A (60:09)
Yeah. So I chased money really hard for a very long time. In my early 20s, from the time I was a little kid, I knew that I wanted to be rich, and I just went after it. And I woke up every day valuing myself for my ability to suffer in pursuit of my goal, which was money. And I did that for almost a decade. And finally, my wife pulled me aside and was like, you're so unhappy. It's now damaging the marriage. And I would drive into work, and it was like a cloud had rolled in. I just. Everything about my life was misery. And the only thing that kept me going was an obsession with getting rich and the sense that I could endure more pain than the next person. And there was something in my wife saying that because my highest value is my marriage. So when she said that I was damaging the marriage, it just forced me to reflect on everything. So I realized at that point that I was worth more. I was worth about $2 million at the time, and I was worth more than I'd ever been worth in my entire life. And I was also more than happy than I'd ever been in my entire life. And so I have this moment of. You've got to be kidding. I am living the cliche of money can't buy happiness. I'm like, if there is ever something that people have repeated over and over and over, it is that money cannot buy happiness. So why did I have to, like, walk into this trap? Now? That's a very complicated answer. I'll shorthand it to, money actually is very powerful, and so people will pursue it forever. Okay, cool. So I could understand why money not only had allure to me, but that it would remain alluring not only to me, but to other people, but that there was a punchline that was bigger than that. And at the time, the way I conceived of it was I wanted to feel alive. So going back to that gamma state that you were talking about, I got that gamma state from writing. And when you. You even refer to it in the book as the moment where you. You just realized how to solve a difficult problem, that half second of just pure joy. And I was like, I want to live there. And I would get that. Literally, I have the chills again. I would get that sometimes writing so. And I had originally started pursuing money because I Wanted to build a studio. None of that really matters. But so I realized, okay, I wouldn't have said Gamma State. I wouldn't have known that, quite honestly, until I read your book. But I wanted that moment of feeling alive. So I decided I'm going to stop chasing money and that I'm never going to chase money again. And I'm going to chase that feeling now. Irony of ironies. I then found a company with my partners that we said, okay, we're not going to pursue money anymore. This is going to be about adding value to people. Now, we're not dumb by this point, we're quite business savvy. But we're like, we're going to leverage the business savvy to construct something that allows us not to focus on money, but to focus on lifting other people up. Like making a product that people want, that it makes their life better. And I start tapping into meaning and purpose. And so I'm reading about the brain voraciously by this point for like 10 or more years. So I'm beginning to understand some of the basics of psychology and like neurochemistry. And, you know, I haven't read Viktor Frankl yet at this point, but I'm sort of beginning to understand that there are different brain states and things you can lean on. So I'm like, okay, meaning and purpose. I'd read a book called Drive by Daniel Pinker, I think, and he talks about how meaning and purpose are two of these five fundamental drivers. And so I'm like, okay, that's really interesting. I'm going to lean heavily on that. And that company ends up being a billion dollar company and ends up changing my life. I mean, just like you can't even imagine all from pursuing meaning and purpose and not from pursuing money. But in that process, I had about 3,000 employees and 1,000 of them grew up in the inner cities, which you also talk about in your book. You're beginning to understand why I resonate so much with you. And I realized, as you have seen from the data, that growing up in the inner cities is devastating psychologically. And that more than anything, this is a psychological problem, like the toll that it takes on somebody's psychology. And so I'm like, okay, I've had all this sort of worldly success that I've wanted. I have long ago learned that it's not about the money anyway, that this is about meaning and purpose. Because I have been wealthy and just emotionally bankrupt and I never want to go back there. So can I teach this? And so My obsession becomes I had to do certain things to my mind to get primed for success. And I wasn't the person voted most likely to succeed. Again, you talk about this when you talk about EQ and iq. So my iq, I would say, is pretty average. But I did the work to come to understand myself, which then gave me the ability to understand other people. And that has paid dividends in all the ways that you outline in your book and being able to be a good leader and all of that. So how much of this can I package and teach? And so that was the birth of this show, was me trying to create something for my employees because I was like, look, I'm gonna bring up. Because you become sort of like the father figure in a company, and people are going to ignore their boss the way they ignore their father. And so I was like, they need to hear this from other people. So I said, watch. I will bring on. I mean, at this point, hundreds of people, and they're all going to circle around very similar ideas because they're just our universal principles to success. There is universal things to think. Meditation works as close to universally as you're going to find. And so it's no accident that the number of people that I bring on talk about these very similar concepts. And so, like you with wanting to bring meditation is. There's meaning and purpose in it for you. It's a kind thing to do. It makes you feel good about yourself. That's why I do what I do this. It really is teachable. It really does change people's lives. And it really impacts my neurochemistry through the avenues of meaning and significance and purpose.