Credits

Banner: Geetha Arts
Cast: Allu Arjun, Rakul Preet Singh, Aadi Pinishetty, Srikanth, Catherine Tresa, Brahmanandam, Anjali, Jayaprakash Reddy and others.
Dialogues: M Rathnam
Music: S S Thaman
Cinematography: Rishi Punjabi

Production Design: Rajeevan, Sahi Suresh

Editor: Kotagiri Venkateswara Rao
Stunts: Ram Lakshman, Ravi Varma
Producers: Allu Aravind
Story, Screenplay and Direction by: Boyapati Sreenu
Release Date: 22 April 2016

Interesting Facts and Context:

Watched it in theaters and liked it. It was a mass entertainer that was action packed. Remember it got bad reviews bt had a feeing that it would be a hit at the box office.

After Son of Satyamurhty, Allu Arjun and Geetha arts announced a movie with Boyapati and fresh off the success, mass commercial movie lovers got very excited at this prospect. From Allu Arjun’s perspective it was a brilliant movie because after July, he started slowly gaining respect as an actor and entertainer through every film. Now he needed that mass push to get solid mass following across Telugu states and what better move then with Boyapati.

Aadhi Pinisetty was announced as the villain and got very excited for those that don’t now aadi himself is a telugu guy being the son of Ravi Raja Pinisetty and then first combo of Thaman and Boyapati and reunited with Allu Arjun after Race Gurram.

Feb 18th 2016 teaser was launched and April 10th 2016 trailer was launched and Im pretty sureit was the first telugu movie to have a pre release event. Done inVizag. Also released blockbuster song and it went viral.

It’s the first telugu movie to be shot in Bolivia, Salar De Uyini salt flat, took them 50 hours and 4 flights to get there, low oxygen so can’t really talk and salt is so sharp that if it gets stuck on your hand, it will cut it and have to go slowly when driving 10 KM but takes 3 hours because salt will slash the tire, and can’t walk barefoot. It’s also extremely hot or extremely cold.

Box office, 2nd highest grosser of 2016 after Janatha Garage, sold for 53 crores and made 71-73 crores share and was a super hit. At the time highest grosser in Allu Arjun career until AVPL.

Writing and Direction: villain is all about brand and background, while hero hates hearing about background. Both of them say this in their intro scenes. Boyapati speciality in his movies is that villain is always very powerful and gives tough competition to a hero.

And it’s typical Boyapati movie in the sense that there’s a hero who meets a heroine who’s in a problem and saves her from the villains. Difference here is that it’s two people. MLA Catherine gets involved on the rape case and then Janu from Vairam Dhanush.

In the middle there’s cringe comedy, villain doing bad things, and romantic tracks but beauty of Boyapati movies are that despite how ridiculous it might seem or over the top they might be, they work and they are entertaining. At the end of the day isn’t all what we all want? And this movie did that perfectly putting all things aside and that’s why it was a super hit.

Technical Aspects

Music and BGM by Thaman is outstanding. One of the lifelines of the movie and a staple of every Allu Arjun movie. My favorite song is probably blockbuster. Such a catchy song with all the drums and instrumentation.

Rishi Punjabi cinematography is excellent. Movie is a vials delight each and every frame look colorful and color palette, framing, and shots are all superb. Especially opening shot of the sun setting on the water, aadi in the sauna, and then Allu Arjun eyes with Aadhi in DGP party. SO good.

Art Direction by Rajeevan and Sahi Suresh is fantastic. Sets and everything look grand and decoration is flawless.

Editing by Kotagiri Venkateswara Rao is perfect.

Dialogues by M Rathnam are good especially for brand scene.

Fights by Ram Lakshman are good. Action sequences are in typical Boyapati style and keep the narrative pacy and fun.

Costume Design is perfect