashion Designer)
And also when I'm doing research, like with Fred Perry or with totally other brands, like that kind of, you know, terrorist culture, you know, what you're wearing to the game. You know, the Parker, the M65 Parker, the kind of the Harrington jacket, you know, the Baker Boy, you know, the whole thing, it is part of a lot of British men's, like.
Co-host 2
Fashion that's fashion to British people or British.
Nicholas Daly (Guest, Fashion Designer)
Or even then you get Sony CP company.
Co-host 2
Yes.
Nicholas Daly (Guest, Fashion Designer)
You know, it's like, it's. You can't really not look into that as another micro kind of showcasing of like, British culture, fashion and identity, especially within menswear.
Co-host 1
Yeah.
Nicholas Daly (Guest, Fashion Designer)
So, you know. Yeah, exactly.
Co-host 1
Bob was nice.
Nicholas Daly (Guest, Fashion Designer)
Exactly. Exactly.
Co-host 1
This summer, is it coming home?
Nicholas Daly (Guest, Fashion Designer)
I hope so. I mean, I was. Because obviously I'm so happy Scotland made it through.
Co-host 1
Yeah.
Nicholas Daly (Guest, Fashion Designer)
Crazy.
Co-host 2
In amazing fashion.
Nicholas Daly (Guest, Fashion Designer)
That told me that was your World cup, honestly. Get that. Which WhatsApp group was just. Oh, yeah, nuts. And I wanted to go so hard on social media for. Oh, hang on, maybe I shouldn't go.
Co-host 2
So who do you ever.
Co-host 1
Why don't you create, like a personal account where you can, like.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Just go mad. Just. Yeah.
Co-host 1
Like, the business is like, hey, here's news. Here's like the imagery. Here's the. Yeah, the. The awards and editorial and everything. But then it's like, here's me. Like, yo, it's a guy cheer.
Nicholas Daly (Guest, Fashion Designer)
Ching ons. The Scotland. The Scotland team.
Co-host 2
So you support if Scotland play England?
Nicholas Daly (Guest, Fashion Designer)
Well, I was annoyed cuz Jamaica was obviously in the qualification but didn't qualify. So I thought oh, is this the World cup where Jamaica and Scotland would be in it.
Co-host 2
But Scotland's increased root for.
Co-host 1
If Jamaica did play Scotland.
Nicholas Daly (Guest, Fashion Designer)
Oh man, you can't do that. Or England a draw.
Co-host 2
Neil. Nil.
Nicholas Daly (Guest, Fashion Designer)
Nil.
Co-host 1
And that's. And that's why soccer will never succeed in America.
Nicholas Daly (Guest, Fashion Designer)
Yeah man, that's too tough. That's too tough. But all right. Amazing. The Scottish national team shot the Scots is in the World cup and they will bring the noise and I hope they bring it home. Yeah, I mean it's a tough. Very unlikely Brazil. Morocco.
Co-host 2
Extremely unlikely.
Nicholas Daly (Guest, Fashion Designer)
It's extremely likely. But yeah, but Tom Lee's a special place.
Co-host 2
You don't pull for England, you pull.
Nicholas Daly (Guest, Fashion Designer)
For Scotland for this World cup. It's got to be Scotland.
Co-host 2
Okay, all right.
Nicholas Daly (Guest, Fashion Designer)
That's fair. Has to be. Is in my blood. Although I am an Englishman by right my heritage and linear origin having a strong more team Scottish matriarchal figure in my life.
Co-host 1
Why don't you get a fucking FIFA collab going and get some tickets, bro? Don't even take, don't even take any revenue. Just tickets.
Nicholas Daly (Guest, Fashion Designer)
Just the tickets. I mean it is. It is mad from what I've seen on the tickets in.
Co-host 2
But it's unaffordable again.
Co-host 1
Welcome to America.
Nicholas Daly (Guest, Fashion Designer)
Yeah, I know there's gouge the shit. I'm pretty sure one of the England games is in New Jersey. Right. Right.
Co-host 2
Yeah. Giant State. MetLife State.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Which is own a like respectable time. The final. And in England the final.
Co-host 1
The final match will be there. Oh, that is the final in New Jersey. And I think tickets are already the cheapest tickets right now are like $25,000 dynamic pricing.
Nicholas Daly (Guest, Fashion Designer)
That's crazy. I mean, you know, I had my first MSG experience last year.
Co-host 1
How was that?
Nicholas Daly (Guest, Fashion Designer)
Pistons, Knicks game two playoffs feet on wood.
Co-host 2
Sitting courtside.
Co-host 1
I was gonna say because whoever was sitting behind you with that Baker boy.
Nicholas Daly (Guest, Fashion Designer)
Oh yeah, man. It was surprised because my wife Nabir, she's funnily really got into the NBA in a big way. And she actually gave me Phil Jackson's book. Yeah. Which I've been reading and Real great book.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
And as a surprise for her birthday I thought I'd.
Co-host 2
Oh, nice treated. So you could have been Hooper. What are you like 646-5363.
Nicholas Daly (Guest, Fashion Designer)
But. And it's amazing. Like we've had a lot of NBA players who want to wear their clothes or have Been cool, which is cool.
Co-host 2
But tunnel fits.
Nicholas Daly (Guest, Fashion Designer)
Yeah. My first MSG experience was last year, Pistons, game two. Although Knicks lost that game.
Co-host 1
But ah, good experience though.
Nicholas Daly (Guest, Fashion Designer)
It was crazy. The world's most famous arena. I know. And it was great to. To do it and my wife enjoyed it. It's probably the best birthday present I could have got done.
Co-host 1
What do you think? What's the better fan experience? Playoff Knicks or like a Champions League? I don't know if you've been to like a big Champions League match or something. You guys have better songs.
Nicholas Daly (Guest, Fashion Designer)
Yeah, I mean, yeah, I guess there's more historical songs.
Co-host 2
When we were at old Trafford, it was 75, 000 people.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
Ronaldo at that time was on doing his second stint. He scored in the 90th minute and we saw champs, champ, champs league. It was crazy.
Nicholas Daly (Guest, Fashion Designer)
Yeah, yeah. I mean all of that is part of it and the reason why I think it's hard not to like appreciate.
Co-host 2
It's all some people have. Some people in the uk it's all they have.
Nicholas Daly (Guest, Fashion Designer)
Exactly. A lot of friends, a lot of other designers. I'll say this though, really big into.
Co-host 1
It watching like 80,000 mostly white men sing along in unison. Kind of scary.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 1
Kind of fucking scary.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Yeah. Well, I mean, I think it's a micro reflection of society also. No soccer stadiums, no riddle stadiums.
Co-host 1
Nary a rhythm.
Nicholas Daly (Guest, Fashion Designer)
I mean, I mean the Chelsea club when I was there, theirs is the Liquidator, which is a scar tune from the 50s.
Co-host 1
Okay. And then are they offbeat? Is that why they chose scarce?
Nicholas Daly (Guest, Fashion Designer)
So it's interesting how Jamaican music and music from the Caribbean has influenced even. Yeah. Soccer theme tunes of big Premier League teams. And I think that was something we try explore. I always find a way to.
Co-host 2
Yeah, yeah.
Nicholas Daly (Guest, Fashion Designer)
To bridge these gaps in whatever job, man.
Co-host 1
Bringing back. Bring back to money. Have you made a really dumb purchase recently?
Nicholas Daly (Guest, Fashion Designer)
Dumb purchase? Oh my. Probably more than likely, but I just can't think of it this minute. Probably that dumb. I don't remember.
Co-host 1
Yeah, yeah.
Nicholas Daly (Guest, Fashion Designer)
I can't think of it.
Co-host 1
Is there anything you refuse to spend a lot of money on? Like whether you're like because the way you grew up or just like, not. I'm not. That's not a good use of my funds.
Co-host 2
Yeah.
Nicholas Daly (Guest, Fashion Designer)
I don't know either.
Co-host 1
But really, like, I refuse to like, drop off my. I like do my own laundry. I don't want to drop it off.
Nicholas Daly (Guest, Fashion Designer)
Okay. Yeah.
Co-host 1
Like, yeah, yeah, yeah.
Nicholas Daly (Guest, Fashion Designer)
I think. Yeah.
Co-host 2
Don't trust anyone else.
Nicholas Daly (Guest, Fashion Designer)
Yeah. I mean, you know, try and keep yourself. Well Maintained by yourself.
Co-host 2
I don't think you need self sufficiency.
Nicholas Daly (Guest, Fashion Designer)
I think so, like, for me, like.
Co-host 2
And you're a cheap bastard, clearly.
Co-host 1
Is there anything in the. In the. In the brand or the business that you're like, maybe at this point you should give up, but you still take on, whether that's because you love it or you're a cheap.
Nicholas Daly (Guest, Fashion Designer)
I mean, sometimes there's certain accounts, what we deal with, and I know they are very difficult maybe to work with in certain parts of the relationship, but I still work with them because they're good people, family, and they've been working them for a while, or I always invite them to the showrooms or the events, even though I know that it might not be as smooth sailing.
Co-host 2
They owe money.
Nicholas Daly (Guest, Fashion Designer)
But I think loyalty is a very important part of everything we do, and I do.
Co-host 1
Loyal to the soil.
Nicholas Daly (Guest, Fashion Designer)
Yeah. Is like momentum loyalty. Yeah. As long as, you know, I'm, you know, in the business side of it, as long as we can agree on most of it and they're loyal and they're consistent and they do believe in what I'm trying to do, then I will return that back to them.
Co-host 1
Well, we would ask one last question, which is asking you to return something back to us. Flipping it on you, Nicholas, do you have any constructive criticism you would like to give us?
Co-host 2
Yeah, it's been an hour and a half.
Nicholas Daly (Guest, Fashion Designer)
You feel good?
Co-host 2
Like, let us know what's on your mind, bro.
Nicholas Daly (Guest, Fashion Designer)
I think it's been great. I think what you guys do, I think the main thing, which I think is amazing, is the other independent brands you guys have bought on, you know, to talk to them about how they work and how they process as well as partnering with much bigger brands. And I think it's a good duality you have because, you know, I'm trying to convey my message. And your listeners and readerships are, you know, very cued in, in terms of everything we're talking about. So I think it's great. You are always mixing it up between different projects and different designers at different times in their career and where they're at. And obviously, I know we've wanted to, like, set something up and even coming through to the event in Paris. Yeah. Which I appreciate, of course, man. So, yeah, I think as long as, you know, you guys continue to keep spotlighting on, you know, the breadwins and people I respect.
Co-host 1
It's not much, but it's honest work.
Co-host 2
Yeah. He said it. He said.
Nicholas Daly (Guest, Fashion Designer)
Like, you know, it's. That is a very busy, noisy industry.
Co-host 1
Well, yeah, we only have on brands that we actually with and.
Co-host 2
Yeah, that was.
Co-host 1
And also find interesting and. And know we're like doing good, unique things. We're not going to have. Yeah.
Co-host 2
But you could pay. So if you. Listen, if you have. If you pay enough, I'll. I'll at least talk.
Nicholas Daly (Guest, Fashion Designer)
Yeah.
Co-host 2
But. But for the most part when it's a natural organic things. Because we love to support the brand.
Nicholas Daly (Guest, Fashion Designer)
And the people and that's why I'm happy to be here today and. And thank you for stopping by.
Co-host 1
Where can they. You still haven't told us what club you support though. Is it Chelsea? It's Chelsea. Yeah.
Co-host 2
They paid it most recently.
Co-host 1
Where can the kids follow you? What would you like to plug? What's your social media?
Nicholas Daly (Guest, Fashion Designer)
Yes. So. Nicholasdaily.net Nicholas underscore Daly. No other social tag exists. But maybe it should after your advice.
Co-host 2
I'm just saying something to consider.
Nicholas Daly (Guest, Fashion Designer)
Yeah. We're on the Twitter. Facebook. Nicholas Daly. This is. There's loads of stuff on the gram and on the Internet and anything big coming up.
Co-host 1
Rest of this month.
Nicholas Daly (Guest, Fashion Designer)
Heading into Japan. Talking about Japan a lot. So I'm there for the Tokyo showroom.
Co-host 1
Spring collection dropping soon. Spring 26.
Nicholas Daly (Guest, Fashion Designer)
Spring 26 is launching. Dropping as we speak.
Co-host 1
What's the vibe of that?
Nicholas Daly (Guest, Fashion Designer)
Because I know, right.
Co-host 1
Right now, fall winter 25 is on sale.
Nicholas Daly (Guest, Fashion Designer)
It's on the sale.
Co-host 1
I will be looking to see if you have this shirt. My size.
Nicholas Daly (Guest, Fashion Designer)
This shirt is amazing and great.
Co-host 1
But what's the Spring 26 collection?
Nicholas Daly (Guest, Fashion Designer)
Spring 26 is rooted revival. And we also worked with a few collaboration partners on that. One of them being an American brand. Gimpman Brothers.
Co-host 2
Yes, of course.
Nicholas Daly (Guest, Fashion Designer)
So we worked on three madras shirts with them on the western fit.
Co-host 2
Nice.
Nicholas Daly (Guest, Fashion Designer)
So first time making an American shirt. Yeah.
Co-host 2
Made in the usa.
Nicholas Daly (Guest, Fashion Designer)
Made in the usa.
Co-host 2
Right here in America.
Nicholas Daly (Guest, Fashion Designer)
Exactly. So that's really cool. Be great to you guys to see that. And yeah, just the whole collection. Again, a continuation of a lot of things which I've talked about my culture producing Irish tartan linens.
Co-host 1
And the shoes you mentioned is that spring.
Co-host 2
George Cox.
Nicholas Daly (Guest, Fashion Designer)
George Cox is for the forward.
Co-host 1
Okay.
Nicholas Daly (Guest, Fashion Designer)
So Winter 26. Rebel Riot is what we're now showing in the showrooms and that will deliver in August and September. And again, we've got some real interesting collaborations. One with Lavenham, a British quilt maker. They work with Comme des Gaston and Noah New York. George Cox on the footwear, which obviously has a long history with music, you know, from Johnny Rotten. Yeah. You know, the Creeper. Corpus Creeper. Exactly. And also with Gimpin again. So some really interesting collabs within this new Rebel Riot collection and some new developments. Fire. So, yeah, like this year, more. More things to come. Planning also for 2027.
Co-host 1
Oh my God.
Nicholas Daly (Guest, Fashion Designer)
More interesting collabs hopefully to come to fruition. So, yeah, man, I'm just happy that I reached year 10. And yeah, I've had a really great year last year and I appreciate that you guys have also seen that because I know you follow a lot of brands and it's cool that people like yourself.
Co-host 2
You got the juice, baby.
Nicholas Daly (Guest, Fashion Designer)
You got the juice.
Co-host 1
Got the juice. It's loose and got the pod under your belt. Nicholas, thank you again for coming on to the only Podcast Matters. Chef, take us out. You know what? I realized the hardest part about building a website isn't making it look good. It's getting what's in my head onto the page. But I've been playing with the new WIX Harmony editor and I'm impressed. You can literally just tell it what you want or if you're picky like me, jump in and move things around yourself. The nice part is you can hop between AI and hands on editing, so you end up with a site that actually looks the way you pictured it. Try it out for free@wix.com Harmony New Year, New vibe.
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Co-host 1
This app shows that my credit score is pretty good, but I couldn't get the car loan.
Nicholas Daly (Guest, Fashion Designer)
Are you using myfico.com?
Co-host 1
No, it's some other company.
Co-host 2
Oh.
Podcast Host - Advertiser
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Nicholas Daly (Guest, Fashion Designer)
FICO scores are the ones used by.
Podcast Host - Advertiser
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Nicholas Daly (Guest, Fashion Designer)
Can vary up to 100 points.
Co-host 1
That would have been helpful yesterday.
Co-host 2
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Release Date: February 16, 2026
Guest: Nicholas Daly (Founder & Designer, Nicholas Daly)
Hosts: Throwing Fits
This episode features acclaimed British-Jamaican fashion designer Nicholas Daly, marking his brand’s ten-year anniversary amidst an award-winning run, major collaborations, and the honor of having his work included in the MET Museum Costume Institute’s “Super Fine Tailoring, Black Style” exhibition. The hosts and Nicholas dive deep into his design ethos, multicultural roots, unique approach to collaboration, reflections on education, navigating the fashion industry as a Black British designer, and share vibrant anecdotes about music, culture, and travel.
On the Brand’s Longevity:
On Collaborations:
On Cultural Syncretism:
On Fashion Education’s Shifting Landscape:
On Black British Fashion’s Ascent:
| Timestamp | Topic/Segment | |:----------:|:------------------------------------------------------| | 02:30 | Nicholas Daly’s full fit check (what he’s wearing) | | 03:36 | Madras check and fabric as cultural storytelling | | 04:57 | Clarks Originals collaboration; Japanese-Jamaican connections | | 06:50 | Carhartt WIP collaboration and global tour | | 14:27 | Japan as a key market; early brand support | | 18:04 | Central Saint Martins, student debt, and peer group | | 20:30 | Hard work/family influences as Black designer | | 22:59 | Graduate collection/casting Don Letts in university show | | 24:12 | Reflections on social media's rising influence | | 27:30 | Family history: reggae club in Edinburgh | | 29:32 | Reflecting on brand sustainability and growth | | 34:52 | “Island Ties” collection and the linking of cultures | | 35:31 | Embracing multicultural connections; Japanese Rastas | | 39:18 | Met Museum exhibition highlight | | 41:26 | Clothing selection for MET; Kabiri shirt explained | | 51:00 | On protecting IP as a creative | | 62:07 | Shout outs to Black British designer peers | | 65:26 | Mentoring the next generation | | 74:30 | Dream future collaborations | | 80:56 | Creative process & what’s on the studio playlist | | 81:01 | “Rebel Riot” collection and cross-genre inspiration | | 87:44 | National pride & football allegiances | | 89:13 | Daly's first Knicks game & tunnel fits | | 93:10 | Daly’s constructive critique for the podcast | | 95:13 | Upcoming collections: Rooted Revival (Spring 26), Rebel Riot (Fall/Winter 26) |
For more on Nicholas Daly’s boundary-crossing design, heritage-driven collaborations, and reflections on identity, creativity, and contemporary menswear, check out his collections and watch for upcoming global drops throughout 2026.