Intuit just cut 17% of its workforce, roughly 3,000 employees, and Alicia is joined by Dan DeLong and Matthew "Spot" Fulton to unpack what actually happened and why it isn't the AI story everyone assumed. Drawing on Dan's 18 years inside the company, they break down the real drivers behind the cuts, the unusually generous severance packages, the closing of the Reno and Woodland Hills offices, and the three big bets shaping Intuit's future. They also dig into the uncertain fate of MailChimp and what the mid-market pivot signals for ProAdvisors and the QuickBooks community.

Sponsors:
Aqqrue - http://uqb.promo/aqqrue
C&R Consulting - http://uqb.promo/cnr

(00:00) - Intuit Layoffs Overview

(01:57) - Why Layoffs Happen

(03:01) - Dan Layoff Story

(04:58) - Restructure Not AI

(06:23) - Details and Office Closures

(09:42) - India and Global Impact

(11:50) - Culture and Job Mobility

(14:15) - Severance and Support

(19:20) - Layoffs and Career Growth

(23:15) - Letter Management Layers

(27:36) - Customer Support Outsourcing

(30:43) - Strategic Hubs and Remote Work

(33:18) - TurboTax Credit Karma Merge

(34:13) - Restructuring Around Customers

(35:18) - Three Big Bets Explained

(35:55) - AI Native Done For You

(36:58) - Center Of Money Push

(39:05) - Mid Market Expansion

(40:31) - MailChimp Cuts And Risks

(44:19) - Divestiture Rumors And AI

(48:12) - SMB Churn And Competition

(50:18) - Closing Thoughts And Thanks

(51:17) - What’s New With Hosts

(51:52) - Scaling New Heights Plans

(54:01) - Alicia Events And Training

(57:11) - Awards And Final Wrap

LINKS

Intuit Account login episode: uqb.show/81

Dan’s School of Bookkeeping course about Bulk Editing Data in QuickBooks: https://www.schoolofbookkeeping.com/a/2148284044/FzeLMxRp
Schoolofbookkeeping YouTube: https://snip.ly/SOBYT
Free Live Workshop Wednesdays: https://www.schoolofbookkeeping.com/workshop-wednesday
QB Power Hour: https://www.qbpowerhour.com/

Alicia’s book on Amazon: http://royl.ws/conversion-book

July 21 through October 8: HANDS-ON QUICKBOOKS COMPLETE TRAINING COURSE, http://royl.ws/HOT2026?affiliate=5393907

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