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Trading Secrets
261. Remi Bader: From being fired twice to powerhouse creator, how she built her career on unfiltered honesty, pursing her passion in fashion, and staying true to who she is
00:55:32
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- [00:00]
A
Foreign welcome back to another episode of Trading Secrets. I'm your host Jason Tartick and we are at the free market trading segment with the Remy Bader episode. I do have the one and only the curious Canadian with me. So David, last week you did say for my birthday you were going to send some Trading Secrets merch to those who gave us five star reviews. And we have our winner. It is ktd25exclamation point. We also have a second winner because I know you got a lot of merch over there. It is zone gamer 1, 2, 3. If you guys heard this, please email me trading secrets Jason tardick.com and we will send you some Trading Secrets merch. And for anyone that's listening right now, make sure to give us a five star review. Listen to the recap after the episode and we have some more stuff to give away next week. This has been a great week, a fun week. It was my brother's birthday, my dad's birthday, went to Heidi Klum's Halloween party, which was just unbelievable and was actually on News Nation today talking about the apocalypse of AI. And make sure you stay tuned to the recap because we're going to see if David used his AI and what he thought about it. But what are they saying about the apocalypse of AI? What they're saying essentially is that the speed at which AI is taking out professional white collar jobs is unmatched. Right now we saw UPS lay off 14,000 workers, Amazon another 14,000, and big companies like PwC, Walmart and JP Morgan Chase are all eliminating jobs due to the efficiency in what the costs are. Now one thing to think about before I turn it over to David for a quick little tease, here's what I want you to know. If you go to a job and you have a task and people give you things to do and you execute that and you finish them and then you wake up in the morning and you have to rinse and repeat. If that is your type of line of work in any way, shape or form, be aware because your job likely will be taken out by AI. Now what jobs won't be taken out by AI? Think about critical thinking. Think about things a human can bring like emotional intelligence and energy and education. Jobs like that will be flourishing, right? Like litigators, psychologists, trades like H Vac and plumbing educators and teachers and coaches like David. So that's why I talked about News Nation. It was a great week. But you know what? Enough of me. We're getting to Remy Bader before I do. So David you got anything to tease it?
- [02:39]
B
Well, first off, I'm glad you had a great week, Jason. I got, I got my heart and my guts ripped out because of the Toronto Blue Jays. Anyone who watched everyone saying best World Series in the history baseball, I as a fan, as an entertainment, sure. It was so depressing, so heartbreaking. I'm coming to you guys Sunday night. We're less than 24 hours from the loss. It hurt. And maybe we'll get into that more of the recap because it hurt. But anyways, we have a Remy Bader episode which was, it was phenomenal. I mean, you want to talk about relatable, you want to talk about authentic. She really gave us all the details. She was full of yourself and what I'll say and we'll talk about this in the recap. Jason 1. It was almost like we were listening to her biography autobiography, because you went more timeline by timeline, year by year, detail by detail, which really painted an awesome picture for someone who really wasn't familiar with the background of Romy Bader. I've seen her on the socials. It really provided me with her perspective of who she is, what, why she is and how successful she's been along the way. So I thought it was a great episode.
- [03:48]
A
I love it. David. It's a great teaser and you could tell I am highly energetic after the Buffalo Bills just beat Kansas City Chiefs at home. David, I feel for you. I'm there for you. I don't know if it means anything, but Buffalo Bisons are the minor league team for Toronto Blue Jays. So I was rooting for you and you know what, you know what, let's talk about one thing quick. Money related. In my opinion, it's ridiculous that there is a league like the MLB that's this established where there's no salary cap. There's no salary cap. That's insane.
- [04:18]
B
You know. Do you know that the total salaries of the contract signed between the pitchers they used in the game seven was over a billion dollars?
- [04:28]
A
Like that is absolutely insane. That's a great trading secrets number to bring to the equation. But why there's not a living level playing field in a game of that level of that stage stature is just insane. And that's why you always see the big cities, you know, with the biggest budgets, LA, NY Mets, NY Yankees in the, in the World Series. But you know what? Anything before we could get into Remy Bader. David, because I know you're ready.
- [04:54]
B
No, turn the page on the Blue Jays. Let's kick it off. To red.
- [04:57]
A
Let's kick it off to Remy Bader. Welcome back to another episode of Trading Secrets. Today we are joined by Remy Bader, content creator. Oh, I'm still going, girl. Don't you stop. This is a long resume. You got content creator, entrepreneur, and one of the most authentic and impactful voices in fashion. From her viral realistic hauls that changed how millions think about clothing to launching her own size inclusive fashion line. Edited by Remy Bader. At Sam's Club, she has proven the power of authenticity and advocacy. Her collection was so successful, it expanded from 100 stores to 200. That's huge. And she's now continuing that mission by building her own brand. Fangirl Remy has redefined what it means to merge influence with impact. Showing how how social media power can spark lasting change in the fashion industry. Today we are going to dive into her entrepreneurial journey. The money behind launching collaborations, the ups, downs, lefts and rights. And how she's turning Internet fame into business longevity. Remy, thank you so much for being on training.
- [06:03]
C
Wow. Whoever wrote that.
- [06:04]
A
Pretty good, right? That you like that?
- [06:06]
C
Yeah.
- [06:06]
A
That makes you feel a little good.
- [06:08]
C
Yeah.
- [06:08]
A
Well, you deserve it. You deserve it so much. Let's go back to. I like to go back in like chronological order.
- [06:14]
C
Yeah.
- [06:15]
A
And when I was like, obviously we're friends. But then I'm doing research about you and it's pretty wild how quick this happened, right? Yeah. You start social media in March 2021. I think next year.
- [06:25]
C
I started, I started, I would say, like blew up. January 2021. I started like end of 2020, like after people started during COVID Okay.
- [06:34]
A
So you're just a little late to the COVID Late coke and baby. But then in within a year, you're listed as a top 50 Forbes creator in 2022, then 2023, your Forbes 30 under 30. I mean, y. In such a quick, fast, short period of time. And since then there's been ups and downs, lefts and rights. But your success continues. Let's go back to before you were a creator.
- [06:57]
C
Yeah.
- [06:57]
A
My understanding is you're in PR and marketing. What did that look like? Tell me about the career. How much money could you make in a space like that?
- [07:02]
C
Yeah, so I out of college, I always wanted to do like pr, I guess was just like in my head. Always had internships in pr, marketing type of stuff. Wanted to be in fashion, then kind of switched that right before I graduated, honestly, because I was like a little bit bigger and I was just like in my head felt like fashion wasn't in a space for me. Like, when I would go to these internships and all these things, I was like, maybe I'll do music or entertainment. So I. My first job out of college was at Bravo tv. I was an assistant to the SVP and VP of communications. I was on the PR team for Bravo and Oxygen, which is a part of NBC.
- [07:37]
A
Sure.
- [07:37]
C
I was between two jobs when I graduated. Also a PR agency that does film. And I remember it was, like, offered, like, 33,000 salary and that. Or like, I think, like, around 40,000 for. @ NBC. And then I went with NBC not even just because the money was a little bit more, because it was a. Like, I was like, this is a sick job. Definitely wasn't great at it. I got let go. And that was.
- [08:02]
A
Why did you get fired?
- [08:03]
C
I wasn't a good assistant, for sure. Which I wasn't accepting of back then. I was, like, thinking of, like, every other thing of, like, why it. Why me? And, like, I really. It was a hard job for sure, because you're. You were a personal assistant to two people, but also just a coordinator on the team for PR for LA and New York. And it was, like, a big job that I guess I just. My mom always said, I don't think you could be an assistant. I think you one day will need an assistant. I was like, no, I could do anything. And, like, she was right. So, yeah, I think it was just like, this wasn't the job for me.
- [08:33]
A
One quick question before we keep going. You went from fashion to tv, and then your assistant doesn't work out. Your passion was fashion. You had mentioned you felt it wasn't the space for you.
- [08:43]
C
Yeah.
- [08:43]
A
Can you. Was there anything specifically that happened that you. That's a memory that you're like, I can't play in this space.
- [08:49]
C
Yeah. I always interned from, like, heist. I was obsessed with, like, internships. I did that from, like, high school through college. And I remember going home during college to. I worked at, like, the fashion weeks with different PR agencies.
- [09:00]
A
Yeah.
- [09:01]
C
And I remember being in that room for one of the fashion shows and, like, looking around the room and being like, oh, no one looks like me. Like, no one's curvier here, whether they were a model or just worked there. And that could. And that's not true, but it's like. Like, that day, it was.
- [09:18]
A
That was your reality.
- [09:19]
C
Yeah. And I was like, oh, wow. Like, I just don't think I belong here. And I don't see. And after years of doing internships and, like, kind of Somewhat seeing that in a lot of the places, but that's really the. I actually remember, like, that moment looking around the room, being like, I can't do fashion. Like, it's not the place for me. And I was like, maybe I'll try music or entertainment.
- [09:37]
A
I've heard horror stories from models talk about, like, things that they've experienced from their agents and, like. Yeah, like, tasks they give them and body changes they have to make in short periods of time. I know you said you felt that way. Did anyone communicate anything like that?
- [09:50]
C
No, not in, like, not in the PR world. And, like, being an intern.
- [09:54]
A
Okay.
- [09:55]
C
No, it was just look. Literally looking at my surroundings of what I saw.
- [10:01]
A
Interesting. We'll get to where you are today. But when you look at what you've done, Forbes 30 under 30 aligned with fashion. Having your own line in over 200 stores now in a space that you felt you couldn't. Yeah. Because of your size. Like, what would Remy today tell that girl then?
- [10:18]
C
Oh, it's insane. I remember literally looking at Forbes 30 under 30, like, crying when I was so unhappy with my job at that. When I was an assistant.
- [10:25]
A
Yeah.
- [10:26]
C
And literally just being like. I just, like, want, like, I would die like that. When I got Forbes 30 under 30, I think that was actually one of the biggest moments for me ever, because that was so full circle. I wanted to be. I thought maybe one day, like, imagine I was in there as like, a head of PR for something, not thinking that it would be for what I did, because that was just not a thing even. But it was just like, very surreal. And I, like. I mean, I couldn't have even told myself, like, what it would be because, like, tick tock didn't exist. Like, none of this. It was just. I really was. When I got let go from Bravo, I worked at Jay Z's company title, and I was doing partnership marketing there, and I got let go for Covid. So I actually loved that job. It was like there was things I didn't like to it, but I, like, finally started enjoying my job and then got let go again. So I thought I was just. Even though that was for a reason, I was like, oh, wow. Like, I am not going to be successful. Like, I thought I was. Something is literally wrong with me. I mean, getting let go twice is going to hurt your confidence and all of that. So, yeah, I definitely didn't think that it was going to go the way it did.
- [11:29]
A
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- [13:23]
C
Yeah.
- [13:23]
A
I'm curious what you'd say to her.
- [13:25]
C
I really do think it's like you have to like go for what you even like think would not be imaginable. Because for me, like, I know some people believe in the manifesting. I think it's two things. I think manifesting also people are like, I manifested this. That comes with a lot of effort too. So like I, you can make something you could want something. And if you want it, I think you just need to act on it. And a lot of people want it and believe in it, but then they don't realize they have to do. They have to act on that and do something too. So, like, I think at that time when I thought, especially because of, like, my body, I couldn't do something, and then, look, I gained. I gained weight, and that's how I started making videos. Being like, I'm struggling because I gained weight. And, like, that is kind of the start to when I started, like, getting a following. So, like, my success, I hate to say, because I also truly believe that my success also came from who I am as a person and my humor and a lot of other things. But I do think, like, it kind of shows too. It's like, no, like, it doesn't have to do with. You don't need to be, like, skinny to be successful. That was one piece. But also, I just think for anyone that, like, is like, I wish I could be doing this right now. Like, okay, so, like, get up and start doing the work to do it. Yeah, Like, I do think that it's. It's possible is the point. Like, I think, like, and the work meaning it doesn't mean that you need it. Like, when I started making videos, I did not have a following. I did. I lost my job. I had zero dollars in my bank account because I spent it all on food because I was binge eating at the time. Like, I was in a really bad place, and I literally just started making videos talking about me being in a bad. That's what happened.
- [14:56]
A
Unbelievable. One thing I like, obviously podcasts called trading secrets. So it's getting trading secrets from your life that people could apply to their careers and life and finances and all the things one trading secret, I think I take away from it, and you can tell me if I'm wrong. But in that very room that you thought you couldn't make it because you didn't belong to what they were setting the standard.
- [15:17]
C
Yeah.
- [15:18]
A
There's actually a trading secret that if you're in a room and even if that feeling makes you feel uncomfortable, but there's something different about you than every other person there that could be a superpower in it.
- [15:29]
C
Yes.
- [15:29]
A
Right. So it's kind of interesting that the very thing that made you feel like shame that you couldn't do it, that was the very thing that was differentiated from every other person in that room, which I think is pretty cool.
- [15:38]
C
And I agree with that because I always did feel like, even more than my friends and stuff. Like, I always felt a little bit bigger, like, curvier different. And I actually always. I never. I wasn't upset about that. I actually was like, I'm special in a way. Like, I kind of thought about it as like, okay, well, this will give people more. Will focus more on my humor and things like that. So I do think I took something that I was insecure about and put it into, you know, making it into something else again. I really do think it was a lot of that vulnerability and just talking about being honest and open. I do think timing was a factor. Yeah, I think I was literally just talking about this to my dad the other day. Like, I, without planning, had great timing, you know, Like, I think that at that. I think a lot of people want to be content creators today, and I do believe it's way harder. It's a very saturated, saturated space. Five years ago, I literally didn't even use TikTok during company. I was like, I would never open this app. Like, and then it was towards the end, my sister wanted to do, like, one dance with me. I'm like, this is so embarrassing. But I do think it's in the back of my mind, I was like, wow, there's not a lot of people on this platform yet. I'm just gonna post something. And I think that, like, there are so many now. I think it was because of timing and there wasn't content created yet. Like, there was always influencers. But I think TikTok created a different kind of, like, content creator that, like, you were allowed to, like, be who you are. And I do believe it wasn't as much, like, because of looks. I think that that's why that was in my head too. Influencers in New York City at the time were like, fashion perfect edited. That was what like, Instagram and influencers was to me.
- [17:11]
A
Yeah.
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C
So I was like, oh, I would never be that interesting. But then tick tock created. I think this, like, new type of person to follow that was just like, you could be yourself.
- [17:20]
A
Yeah, for sure.
- [17:21]
C
And it wasn't about looks.
- [17:22]
A
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- [19:11]
C
I would say it was a mix of Ubers and ordering food because I would like Uber started just like being like, screw it and Uber home from work so I could like eat. But I was working at Title at the time when it started. Okay. And I would just like almost like purposely not eat so I could be starving at the end of the day and get excited to like rush home and order food. And I think that was because, yes, I said I enjoyed the job, but it was a very stressful job. And I think the stress plus just, I don't know, like years of dealing with like eating issues, it just like all came to that point. And I just, I didn't realize that what was happening until it really became like this like everyday thing. But yeah, like, I would like stop taking the bus and just start being like, screw it. Like I almost think this like, just thing went off in my head like, I don't care. And I would just like Uber home, order from like seamless Postmates, whatever it was and just like literally sit on my floor and like eat. But I literally did that to a point where I had $0. Again, I do have to say, like, at that time when I got let go, I got. Because I started a tick tock and I had to order clothes to do that. So. So people understand. Like, I did at the time was lucky and fortunate that my dad was helping me a little at that time when I got to $0 and was like, you need to figure this out. Because I only was living off unemployment. Yeah. Because that was. I used that money to like order a lot of clothes that I would then return but try them on for the halls.
- [20:36]
A
Gotcha.
- [20:36]
C
I didn't like wear them out, but I would like literally try them on for and the videos and then return them. So I was kind of like, worked with what I had. But yes, I did spend like, I used my savings on like food and Uber.
- [20:50]
A
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- [21:52]
C
Unemployed, Unemployed. Didn't know.
- [21:54]
A
Social media starts picking up fast.
- [21:56]
C
Yes. Still applying to jobs. Anything I could, but like, no one was hiring, you know?
- [22:00]
A
Yeah. So at what. Yeah, that was just a mess of a time.
- [22:02]
C
Yeah.
- [22:03]
A
And you think about unemployment during that time. Scary, scary high. But what, like, when was there. What did it look like that all of a sudden, like, you're posting onlines, you're gaining traction, you're getting. Yes. You're building a community to being like, I'm gonna actually make some money out. What was that first moment when I.
- [22:18]
C
Say that it was January. It's because I think I posted my first video in October or November of 2020, but it didn't turn real until January 2021. I remember it was like a free people haul that went viral. Press started picking it up and I was like, what's going on? And then what's pressed? And then, yeah, it was like, we. What? Someone wrote an article about me? This is insane. And then I had. I reached out, actually, I would say for anyone just showing in any way, because I'll say how I've used LinkedIn, which is insane, but I messaged like 30 or 40 people from UTA. Just seeing that in bios of other TikTok creators.
- [22:56]
A
Interesting.
- [22:56]
C
Until someone answered me and was like, I need an agent. I didn't know what that even meant. I just was like, maybe I could make this a real thing. Because, like, I just started getting, like hundreds of thousands of followers. Like, it was insane. I'm like, what do you do with this? How could I make money from this? But also still applying to other jobs because I was like, I never at that point until I spoke to uta, was like. And they told me this could be a career. I was like, no.
- [23:19]
A
Yeah. I heard you say in another podcast, when UTA told you you can go full time, you're like, well, I still have my. My education.
- [23:25]
C
I was like, no way. And they're like an influence.
- [23:27]
A
No, but you can make impact and you can make, yeah, money. I didn't believe that when they told you. So now you're starting to think they could. Did they give you an idea of, like, projection? Like, hey, we think you can earn around this much, or this is what your rate should be. This is how much you should.
- [23:41]
C
I think I had no than when we first talked because I literally remember, like, my first video. I'm sorry, I'm skipping a part that those months before I signed with the uta, I tried, like, managing myself and negotiating myself. But, like, I remember, like, I did like, a video and got $300 and was jumping for joy from this, like, smaller brand. So, like, I was trying to get that myself. I also was with a modeling agency at the time doing fit modeling, which is for anyone that doesn't know. Like, you literally just like, stand in a room and they fit the clothes on you. But you can make, like, decent money from that. So that was after a little while that I'm forgetting that.
- [24:18]
A
How much can you make doing that.
- [24:21]
C
Few hundred dollars every time you go.
- [24:24]
A
Okay, like, did you have to post for that?
- [24:26]
C
Or, you know it's like they don't even. They sometimes will call you, like, model one, model two. Like, they don't even say your name. But, like, it was. I'm forgetting that. That Because I'm like, how did I get clothes for. My dad was helping me a little bit when I had zero dollars, but that is what he was like. He helped me take model photos against the wall, got my measurements because my dad works in women's jeans. So he help was like, you can make good money from fit modeling. That's how before this blew up for me, that I was making kind of extra change on the side in order to, like, order the clothes. Sorry, I got off track there, but I don't want to skip any parts of my journey. So then what was your question?
- [25:03]
A
Well, we were talking about, like, when did it become a real business for you? And you mentioned that you made 300 bucks off your first small brand, then you're making a coup off these modeling fits.
- [25:12]
C
And then. But it wasn't until I was probably just like, I don't remember exactly, but probably my first deal with uta. I don't remember me. I wish I did at the time, let's say maybe it was like, I think took it from, like, they were like, you can make 15k or something for this amount of videos. And I was like, no, there's no freaking way.
- [25:34]
A
Because just a year ago, when you're employed, you were making how much?
- [25:37]
C
Like 40 in the.
- [25:38]
A
40 in a year.
- [25:39]
C
Oh, sorry. No, when I went to title, that was my second job. So, yeah, Bravo was 40. I'm pretty sure title was like, 60.
- [25:45]
A
Okay, so you're around 60 grand. And now telling you in a couple videos, just from being authentic and telling your journey you can make 15 grand. When you had. When you heard these things and you said, I'm gonna go full force into this. I'm gonna put everything out there. Did you have a goal for your first year? Like, 20, 21. Like, I'm gonna make.
- [26:02]
C
Absolutely not. I didn't know what was going on. Like, I don't even. I think my parents were also saying, what are you doing? And, like. Like, my dad's, like, very into business and all of that and was just like, what are you doing? Until I. I think it was. Until it was like, a few of those deals that it was like, oh, this is real. This could be a job. And, like, I'm actually making more money now after a few videos than I did in, like, my salary. But no, there wasn't, like, a goal Because I was just like, what's going on? It happened so fast. And I was, me, I was like, I've never seen this money before.
- [26:32]
A
Crazy.
- [26:33]
C
Yeah.
- [26:33]
A
So 2021 hits, you're flying, you're making 60 grand, then unemployed. When you think about 2021, you look back at that revenue year, how substantially greater was that year in social media versus what you were doing for 60 grand a year?
- [26:48]
C
You know, I don't know what I made in that first year, but, like, that's a good question, actually. What I made in that first year.
- [26:56]
A
I'm going to guess it was over. This is just a guess. But 2021, TikTok was still up and moving, so, like the brand deals weren't as big in Tik Tok because the brands weren't feeling.
- [27:06]
C
They were afraid of Tick tock. And I had zero. I had like 10k on Instagram.
- [27:11]
A
Yeah. Now it's balanced out.
- [27:14]
B
Yeah.
- [27:14]
A
I'm gonna guess you definitely. I'm Gonna Guess over 200 grand. Year 2021.
- [27:19]
C
Oh, I think, I think a million.
- [27:22]
A
Wow.
- [27:23]
C
I think because think of that. That was if. I think it was January 2020.
- [27:28]
A
Yeah. Because you had the whole year. Yeah, yeah.
- [27:30]
C
And then I had the whole year. And then like, like, I don't know. And I could be wrong, but I think throughout that year it started getting bigger and bigger. I didn't have a business manager at the time. I did sign with UTA, so that's 10 I'm giving to them of every deal. And then I signed and then I did the most important. I don't remember who it was, but someone told me, get a lawyer before anything with these deals so you don't get screwed by any brand. So I give, I solve the same one to this day, and I give 5% to them. I did not have a manager at the time. I did it kind of backwards. I feel like a lot of people get managers first, but that's what I was giving away percentage wise. And then you're giving away a lot of taxes, so I don't know, but I definitely was making a lot of money.
- [28:08]
A
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- [29:52]
C
I was still doing that by the way though. Like that didn't get better so I was still spending on. I was more aware of it but I was still struggling that, that I'll. I'll never forget that whole first year that I was like blowing up. I was really struggling mentally in terms of like things were going so fast and were so crazy I couldn't work on my mental health and things like that. So I didn't like, I just like put that to the side. It was kind of getting worse and worse so I was still spending money and doing the same thing in terms of that.
- [30:21]
A
So the success in social media and the positivity you're creating in your online Persona brand while it was doing so good. And I've again I've heard podcasts, I listen to you. You say people come on the streets and they grab your hand and say like Remy, you changed my life. Yeah, you're making unbelievable impact. That impact actually didn't fill up the Remy that people don't know.
- [30:43]
C
It was making it worse for me and I do feel like I had but I Would I think there was like a decent amount of videos that I would say, like, I binged today and I'm not okay kind of thing. Um, like I was pretty honest with that. I wasn't happy. Maybe people weren't like, were so just like more tied to the funny hauls that they weren't realizing, like, I was not well. But like, I also was being honest that I wasn't in the best place. I think it was more into year two that I was like, okay, this is now a job. I'm making money. I don't need to say, like, maybe it was like two and a half year. I don't remember when it was, but there was a sand, like there was a point when I was like, I have to take care of myself now. And like now use this money towards like also therapy and doing things for myself because I can't like live this way. And the success doesn't matter unless, like, I feel good.
- [31:30]
A
Interesting. 2022, you got 2021 at the back. Life has changed dramatically for you in one year. You have an agent now. You know, let's say we're projecting around a million bucks plus in revenue.
- [31:42]
C
Yes.
- [31:42]
A
You're hitting PR. People are talking about you. That's the definition of 180, probably.
- [31:47]
C
Yeah.
- [31:47]
A
And I would say much faster than even some of these big reality stars that come off because it takes them a while to even start earning money. You do it that quick, you go into 2022. When you look into the year, what's your new projection? What are you trying to make financially? What are you trying to achieve professionally?
- [32:03]
C
I. That was when I got my big Victoria's Secret pink deal.
- [32:08]
A
Okay.
- [32:08]
C
That was like a year. That was my first, I think like year long deal. That was the biggest deal I ever got. That was like, yes. My name was like more established at that point, did a lot of press at that point, had a big following and then was starting to grow on Instagram. And then I got this Victoria's Secret deal which I was in awe.
- [32:27]
A
That's a year long partnership.
- [32:28]
C
Yeah.
- [32:28]
A
When you look at your. You've achieved a ton. When you look at, at the partnerships, collaborations and even businesses you've had. But when you look at like your, let's call it your Grammy of deals, would you say that's like, that was your Grammys.
- [32:42]
C
That was, that was, that was my biggest. Because then I did. They resigned me for the next year and I was just like, how is this even happening? So I still, I know it sounds like like you don't understand how fast this went. That I still was like, what is going on? But, like, at that point, it was like, my parents making me realize, like. Like, because they were just like, there is no way that this is happening. Like, they've never. They don't. They didn't even understand. So I didn't understand what was happening either. I'm also. I. I know I was definitely spending in terms of buying the clothes for the halls and, like, I said food and, like, Ubers.
- [33:12]
A
Yeah.
- [33:12]
C
But I never was like, oh, I'm making this money. I'm gonna go out and buy, like, designer things and this and this. Like, I was like, right away, my dad was in my ear, like, get someone to help you with your money. Like, you need to put this into savings. Like, I was very. It was very quick to being like, do not be dumb.
- [33:27]
A
I just think, like. And I know it's hard to share some of those things, right? It's hard to share the dollars. But when you peel away the perception of what it means to share dollars and you actually look at the story here like, that is like, it's a dream. You think about someone who's down and out, changes a career that they're passionate about because of the way they feel and the way they look, goes to tv, gets fired twice, unemployed, completely broke, decides to be vulnerable, and within a year period of time, creating so much impact that one of the biggest companies in the United States wants to hire you for a campaign that can change your life. The reason I think sharing dollar amounts and things like that is because, like, there's someone here that if just one person listening can tap into something that's hurting them today or create pain their whole life, they can create more revenue from it to change their family lives to make more impact. To me, that's like, that's, like, as beautiful as it gets. Like, that is a dream and that.
- [34:20]
C
And I agree. And that's why I do think a lot for me, because I think the more vulnerable and open you are as a creator, you are going to receive backlash. And I think as time went on, I've received more and more as you. That's just what happens. No matter if you are honestly any successful creator, it happens to everyone. And that's why when I get the worst noise.
- [34:40]
B
Yeah, right.
- [34:40]
A
Like, we all want positive noise.
- [34:41]
C
Right?
- [34:42]
A
You need noise.
- [34:43]
C
And I think that every time I get upset about that, I do remind myself, like. Like, what has happened for me and, like, how amazing it is. And I do. Like, no, I wouldn't want another job. It makes me realize, like, no, I. I'm saying I was happy. A title. Like, was I really happy? No. I wanted something more for myself, but I never knew that that was, like, possible. So I do agree, like, there is a way for everyone. Like, I think there's like a. A lot of people think that, like, I've seen things that, like, I've gotten this through my dad, because my dad's like, in fashion. He does like, like lower end women's jeans and he's like, does sales literally at that time especially.
- [35:22]
A
We are ringing in the closing bell with the one, the only, the sad, curious Canadian. You guys heard him in the intro. He's still overcoming that loss of the Toronto Blue Jays. But David, we got a lot to talk about in this recap, Remy Bader included. What are you thinking?
- [35:38]
B
We're turning the page on the Blue Jays. Like I said in the intro, here we are, Remy Bader. Look at this. Energy's peaking. I gotta match her energy. She was great. She was relatable. All the things as advertised. To see her in this kind of format, to see her in this kind of scene, it was, it was really, really great, Jason. And you could tell she's relatable by a couple things. And two things I want to point out. One, very open and honest about getting fired from her first two jobs. I don't know a lot of people who can, who have been successful who are openly talk about their failures and not even their failures, just part of their story. Nobody likes to admit getting fired. Flat out fired. She said that she got fired because she wasn't a good ex assistant. And perspective has let her realize that she wasn't a good assistant. I loved that. And then I love just her openness to talk about money because money doesn't make her. And I think that when money doesn't make someone's DNA, they're so much more willing to talk about it because it's, it's a fraction of their story, a fraction of who they are. And that really shined through in this episode with Remy.
- [36:43]
A
I mean, that really was cool what you said, even in the intro about how like the, the timeline, like we, like, we started from, from day one to where she is today and like really dove into it. And I think exactly what you said is bang on. It's so cool to see. I just love the vulnerability and like, kind of the rock bottom moments to where she is now and where she was and even the, the challenges she's gone through in the last couple years. Like, I just love her honesty. I love the honesty. And there's a lot to learn from Remy Bader. And I think that's a good question for you. Is like of all the things that we talked about, the money, the Victoria Secrets contract, the, the, the, the, the roller coaster, the highs, the lows, what was most surprising to you?
- [37:25]
B
Well, I don't know about surprising necessarily, but some things that, that kind of. One thing that really stuck out that I guess you could say is surprising was her train of success. And really, when you think about it, a lot of people in, in your guys's space, the train of success is to do the opposite of what you're supposed to do. And it was so interesting to kind of see how she came up in the PR world and now that she's kind of gotten more of a following and been more successful and I feel like she's tied to a few more contracts, she's kind of leaning not more back into that, but it's just become a part of her life because of, of maybe you know, a little bit of security insurances that she has to have on things. But she, she literally became relatable and started posting and getting a following attraction because she was talking about things that the pr, her PR trained herself would say. Don't talk about that. Don't be vulnerable, don't talk about binge eating, don't talk about your weight, don't talk about being in a bad place, don't talk about these things, don't call it these browns brands that they could do better, revolve, et cetera. But it's all led to her and who she is and what she is. So I just thought that kind of like going against the grain with traditional like trained PR advice was fascinating and in kind of is her in a nutshell.
- [38:37]
A
It kind of feels like that model, like the, the trading secret that made. I mean, there's a lot of things that made Remy what she is today. There's a lot of things at the core. It's just who she is as a person. However, I, I do think that ideology of like, just do it your way and most people at first probably won't love it, but it's going to catch on. It feels like that's like the new thing, like, like every angle, whether it's like politics or someone on social media or entertainment that we're watching. I feel like everything I'm seeing right now, it's just like go. It's doing things differently to see what works and it feels like that's like, now the norm.
- [39:20]
B
Well, you know what's so interesting about that is I agree and I agree. But I also look at the perspective from like, she mentioned it. She's like, in 2020, when she started posting, influencers were perfectly curated content on Instagram. And that was like the image of an influencer. And now you're seeing the pendulum swing to all of these successful influencers are now these really relatable. And I think TikTok has helped to provide the platform to be a little more relatable, to be a little more off the cuff, to not have such curated content. I wonder at what point when like, being relatable and going against the grain starts to kind of like be the norm and it starts swinging back to like, people craving this perfectly curated content. Is there a world for both? Does the pendulum swing, the trends come, you know, back around? It's going to be interesting when everyone's just kind of laying it all out there and being raw and authentic and people kind of like, it becomes the majority that people want to start living in a little bit of fantasy world with some more curated content. Because I even see like, I actually went on an Instagram deleting binge the other day just unfollowing accounts that I followed forever. And a lot of these people that I followed are people that I followed for five plus years that are perfectly content, like curators that, that have perfect content. And it's like, you don't. They've kind of like just fallen off, whether they don't show up on my, my page anymore or I don't click on their stories or anymore. But it's more of these relatable people that I keep finding myself with.
- [40:43]
A
What made you actually unfollow those people? Was it because you saw their content or you're just like, wait, why am I following them?
- [40:49]
B
Yeah, I just every, every so often I'm on a long bus ride on the hockey trip, and I'm, you know, doing some doom scrolling and I'm just clicking mindlessly on stories and I'm like, they're there.
- [40:58]
A
A.
- [40:58]
B
There's not this many people that I care about to just like, really like, consume their content. And I'm like clicking and clicking. I'm like, how is it there's so many people? And then I start consciously, like, clicking. And I'd be like, do I, do I want these updates? Do I want to see what this person's doing? Is this benefiting me in my life? And if it's no. It's no. And it's no. It's no fault to anybody. It's not like I dislike anybody. But, I mean, there's people from Genese O.J. we graduated. I graduated in 2012. It's 13 years ago. There's people that I barely even associated with in college that you're friends with. With, because your friends are friends or your friends dating her friend and whatever. And it's like, I. No offense to those people, but I don't. If I. If I won't pick up the phone and text them, I'm not going to follow them.
- [41:42]
A
That's interesting. I also find, like, I could tell you as a social media creator, what we're seeing with our content is it's actually not going to our followers anymore. And if it go like, it's like the part of, like, the strategy is, like, create something that actually won't go to your followers because you need it to, to go to, like, the larger audiences. And that's allowing us to grow social media. I'm going to go back to Remy in a second. I do want to get your take on this. I got an argument with my brother recently. He said there will be a moment in time where we look back at social media the way that we now look back at cigarettes and we will say that social media is the cigarettes of our generation. Do you agree or disagree?
- [42:19]
B
I 100% agree. I don't think to the extent that necessarily, but I think the disdain towards it a little bit. I also think of this. I, I think when I'm on my phone around Carter and I'm like, oh, no, I can't, because Carter, he's going to see me on my phone and da, da, da. Everything our parents ever did we tried to not do, everything our parents did was uncool. Whether it was smoke cigarettes, whether it was do fun. We like the way that they used to dance, like in their disco dances, whether it was always, like, cringe. And I think that Carter is going to grow up and see me on my phone all the time and see how we, us millennials and Gen X's and Gen Z's use social media. And I think that they're going to grow up and be like, no, gross. Ew. Like, I. I just think that it's going to change in that, in that retrospect. That's my two.
- [43:07]
A
Yeah. I mean, I, I disagree with my brother. I think there's a lot of things that are wrong with social media. I think there's a lot of Negativity with social media, of course. And I think like the idea of the algorithm can get a little, a little intrusive because it has too much information to then maybe feed us things that actually we don't want to see, but we continue to watch, but it's like really doing negative harm. And I think the impact of social media on children is a whole different story. But like, I think there should be massive regulation around that because that's just a whole different topic. That's, to me, you know, has a ton of negativity, but if we just talk about adults only. I also think there's a ton of positivity with social media. I think there's stories like, Remy, we can relate to people and build communities. There's education that we can get. There's a lot of people held accountable via transparency of things that there weren't in the past. And that's why I disagreed with this comment, because I don't think social media is maybe the best for our mental health. And I can understand why you might like refer to it as cigarettes. But I also do think there's a lot of positive positives that come from it. So that's a whole topic that we can go down. I think. To your point about Carter, though, I actually don't think we're going to have phones that much longer. Like when I'm seeing how AI is changing the speed at what's it changing? Like, I don't even think we're going to have apps that much longer. Like, I think in 10 years from now, like the idea of like an application, like going to your phone and like having like, this is crazy. I have seven pages of apps. It's not going to exist. You're just going to tell AI to do what you wanted to do and that's what's on going. Going to do. And my question to you, David, is did you use AI in the last week?
- [44:35]
B
So I dabbled in the AI a little bit.
- [44:37]
A
I kind of d. Okay.
- [44:38]
B
I kind of, I kind of went a little shortcut route because I just, I just wanted to see it. I threw a couple things in there. But I do agree with you now seeing the power of AI through chat, GBT and asking it questions like I would with Google, you really see that the need for a lot of these apps are, are, are going to be obsolete. One thing I was like, like I said, I'm 195 pounds. I haven't worked out in six months. I want to make sure that I get through the holidays without getting. Getting to 200 pounds. What are some daily things I need to focus on in a weight routine? And it spit out a couple things for me. Very organized. Like you said, make sure that you're getting X amount of steps in. Try fasting in these windows, making sure that you're staying away from these types of folks foods, blah, blah, blah. And then I threw a little wrinkle in there and I said, I'm craving fast food. What are some good. What are some good deals for fast food spots in Rochester, New York? And it spit out a couple things for me. It spit out a couple things that, yeah, it was. Dave's Hot Chicken was doing free tenders on Thursday through the app and a new Popeyes location was doing buy one, get one free. So I was like, this is crazy that it has all this information. Hyper sensitive, hyper localized and kind of spit out a bunch of different deals that were going on. So it is definitely something that can be. It's. It's definitely a more I think like personalized formatted direct information of like a Google like we were talking about last week.
- [46:10]
A
Here's what I'm going to challenge you to do with AI that's going to impact you more, which is going to cause you to use it more because I think I said this on News Nation yesterday in general. Okay, so there's a study that just came out that Gen Z is. They use AI taking app apps. So during meetings they'll put it on and then it'll summarize it for them. They're saying that those that are adopting AI on average are making about $20,000 per year more than those who aren't. So I think that's one thing, but here's what I want you to do. I want you to start using it it for hockey.
- [46:42]
B
Okay?
- [46:43]
A
I want you to be like, I have 45 minutes of ice time. This is my team. I need another drill. There's 2 minutes and 40 seconds left. This is the team we're playing. This is the score. At what point does it make sense? The most probability to pull my goal. I like it. Hey, I'm on the power play. We're over four. What is something. I want you to start using it for your research. The other teams. Tell me the top three teams. Tell me the top three players of the 2000, you know, 20, 25 Long island goals roster, whatever it might be like, I want to use it. That's your challenge. All right, now let's bring it back. We went to AI. Let's Go back. Let's wrap this up. Remy Bader, you heard the million dollars, Victoria's Secrets. I also think, okay, going back to the conversation you talked about, like, the. The whole, like, you know, the social media thing is crazy. But, like, I think what's interesting with Remy is obviously we talked a little bit about it, but she. She had had the surgery that I discussed, and she's, you know, she's lost a lot of weight from the surgery and has also gotten, you know, negative response to that. Of course, positive, but also negative response to that. And, like, that's. I think it's just another example of, like, what you were talking about. I was like, okay, new things are in, right? We see ozempics in and new things are in for people that want to make these changes. And it's almost like, again, while she's receiving, like, negativity for it. I told her when I talked to her, like, offline. Like, again, though, Remy, you're breaking the mold because you do what you want, what's best for you, and you are the secret sauce. So just keep doing what's best for you. Keep spreading your message, keep sharing why and what do you know? People are going to continue to see what you're doing, and it seems like you're always breaking the ice from what's next.
- [48:26]
B
Yeah. And like you said before, it's when they're not talking about you that you need to get worried. People are still talking about her. You're good. When every time you reach some level of success, you're gonna have haters. But I do have on my notes here, when you guys talked about that, she obviously said the negativity from the surgery does impact her a lot. It kind of goes with, like, the pendulum of, like, what I was talking about before, like, being relatable and then being, like, perfect in the. In kind of what we consider influencers. But when you comment on an influencer whose bread and butter is like, being. Being relatable and being vulnerable and showcasing everything. You talked about creating boundaries as a care, as a creator, is it a little bit of a slippery slope sometimes with that when you. You know, when you get used to and almost create your. Your fame. I wouldn't say fame, but, like, you're following through, like, sharing all these informations and then, like, something happening and trying to create boundaries with your followings. Where like she said, she goes, I have the right not to share everything when it comes to my health, which she's absolutely does. I'm supporting her in that but also so many people out there be like, no, you, I followed you because you shared everything. Because you were vulnerable when you were binge eating and this and that. And that's how I really connected with you. So now I don't feel connected. This isn't fair. Like, you've changed. Like, talk to me a little bit about the slippery slope with that in the world that you guys live in. And I mean, you've experienced, experience it a lot yourself.
- [49:49]
A
Yeah, I mean, you owe, you owe no one anything. Like in this world, if you don't create boundaries, like I, you don't owe any. Like, no one, no one really knows Remy Bader.
- [50:02]
B
Right?
- [50:02]
A
We get to know what we see from Remy. No one knows me. No one knows my core. No one knows the things I'm thinking when we turn this off and the things I'm undergoing. Right? But we, you, you as a creator get the option to choose what you do decide to share. And I do agree with you that there are some circumstances that like are, you know, there's, it's hard to say, like a blanket statement applies to everybody. Right. But I get to choose what I decide to share. And there is a lot that I would be extremely rewarded for if I shared a lot. And I don't. Because you then have to connect with your own integrity, your own character. The only the things that protect your piece and you then get to decide.
- [50:44]
B
That's a very good, very good point. I guess I never really thought about it that way because I was going to come at it with a place of like, well, do you get to decide? Because you pouring it all out there in the first place kind of like it's like the hook and lat, it's like the bait and switch. It's like, I'm going to lure you in and then I have this following and then once I have this following, I start making money and I have to get a little more private because I have so many people that are following me. It's like, oh my gosh, did I just kind of back myself into a corner? But it's always, it's just that it's just a really interesting career and way of, of making a living and providing for yourself and also like needing to stay sane. Like, how many more people have like given Justin Bieber a little bit of break now that he's streaming on Twitch 247 in his new little factory? And there's constant non stop clips coming out of like him actually having genuine conversation about why he is the way he Is now it's. And.
- [51:39]
A
But the thing is, is like the reason that Justin Bieber is who he is now is because he doesn't give a what people think.
- [51:46]
B
Correct.
- [51:47]
A
Right. Like, his value is not built on in this moment. The world hates me. And I think anyone who's successfully, I mean, I, you know, obviously, like, I've become like a full, full on Swifty now. But like, think about it, man. For like six years, the world, like, literally everyone was against her. Like everyone in Hollywood, the Kardashians when they were the hot. Kanye west when he was like, like the guy. Like, she was like the, hey, now she's the number one artist in the world. I think anyone who achieves anything, no matter what it is sports, entertainment, like, the only way to continue to be the best of the best is that you just don't care. You are true to you. Paris Hilton, like, is known for like, she'll never, she said, like, I will never read one comment one person says about me because I don't, like, I'm not gonna pay attention to it.
- [52:32]
B
It's amazing.
- [52:33]
A
You know, and at the same time, like, Lindsay Lohan was the one in the comments, like, reacting to people like, like going off the deep end and it took her a lot of growth to like come back. So I do think the people that have done the most and have continued to like, work on themselves to be the most, like adjusting me, I, I think they've done a really good job at saying, like, hey, maybe that hurts my feelings, but those people don't know me. It doesn't mean anything. I don't care if the world hates me right now because the truth always surfaces. It's going to take a while, it's going to take a minute. Sometimes it takes a lifetime. But like, the truth always surfaces.
- [53:06]
B
And, and to your point, it takes a lifetime. We are still in the baby stages of what we're talking about in, in the realm of like life. Like, we are still in the baby, baby stages of really being able to see how this long term affects people in this industry. And when you talk about these influencers who are so successful because they took the risk of sharing every aspect of their life and having this following, we don't know how that affects them in 10 years because it hasn't been around for 10 years, 20 years, 30 years, are they able to find partners? Are they able to have kids and families and protect, Protect themselves from those families? I mean, we're seeing it with the Kardashians, I guess, because, you know, but they were more like the TV boat. I'm talking like the influencers, the. The rummy baiters, the Tick tockers who really came to emerge from COVID Like we're only five years in from the Tick tock boom. Five years. That is nothing on the life scale of how this is going to really long term impact some people. So who knows, maybe Cardo, you know, and. And your future kids. When my future kids or my current kids will be telling us when they're 25, 30 years old. Hey, did you know this person? We did a case study on them in our class, but they probably won't even go to class because it's the future and it freaks me out. Let's stop talking about it.
- [54:19]
A
Let's stop talking about it. It's a wild, wild recap. There's so much dissect, so much to know. When you say like 10, 20, 30 years, I'm like, TikTok won't be around. But think about Facebook, man. It started before, like, like 25, 20. I remember 2000, 2004 or 5. I didn't mind 2005 or so my high school girlfriend made my Facebook page.
- [54:42]
B
Yeah, 20 years, man. 20 years.
- [54:45]
A
Crazy. All right, this is a wild recap. 20 years. This recap is 20 minutes. But most importantly, Remy, you can. You can definitely hear this loud and clear from David and I. We are fans of you. Keep doing what you're doing. We're proud of you, and you're an interesting inspiration to both of us. So keep kicking ass, Remy Bader. Thank you all for tuning into another episode of Trading Secrets, one you couldn't afford to miss. This is the story of the 1. As a maintenance supervisor at a manufacturing facility, he knows keeping the line up and running is a top priority. That's why he chooses Grainger. Because when a drive belt gets damaged, Grainger makes it easy to find the exact specs for the replacement product he needs. And next day delivery helps ensure he'll have everything in place and running like clockwork. Call 1-800-granger. Click granger.com or just stop by Granger for the ones who get it done.