After October 7, stories about Israeli humanitarian aid can sound like hasbara—a Hebrew term for public diplomacy or advocacy meant to improve Israel’s image. So in Part 1 of this two-part series, Noam Weissman asks a harder question: why does Israel keep rushing into disaster zones, often at real risk and with little strategic payoff? The episode traces Israel’s early “soft diplomacy” under Ben-Gurion and Golda Meir, then turns to IsraAid, Israel’s leading humanitarian NGO, through its work in drought-stricken Kenya and a daring evacuation during Afghanistan’s 2021 collapse. Next week, the story continues when Noam explores what happens when Israeli aid enters Gaza—and the moral and societal tensions that follow.

Here are sources used for this episode:

https://docs.google.com/document/d/1Zx3FMR5-i_LU68qikZXnhU-8lOkV2jAspDU5Fyix2PE/edit?tab=t.byua9hckht

This episode was generously sponsored by Friedkin Philanthropies and the Koret Foundation, and is inspired by ISRAEL 21c.

To sponsor an episode or to be in touch, please email noam@unpacked.media.

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Why Does Israel Rush into Disaster Zones? IsraAid and Soft Diplomacy (Part 1)