CO-HOST | Make Money by Understanding the Business Behind Content Creation

Summary

---

Podcast Summary

Travis Makes Money

Host: Travis Chappell
Episode: CO-HOST | Make Money by Understanding the Business Behind Content Creation
Date: June 22, 2026

---

Main Theme & Purpose

This episode dives deep into the massive business engine behind digital content—specifically, the explosive growth in revenue from Meta’s (Facebook/Instagram) Reels platform. Travis and his producer, Eric, break down how short-form content creation can be a lucrative side or full-time hustle, discuss the surprising scale of revenue Reels generates, and compare it to household brands like Netflix, Coca-Cola, Nike, and Airbnb. They also share personal experiences and practical tips for making money through social media content and the shifting dynamics of digital monetization for everyday creators.

---

Key Discussion Points & Insights

Introduction & Meta Reels Revenue Bombshell

• [03:18] Travis introduces a fact: Meta Reels is generating a $50 billion revenue run-rate, surpassing giants like Netflix, Nike, Coca-Cola, Visa, Spotify, and Airbnb.

• Key quote:

  “Reels alone now makes more revenue than Netflix, Nike, Coca Cola, Visa, Spotify, and Airbnb.” (Eric, 03:53)

• [04:07] Discussion on how surprising it is that a single content type (Reels) beats such iconic brands.

  “Meta Reels by itself… does more revenue than all those other… Fortune 50s, probably.” (Travis, 04:07)

Content Monetization: Ad Revenue and Beyond

• [05:41] The hosts clarify what powers this revenue: mostly advertising, but some affiliate layers too.

  “That’s basically just from advertisers.” (Travis, 05:41)
  “It’s probably like 85% ad…” (Eric, 05:59)

Fun Game: Company Revenue Rankings

• [06:12] Eric suggests ranking brands by annual revenue; they quiz each other and learn that Meta Reels outpaces all.
• Companies compared: Coca Cola, Nike, Netflix, Visa, Spotify, Airbnb (excluding Meta Reels).

Revenue Ranking Segments

• [08:02] Eric’s attempted order:

  1. Netflix
  2. Nike
  3. Coca-Cola
  4. Visa
  5. Spotify
  6. Airbnb

• Actual order revealed (with their annual revenues):

  1. Coca-Cola — $47.9B
  2. Nike — $46.3B
  3. Netflix — $45.2B
  4. Visa — $40B
  5. Spotify — $17.2B
  6. Airbnb — $12.2B

  “Coca-Cola is number one… Coke is everywhere.” (Eric, 08:13)

Discussion on Margins & Streaming Models

• [09:05] Eric argues Netflix may have the healthiest margins due to the subscription model, but they reflect on rising costs and ads.

  “Netflix has the healthiest margins of these companies.” (Eric, 09:05) “Their ad revenue has like doubled in the last year… it's a racket. Dude, that’s crazy. Paying eight bucks a month and still seeing ads.” (Eric, 10:33)

Comparing Platforms & Original Content

• [10:56] Travis and Eric debate Netflix vs. Apple TV’s original content; Eric favors Netflix’s hits, but Travis argues Apple TV is more consistently critically acclaimed.

  “Netflix drops a lot of like Enola Holmes 3… as far as consistent… Apple [TV] seems to like every [show].” (Travis, 11:22)

Airbnb’s Revenue and User Experience

• [12:42] As they compare company revenues, the discussion pivots to Airbnb’s evolving (and declining) user experience.

  • Frustrations with high fees, cleaning expectations, and decreasing value:

    “They charge you an astronomical cleaning fee, and then they still have all these rules… why do I have to like take out your trash… if you’re paying a cleaning crew?” (Eric, 13:58)

• [15:38] Personal anecdotes: Eric recounts an underwhelming family trip, Travis shares about accidentally booking just a room instead of an apartment.

• Both agree: Hotels with loyalty programs are now often the better deal for frequent travelers.

The Numbers & Net Income Lessons

• [16:08] Travis digs into Airbnb’s profit and revenue growth through the years:
  • Big revenue climbs, loss years, and outreach into new markets.
  • Airbnb’s revenue doubled from 2017 ($2.56B) to 2023 ($10B+).

Short-Form Content: Monetization & Real Earnings

• [21:31] The hosts provide a real, transparent look at what creators are actually earning from Facebook/Meta Reels.

  “For some people, it’s just like, maybe just figure out how to turn on the monetization part of your account. But, yeah, maybe they’ll just continue paying out if they’re making that much money from it.” (Eric, 22:08)

• They share actual numbers:

  • Travis: “On my personal page, I made $4.98 on reels…only made $66 this month so far… in March… $1,972.” (Travis, 22:15 & 23:03)
  • Eric: “I think right now I’m at, like, fifty [dollars].” (Eric, 22:48)

• [24:00] Agencies run “meme farms” and take over accounts, splitting revenue for viral content. Some creators earn $20K-$30K/month passively.

---

Notable Quotes & Memorable Moments

• Meta’s Revenue vs. Consumer Brands

  “Reels alone now makes more revenue than Netflix, Nike, Coca Cola, Visa, Spotify, and Airbnb.” (Eric, 03:53) “Meta reels by itself… does more revenue than all those other Fortune 50s…” (Travis, 04:07)

• On Content Monetization

  “Mr. Beast says he makes more from Meta than YouTube.” (Eric, 21:55)
  “On my personal page, I made $4.98 on reels… in March… $1,972.” (Travis, 22:15; 23:03)
  “[With some agencies], I have buddies doing $20, $30 grand a month just on Facebook… and they’re not even… posting like 20% of the total content.” (Eric, 24:00)

• Airbnb Frustration

  “You're already charging me to clean it… Don't make me do… that.” (Eric, 14:05)
  “I think I’m just gonna use my points and stay at a hotel.” (Eric, 14:31)

---

Important Timestamps

• 03:18 — Meta Reels $50B revenue run-rate and industry comparison
• 05:41 — Explanation of what powers Meta Reels revenue
• 06:12 — Brand revenue guessing game: Netflix, Nike, Coca-Cola, Visa, Spotify, Airbnb
• 08:13 — Coca-Cola’s global scale and revenue surprise
• 09:05–12:14 — The streaming wars: Netflix, Apple TV+, and who’s best
• 13:19 — The economics of Airbnb and declining user experience
• 21:31 — Real numbers: How much money are Facebook/Meta creators actually earning?
• 23:00 — Platforms, agencies, and the revenue-sharing meme model

---

Takeaways & Actionable Insights

• Short-form video content (like Meta Reels) is a staggeringly big business—bigger than iconic, global companies.
• Regular people can and do make real money on Meta platforms, with some earning just a few bucks, others earning thousands monthly (especially if they use multi-platform strategies and third-party help).
• Content quality & monetization settings matter—turning on the right features and crossposting is crucial.
• The creator economy is shifting: Agencies now help manage pages, creators can focus on high-value content, and monetization is more democratized than ever.
• Always check the details before renting on Airbnb—and compare against hotel loyalty programs for value and convenience.

---

Tone & Style

Travis and Eric keep a casual, witty, and irreverent tone—full of relatable side-comments and storytelling. The conversation is direct, practical, and fun without being technical or overhyped.

---

This episode is a must-listen for anyone curious about the business behind content creation, the new realities of the internet creator economy, and for those looking to turn scroll time into real-world cash.

Transcript

[A]

Study and play come together on a Windows 11 PC. And for a limited time, college students get the best of both worlds. Get the unreal college deal. Everything you need to study and play with select Windows 11 PCs. Eligible students get a year of Microsoft 365 Premium and a year of Xbox Game Pass ultimate with a custom color Xbox wireless controller. Learn [e-mail] studentoffer while supplies last ends June 30th terms at aka mscollegepc. You're listening to the Travis Makes Money podcast presented by gohighlevel.com for a free 30 day trial of the best all in one digital marketing software tool on the planet, just go to gohighlevel.com travis what's going on everybody? Welcome back to the Travis Makes Money podcast where it's our mission to help you make more money on this episode of the show. My producer Eric is in studio. What's up Eric?

[B]

Hey, we should get squeakier chairs.

[A]

I want a squeakier boom arm.

[B]

Is. Is that squeaky?

[A]

Yeah, that's what was making the.

[B]

Oh, I thought it was this here. Everyone here squeak everything in the office real quick.

[A]

My chair's not squeaky.

[B]

Oh, it's this one. Mine has a hole in it. So I got upgraded from the blue little chair in the corner with no arms to an office chair with a hole in the bottom.

[A]

No more cuck chair.

[B]

And now I have a chair with a hole in the bottom.

[A]

It's a suck chair.

[B]

Yeah.

[A]

But also, I think you made that hole because when you sat in it. So thank you for messing up my

[B]

chair because I have a. Yeah, uh huh.

[A]

What were you gonna say?

[B]

I was trying to think of a way to. But I was just trying to think of the physics of how I would have ripped it with a, you know.

[A]

With a what?

[B]

You know, we have a mature audience here. We know they know what we're saying. Anyway, anywho, anyway, it's very uncomfortable on my hemorrhoids. I hate this hole. And in the chair. All right, let's talk about my. Anyway, so anyway, you sent me a post, you little goose, and you said, let's talk about this. Do you know what it is?

[A]

I've sent you multiple of those, so I don't know.

[B]

I only look occasionally.

[A]

That makes sense.

[B]

I do not go on my personal Instagram ever. And then when I do, I'm like, haha. But what's funny is a lot of times you send me reels and then I'll check my personal Instagram like probably every three days and then I'll see it. But by that point, I've already seen you in person and have shown you in person that video, or vice versa. So it doesn't really matter. I kind of send stuff just to show you later. What do you mean?

[A]

Oh, so just so it's in the.

[B]

Like, I just send it so I can be like, you see that video I sent you? And then I make you watch it either way. Yeah.

[A]

It's almost like a way to save the video.

[B]

Did you see the one I sent you today? No, I don't remember what it was, but it was a good one. Go on your Instagram real quick.

[A]

So you want me to watch it right now while we're live?

[B]

Yeah.

[A]

Okay. From your personal Instagram.

[B]

Yeah.

[A]

By H. Brothers.

[B]

By H. Fake Name. At Chick Fil A Prank edition.

[A]

This one. All right, guys, as you can see here, we're at Chick Fil A.

[B]

My name is Hayden, if you didn't know.

[A]

But we're going to tell them something completely different. Let's see how this goes.

[B]

Hello. Hi. Can I have a name for the order?

[A]

My name is Jeff.

[B]

Jeff. Hey.

[A]

Can I get a number one?

[B]

Oh, my gosh.

[A]

So my name is Hayden, and obviously

[B]

this does not say Hayden.

[A]

This says Jeff right here. So basically, like. So my name is. If you want to see some more

[B]

insane pranks, that's a good video. Anyway, you sent me a post about Meta Reels. Do you recall that? Here, I'll read it to you.

[A]

I don't know.

[B]

Fun fact. Meta reels, this is Instagram and Facebook. Reels is currently doing a $50 billion revenue run rate, which means I should be getting paid a lot more from Facebook for my content from Instagram.

[A]

I feel like Facebook pays out decently.

[B]

Yeah, Facebook does pay out decently. Yeah. Do you make money on Instagram from photo posts? But I don't post that many photos from photo posts.

[A]

Yeah, interesting.

[B]

Yeah. Yeah, but it's not good. But anyway, Reels alone now makes more revenue than Netflix, Nike, Coca Cola, Visa, Spotify, and Airbnb. Meta CEO Mark Zuckerberg.

[A]

That's crazy.

[B]

Oh, yeah. Yeah.

[A]

Meta Reels by itself as a fraction of Meta's total revenue. It does more revenue than all of those other. What are those? Fortune 50s, probably.

[B]

Yeah. Yeah. Coca Cola. Like, that's nuts. Coca Cola is everywhere. I've never been somewhere that doesn't have Coca Cola. Like, and they.

[A]

And Coca Cola owns, like, every beverage except for Pepsi.

[B]

I wasn't surprised that they made more than Airbnb or Spotify yeah, but I was surprised. Like Netflix, Coca Cola. Anyway.

[A]

But it's not. But that I was surprised still because it's just this one little tiny section

[B]

that they just opened up like and with their. Put like everything you see is real now, you know, so. Yeah, yeah, that's true. And I think Zuckerberg was talking about a couple years ago like getting rid of anything but reels on the platform.

[A]

Oh really?

[B]

Or getting. No, no, it was getting rid of. It was getting rid of like personal profiles or. Or making it where it's just the news feed or something. I forget what it was. But he was a big emphasis on reels. But Anyway, so Meta CEO Mark Zuckerberg stated this stat in Meta's October 2025 earnings call saying reels had crossed a 50 billion annual run rate. Essentially, reels has become a money printing feature for Meta even after tough competition from TikTok, YouTube shorts and other short form video platforms was started as Instagram's answer to short form video has turned into one of Meta's biggest revenue engines. And by the time that I finished reading this, meta made roughly $10,000 from reels.

[A]

And that's. That's basically just from advertisers. Essentially.

[B]

Yeah. Ads on their reels.

[A]

I wonder if they billion dollars is insane.

[B]

And I would, I would assume too. Cause they've rolled out some affiliate stuff too. Like I'm sure there's a couple layers of that like ad revenue, but it's

[A]

probably like 85% AD. It's probably.

[B]

Yeah. Cause there's. Yeah.

[A]

Wild man.

[B]

So I wanted to. So then you said we should do something where you have to guess the revenue of the different companies that is making more than.

[A]

Yeah, but I. What, what. What I really meant was to, to like stack, rank them and guess where they rank against each other. But then. But we already set all the companies so.

[B]

But we didn't see how much they.

[A]

Okay, so do you have the revenue for each of those companies?

[B]

No, I feel like I misunderstood your instructions, sir.

[A]

That's all right.

[B]

Well, yeah, I was just gonna see if you knew how much they made every year. Is that okay?

[A]

Sure. Do I.

[B]

Should we do a tier list and I can drag the logo to where. Who you think makes the most.

[A]

Yeah, yeah, yeah. We'll do like. So how many companies was that?

[B]

1, 2, 3, 4, 5, 6.

[A]

Okay. And then like excluding metareals.

[B]

Yeah, because we already know they make their number one. 50. Bill.

[A]

Yeah, they're number one.

[B]

So who do you think out of. Of Coca Cola, Nike, Netflix, Visa, Spotify, and Airbnb. Who do you think makes the most number two?

[A]

Yeah, I feel like. I feel like it's gotta be Netflix. Okay, I'm gonna go with Netflix. I'm gonna lock in.

[B]

Do you want me to tell you at the end, or do you want me to?

[A]

Okay, sure. Yeah, let's do that. All right. Let me just. Let me just, like, make sure I'm tracking here. Okay, so I'm gonna go Netflix.

[B]

Okay. Netflix number one. Mm.

[A]

What are the options again?

[B]

Coca Cola, Nike, Visa, Spotify, Airbnb. We're at the part of the show where we quietly write things down with no audio.

[A]

Spotify. Yeah, Airbnb.

[B]

Okay.

[A]

Okay, I'm gonna put. I'm gonna put Netflix number one.

[B]

Okay.

[A]

I'm gonna put Nike number two.

[B]

Okay.

[A]

I'm gonna put Coca Cola number three.

[B]

Okay.

[A]

I'm gonna put Visa number four.

[B]

Okay.

[A]

Spotify five. Airbnb six.

[B]

Okay.

[A]

Am I anywhere close?

[B]

You're not. No, I'm just kidding. Your last three are right and your first three are wrong. And I was surprised you got the first one wrong, because I would have guessed this one. It's Coca Cola. It's Coca Cola. Coca Cola is number one. You want to guess ballpark what their annual revenue is?

[A]

Well, I know it's less than 50 billion.

[B]

Yeah, good call.

[A]

I'm gonna go

[B]

42, 47.98 or 47.9 billion.

[A]

Okay.

[B]

Okay. Nike is number two. Is that what you put?

[A]

I had Nike at number three. So basically, I needed to put Netflix. I needed to switch. Like, move Coca Cola and Nike up one and put Netflix at three.

[B]

Gotcha. Yeah. So Nike is number two. Want to guess what they make? 40, 42, 46.3 billion.

[A]

All really close, then.

[B]

Yeah. Neck and neck. Netflix is number three. What do you think they make?

[A]

45.

[B]

45.2, dummy. And get that right. I rounded up. It's 46, basically.

[A]

Yeah. But I will say, though, I bet, well, I guess maybe with all their production costs anymore, maybe not. But I bet Netflix has the healthiest margins of these companies.

[B]

Interesting. When you need to build up your team to handle the growing chaos at work, use Indeed Sponsored jobs.

[A]

It gives your job post the boost

[B]

it needs to be seen and helps

[A]

reach people with the right skills, certifications, and more.

[B]

Spend less time searching and more time

[A]

actually interviewing candidates who. Check all your boxes.

[B]

Listeners of this show will get a

[A]

$75 sponsored job credit@ Indeed.com podcast. That's Indeed.com podcast. Terms and conditions apply.

[B]

Need a hiring Hero. This is a job for indeed sponsored jobs.

[A]

Trading at Schwab is now powered by

[B]

Ameritrade, bringing you an expanding library of education with even more ways to sharpen your trading skills. Access new online courses, insightful webcasts, articles, engaging videos and more, all curated just for traders.

[A]

Plus guided learning paths with content design

[B]

designed to fit your unique interests. No sifting to find exactly what you need so you can spend your time learning to trade brilliantly.

[A]

Learn [e-mail] trading because it's all like, dude, imagine they have like 250 million subscribers at at least 10 bucks a month.

[B]

Is that most tier? I feel like they're higher than that now.

[A]

Well, they have an ad option.

[B]

Oh, 799.

[A]

Yeah, but that's with ads. And their ad revenue has like doubled in the last year. So they're like 4, like 3 billion or 4 billion in ad revenue now on just their ad subscriber tier, which is a racket. Dude, that's crazy. Paying eight bucks a month and still seeing ads.

[B]

You know what they did that irritate me because I never go on Netflix because I feel like they have like the worst movie selection of really streaming

[A]

service, but they have the best original content.

[B]

I think Apple's got him beat there. No, as far as consistency, name one Apple project. What do you mean?

[A]

Name an Apple project. Apple tv.

[B]

You're talking about Snoopy Goes to Space. I don't know. Oscar winning movie. F1 with Brad Pitt.

[A]

Okay, that's a good one.

[B]

Severance, Adam Scott.

[A]

You never even watched that.

[B]

But it's a great show from what I hear.

[A]

It is a great show.

[B]

But I'm saying all their shows that come out on Apple are super highly reviewed. Netflix drops a lot of like Enola Holmes 3.

[A]

Well, they drop a lot. They drop.

[B]

They take a lot of swings. And I'm saying as far as consistent, where I see critically acclaimed projects, Apple seems to like every. They just did Cape Fear with Martin Scorsese. They just did a series, comes out tomorrow. I'm excited to watch that.

[A]

It's a series.

[B]

Yeah.

[A]

You're gonna watch that?

[B]

Yes.

[A]

You're gonna watch a series?

[B]

Yes.

[A]

Screw you guys.

[B]

It's a limited series.

[A]

Look, I love Netflix series. Like Peaky Blinders, the Last Kingdom.

[B]

Those are great.

[A]

I love those Stranger Things. Like they've some of the best episodic HBO dude ever.

[B]

I would put Netflix low, low on the list.

[A]

No, dude, just because the Last Kingdom and Peaky Blinders are like two of my favorite shows of all time. But they've also put out some banger movies. I disagree with you.

[B]

Okay.

[A]

Is what I'm trying to say.

[B]

Okay. Visa.

[A]

Yeah, Visa. I had a four. Is that right?

[B]

Yep.

[A]

Okay. 42. 43 billion.

[B]

No. 40 billion. Yep. Spotify.

[A]

I'm going to guess there's a drop off here, like 32 billion lower. 26 billion lower. 22 billion lower. Really?

[B]

Yeah.

[A]

14 billion.

[B]

No. Why'd you go so low? 17.2 billion.

[A]

Yeah. Steep drop off between 3 and 4.

[B]

And last and least, actually, is Airbnb. And 6 billion higher. 12. Yeah. 12.2. Look at that. What is. Airbnb was probably cranking a lot more because they peaked, right? Yeah. I mean, airbnb is really. I feel like it's kind of dipped out of.

[A]

Dropped off.

[B]

Yeah.

[A]

I tend to agree with that. I've just had a lot of gripes with.

[B]

There's no way to know.

[A]

Airbnb. There's no way to know.

[B]

Let me look it up real quick.

[A]

I feel like Airbnb was similar to, like, doordash or delivery apps. It was like, at the beginning, it made a lot of sense. It was more convenient. It wasn't that much more expensive.

[B]

And.

[A]

And then the longer it existed, the more everything just kept creeping up a little bit.

[B]

A little bit.

[A]

A little bit. And then all of a sudden, you're, like, ordering a Chipotle bowl, and somehow it's $42 or something. And I felt like that happened with Airbnb. It was like, at the beginning, it was like, oh, cool, another option to go to this place and we can stay in a house, and it's not that bad comparatively to what a hotel would be, and we have some privacy. And then it was all of a sudden, like, hey, your cleaning fee is going to be double what your.

[B]

The.

[A]

The fee is to stay here, plus the convenience fee and the service fee. And then what. You know what really annoyed me, though, about Airbnbs recently was that they charge you an astronomical cleaning fee, and then they still have all these rules.

[B]

Yeah.

[A]

For you cleaning the place before you leave. And if you don't clean it, they're going to charge you more. It's like you already. You're already charging me to clean it.

[B]

What.

[A]

What am I, like, why do I have to, like, take out your trash and clean everything that I used and do all that stuff if you're paying a cleaning crew to come in here and clean it? Like, don't make me do like that. That. Al go. Yeah, I think I'm just Gonna use my points and stay at a hotel. Yeah, because they don't make me clean up anything. Like, and I'm not rude and disrespectful. I'm not putting trash all over the floor. I'm just saying, like, I shouldn't be responsible for cleaning this whole place. And you're gonna charge me a 200 cleaning and it's not cheaper. Right.

[B]

I feel like in the beginning it

[A]

becomes more expensive and I'm doing more work. Like, this is objectively a worse and

[B]

I'm always feel like there's hidden cameras.

[A]

Well, and you don't know. So like we went to the. We. We did an Airbnb in San Diego last year for like, I don't know, seven, eight days, like during the hottest part of Vegas summer to get outta the heat. And we went out there and we, you know, scouted it out for a little while online and checked out some stuff, but apparently we didn't read the fine print because when we got there we thought that there was like, amenities, a little like patio area facing the ocean. And we were like, oh, this is cool. It's got a little hot tub, little place to hang out outside. And then we get there and basically figure it out. It's like a triplex with a unit on top and two units on the bottom. And all of the units shared the outdoor space. So when we pull up to the Airbnb, there's like seven kids scream and playing in the hot tub that's right outside our sliding glass door. And it was like, this is, this is the reason that air. Because, like, people just don't. They're not honest and transparent about the stay. You show up, it's almost always like filthier than it looks like in the pictures. And it's just like, it's just. It has become less of a good experience.

[B]

Right.

[A]

Over time. But what are the numbers?

[B]

I was going to say, this is why you can't just assume. You know, they say about people who assume things.

[A]

I do know what they say makes

[B]

an ass out of you and me. Why does it make it out of both of them people?

[A]

Because that's how you spell assume.

[B]

I know, but it only makes an ass to the person. Assuming it doesn't make an ass out of the person who's being assumed. Sometimes, I guess. Anyway, their most profitable year was 2025 at 12.2 billion. And they're a 2020 revenue.

[A]

But it doesn't. But that doesn't necessarily surprise me. Anyway, sorry, go ahead. But 2020 doesn't really count, though.

[B]

I know. I just wanted to say their 2020 revenue was $3.4 billion.

[A]

I mean, that's still pretty crazy considering the world was shut down for most of the year.

[B]

Do you want to know their net income or loss by year? Yeah, it's in millions of dollars. Okay. 2017, they lost $70 million. 2018, they lost $17 million. 2019, they lost $674.

[A]

20, 20, 2019, they lost $674 million. Wait, what?

[B]

Yeah.

[A]

They went from a $17 million loss to a half a billion dollar loss.

[B]

Yeah. Let me. I'm reading it. Yeah.

[A]

Oh, my God.

[B]

Is that wrong?

[A]

No. I mean, no, it just sounds.

[B]

You're making me go like I'm reading it. Yeah, it's a. Wait, this is wrong. I'm getting lied to.

[A]

This is perplexity.

[B]

Yeah, but it's pulling from AirB. Tix. That's a stupid website name. I want to look at this real quick.

[A]

Yeah, that seems like a crazy jump.

[B]

I mean, also, I don't really care about this at all, but maybe that's true. Hold on, let me let.

[A]

It doesn't surprise me that they're doing still record numbers though, because they're still taking over the market and they're still growing in places beyond just the US

[B]

I'm trying to look real quick.

[A]

And now they've built infrastructure like Uber, where there's people who are just like full time Airbnb hosts and stuff like that. I do think that there's something. I think the regular single family home play is played out, but I do think that there's something to the experiences thing where people are buying like Star wars, building it out.

[B]

All right, here, I'll just give you their annual revenue because this looks more. Right, this information. 2017, 2.56 billion. 2018, 3.5 billion. 2019, almost 5 billion. 2023 billion. I think they were kind of. They did a lot of stuff, like two for nurses and stuff traveling. There was like a lot of people were shifting into like long term Airbnb rentals.

[A]

Yeah. Midterm rentals.

[B]

Almost 6 billion in 2021. Almost 8 and a half billion in 2022. Almost 10 billion in 2023. And they're at 11 to 11.1 billion in 2024.

[A]

Good for them.

[B]

Good job, Airbnb.

[A]

Yeah. I mean, they're doing a good job. I just. My personal Zootopia 2 has come home.

[B]

Plus, let's go get ready for a new case.

[A]

We're gonna crack this case and prove we're victorious partners of all time. New friends. You are Gary Desnick. And your last name? Desnake.

[B]

Dream Team Habitats.

[A]

Zootopia has a secret reptile population. You can watch the record breaking phenomenon at home. You're clearly working at Zootopia 2. Now available on Disney plus rated PC.

[B]

Get business done with the new American Express Graphite Business Cash unlimited card with unlimited 2% cash back on all eligible purchases. Unlimited 5% cash back on flights and prepaid hotels booked through American Express. Travel online and a flexible spending capacity that can grow with your business. You'll have the confidence to keep building. Apply today and earn a welcome offer of $1,500 cash back after you spend $50,000 in qualifying purchases on your new

[A]

card within the first six months of card membership terms.

[B]

Apply.

[A]

Learn more at go MX Graphite.

[B]

We won't stay there, but glad you guys.

[A]

It's also the points now too. It's like now that I have so many travel points for hotels, it's just Airbnb is out of the pocket every time. Whereas now it's like you get a certain member status and they give you upgrades and you get better rooms and better stays and more free stuff. And so, yeah, I've just been more like, yeah, let's, let's just do on. Let's stick to the hotels for a while.

[B]

I stayed in one somewhere and I didn't realize I rented a room in

[A]

a house instead of the entire place.

[B]

And I immediately left and got a hotel. Really? Yeah, yeah. Oh, yeah, yeah, yeah, yeah. No, I went in and it was like. It was like a house.

[A]

Like, come on in.

[B]

Well, no, it was. It was empty, but it was like a house. And there was like three rooms that had locks on them.

[A]

Yeah.

[B]

So people were staying and I was like, I'm out.

[A]

Yeah, that's strange.

[B]

It was a very scary situation.

[A]

We had one situation like that, but we knew that we were renting a room and it was sort of like an experience type thing. Because it was in New Zealand.

[B]

Bed and breakfast type thing.

[A]

Yeah, exactly. But it was sketchy when we were driving out there because it was like just a really long dirt road in New Zealand. And I told Jackie when we were driving up there, I was like, this feels like a Hansel and Gretel type situation. Like they're just bringing us out here to fatten us up and kill us and eat us.

[B]

Yeah, well, they wouldn't have to do too much to get you fattened up. They just gotta be like, hey, look, here's food.

[A]

Just point me in the right direction. But it was. It was bomb food. And they were very nice and kind, and it was on, like, a 200 acre bull farm.

[B]

Yeah.

[A]

And it was.

[B]

So they buried all the guests.

[A]

Yeah, that's what I'm saying. When we drove up, I was, like, asleep with one eye open here.

[B]

A bull farm. Is that where you get your talking points half the time? Yeah, because you're always talking because of the. Yeah, yeah. I don't need a curse. All right, well, I think that's good.

[A]

Yeah. So anyway, yeah. Meadow reels. Who knew? That's crazy. They're doing more revenue.

[B]

They knew. They have reported it.

[A]

All of those companies is pretty wild. So I guess that speaks to how profitable it is to create content online. Hopefully they introduce some, because that was like, the number one comment on this thread was people being like. And still getting paid $0 for Meta. Although for those people, I'm just like, did you try posting on Facebook? Because we don't get that many views on our Facebook reels. But they paid. I feel like they pay better than YouTube.

[B]

Oh, yeah. Well, they do. They pay. Mr. B says he makes more from meta than YouTube.

[A]

Really? Yep. Yeah. So, I mean, for some people, it's just like, maybe just figure out how to turn on the monetization part of your. Of your account. But, yeah, maybe they'll just continue paying out if they're making that much money from it.

[B]

Yeah. I made. Let's see what I'm making right now.

[A]

Okay.

[B]

On my personal page, I made $4.98 on reels.

[A]

Hell yes, brother.

[B]

Let's see how my other page. And let's look at Travis makes friends. I made. I only made $66 this month so far. Oh, it's June. Oh, so that's not bad.

[A]

66 bucks in four days.

[B]

Yeah.

[A]

Yeah, that's not bad at all.

[B]

I was like, huh? In the last 28 days, 150 bucks. Okay. I made a lot more last month.

[A]

I was gonna say you had a couple, like, $2,000 months on Facebook, right?

[B]

Yeah.

[A]

Yeah.

[B]

What was. Let's see. I think it was April. I juiced it on Facebook.

[A]

Yeah. I had a couple decent months. Like, five, six hundred bucks. I think right now I'm at, like, fifty.

[B]

I want to look one more time. Let's see. Oh, here we go. March. I think it was March, so I think it came in. Yeah, yeah, yeah.

[A]

But literally, it takes, like.

[B]

Oh, yeah.

[A]

It takes, like, three minutes to apply for monetization.

[B]

Yeah. In March. In March on my Facebook, I made $1,972.

[A]

Yeah, that's sick. For that. Because it's all content that you're pumping.

[B]

I'm gonna do it everywhere. And it leads to other things that also make money. So.

[A]

And because it's tied directly to Instagram, you don't even have to go into two different portals to upload it.

[B]

Well, I remember when I got, when Facebook introduced that I was like, they're gonna pay me to post.

[A]

Yeah, right, Sick.

[B]

Let's see. Monetization overview. Content monetization. You, my friend, have made $2.93 so far in June.

[A]

Nice.

[B]

That's pretty good. Your last 28 days, $45.78. Yeah, let's look at the last 91.

[A]

Little tiny trickles coming in.

[B]

Tiny trickles.

[A]

But I do have some friends though, that clean up on Facebook and like, there's a couple agencies out there now that basically get your permission to post like meme style content for you to your account. And then they do like a revenue share, but they help like bring traffic to your, to your pages and stuff. But I have a couple buddies doing 20, 30 grand a month just on Facebook and they're not even. They're. They're posting like 20% of the total content that's going on there. So like, if you follow some of these bigger names and you see like a random meme from them, it's not because they thought it was funny. It's just they have a company like, hey, this is going to get. This is going to go viral and it's going to create this amount of revenue and we're going to do a rev here on it.

[B]

On March 31, I made $315 on Facebook.

[A]

Do that one day.

[B]

If I could do that every day, I'll be sick.

[A]

That would be sick. You should post more to Facebook.

[B]

I know. Well, I'm going to go do that.

[A]

You. Anyway, yeah, that's it for this episode of the show. Remember, money only solves your money problems, but it's easier to solve the rest of your problems with money in the bank. So let's start there. Here in the Travis Makes Money podcast. Thanks for tuning in. Catch you guys next time. Peace. Ryan Reynolds here from Mint Mobile with a message for everyone paying big wireless way too much. Please, for the love of everything good in this world, stop with Mint. You can get premium wireless for just $15 a month. Of course, if you enjoy overpaying, no judgments. But that's weird. Okay, one judgment anyway, give it a [e-mail] Switch upfront payment of $45 for three month plan equivalent to $15 per month required intro rate first three months only, then full price plan options available, taxes and fees extra. See full [e-mail].