← Travis Makes Money
Travis Makes Money
INTERVIEW | Make Money Turning Your Expertise Into Scalable IP with Mike Kim
00:29:12
Loading summary
Transcript58 lines
- [00:00]
A
Score more with the college branded Venmo Debit card and earn up to 5% cash back with Venmo Stash. Got paid back with the Venmo Debit card, you can instantly access your balance and spend on what you want like game day, snacks, gear, tickets and more. The more you do, the more cash back you can earn. Plus there's no monthly fee or minimum balance. Sign up now@venmo.com collegecard the Venmo MasterCard is issued by the Bancorp Bank N.A. select schools available. Venmo Stash terms and exclusions apply at venmo me stashterms max $100 cash back per month.
- [00:30]
B
You're listening to the Travis Makes Money
- [00:32]
C
podcast presented by gohighlevel.com for a free
- [00:35]
B
30 day trial of the best all
- [00:37]
C
in one digital marketing software tool on the planet, just go to gohighlevel.com travis
- [00:44]
B
what is going on everybody? Welcome back to the Travis Makes Money podcast where it's our mission to help you make more money. Today on the show, I'm talking to a good friend of mine, Mike Kim. Mike is a three time bestselling author, speaker and strategic advisor who helps thought leaders, coaches and authors turn what they do best into intellectual property that actually scales. He's generated over $5 million in revenue from his expertise and his book you are the Brand is a Wall Street Journal and USA Today bestseller. And his clients also include New York Times best selling authors and experts, featured on pbs, ted, CNN and Fox. Mike has also spoken at industry leading events like south by Southwest, Social Media Marketing World and Podcast Movement. And he also hosts the top rated Brand U podcast which has been featured in Inc. Entrepreneur and the Huffton Post. Mike, what's up dude? Welcome back to the show.
- [01:31]
D
Good to see you bro. Look, just, you look good. You're doing well.
- [01:36]
B
I try, man. I'm just trying to keep up with you. You know, I'm way older than you 23 year old face is what's happening.
- [01:44]
D
And my, but when, when I hit a certain age, like 60, I'll look 80 overnight.
- [01:50]
B
Yeah, you look like Mr. Miyagi instantly.
- [01:52]
D
Like overnight it'll just, I'll shrink by two feet, you know. So that's, that's how it goes. But it's been a, it's been a good run, you know, it's still got best years ahead of. So that's, that's good.
- [02:03]
B
Absolutely, dude. Well catch me up a little bit, man. It's been a little bit, a little bit of time since we have hung out last. So catch me up. What's been going on the last couple of years? What are you working on these days?
- [02:11]
D
Yeah, so especially around this topic of money. I think that any, any entrepreneur, whether you're running a company, you got a small business or you're a solopreneur. I've been somewhere in between small business and solopreneur and I feel like every 18 months I switch things up because you're just like, why am I working so hard? I'm getting overextended. And then you just peel back and then you get bored and you go back to it. So I shut down my marketing agency mostly gone back into coaching, running communities, which is doing really well, which is really interesting to think about in the age of AI especially and what I think is coming and how it's affecting every business, but particularly mine, and doubled down on intellectual property. So written two more co write books, helping others write their books. I mean working on my, my second solo book, which is, has been fun to kind of create content around. But yeah, I needed to make space for all of that and so I shut my agency down, which is the best thing that ever happened. But for six months it was hell because you're just like, oh my God, I gotta wind these down. What's gonna happen to revenue, et cetera, et cetera. But I'm on the other side of it now, so that's good.
- [03:24]
B
What does the team look like these days? Much more lean.
- [03:27]
D
Yeah, it's me and two contractors love it. And that's it. Designer slash YouTube video editor and others, ops and ads. And it's easy.
- [03:38]
B
What I've been thinking about that man for, especially how AI is going to affect things, is I think that this version of entrepreneurship look at it more like fractionalized entrepreneurship where it's no longer the goal for an entrepreneur to start something that's going to be worth a billion dollars. It's more just like job market sucks. College degrees are relatively useless depending on what you got your degree in. For most people they're essentially useless and you're going to go slave away working for somebody else, basically managing AI systems rather than doing the actual lever pulling that you would have done a decade ago. It's like if you're going to just be managing AI systems, you could like anybody can theoretically do that for themselves and make double, triple or quadruple what any potential company would be willing to pay them in a salary to do basically the same work. You know what I'm saying? Like I, I Personally think that this is going to be a massive wave of op. Like, yeah, the job market's going to get a shake up. Yeah, it might be more difficult to have this like long term career again pushing papers or pulling levers in a, as a cog in a machine somewhere. But it also is going to open up the floor to be able to like, build true lifestyle businesses that allow you to have some freedom, some flexibility and still earn, you know, multiple six figures a year, potentially maybe even seven figures with a contractor and a VA or something like that.
- [05:00]
D
Yeah, I absolutely agree. Yeah, I absolutely agree. I think that anytime you're working in entrepreneurship and you're working with entrepreneurs, you're always in the business of making money. Yeah. So money's never going to be short. One of the things I always teach people is just major on time money or skills. If you have a business, you build your career around helping somebody make money, make time.
- [05:20]
B
This episode of the show is brought
- [05:22]
C
to you by Mars Men. So look, guys, I don't know if everybody listening knows this, but a couple years ago I was diagnosed with cancer. And around that time I also noticed that my testosterone levels were dropping like crazy. And I know that some of it was due to the fact that my body was sort of in disarray. But then I also learned through this experience that most men start losing testosterone levels around the age of 30. And then it starts just getting worse and worse after that. About 1% every year after that. So what I learned during this is that basically your body makes testosterone, but a lot of it gets locked up and can't be used. So there's this protein called SHBG that basically handcuffs your testosterone. So even if your body's making testosterone, shg, SHBG locks it up so you can't access it. It's like having money in the bank, but your debit card doesn't work. So Mars Men is designed to help free locked testosterone so your body can actually use it. No synthetics, no needles, just real ingredients that help optimize energy, focus and strength. Since I've started taking stuff like this, I noticed increased physical performance, especially recovery in the gym, which as I am getting older, I'm starting to realize is a real thing. I, I, I have to like, stretch a lot more, I have to like, take breaks more, I have to have rest days and things like that. And, and Marsman has helped me to be able to recover a little bit faster, plus more consistent natural energy. It's different than having a cup of coffee or an energy drink or something. It's a steadier sense of drive throughout the entire day. It supports healthy T levels, energy and stamina with 8N clinically dosed ingredients made in the USA and third party tested. Plus it's got a 30 day money back guarantee so there is absolutely no risk to you. Worst case, you don't absolutely love it and you get your money back. But over 91 of users report higher energy levels. Thousands and thousands of guys are feeling incredible results from this. So just check out the reviews on the website to see for yourself. For a limited time our listeners get 50 off. That's 5050 off for life plus free shipping and three free gifts at Men Go to Mars. That's mengotomars.com for 50% off and three free gifts. When you check out, after you purchase they'll ask you where you heard about them. Just please support our show and tell them that we sent you.
- [07:33]
D
That's mengotomars.com and earn a skill or save money, save time and save them from learning a skill. You will make money no matter what. I do agree with you. I think like the creative industry is obviously going to take a hit. But what's interesting is that now being in, you know, my industry and having done what I, I've done for a little over a decade, I'm, I'm still getting hired. I still have people reach out to me for work and they know that I can have AI pull the levers. But it's like my, my years of insight.
- [08:07]
B
Yeah.
- [08:07]
D
My wisdom or my lived experience. And I, I actually think again when you have that crossed over with, you're working with people who are only always in the business of making money. There's no, there's, there's nothing to worry about. You're gonna be fine.
- [08:21]
B
Yeah, I tend to agree with that.
- [08:23]
D
Yeah.
- [08:23]
B
I was talking to somebody the other day, it was actually a client of mine and she was talking about how she was trying to piece all of the information that she ended up hiring me to give her. She, she was trying to piece it all together on AI for like three, four, five months trying to like figure it out. She was like, I could just never like figure something out. So one day she asked AI, who is somebody who can teach me this? And my name popped up. So she reached out like cold DM on Instagram. We jump on call, she checks out my site and then basically decides to work with me. And then here we are 60 days, 90 days later and it was. And, and she's done all the things that I said. She landed her first. I think it's a $15,000 sponsorship for her podcast. Her downloads have increased by like a 3x, you know what I mean? And she was just like, it's incredible how awesome AI is, yet it's still not able to do what somebody who has deep knowledge and expertise in a field is able to do. And it's sort of the same thing that, like Google, it's like it's. It's just, it' aggregation of a bunch of different knowledge that may or may not apply to your specific situation. And, you know, I'm sure AI will continue to get better and improve on those things. But. But to your point, like, if you have this deep level of knowledge and expertise in an area, especially people who have a lot of money, they're just going to pay you to give them that information, because they don't. It's not worth their time to spend 90 days pouring through AI research and notes to try to figure out how to implement it when they could just pay you to come in and do it. And that saves them 300 grand this year, you know what I'm saying? Like, it. Like there's still so much opportunity there. Yeah, it's not doom and gloom yet. You know what I mean?
- [10:00]
D
Yeah, that's absolutely happened to me. Someone looks something up on ChatGPT and I was recommended and they go to my site, which obviously means it's good to have content because that's how you rank, that's how you show up on these things. I think one of the, like, one of the things I've thought about and now I can look in hindsight, is that I always had a strategy to build IP in one area, which was in personal branding. But I knew that was going to be super competitive. I was going to be one of thousands, you know, multiple tens of thousands of people teaching it. And I wrote a book, you Are the Brand. I know it was pretty generic advice, like general advice. It wasn't specified to a market. But then over the last couple years, I've just brought it into specific markets. And so I've just essentially taken my intellectual property and tailored it towards fundraising or to financial advisors. I'm working on a book with a Realtor friend of mine. We're going to take personal branding into realtors and so just into corporate professional, like personal branding for corporate professionals. And I just put that book out about six or seven months ago with a friend. And so I don't feel overextended, you know, but it's a suite of IP that I have.
- [11:13]
B
Yeah, Sorry to. Sorry to cut you off. The corporate thing, that was with Andy.
- [11:17]
D
Yeah, with Andy Storch. Yeah.
- [11:18]
B
Yeah. So, so basically, instead of feeling like you had to come up with something that's wildly brand new and. And, you know, innovative, it's basically like, no, it's all the same principles. It's just that we're going to apply it to this specific industry. So you write you are the brand for corporate career people, and then you write you are the brand for real estate. It's sort of like the miracle morning thing, right?
- [11:41]
D
Yeah, absolutely. And then that I. I think for me, I like partnering with people. I don't want to do all the heavy lifting myself. Right. And again, everyone's different. But as a solopreneur, just understanding the way that I'm wired, dude. I like doing stuff with people that I really like. I don't need to have the whole spotlight to myself. When there are opportunities to collaborate, I like to do that. But I'm also very upfront. I'll be like, hey, I'll write the lion's share of the book. That's more of my skillset. But you need to be the face of it. You need to go out, you have the connections in this industry. Andy killed it, and he got 99% of our recommendations for a book in our endorsements. Like, he killed it. But that's what we agreed upon, right? And he's a speaker and he's got the LinkedIn following in that industry in that space. And I've got the credentials with the book sales and blah, blah, blah, but it's peanut butter and jelly and it works together. And that's just been my strategy to build intellectual property. I always juxtapose it with actual physical property. You buy a house or building, it takes a couple years to get that money back. Whereas when you have intellectual property, you sell a course, you run an accelerator, you do a workshop, and it compounds a lot faster. So that's been my key to building over the years, you know, turning that revenue where I am still pretty active, but I enjoy it, and that's been okay with me.
- [13:03]
B
You have obviously carved out a name for yourself in the personal branding space. Are you still as bullish on personal brands as you were when you started all of this? And what are and are there, like, qualifications for somebody to get started doing it? Or should everybody just start doing it, even if they don't really have anything that they're working on?
- [13:22]
D
In addition to that, I Think it's. I'm bullish overall, I think it's easier than ever to start a personal brand. Whatever you mean by that, whatever a person means by that. I have my own definitions around it, but it's harder to stand out. Right. If I were leaving my corporate job today, like I did 12 years ago, I would absolutely be working on the skills on building a platform, building an audience. You know, a lot of people say, I don't know what to sell. That doesn't matter. When you don't know what to sell, you need to build an audience. Yeah. Like, that's a skill that you and I have figured out over these years. And could you imagine not having that skill? Like, you and I could do whatever we want for the next decades of our lives because we have that skill. With AI coming in, I think that there are really only two paths forward. Like, there's, you know, you're investing capital into things to generate wealth, or it's distribution, which is podcasting, which is platforms, which is exposure. Eyeballs. I went through this little exercise at an AI workshop that my friend was running. He's really, really in this, like, neck deep in the space and has been for, like, a decade. So this isn't just when ChatGPT came out, he goes, hey, the only way to think about this is to think about what your business would need for you to have it run for the next hundred years, even if you weren't around. And I was like, all right, Japanese business plan type of thing. Right? What do we do? Right? But I'm like, all right, I'm a solopreneur. I don't know how to answer that. So let me start by going a hundred years back. So I go to 1926, bro, and I look up stuff. And this was shocking to me. There's two things that I found. Winnie the Pooh was published in 1926, and NBC, the network, was launched in 1926. And I'm like, there it is. Storytelling and distribution for the last hundred years. That Winnie the Pooh store, your kids already know it. It's just different mediums. Books, comic books, animation, whatever. And then NBC is still around. It's distribution. So when you are thinking about a personal brand, that's the only two things I'm looking at. Storytelling and distribution. You gotta measure on both as much as possible. So if you're in that space right now, then yes, absolutely. You can also see the trends, because I know you and I are always paying attention to this stuff. All these company founders are going all in on their personal brand. They're using the capital that they have to invest in getting on these big podcasts and getting on these shows and investing on it like it is.
- [16:03]
E
This episode is brought to you by White Claw Surge. Nice choice hitting up this podcast. No surprises. You're all about diving into tastes everyone in the room can enjoy. Just like White Claw Surge, it's for celebrating those moments when connections have been made and the night's just begun. With bold flavors and 8% alcohol by volume. Unleash the night. Unleash White Claw Surge. Please drink responsibly. Hard seltzer with flavors, 8% alcohol by volume. White Claw Seltzer Works Chicago, Illinois Nuevo
- [16:32]
F
and TikTok TikTok Shop esta geno de productos variados y esquentos in esperados. Fazil de explorar. Fazil de encontra. Buenas ofertas. Descarga TikTok aura
- [16:47]
D
a legitimate business expense because it's opportunity. So yeah, absolutely. That's what I see.
- [16:53]
B
Yeah. You can't do anything if you don't first have attention. You know, best, best known beats best 100% of the time. So if nobody knows who you are, then nobody can buy your shit. And, and if you don't, and to your point earlier, if you don't know what you should be selling yet, then one of that was, that was the way that, that was my blueprint at the beginning was basically like, I don't know at all what I should be selling. I don't know anything about online business or how to make money online. I'm just a, I was a door to door sales guy. But I started building an audience around a topic that was interesting to me, not a topic that I was extremely knowledgeable about that I was already an expert in. I was a 24 old kid, never been to a business event in my life, but I started a show about professional networking. You know, it was like, it wasn't, it wasn't about my expertise. It was just like I'm, I'm the captain of the ship and this is the destination that we're headed toward. And if you want to learn this alongside with me, then hop on board the ship and we're going to head in this direction together. And then what happens is like you build up that audience regardless of the size of the audience. It could be 10 people, it could be 10 million people. Whatever it is, you have a group of people who you have invested a lot of time, energy and attention into, have not asked for anything in return other than maybe, like, feedback on how you could potentially serve them better. And then all I did, bro, was like, jumped on, I don't know, 100, 150, 200 free phone calls with anybody who would be willing to jump on a call with me. Like, literally anybody. It was a call to action in my podcast. But I also, like, anytime I'm in a conversation with somebody on Facebook, that was a random conversation, like, anything like that, it was like, let's jump on a call. And then all I did was ask them the question of, like, what's the number one obstacle that you're coming up against within the context of the thing that I talk about the most, which was relationships. And then they tell you the thing they're struggling with, and then you build a product or service that solves the problem that they told you that they're struggling with. And who else are they going to trust to deliver that solution to the problem other than the person who they've been following for the last six months completely for free? You know what I mean? Like, it's a blueprint that works.
- [18:54]
D
It will always work. And for those who may think, like, it's too late for me, I'm too old. Like, I don't know. One of my favorite YouTube channels is this guy, Dwayne, from a YouTube channel called Dry Creek Wrangler School.
- [19:06]
B
Yep.
- [19:06]
D
Dude just sits out on his ranch and I swear it's a one camera shoot. I think his wife runs the camera. And he just sits there over his breakfast and coffee. He's an older guy and I feel like I'm talking to the grandfather I never had.
- [19:20]
B
Yeah.
- [19:20]
D
Two million subs, something like that. Yep. Yeah, yeah. Dry Quick. Dry Creek. Dwayne. I always. But it's. I mean, I've seen so many channels like that, like, because then it feeds me down the algorithm. I see this lady who's retired and she's like, you know, I think her channel's like, old and alone or something. But she's definitely not alone. She's got tens of thousands of people watching her videos and hundreds of thousands of subscribers. So imagine doing that and building towards that. Now it's harder to do it overnight. I mean, there was a window where you could do that more easily. But every time I talked, I was just at south by Southwest and I was sharing our Airbnb as part of this creator house. And I met two of my housemates, were really big time LinkedIn influencers. Hundreds of thousands of connections and insane brand deals. I Was I got in the wrong line of work, man. Money they're making. And they're what? They're much younger than me. And, you know, they're around your age, but you started, so to me, you're old.
- [20:25]
B
You started early.
- [20:27]
D
And they're like, yeah, how long have you been doing this? I'm like, over 10 years. They're like, you're still doing this? I was like, yeah, I'm gonna do this forever. And they were so blown away. They were so encouraged. They were like, legitimately thought that it was dwindling down. I was like, no, you guys are set. Yeah, you guys are set. So just keep. Keep at it.
- [20:46]
B
Yeah, they're. At the end of the day, they're all excuses. I'm too late. You know, there's too many people. You know, there's not another. There's no. There's no. There's no more room for somebody to talk about this thing, bro. I think that all the time, even myself. And then I'll see somebody who started a podcast two years ago that blows mine out of the water in terms of traffic or subscribers or followers. And it's like, there's never, like, the best time to plant a tree was 10 years ago. The second best time is today. And it's the same thing in content. Yeah, of course. Like, would I have preferred to start building YouTube channel in 2008 if I could go back and do that? Yeah, definitely. And would it have been easier to gain a subscriber count and following? Yeah, probably. But even then, like, even then, no, because now, like, at that time, the knowledge wasn't ubiquitous. You had to go learn. Like, you had to build everything from scratch. Even, like, starting a podcast. Back pre2012, there. There weren't just unlimited online resources. There weren't unlimited media host options. Like, you had to. You had to do real research to figure out how to, like, comp an mp3 file and tag it correctly and then upload it to this random site and then figure out how to distribute it to these other platforms. Like the. The. They. They had to do way more work. They were the pioneers. You know what I mean? So it's like, is it easier? I don't know. Because, like, even now with social, it's like, theoretically, again, 15 years ago, maybe it was easier to build on Instagram, or maybe eight years ago, it was maybe easier to build on TikTok, just in terms of, you know, supply and demand. However, now, the way the algorithms rank things, it's never been easier to start something from scratch and get virality and a ton of followers and a ton of traffic completely for free on a single video. When you have 12 followers, that has never been easier even compared to the beginning of any of these platforms. So it's like if you keep telling yourself these stories, you'll keep buying into them as fact when literally none of it is based in reality at all. You know, it's never a bad time.
- [22:36]
D
Yeah, absolutely. For me, when I look back at that dude, my first podcast, my first year was done through an RSS feed.
- [22:44]
B
Yep.
- [22:46]
D
I was like, that was a pain to set up. Now we just publish it off Riverside or whatever. I think another thing too is that like, yeah, we're talking about attention and putting thought leadership out there and content out there. And I would say that if you look at my social channels, I actually never really prioritize getting really big on social channels. Like, if you look at my following, by today's standards, they're pretty mild. But I've made a lot of money. I knew what I wanted to focus on. My strengths were more in writing and smaller, higher touch relationships and communities and containers. And I didn't want to. I knew what came with a lot of the fame and the bigger numbers that you have to deal with or other clients of mine have to deal with. And I was like, I just don't think I want that. And yet I took money that I earned, very, very good money and I socked it away and I, it put, put it into other things so that, yes, I still love to work. I still have my best energy, I feel, but I'm not feeling like I'm going to be on this hamster wheel for the rest of my life. I also still love it. I love content creation. I love meeting new creative people. I love being around entrepreneurs still, and I think I always will. But for those of you who might think like, well, I don't want to be an author, I don't want to be a podcaster or whatever. Fall in love with the craft of sharing your wisdom and your ideas. That's the only thing that's going to stick, stick out these days anyways. And then do what you will behind the scenes. But yeah, I kind of wish I grew my Instagram. It don't seem like I'm as big a deal anymore as I know I am, but it's fine. Yeah.
- [24:25]
B
Well, that's the good news to me though, is that you don't have to have 3 million followers to build a million dollar business off of the back end. Of what you're doing online, you know what I'm saying? Like you serve a small group of high quality people and over deliver on what you promise to them. You can have a fantastic lifestyle business that beats the hell out of anything that you're going to get from an employment standpoint. You know, a friend of mine called me the other night for a guy I went to college with and I always try to like especially people I went to college with because you know, kind of my background a little bit, especially anybody that's kind of coming out of that world and trying to figure out what they're supposed to do with their unaccredited bible degree. You know, I try to make room in my calendar to like help those people out as much as I can. This guy calls me and was talking about how he was, he was running out of money and he's trying this podcasting thing and he's been doing well with it for the last couple of years. But it's a sports podcast, has nothing to do with business at all. And when we're talking through it like halfway through the call was like, bro, why don't you just like, have you tried to produce anybody else's podcast? Like you're running your own show, right? Because he was a photographer by trade, you know what I mean? So he likes the creative part. He enjoys his videography aspect. Like he knows how to edit and he produces clips and they have had some stuff go viral, built some decent following for a sports podcast. I was like, dude, if you just applied that to the business world and got six clients, you have a six figure business that would allow you to float around in the space that you're trying to be a part of long term. Like just, just find a few people that want to do the thing that you have done and give them all of that on, on knowledge and information and give them a done for you service and do everything on your own. And I promise you, you do that for like I said, a half dozen people. You don't have to, you don't have to get into it with the idea of like I'm going to build a million marketing agency. It's like half dozen high quality, high caliber clients who don't want to take the time to learn the stuff that you learned. You can build a six figure multi six figure business doing the thing that you actually want to be in long term and you can do that tomorrow, you know what I mean? And his mind was like, but, but my show isn't massive. Like why would People pay me for that. It's like, because you're wildly disqualifying all the information that you've learned over the years, man. Like, somebody else is like, hey, how do I get my podcast on Spotify? Like, that's a question in their mind. Like, you think that's easy? Common knowledge. They obviously don't. You bridge that gap. You get paid, and then you do all the production for them and charge a monthly fee for it. It's like, it's not, it's very simple. It's just not super easy to go get a few people to start trusting you to give them money to do the thing. But if you get into that world, it's only a matter of time. If you stick with it consistently over a long enough period of time, and then you can be in the space that you really want to be in, you know?
- [27:03]
D
Yeah, I mean, that's exactly how I started out. I didn't know what copywriting was. I mean, I learned it. I was a good writer. But then once I got into marketing and really started copywriting, it just clicked. And again, a few minutes ago, I said, time, money, or skills? Well, copywriting is a great skill that makes people money, makes clients money. So I was freelancing on the side, and I got out of my day job within less than two years. It would have been faster, but I was married. So my ex wife at the time, she was like, what, you're going to quit your job? So there were things around that dude. Within. Within three years, I was, I. I was hired as a ghostwriter for one of the seminal marketing books of our generation. You know, some of the people I've worked with over the years, and it's like, anytime you can do time, money, or skills and then do fulfillment, yeah, you're, you're fine. You just have to understand that those things look different today. Like, I look at what some of these kids can break down on a YouTube video. I was. I have no idea what the frick they are seeing. I bet that's how my audience felt about how I read a landing page. So when they talk about this is what goes into a YouTube thumbnail or the editing, blah, blah, I'm like, I don't see it. I'd rather pay at my age for that. Just do it for me. I don't want to learn it. And I'm just now that older guy who used to hire me when I was younger.
- [28:22]
B
Yeah, right.
- [28:23]
D
It's the same thing. It's just a different vehicle. It's the Same thing.
- [28:28]
B
Yeah, dude, I appreciate you always being willing to come on and share some stuff, man. Where can people go to get your books, learn more from you, follow some of the stuff that you're working on?
- [28:35]
D
Yeah, my favorite thing that I'm doing these days is my weekly newsletter. That's it. Handwritten. No AI mikekim.com Newsletter I talk about the intersection of personal branding, AI, retaining our humanity, and getting old, bro. I'm getting old, man. I'm closer to 50 than I am to 40, so I know you don't believe me, but I'm getting there, brother.
- [28:57]
B
Yeah, I call bullshit, bro. You got to show me your ID for me to believe.
- [29:00]
D
I turned 48 this year. 48.
- [29:04]
B
So I always appreciate you, man. I always love hanging out. We've got to hang out together at conferences, but also bachelor parties and had a great time. So, yeah, you killed it at my
- [29:14]
D
conference a couple years ago. Yeah.
- [29:16]
B
So, yeah, that was appreciate. Always appreciate the time. We get to hang out and share together. So anybody's listening. Mike Kim is the guy for personal branding. When I'm looking at stuff, I'm always looking at what Mike's up to. He's always got a pulse on these things, and he has a masterful ability to communicate and articulate the things that he's finding, which is also a unique skill set in and of itself. So go check out some of the stuff that Mike is working on. Go subscribe to his newsletter, mikekim.com newsletter and get some more from him over there. Dude, I always appreciate your time. I don't take that for granted. Everybody else listening. Remember, money only solves your money problems, but it's easier to solve the rest of your problems with money in the bank. So let's start there. Here in the Travis Makes Money podcast. Thanks for tuning in. Catch you next time. Peace.