CO-HOST | Make Money by Repeating What Works (Ramsey Style)

Summary

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Podcast Summary: Travis Makes Money

Episode: CO-HOST | Make Money by Repeating What Works (Ramsey Style)

Host: Travis Chappell
Date: February 8, 2026

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Overview

This episode dives into the recurring advice and business model popularized by financial guru Dave Ramsey. Travis Chappell and his co-host examine how Ramsey made his fortune—not just via his personal finance advice, but by relentlessly selling that same advice for decades. They explore the foundations of building wealth, the importance of questioning financial gurus (especially those profiting from advice), and the power of doing the “boring reps” that work. The conversation also branches into personal branding, succession planning, media evolution, and the sometimes underestimated value of consistency.

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Key Discussion Points & Insights

1. Dave Ramsey’s Business Model & The "Same Message" Critique

• Origin of the Debate
  The conversation starts with a tweet: “Dave Ramsey didn't get to be worth $200 million by never using a credit card and paying off his home early. He got to $200 million by selling that idea to you.”

  • Travis reacts, clarifying Ramsey both practices and promotes what he preaches, but his wealth came from building a massive business around this message.
    • [01:56] Travis: “He practices what he preaches...He got wealthy by building a massive business based on telling you to do that.”

• Fact-Checking Ramsey's Net Worth

  • Travis and his co-host debate the true value of Ramsey’s company, suggesting estimates of his net worth are much too low, considering assets like “Every Dollar” (a fintech app with 10 million users) and extensive real estate holdings.
    • [04:09] Travis: “10 million users on a fintech platform. That's a multibillion dollar valuation of just that one branch...Not to mention the $300-400M of real estate that’s just on Ramsey campus.”

2. How to Judge Financial Advice When There’s Profit Motive

• Skepticism Toward Advice-Sellers
  • The co-host raises the natural skepticism many feel when they realize “life coaches” and “business coaches” profit from the advice they sell.
    • [05:05] Co-host: “Like, everything they're saying is guided by the need to make money from their clients… But that's not true. There's a lot of people that sell books or courses that are really smart.”
  • Travis lays out his “litmus test” for evaluating advice from those selling it:
    • “Is it the only way that they make money? If so, I ask more questions...But it doesn't make the advice wrong.”
    • [05:26] Travis: “If somebody is giving you advice and they have direct financial benefit, you have to interrogate the advice...But it does not mean that the advice is wrong.”

3. Ramsey’s Offerings and Pricing: Not a “Scam Artist” Approach

• Accessibility in Pricing

  • Unlike some gurus, Ramsey doesn’t charge exorbitant prices:
    • [06:57] Travis: “He's not selling $50,000 group coaching programs...even his business program is like three grand.”

• Ramsey's Impact in Institutions

  • Financial Peace University is widely used in organizations like schools and churches. The co-host humorously critiques the limitations of such programs when real raises aren’t possible.
    • [07:47] Co-host: “‘We’re going to pay you $27,000 a year. But if you follow the Ramsey plan, you should be fine.’”

4. The "Repeating What Works" Blueprint

• The Boring, Effective Reps

  • Ramsey (and other big names like Gary Vee) become hugely successful by “saying the same thing over and over” for years and actually doing it.

    • [10:43] Travis: “He’s been doing the same damn thing for 30 years, only getting bigger and better all the time.”

  • Referencing Alex Hormozi’s critique of how audiences need advice tailored to their specific scenarios, but the core message (“spend less than you make”) always applies.

    • [13:11] Guest (Alex Hormozi): “Dave Ramsey has a show where people call in and he says, ‘Spend less than you make.’ That's the show. And he’s been doing it for 45 years, three hours a day…”

  • Parallel in fitness: trainers repeat “calories in, calories out”; in finance, it’s “spend less than you make.”

    • [13:41] Co-host: “If you're a trainer: calories in, calories out. That is it. What's another one? Eat less, move more.”

• Why Don’t More People Internalize It?

  • Despite decades of advice, Americans are still in record debt, indicating the message is often ignored.
    • [11:43] Travis: “…he’s made a big dent in solving that problem for a ton of people, and there’s still record credit card debt…”

5. Valuations, Asset Ownership, and Succession

• Fintech App Valuations

  • The crew compares Every Dollar to Truebill (acquired for $1.275B with 10 million users), arguing Ramsey’s company is worth far more than public estimates.
    • [16:25] Travis: “$1.275 billion in cash for Truebill, which is essentially Every Dollar...if they just decided to sell that company, it would be a multi billion dollar transaction.”

• Protection from Outside Capital and Free-and-Clear Real Estate

  • Ramsey’s company owns all its real estate and the app outright, having never taken outside investment.
    • [14:38] Travis: “Every Dollar is owned 100% by Ramsey Solutions and they never took a dime of outside capital.”

• Ramsey’s Succession Plan

  • Credit to Ramsey for a smart transition strategy—building a team of “Ramsey personalities” to preserve the brand for the long term.
    • [17:08] Travis: “His succession plan was the smartest way...with the Ramsey personalities, started working on it 10-15 years ago.”

6. Personal Reflections & Broader Lessons

• Longevity and Age in Entrepreneurship

  • Encouragement that age isn’t a barrier—nodding to figures like Colonel Sanders (KFC at age 67).
    • [18:09] Travis: “Colonel Sanders didn't start KFC till he was 67.”

• Consistency Wins

  • Both Gary Vee and Ramsey have succeeded by “saying the same thing over and over” for years.
    • [20:41] Co-host: “It's the same thing over and over and over again. And it's literally this couple decades...It's go all in. It's the exact same thing over and over again.”

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Notable Quotes & Memorable Moments

• On Interrogating Advice:
  [05:26] Travis: “If somebody is giving you advice and they have direct financial benefit of the advice that they’re giving you, then you have to put it through the ringer...But it does not mean that the advice is wrong all the time.”

• On Repetition and Wealth:
  [10:43] Travis: “He’s been doing the same damn thing for 30 years, only getting bigger and better all the time.”

• On Simplicity in Financial Advice:
  [13:24] Guest (Hormozi): “Dave Ramsey has a show where people call in and he says, ‘Spend less than you make.’ That's the show. And he's been doing it for 45 years, three hours a day...The reason [audiences] need it repeated: you think you need to reinvent the wheel.”

• On Net Worth Perception vs. Reality:
  [16:25] Travis: “$1.275 billion in cash for Truebill, which is essentially Every Dollar...if they just decided to sell that company, it would be a multi billion dollar transaction.”

• On Age and Starting Late:
  [18:09] Travis: “Colonel Sanders didn't start KFC till he was 67.”

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Timestamps for Important Segments

• [01:39] — The tweet sparking the Dave Ramsey net worth discussion
• [04:09] — Dissecting company assets and Ramsey’s real business engine
• [05:26] — How to analyze advice when it comes with a sales pitch
• [10:43] — The power of repetition: Ramsey’s career in a nutshell
• [13:11] — Hormozi on why simple messages need endless repetition
• [14:38] — Every Dollar’s real value, business models, and ownership
• [16:25] — Truebill's acquisition, fintech comparables, and net worth recalculations
• [17:08] — Ramsey’s personal brand and succession plan
• [18:09] — Age and starting over: “67 is not too late!”
• [20:41] — Gary Vee, media trends, and the power of sticking to your lane

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Episode Takeaways

• Consistency and “boring reps” are underappreciated keys to massive value creation.
• Repetition doesn’t decrease truth—it often signals mastery.
• Question financial advice, but don’t dismiss it outright because it’s sold.
• Building genuine, repeatable solutions around a simple message—as demonstrated by figures like Dave Ramsey and Gary Vee—is a proven approach to entrepreneurial success.
• There’s no expiration date on entrepreneurial ambition.

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“Money only solves your money problems, but it’s easier to solve the rest of your problems when you got money in the bank. So, let’s start now.”
— Travis Chappell, [23:07]

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Transcript

[Sponsor Voice]

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[Travis]

You're listening to the Travis Makes Money podcast presented by gohighlevel.com for a free 30 day trial of the best all in one digital marketing software tool on the planet, just go to gohighlevel.com travis hot dog.

[Co-host or Producer]

It's time for another episode of the Travis Makes Money podcast.

[Travis]

That's how we're starting it from now on. Welcome back to the show.

[Co-host or Producer]

Thanks. I haven't left.

[Travis]

My producer is here.

[Co-host or Producer]

We're five episodes in, right?

[Travis]

Five. Five episodes in for today.

[Co-host or Producer]

Yep.

[Travis]

Yeah.

[Co-host or Producer]

Getting a little sleepy.

[Travis]

Correct.

[Co-host or Producer]

You're looking a little tired, a little haggard.

[Travis]

I'm so amped.

[Co-host or Producer]

So I read a post the other day, and I want to get your thought.

[Travis]

Okay. Which one?

[Co-host or Producer]

Guess.

[Travis]

Guess which post I'm gonna have you react to.

[Co-host or Producer]

Let me pull this up for you. So it's a. It's a tweet and. Oh, first. Well, I'll show you this after. It's a tweet, and I wanted to know what you thought because sometimes people hear stuff like this and it, like, kind of, like, demotivates them a little bit to listen to any advice anybody has. This is from the Wealth Coach. Indexnforgetit is the username.

[Travis]

I like that username.

[Co-host or Producer]

It says, dave Ramsey didn't get to be worth $200 million by never using a credit card and paying off his home early. He got to $200 million by selling that idea to you. Okay. What do you think?

[Travis]

Yeah, that's trying to make it sound like he's telling you to do something he didn't do, which is not true. He. He practices what he preaches to the nth degree. He didn't get wealthy by convincing you that that's what you should do. He got wealthy by building a massive.

[Co-host or Producer]

Business based on telling you to do that.

[Travis]

Yeah, but that's also what he did. You know what I mean?

[Co-host or Producer]

Like I'm telling you to.

[Travis]

But his. His message is not for people to get wealthy. I don't think. Like, I like his core message. He doesn't need debt free.

[Co-host or Producer]

Your goal, your point is that he doesn't sit there and say you're going to own a multi billion dollar campus and have a jet if you follow my advice and do the snowball method.

[Travis]

Exactly.

[Co-host or Producer]

He's saying do this and you'll be financially free.

[Travis]

Correct.

[Co-host or Producer]

And then he mass produced courses and things on business.

[Travis]

On it. Yeah. And $200 million is a.

[Co-host or Producer]

I think under.

[Travis]

Definitely under what? I think I, I think he's, I think he's billionaire network.

[Co-host or Producer]

No.

[Travis]

Yeah.

[Co-host or Producer]

No, I don't think so.

[Travis]

I think he is.

[Co-host or Producer]

I think that's crazy.

[Travis]

Even if what you find online says.

[Co-host or Producer]

It'S not, you're gonna disagree.

[Travis]

Yeah, well, because like the, just the real estate on his. Just the. But that's the, the, the, the buildings that they own just on Ramsey campus are worth 3,400 million dollars. Just those buildings and they own all of them.

[Co-host or Producer]

Most financial outlets estimate his net worth at around $200 million. No, his company generated roughly $300 million in revenue in 2025. They own millions of dollars.

[Travis]

That's what I'm saying. $300 million in revenue in 2025 alone.

[Co-host or Producer]

Why are you getting mad, dude?

[Travis]

High profit business. It's information.

[Co-host or Producer]

Why are you getting so heated about it?

[Travis]

And the one thing that none of these people are taking into account is, and that's why I say like it's net worth, it's probably on paper and it will actualize maybe potentially at some point if they decide to sell it. But the dollar app by itself to me is a, that's a multi billion dollar company. No, look up, look up how many users. See if you can find how many users are on the Every Dollar app.

[Co-host or Producer]

10 million.

[Travis]

10 million.

[Co-host or Producer]

That's it. Dude, he's broke. Admit it.

[Travis]

10 million.

[Co-host or Producer]

Quit glazing Dave Ramsey. He's broke.

[Travis]

10 million.

[Co-host or Producer]

He doesn't have anything. He lied to you to make money.

[Travis]

10 million users on a fintech platform. That's a multibillion dollar valuation of just that one branch of everything that they do. Not to mention the 3,400 million dollars of paid off real estate that's just on Ramsey campus, plus the other paid off real estate buildings that he also owns completely free and clear. Like, I just think those are wildly underestimating what his net worth is. I think it's much closer to a billion, probably over a billion.

[Co-host or Producer]

So, so some people hear stuff like that and they go and I feel like we can all default to this. But sometimes you hear like, hey, someone's making money off of helping you do this thing. So it calls into question the Validity of what they're telling you because they're profiting from the decision.

[Travis]

Sure.

[Co-host or Producer]

So like, I guess, how do you wade through that where you go. Because like, I'll do that sometimes where like, I'll see a clip on social. I'm like, that's really good. And then you click on their profile and it's like, life coach.

[Travis]

Yeah.

[Co-host or Producer]

Or business coaching. Like, oh brother. Like everything they're saying is guided by the need to make money from their clients to do this thing. But like, that's not true. Obviously. There's a lot of people that sell books or courses and things that are really smart. How do you weigh out what's worth listening to and when to disregard them? Is like, okay, well, he's just saying what he needs to say to, to sell his thing.

[Travis]

I just say question it. If somebody is giving you advice and they have direct financial benefit of the advice that they're giving you, then you have to put it through the ringer. You have to interrogate the advice. It's not the same thing as getting somebody who's completely objective third party who's giving you advice that doesn't benefit them at. But it does not mean that the advice is wrong all the time. And that's what I think. I think people sort of fall into that bucket more often than not is like, well, somebody's trying to sell me something, therefore they are a scam artist. And everything they're saying is, and I shouldn't do any of it. It's like, well, that also isn't true. There's plenty of people who sell stuff that. Or who sell information, sell advice, whether it's through books or courses or coaching or whatever, who have a lot of really great stuff to say and a lot of really great reasons why you should listen to them. Probably some of them, why you should actually hire them and pay them money to be in their, in that program and teach you that thing. So my, my sort of litmus test anymore is more like, is it the only way that they make money? Because if it's the only way they make money, I'm probably going to ask even more questions. But again, does not mean that it's wrong, does not mean that the advice is bad, and it does not mean that you should run the other way. And then with somebody like Ramsey in particular, you just look at, look at the way that he's run his business and look at the, like the, even the program pricing and stuff like that. You know what I mean? Like, he's not selling $50,000 group coaching programs. You know, like even his business program, I want to say is like three grand.

[Co-host or Producer]

Yeah. I was going to say what's his most expensive offering?

[Travis]

I want to say it's the business one. Like some. Because they have, they have Ramsey Solutions which has like they teach all the, you know, become debt free. The, The. The baby steps formula to. As a personal finance course. So Financial Peace University that they sell to a bunch of organizations have it, schools have it, churches have it. Like a bunch. You know, these, these massive organizations are using this as a guideline to help the people that they work with to get out of debt. So that's like one of their business units.

[Co-host or Producer]

But then the best at church.

[Travis]

Yeah.

[Co-host or Producer]

Financial sitting there. Your parents are on staff and they're like, we could pay you more money or you could put your money into envelopes and hopefully stretch it a little further.

[Travis]

Just be smart with it.

[Co-host or Producer]

That's not Dave's. That's. To be fair. That's not Dave's fault.

[Travis]

Correct.

[Co-host or Producer]

They're like, we're going to pay you.

[Travis]

$27,000 a year and just, just put. But just follow the Ramsey plan. You should be fine.

[Co-host or Producer]

Like half. Dad, half these envelopes are empty. It's okay, son. We. We ran out of bills to put in the envelopes. We're just going to hunker down again another bit. That would be funny at a very.

[Travis]

Specific, very niche audience.

[Co-host or Producer]

Yeah. Hey, anybody here do the. The envelop.

[Travis]

Anybody here also grew up in church and get through Financial Peace University?

[Co-host or Producer]

No.

[Travis]

Nobody? Okay.

[Co-host or Producer]

Yeah. We never had financial peace. We had financial.

[Guest or Additional Commentator]

We heard you.

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[Co-host or Producer]

Terror. That doesn't sell as well.

[Travis]

But yeah, I think I would say probably his most expensive ones would be in the. In the. The unit of their.

[Co-host or Producer]

Maybe the events like because they do small business stuff because their cruises are a little pricey. Eh.

[Travis]

I would assume. Yeah.

[Co-host or Producer]

I still think it would be so funny, dude, to do.

[Travis]

To call in and.

[Co-host or Producer]

Well, I think it'd be funny.

[Travis]

I bought everything that you had to offer on a credit card.

[Co-host or Producer]

No, I don't think you tell them. I think you just do it. Just buy everything they have on a credit card just for your own, like. Chuckles no, I do think. I do think it would be really funny to like. To some like to document on social like, guys, day one of getting financially free. I just took out my Chase credit card and I'm going to buy every single Ramsey personalities book.

[Travis]

I had $0 in debt, but yeah.

[Co-host or Producer]

I'm now day two, I'm negative $10,000 in debt. And they just announced their cruise for financial peace. I'm now $20,000 in that.

[Travis]

Oh, that was so good.

[Co-host or Producer]

It would be. So can you go ahead.

[Travis]

Can I go ahead and.

[Co-host or Producer]

Go ahead and do that real quick?

[Travis]

Just start buying all of their stuff.

[Co-host or Producer]

No, that would be a great one, though, because that would be a great one to get them to like, stitch react. But if they don't respond, we just spent $20,000 on Ramsey stuff.

[Travis]

Then you got to kind of go to it and stuff.

[Co-host or Producer]

Yeah.

[Travis]

Which sounds like a lot of work. But yeah, I rams in particular, like, he's just built an amazing business. He didn't. He didn't get rich by telling you not to get rich. He just got rich because he built a massive business. He solved a massive problem. Ultimately, it was what it is. And he's like. The crazy thing is he's been doing the same Damn thing for 30 years, only getting bigger and better all the time. You know what I mean?

[Co-host or Producer]

Was that Horosi that said that? What isn't Horosi the guy that was like, he's told you he's been saying.

[Travis]

The same thing for 30 years.

[Co-host or Producer]

Isn't that him?

[Travis]

Probably. He's. I mean, probably. I think a lot of people have said that because that's the truth. He has been spending like, I thought we.

[Co-host or Producer]

If we didn't watch on the show, we should her mosey D. Ramsey. Is it this one?

[Travis]

Yeah, that could be it.

[Guest or Additional Commentator]

Ramsey, he's able to make 10 million a month without being seen as a scam. Anybody else who sells a course and not him?

[Co-host or Producer]

No, he was. It was a clip. I thought it was him. And he said. He said it was about, like, boring reps and he was basically just saying, like Dave Ramsey's been saying on his show, it was a clip where he's talking about his radio show. He said every day people call in and he says, spend less money.

[Travis]

Yeah.

[Co-host or Producer]

And. And he says he keeps doing that. Was that.

[Travis]

Yeah, I think that was her mosey. Yeah. Yeah.

[Co-host or Producer]

Now that you're saying it, I love that I see Hormozy clips 27, 000 times a day, and then I try to find one and it's like impossible to find. I guess he didn't say it.

[Travis]

Now that does sound like. Exactly. Because the context of being doing the boring stuff. Yeah, that sounds exactly like something he would say, but it's the. It's the truth. He's been preaching the same message for 30 years, and still debt is at an all. You know what I mean? Like, he's made a big dentist in solving that problem for a ton of people. And there's still record credit card debt, and there's still, you know, record student loan debt, and there's still now record buy now pay later debt. So clearly the message isn't getting. Getting internalized by very many people.

[Co-host or Producer]

I don't know where it is, but.

[Travis]

He'S built pretty crazy successful business off of the back of it. And he did it all debt free. Like, he definitely. He definitely is somebody who practices what he preaches. He's not the guy that's, you know, this is good for me, but this is good for you. You know, he. He 100% practices everything that he preaches, for sure.

[Co-host or Producer]

Here it is. Here it is. The show where people call playing videos for the show on Instagram. I hate it so much.

[Guest or Additional Commentator]

Ramsey, Dave Ramsey has a show where people call in and he says, spend less than you make. That's the show. And he's been doing it for 45 years, three hours a day. Ring, ring. Hello. I wonder what he's going to say. I wonder if the spend less than you make applies to somebody who just won the lottery. I wonder if spend less than you make applies to someone who just got divorced. I wonder if spend less than you make applies to you know what I'm saying here? The reason that in the webinar on money models, I had to be like, we work with brick and mortar. Like, and I did that whole laundry list is because people will wait and they'll be like, oh, that one's me. Okay, good. So this applies to me. And I'm like, for fuck's sake.

[Sponsor Voice]

Right?

[Guest or Additional Commentator]

You think you need to reinvent the wheel. You needed to show a wheel going through mud and then a wheel going through water and then a wheel going through hard gravel and then wheel going through Concrete. Like, you just need to show the same thing over and over again in slightly different settings.

[Co-host or Producer]

Think about calories in, calories out.

[Travis]

Yeah.

[Co-host or Producer]

If you're a trainer. Calories in, calories out. That's.

[Travis]

That is it. That's it.

[Co-host or Producer]

What's another one? Let's do another one. What other industry? Restaurant. Restaurant. Travis, go.

[Travis]

I don't know.

[Co-host or Producer]

No, but I. I just thought calories in, calories out.

[Travis]

Yeah.

[Co-host or Producer]

Like, how many times can a personal trainer say, like, eat less.

[Travis]

Right.

[Co-host or Producer]

Move more more.

[Travis]

Right.

[Co-host or Producer]

Drink more water.

[Travis]

But then you still have people that are watching three hour long podcasts about the benefits of NAD or nmn, you know, as, you know, as it relates to anti aging. And it's like you're not even. You're not even drinking any water today.

[Co-host or Producer]

Yeah.

[Travis]

Why don't we start there?

[Co-host or Producer]

Why'd you look at me? Why do you look me in the eyes? I drink a lot of water. I actually drink so much water.

[Travis]

That's good.

[Co-host or Producer]

Did you know that?

[Travis]

I do now.

[Co-host or Producer]

I drink a lot of it.

[Travis]

Good for you.

[Co-host or Producer]

So stop doing that when you talk about.

[Travis]

But yeah, do the boring stuff over and over again. And, you know, if it's helpful and it solves problems, then maybe, maybe you can be Dave Ramsey. His net worth is way higher than everybody thinking, than everybody thinks it is.

[Co-host or Producer]

Oh, it's lower.

[Travis]

It's way higher.

[Co-host or Producer]

It's lower, man.

[Travis]

You know how many. Like, if, if every dollar was a regular, like a just a random person that did that and was going through the actual process of building an application, that it would be well known because that person would have had to go raise a bunch of money to build the app and they would. There'd be like a valuation on the business and we would all know what it is because we could go to, you know, TechCrunch and look at the news headline, say, you know, rocket money raised this much money at this type of valuation, every dollar is owned 100% by Ramsey Solutions. And they never took a dime of outside capital because they completely. This is your fix.

[Stassi Schroeder]

I am your host, Stassi Schroeder. Welcome to Tell Me Lies, the official podcast. What's the most unhinged thing of season three?

[Co-host or Producer]

Steven.

[Stassi Schroeder]

Because he's so evil.

[Co-host or Producer]

I do think he is misunderstood.

[Travis]

You see everyone face consequences.

[Sponsor Voice]

It's intoxicating.

[Stassi Schroeder]

The writers just know how to trick. Yeah.

[Sponsor Voice]

There's always a twist in this show.

[Stassi Schroeder]

Tell Me Lies, the official podcast January 6th. And stream the new season of Tell Me Lies January 13th on Hulu.

[Travis]

And Hulu on Disney plus did their entire project themselves.

[Co-host or Producer]

Cash. But whoa, dude. Rocket money. 10 million.

[Travis]

10 million users. There you go. How much did Rocket Money purchase? What was the company before it became Rocket Money? The. They. They bought this company and it became their app. True Bill.

[Co-host or Producer]

Oh, that's right. Bigler, was it true bill?

[Travis]

$1.275 billion in cash.

[Co-host or Producer]

Hey, they followed the Ramsey plan before.

[Travis]

It had 10 million users. Because now Rocket Money.

[Co-host or Producer]

How much?

[Travis]

The aggregate of all of their.

[Co-host or Producer]

How much money did. So rocket money had $10 million in an envelope waiting. That's crazy. They did it in cash.

[Travis]

I'm actually $1.275 billion in cash for True Bill, which is essentially every dollar. It's basically the same app, just with different, you know, features that are more prominent or whatever. But that's why I say like his net worth is way higher than people estimate it to be. Because if they, if they just decided to sell that company, it would be a multi billion dollar transaction.

[Co-host or Producer]

Who co owns that with him? Or is it just him?

[Travis]

It's Ramsey Solutions.

[Co-host or Producer]

So if he's.

[Travis]

The company owns it. That's what I'm saying.

[Co-host or Producer]

Why is he still doing this? For love of the game. I mean.

[Travis]

Yeah. Yeah, probably.

[Co-host or Producer]

I literally, I sometimes I see people and they get to a certain point, I'm like, but he just, he does.

[Travis]

Less and less and less all the time. And frankly like his plan, his succession plan was like the smartest way I've ever seen anybody do it.

[Co-host or Producer]

How so?

[Travis]

With the Ramsey personalities.

[Co-host or Producer]

Oh, yeah.

[Travis]

He brought in that he started working on like 10, 15 years ago.

[Co-host or Producer]

Having a personal brand.

[Travis]

Right, Brand. Exactly. And he's, he's. And of course he's still the guy. Right. Like when you go to Ramsey campus, everybody still wants. Randy's the man.

[Co-host or Producer]

I drove by it in Tennessee.

[Travis]

Yeah.

[Co-host or Producer]

And I was like. Because we saw this building. I was like, man, it's beautiful. I was talking to my wife, she was like, that's a gorgeous building. What is that? And I was like, it's beautiful. It's Dave Ramsey headquarters.

[Travis]

It really is.

[Co-host or Producer]

Like they're like that mansion event center thing.

[Travis]

Yeah, the auditorium.

[Co-host or Producer]

That's what we saw. Like, whose house is that?

[Travis]

It's incredible.

[Co-host or Producer]

Yeah. And I was like, ah, they.

[Travis]

And again, they own all of it 100% free and clear.

[Co-host or Producer]

So crazy.

[Travis]

Yeah, he's. He's worth a lot more than people think that he is.

[Co-host or Producer]

And he's 65. He's still young.

[Travis]

That is actually younger than I thought he was.

[Co-host or Producer]

That's young as Fuck, man. I do feel like, so young Gary Vee's impacted me in that way where, like, I'll see, like, 65. I'm like, that's young, man.

[Travis]

Bro.

[Co-host or Producer]

That's young.

[Travis]

Colonel Sanders didn't start KFC till he was 67.

[Co-host or Producer]

He didn't see a penny of the success. No, it's. I do think that, though, when I see. Even when I like, even when I see something like I'm 70, I'm like, start a business.

[Travis]

Yeah.

[Co-host or Producer]

Start doing business. You're so young, man. You're so young.

[Travis]

Funny thing about.

[Co-host or Producer]

But he's right.

[Travis]

Exactly.

[Co-host or Producer]

He's not wrong. But it's also, like, ridiculous. Like, it's one of those.

[Travis]

Well, he's another great example of saying the same thing over and over and over and over and over again. For the past 15 years since, he's been really, like, crushing with his personal brand content. Literally all the same.

[Co-host or Producer]

I watched a video, Empathy. Here. I'll play one of these real quick.

[Travis]

It's all the same stuff. Doesn't make it less true.

[Co-host or Producer]

Gary Vee.

[Travis]

Gary V. On Wine Library tv.

[Co-host or Producer]

Yeah. Magazine ads. And he's like, we stick running around the room. Well, I guess we'll never know if.

[Travis]

It'S on Wine Library tv. Just type that in.

[Co-host or Producer]

Well, I don't know. It was like a clip library. This is compelling stuff here. Thanks, everybody.

[Travis]

Episode one.

[Co-host or Producer]

That's so crazy. But see, even. Even him, though, like, if you go back, he hasn't been doing this that long, you know?

[Travis]

Is that 19 years?

[Co-host or Producer]

20 years? I guess it is long. Never mind. Let me look at this. I don't know if it was on.

[Travis]

Yeah, 20. I mean, 2006. To do that much on YouTube is pretty early. That's definitely back when I just didn't real, like, people like Gary understood what was happening.

[Co-host or Producer]

Yeah. Everybody else was like, oh, that's cool.

[Travis]

It was like, that's cool for a viral video. Like, you watch Charlie bit my finger. You know, you show somebody, like, a stupid video that you saw. Do you remember Stupid videos dot com.

[Co-host or Producer]

Yeah. S T O P I D. Right. Wasn't it?

[Travis]

I don't think so. I think it was just regular.

[Co-host or Producer]

Or I. I has cheeseburger or something like that. There was like, a couple, like, weird, like, meme. Yeah.

[Travis]

Or like back when it used to be Google video before they buy YouTube. I don't remember that video.google.com.

[Co-host or Producer]

I don't know where it is, but it was a video of him and he's like. He's like, ripping Up a magazine. Like, he's like, I think Dolce and Gabbana are stupid for buying $50 million for this ad. Go on Twitter. Get a bunch of people to work on Twitter. But he's like. He's like, just trashing. He's like, yeah, hey, look, a newspaper. You know who's reading it in traditional media. Yeah. Doing the same thing over and over and over again. And it's literally this couple decades literally, like, scrolling his page. It's. It's go all in. Yeah, it's time to go all in on social. It's time to go all in on your stuff. Yeah, it's. It's the exact same thing over and over again.

[Travis]

But anyway, he's got the receipts now, too, you know?

[Co-host or Producer]

Yeah, I love. That's my favorite content format he does now is like a video of him from 20 years ago from 2000, and then it's now. And it's like, yeah, it's the same thing.

[Travis]

I told you.

[Co-host or Producer]

Blueberries. No, I literally was talking to a friend who's an author, and she does a lot of content. I said, she's been doing it now for, like, six years. And I said, just go back to six years ago. See what you said. Because she's like, I look different now. I have all this old content. Like, well, if you're saying the same thing, just say, hey, I said that then.

[Travis]

Right?

[Co-host or Producer]

You know, like, start. Start stitching yourself and going like, you guys, I posted this six years ago, and I was right where I was wrong or whatever. The thing is, you know, that's always.

[Travis]

Interesting when you bring up a clip to react to. That's one of mine.

[Co-host or Producer]

Yeah, that's the last thing people say.

[Travis]

When I show Mark on that.

[Co-host or Producer]

Usually when I show people clips of you, they don't say, that's interesting. I'm just kidding. I don't know why I said that. Hey. But two episodes ago, I said, you look like early Hugh Jackman.

[Travis]

That's true.

[Co-host or Producer]

Which is maybe the nicest compliment I could have given.

[Travis]

Probably the nice compliment you've ever given me.

[Sponsor Voice]

Wow.

[Travis]

Because it was a real. It was genuine.

[Co-host or Producer]

No, I genuinely. I genuinely know, like, when I see it, because I had seen it the other day, and I was like, man, it's crazy how small he is in that movie. Which I think I just undid the compliment. He's so scrawny. He looks like Travis. No, but I was looking. I was like, man, he just doesn't look, like, juiced.

[Travis]

Right.

[Co-host or Producer]

And I literally thought I was like, he's built like Travis in this movie.

[Travis]

But I appreciate it.

[Co-host or Producer]

We'll end there.

[Travis]

I'll take the compliment.

[Co-host or Producer]

We'll end there.

[Travis]

Yeah. So takeaway here is ramsay's richer than 200 million. And I guess.

[Co-host or Producer]

I guess, man.

[Travis]

And you know, if you have something good to say, you can continue saying it for 30 years and it continues to make you a ton of money. What's and if you want to get really wealthy, start a business.

[Co-host or Producer]

What's mine going to be the way.

[Travis]

It'S going to be?

[Co-host or Producer]

What's my thing? I say over and over o some dark. It's like Arrested Development. No touching. You just keep saying and they won't stop doing it.

[Travis]

I got to rewatch that. I haven't watched that in a long time.

[Co-host or Producer]

I feel like I've yelled into the microphone today a lot more than usual. Well, don't touch. No touching.

[Travis]

Did you see Will Arnett's new movie? Speaking of stand up comedy one no. Him and Bradley Cooper, is it?

[Co-host or Producer]

No, I haven't seen it either. Is it out?

[Travis]

I think it's in theaters.

[Co-host or Producer]

Really?

[Travis]

Yeah, really. Really?

[Sponsor Voice]

Really.

[Travis]

All right. Well, that is it for today's episode. So for those listening, remember, money only solves your money problems, but it's easier to solve the rest of problems when you got money in the bank. So let's start now. They're here on the Travis Makes Money podcast. Thanks for tuning in. Catch you next time. Peace.

[Sponsor Voice]

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