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You're listening to the Travis Makes Money podcast, presented by GoHighLevel.com for a free 30 day trial of the best all in one digital marketing software tool on the planet, just go to gohighlevel.com travis. What's going on, everybody? Welcome back to another episode of the Travis Makes Money podcast, where it's a mission to help you make more money. On this episode, my producer, Eric is in studio. What's up?
B
Hey, what's going on, Travis? Well, the last episode, you said, don't call me T because I was. Yeah, that was the only thing started calling me T. It's one of the two. I'm either gonna go Travis every time I see you, or I'm gonna go
A
a T. I don't like either one of those.
B
I think you're growing on T. I am. Every time I say it, it's smoother. I think I'm getting Stockholm syndrome with calling you T. Yeah, you.
A
Do you, bro. Okay, I don't have to respond, but you can call me whatever.
B
I found your old sales mentor online. I'm pretty sure this was your guy that taught you sales, but he did a video about tan pants. Have you heard this?
A
No.
B
That salesman shouldn't wear tan pants.
A
No.
B
Okay, well, here I'm going to give you a.
A
Who's my old sales mentor?
B
This guy. Is that your old sales mentor?
A
I have no idea what you're saying.
B
I'm really confused. I thought this was. Anyway, well, this is the guy that taught you everything you know. I've heard you give this advice many times, so I just want to get your take on it.
A
Oh, dude, did you send me a clip of his today?
B
Maybe on accident.
A
Our algorithms might be matched up then. Cause I saw a clip of his today and I was like, this is the. Oh, no, I think you did send it to me.
B
Oh, the car dealership.
A
Yeah, yeah, yeah, yeah, yeah.
B
Well, anyway, here's some advice here. I just want to get your thoughts real quick. Pants make you look. Tan pants. He's talking about tan pants. Instagram's not gonna let me play the first second. Tan pants make you look stupid as a salesman. Make you look stupid because it shows pee stains. You don't want pee stains on your pants. Hi, welcome to ABC Molders. Look at my pee stain. If you're wearing tan pants, you go to the bathroom, you're gonna get pee. Pee stains on your pants. Tan pants, bro.
A
Forgot how to pee. I don't understand. Why would you have. Why is that a guarantee?
B
Wait Can I be honest, though? That is the worst thing about tan pants pee stains. Not stains. It doesn't. It's not that sour. It's stains.
A
But you just get all the dribble out before you put it back in the towel.
B
Sometimes you don't get all the dribbles or. You've never been in a situation. Okay. You've never been in a situation where you go to the bathroom at church years ago, and you go pee, pee, and then put it back, and then you zip your pants, and then you got that little dot of pb and then you're standing in the bathroom just like, da, da, da, da, da, Using a hand dryer, and you're like, you've never been stuck like that.
A
I could see what you're saying.
B
I have completely peed my pants in black pants.
A
And nobody knows you've peed your pants in black pants. That's a joke.
B
That's a joke.
A
Anyway, yeah, that's obviously just being silly, but it probably is something that he tells people, like, that's gonna be the difference between them being a high performer and not being a high performer.
B
All right, okay, so let's talk about this for 18 more minutes. I'm just kidding. No, I did want to use this as a springboard because this is something that, like, you kind of dress like a schlub all the time.
A
Thanks.
B
I'm just kidding. There's a lot of people, and this is. I think this is going to. I think this went out of style, and now it's kind of coming back into style with, like, dress to the nines. The dress to the nines. What are the nines?
A
I don't know. But you got addressed to them.
B
Yeah. What are the nines?
A
I don't know. Now you're gonna rabbit hole numero uno.
B
The nines mean. But there was a thing way back when. This gives me. No, I don't care about this. Anyway, there was a thing, like, back I think, when we were coming up, and I think, obviously in the church world, too, it was very much like, wear your best. Wear your best suit. Dressed. Dressed for the job you want, not the job you have. You know, all that sort of stuff. I always dress like a stormtrooper.
A
Because you want to work for the Empire.
B
I don't know. I was trying to think of something fun. That's why I dress like Spider man as a kid. Is that better? I don't know why I picked a villain.
A
I've always wanted to work for the galaxy.
B
I started dressing Like Gru.
A
You know? You know what job I would love?
B
What, working?
A
Yeah.
B
Anyway, so a really edgy joke, but I'm going to keep it. So anyway, so you dress for the job, you want all that sort of stuff. Like be clean shaven, wear a suit and tie, like, stand out. And then I feel like with like the. I would say Gary Vee was very responsible for this, is like, I'm going to wear a beanie and a T shirt and I'm just going to show up, I'm going to roll in with like, sweatpants, whatever. And I feel like now with like the. I don't want to say. I don't want to say the one alpha guy. Who's the one guy that is in Miami, Justin Waller. I feel like the. Just I'll get. I'll throw him under the. Under the bus. But like the Justin Waller types, the T Word brothers, the. All these different guys, they're like, wear suits, dress like James Bond in real life, all that sort of stuff.
A
Yeah.
B
What's your take on the importance of how you look and the success you'll experience?
A
I think that it matters only to the degree of how people in your industry perceive that thing to be. So, like me as a podcaster, that's why I just wear T shirts and hat most of the time, because it just doesn't matter. But if I were, you know, a
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real estate agent, you dress like Grant
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Cardone, then I would probably not necessarily wear a suit, but I would dress up a lot more than I dress up now. If you're on Wall street, if you're, you know, an investment banker or whatever, it's like. Well, some of those things, it's. It's almost like it's like an unspoken requirement or a lot of times a spoken requirement that you just have to dress a certain way and it. And controls perception of who you are to some degree, like having a nice watch or something like that. But I don't think that it's. I definitely don't think that it's like a prerequisite for success at this point. Especially not the way that it used to be. I think, you know, 1980s, 1990s, it mattered a lot more. Now it's just more like, look good, like, like, don't. Like, don't be a slob, but just dress well. If. If you're going to wear a T shirt and jeans, then look clean. You know what I mean? Like, just don't look. Don't look like you were.
B
Just rate my fit today.
A
What do I like, yeah, this is a podcaster's outfit. Black Henley and jeans, but it looks clean and nice. It's like there's a version of you're a four scale of one to four.
B
No, a hundred.
A
Whoa.
B
But one's the best
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on a scale of one to 100 with one being the best. The best 100 feeling you're four. But yeah, I think it matters depending on the industry that you're in, because just some of them are just, they're just still going to operate based on some of those older principles. I do think, however, though, that there's room for disruption when everybody's following the same thing. So, like, if, if you're in something like real estate, then it might be worth being like, I'm the casual real estate agent. You know, like you could just grab that handle on ig, even like casual real estate guy or something. And you just have a T shirt and a backwards hat and you're just like sort of fighting against the norm. And you might be able to draw in audience or buyers or sellers who would vibe with that more than they would with somebody who's overextended themselves on a Rolls Royce lease and shows up in a fitted Armani suit with a Rolex on.
B
Can we just say this? Fitted suits look terrible.
A
I disagree. No, they look, I want a fitted suit. I just don't know when I would wear it.
B
They look terrible. Like, like the, like skin tight suits.
A
Oh, skin tight, sure.
B
That's what I'm saying. I'm not saying like a, a snug looking suit, but like the, there's the, the discrepancy between like the, the suits that look so great. Like if you go like early James Bond or if you go like even some of Daniel Craig suits, like, are so fitted, which is like, to show off that he's buff, but they look terrible. And so many people are doing like that where you can see your ankles and like a suit should have some give. That's my thing.
A
That's your hot take.
B
It's not a hot take.
A
I, Yeah, I, I've like, I still have not bought a, like custom fitted suit because I just don't wear that ever. It would just sit in my closet for no reason. But I, I do, I do like, I do like a good, like fitted suit.
B
I think they like. This is fine. This is fine, huh?
A
Oh, yeah.
B
But then like, this is so tight where like there's no range of motion and I don't like that there's a
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guy, there's like half the reason I don't dress like that because it's just not as comfortable.
B
Well, there was a guy when I had Twitter, there was a guy I would follow and he would do like fashion breakdowns. That's something I also was interested in. And. But he would like take like Justin Waller and be like, this is why this suit looks so weird.
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disclosures but then he would show, like, here's why Cary Grant suits look so timeless. And it was like, very interesting. So anyway, I would just say, just don't contact me before you pick a suit because if you wear like a Justin Waller suit, I can't be seen with you.
A
Does he wear like, brother? I'm not super familiar.
B
I know that you follow all this stuff. You guys were at that Trump thing together, right? Like, it looks so silly, goofy. I mean, this is like. Like, it's. It's just not. It's so tight. Like, it's so tight. It's so tight. It doesn't look good.
A
I disagree.
B
No, it doesn't. No, no, no, no, no, no, no. I need to send you a couple threads. You'll read about it.
A
Okay.
B
It doesn't look good. Say it doesn't look good.
A
I disagree. I think it looks pretty good.
B
It looks. It doesn't look good.
A
I think he pulls it off.
B
No, he doesn't.
A
Looks good.
B
No, it doesn't look good. Look at that. It's too. Look. It doesn't look good. It doesn't look good.
A
Yeah, but that one, I disagree. I just. That one looks good because it's more about the vest than it is the jacket.
B
What's going on with that? What is that?
A
Yeah, that's a weird one.
B
But getting ready to see Tristan anyway.
A
So yeah, my overall take is basically dress for where you are. Okay. What?
B
Have you ever had an influencer? And you can say it. No one's gonna see this. Don't worry about it. Is there a influencer whose aesthetic, fashion wise, immediately shuts you off to their content?
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Yes.
B
And if you say me, I'm leaving. Have you ever seen an influencer? You're like, I can't stand their aesthetic.
A
Yes, but not to the degree that it would make me, like, hate their stuff. If what they're saying is it would
B
be better again for virality purposes if you would just roast them. I'm just kidding.
A
No, I just don't like who. People who.
B
People who.
A
I'm not gonna say their name, say who it is, but people who pick like one color and then make everything that.
B
Jesse Cole, the founder of Savannah Bananas.
A
Well, I guess that's different.
B
That's a very different situation.
A
That's not. Yeah, I wouldn't say he's an influencer.
B
What an idiot. He's wearing yellow all the time. Who's this guy think he is?
A
I mean, I, he. I suppose he's more.
B
Oh, I know exactly who you're talking about. Yeah, but don't say, wait, you love Jesse Cole.
A
Jessica's the man I love.
B
Can I be honest? That's probably one of my favorite, like pure entrepreneur types you've ever interviewed.
A
Oh, yeah, for sure.
B
Every time I see he's somebody that you're like, I want him to do as well as possible.
A
Yeah, exactly, exactly. Like he deserves all the success.
B
The other fella you're talking about or fell fel.
A
What? No, not a female, if that's what you're asking.
B
Well, I was gonna just make it ambiguous for people. It's a dude. It is a dude that wears one primary color and he looks.
A
It's also a primary color.
B
What color is the color?
A
How close can we get? No, it's like, because there's the thing. I like the guy, I like his stuff, but I just don't. I would not recommend that somebody do that as a way to get attention, but it seemingly works well for them. So even when I had Jessica Cole on the show, it was like my first thought because it got pitched to me, and then I like read through some of his stuff and I was like, I mean, seems like an eccentric type of a fellow. That was my. My read on the situation. It was like, I would not walk around in a yellow tuxedo with a yellow top hat. But also, I'm not trying to become this generation's P.T. barnum. And he was. And he had that vision in his mind the entire time. And so he built toward that vision and did very, very well doing it. So it's more of just like a. I don't know, that close is like a personal preference. And I just like. My thing is like, I don't want to have to think about what I'm going to wear in the morning. So I just throw on a T shirt and I basically just have like, white.
B
Do you also throw on pants or do you just Winnie the Pooh?
A
It just, you know, depending on if I'm recording by myself or with other people sometimes. No, I don't. I don't Winnie the Pooh. But I do have, like, these spongebob pajama shorts that my son bought me for Father's Day a year or two ago. And there's been a plenty of times in studio where I'm like, professional on top. And then I got spongebob shorts on.
B
Yeah.
A
Even when I was like, doing that golf thing for a little bit, I'd have like a polo and a hat and spongebob shorts.
B
That's awesome.
A
But it was comfy.
B
Okay, let me ask you this to go deeper than the clothes, because the clothes do not make the man. The man makes clothes. But so you've been. If we're gonna like, you've been a salesman, right?
A
Yeah.
B
Okay. And you've been a big old fat salesman. You've been.
A
Thanks for the drawings.
B
You've been a skinny salesman with muscles. Right? Right.
A
Really good drawings. Yeah.
B
You've had muscles.
A
That's me.
B
Some people say that being physically fit will make you more money. I've heard that a lot, especially in, again, in the manosphere world. They're like, you gotta get fit. You'll make way more money. You'll do this. Some people I've even heard in a tier list, you need to get fit, you need to make money. I think it was Justin Waller I just heard say that you, you need to get really fit, then you need to make money, then you need to find a girl. In that order. Because they said the fitness will lead to more money and the money will lead to a girl. I'm not going to unpack that right here. In terms of what you're drawing.
A
Masculinity.
B
Yeah, yeah, let's not. But what. So you've been the big old salesman and you've been the buff salesman. Have you noticed any correlation to, like, your success in either?
A
Only when it comes to how My confidence is.
B
So you think it's a mental game?
A
I think a lot of it's mental. And. But it also, again, when I was bigger, I didn't look like a slob, if that makes sense. Like, I didn't. You know what I mean?
B
Like, I feel like you look slobbier now. Honestly, I think you looked much better before. Wouldn't it be great if things were better with less effort?
A
It would be way better. Yeah, I would appreciate it.
B
It almost makes me feel worse now that I'm like, so physically fit. It makes me feel. It makes me feel worse now when I don't look good in the morning. Like, you know when you have a bad day, but you're like, I know, I just went to the gym yesterday. Yeah, I should look better, but I looked better 20 pounds ago.
A
Yeah, but you're also only like three,
B
four weeks in and 11 pounds down.
A
Give a little bit of time, I'm saying. Yeah, I noticed a big difference in terms of how I showed up and the confidence level that I had. Just when you look better, you just feel better in general and you legitimately feel better. Like, you have more energy. Sure, you can put in. Been the extra rep when maybe before you couldn't.
B
Because it's weird that you were a thicker fella while you were knocking doors. I feel like you should have been at your peak.
A
That just tells you how much more food I was consuming at the time. My time.
B
My dad used to work for the post office in California, and he was a twig, really, because he was walking routes in Riverside in the summer, and so he was a stick figure. And then he went to go work for a church. And they're like, we're going to destroy you psychologically and every day. Every day. That's a little crazy. I don't know. We didn't do that. Let me ask you this. Let me ask you this. When you were at Lancaster Baptist Church, I don't know why I said their full legal name as an entity. When you were at Lancaster Baptist Church Incorporated, you were at a big old megachurch. Did you guys have potlucks where everybody brought meals?
A
No, no. It would.
B
Because that feels like a huge concern for.
A
It would be broken down into, like, Sunday school classes and stuff like that. It was never for the whole church.
B
It's honestly because we would do that because we were small, tiny. We looked up to you. Like, oh, wow, what are they doing? God's blessing them, not us. But it's crazy to me, looking back. I'm Like, I would never eat at a situation like that. Like, I would. Like now if I got invited to a potluck of, like. Like, I think it would have.
A
The volume of those I ate out
B
when I was on tour was amazing.
A
It was a lot. But.
B
But I have, like, I've seen too many people's houses and seen how too many people cook.
A
Oh, yeah.
B
And, like, honestly, like, it would have to be max. A potluck for, like, three couples, and I have to know them all really well to be able to eat. Like, I need to have been in your house in that world.
A
It was just like, food.
B
We don't have to pay for the kids to eat today. That's not how my parents talk.
A
No, that's not how my parents talked.
B
The Beverly Hillbillies.
A
That is how it was.
B
But it was like, free food.
A
Although some of that food was fire, it was good. When you go, like, back in the south and at a church potluck, some of those.
B
The scalloped potatoes, they could make some
A
food down there that you start walking around going like, that's why everybody's bad here.
B
Yeah, yeah, yeah.
A
It was like, it's free and it's in abundance.
B
That's what happened to me, dude.
A
It's like, some.
B
I moved to the south, and it was like, do you want chicken and gravy, or do you want biscuits and gravy? Or do you want steak covered in gravy?
A
Yeah, it's like, whatever you have.
B
Just give me a gravy milkshake. Thank you.
A
Hey, somebody was. Would definitely drink a gravy milkshake.
B
Oh, I would. Let's order one anyway. So it's all mental for you. You feel like. You don't feel like people, like, were, like, less likely to buy from you. Do you think that's kind of bs? I think that's kind of bs.
A
Well, I think there is a degree to which it can stop being bs. Like, if you are egregiously overweight and that is, like, almost your personality. Because it's like, me three weeks ago. No, no, not like that. Like, where. Like, if you're just obvious and that's all, like, that's. If it. If it's the first thing that somebody notices about you, I think that you are putting yourself in a deficit immediately because there's some degree of psychological trust that is diminished. And the opposite is also true. If you're in really good shape to the degree where it's the first thing that people notice about you, there's a little Bit more trust built in, I would say, too.
B
I also feel like if someone's too looks because I go to the cigar lounge and I saw. I was telling you that one day. I was like, I know these guys are in sales because they were the douchiest people on the road. No. So I'm seeing the cigar. I'm seeing the cigar lounge, and these dudes come in, and they were clearly, like young sales guys, and they've got, like, the nice watch and like, the hair is, like, perfectly faded, and they're like, you know, the way that they talk. But I was like, they look too polished. I don't trust you because you're giving me, like, sales energy. You're giving me Wolf of Wall street vibes. I don't like it.
A
Yeah.
B
And I feel like.
A
But you were probably also not their ideal client. Like, whatever they were selling. You know what I'm saying?
B
Like, yeah, drugs, they offered me. I said, no, I don't do that.
A
Yeah, you might be too clean cut.
B
No, but I like, I feel like if. If someone's appearance is like, that noticeable, either way, I'm like, kind of like, dude, I don't know.
A
Yeah, I think it just. Again, I think it just depends on the person that you're selling. Like, the person that is your ideal client, the person that you're talking to the most, it depends on how that person is ultimately going to perceive you. Which is why we went to. The first time we went to, like, a nice restaurant growing up, we went to Fleming's. No, Applebee's. It was Fogo de Chao in Beverly Hill on Restaurant Row down there. And I took my. My solar sales team there. We, like, there was a contest, and the team leader can pick the reward if your team won. So that was what I chose, was like, dinner at Fogo de Chao, and so took the whole team there. And we're talking to the waiter, and he. He mentioned that. He mentioned. Because we were just asking him, you know, about what it's like working somewhere like that with all the people that come in there. And obviously, Fogo de Chao is like, not the nicest restaurant, but any night, any decent restaurant in Beverly Hills is going to have, you know, a type of person that walks in when De
B
Niro's slumming it, and he's like, I want to get fogo de chow.
A
Yeah. Yeah. So he. And he mentioned that it was like, I can always tell who has money because it's never the person who's dressed in the nights. It's always like the billionaire who walked here from his house and he just comes in like a T shirt and shorts and that's the person who's the real baller here. And I found that to be true across the board almost. It's like the majority of the people that I've met who are extremely wealthy don't think about that stuff at all. Which is why you have the like, nice watch supercar, you know, fitted suit people. They're in the world of like trying to make it, but perceptually they're trying to get across to people that they already have.
B
And they're selling to people who want that.
A
Correct.
B
They want. They're like a sales guy.
A
They're selling to the people who don't
B
know to be in his downline that are wanting the same thing.
A
Exactly. Yeah. And then they have to, again, they go overextend themselves to get all of those things. And then the people who can actually just afford to do any of it, like most of the time just don't do it unless they're an enthusiast. Right. Like a Jay Leno is like, he's a car enthusiast. Sure, he loves cars. So of course he has this insane collection of vehicles. But like, there's a lot of people who aren't in that boat. They just love what the car tells other people about them.
B
Yeah.
A
And that feels more bankrupt to me. And it's something like I said that with the caliber of people that I've talked to now, the vast majority of the people who are the people who these people are aspiring to become don't participate in any of that BS because they know that the people that they're doing business with don't give two shits about what car you drive or what watch you have on. They just care about the substance of the business relationship. So like I said, I guess ultimately just really depends on. And then how important is it? Is it to you? You know, like, I went the dead opposite direction because growing up we were forced to wear suits and ties all the time, like every day. So when I left that world and, you know, had to be clean shaven. So like when I left that world it was like, well, I think I'm gonna grow my hair out a little bit. I think I'm gonna get a beard. I think I'm just gonna wear a T shirt. And so I think, I think the opposite could also be true if you grew up like really blue collar and didn't grow up wearing stuff like that or seeing people being around people who were stuff like that. It might be the opposite for you where you feel like it. It feels. You feel better about yourself when you're wearing stuff like that because you remember what it was like to not be in a position to be able to wear stuff like that. So. Yeah, you know what I mean? Like, that's why I say, like, there's not really a right or wrong in the situation. I think it just really depends. It's very industry dependent and. And personality dependent.
B
Yeah, well, but I don't think that
A
it's necessary for being successful.
B
Well, I'll tell you this. I just had a great casual chat with you, but I think they took this podcast to the nines. Aw. So go ahead and.
A
You never figured out what that meant, huh?
B
Go ahead and unbutton us.
A
What?
B
Let's get out of here.
A
Well, that's it. On that note of the show, remember, money only solves your money problems, but it's easier to solve the rest of your problems when you got some money in the bank. So let's solve that one first here on the Travis Makes Money podcast that you tune in. Catch. Next time. Peace.
In this candid and humorous episode, Travis Chappell and his producer Eric tackle the often-overlooked question: How much does appearance really matter for success and making money? Using the notorious “tan pants” debate as a springboard, they dig deep into the role of clothing, fitness, and personal style in sales, business, and broader life outcomes. The episode offers a fresh perspective on the “substance over style” debate, challenging listeners to focus less on external trappings and more on what actually drives results.
“Tan pants make you look stupid as a salesman... you go to the bathroom, you’re gonna get pee stains on your pants.” — Eric [01:32]
“I think that it matters only to the degree of how people in your industry perceive that thing to be.” — Travis [05:15]
“Don’t be a slob, but just dress well… If you’re gonna wear a t-shirt and jeans, then look clean.” — Travis [05:55]
“I can always tell who has money – it’s never the person who’s dressed in the nines… it’s the billionaire who walks in with a t-shirt and shorts.” — Travis [23:38]
With plenty of jokes and hard-earned wisdom, Travis and Eric remind listeners to focus on building real value and confidence—and to have a little fun along the way. If you’re trying to make more money, substance and authenticity will carry you further than any suit or “hustle bro” image ever will.