Under the Influence LIVE: Cheers to 20 Years
Under the Influence with Terry O'Reilly
Release Date: December 13, 2024
Introduction
In the milestone episode titled "Under the Influence LIVE: Cheers to 20 Years," host Terry O'Reilly celebrates two decades of engaging storytelling and insightful discussions within the advertising industry. Released on December 13, 2024, this episode not only reflects on the show's journey but also announces a special live event to commemorate this significant achievement.
Celebrating 20 Years on CBC
Terry reminisces about the inception of the podcast, highlighting the initial skepticism about pitching a show centered on advertising to CBC, a network without traditional advertising.
"It's hard to believe, but this January will mark our 20th season on CBC. I can still remember going up the elevator at CBC that day back in 2005 on the way to pitch the show idea, thinking they'll never buy a show about advertising on a network with no advertising."
[00:30]
Despite his doubts, the show was picked up, leading to two decades of successful broadcasting filled with memorable moments and a dedicated team.
"But lo and behold, they did. And over the past 20 years we've had a lot of fun, a lot of great people have worked on the show and we have the best listeners."
[00:50]
Announcing the 20th Anniversary Celebration
To honor this remarkable journey, Terry announces a grand celebration event scheduled for February 6th at Reed's Distillery in Toronto. This event promises an immersive experience, blending live podcast recordings with musical performances and interactive activities.
"So we're planning a big celebration at Reed's Distillery in Toronto on February 6th. Come on out and meet the under the Influence team."
[01:10]
Event Highlights
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Live Podcast Recording: Attendees will witness a live episode recording, offering a unique behind-the-scenes glimpse into the show's dynamics.
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Live Band Performances: A live band will entertain guests with music, enhancing the festive atmosphere.
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Giveaways and Refreshments: The event will feature fun giveaways and an array of gin-based drinks, aligning with Reed's Distillery's specialty in gin production.
"There'll be fun giveaways and yummy gin drinks because Reads is a gin distillery. It's got a great casual vibe, so mark it down on your calendars."
[01:40]
Tickets and Participation
Tickets for the celebration are available through the link provided in the episode's description. Given the popularity of previous live recordings, early ticket purchase is encouraged to secure a spot, as tickets sold out within two days previously.
"February 6th tickets are available now. Find the link in the description. We sold out in two days the last time we did a live podcast recording at Reeds, so don't wait too long to grab your tickets and cheers to you for listening all these years."
[02:00]
Conclusion
This special episode serves as both a reflection on "Under the Influence"'s 20-year legacy and an invitation to fans to participate in a celebratory event. Terry O'Reilly extends heartfelt gratitude to the listeners for their unwavering support, emphasizing that the show's success is a collective achievement.
Join the Celebration:
Don't miss the opportunity to be part of this landmark event. Secure your tickets here and toast to 20 years of connecting pop culture, marketing, and human nature with Terry O'Reilly and the entire Under the Influence team.