Podcast
Video Confidence Collective
Hosted by Chris Schwager · EN
I’ve been in your shoes—unsure where to start, wrestling with gear, second-guessing every take. If you’re creating content for social media, your website, courses, or ads, the Video Confidence Collective Podcast is your weekly guide to mastering DIY Video Production and using Video Marketing to grow your business—without overwhelm, expensive gear, or the endless record-delete-repeat cycle.
Hosted by Chris Schwager, founder of Ridge Films and video confidence pioneer, this podcast helps coaches, consultants, and clever professionals turn video into their most powerful business tool.
You’ll learn how to simplify your tech, sharpen your messaging, boost your on-camera confidence, and build a system that keeps you publishing consistently—so you attract better clients and say yes to growth.
Each episode brings you practical tips, proven frameworks, and behind-the-scenes insights from real business owners who turn camera-shyness into six-figure content strategies.
If you’re ready to ditch perfectionism and start showing up with clarity, consistency, and confidence—this podcast is for you.
Subscribe now and discover why simplicity wins.
11episodes
Episodes
Newest firstAll episodes
252: How a Government Consulting Firm Cuts Video Production by 90%
3d ago00:15:19Tap to summarizeH4 Consulting built a video studio for business training and cut production time from 2 hours to 12 minutes. That wasn't the goal. That was the result. Heather Hukins, Managing Director of H4 Consulting, spent years flying around Australia to deliver structured training for government organisations. When the setup moved to video, the obstacle wasn't her camera confidence it was bin trucks, flight paths, and take after ruined take. In this conversation with Chris Schwager, Heather shares how installing a soundproof booth with a desktop video studio inside their office changed everything: faster content, on-demand training delivery, and a fortnightly video series that keeps H4 visible with senior government executives who don't respond to advertising but do respond to trust.
Transcribe →251: Live Property Auctions Are Changing Real Estate
May 1800:07:25Tap to summarizeReal estate agents rely on the same playbook. Drive to the property. Set up microphones. Deal with wind noise and traffic. Run the auction. Pack up. Drive to the next one. Shane Thompson in regional Victoria runs live property auctions from a desktop studio. Six properties in 40 minutes. No travel. No setup stress. Just professional presence and complete control. Every auction becomes a replay. Every replay builds trust. Buyers see how he handles pressure. Sellers watch how he communicates. Future clients recognise his face. This episode breaks down why live property auctions are becoming a positioning tool, not just an event. When visibility becomes consistent, authority flows naturally. Visibility builds authority. Authority builds trust. Trust drives business. Your studio setup shouldn't be the thing stopping you from showing up consistently. Visit ridgefilms.com.au/desktop-studio to see how simple it can be. Follow Chris Schwager on LinkedIn for weekly insights on video visibility and leadership.
Transcribe →250: A Smarter Video Content Schedule
Mar 1800:05:27Tap to summarizeMost professionals think a video content schedule means posting consistently on LinkedIn or social media. But that narrow view is exactly why video often feels exhausting and unsustainable. In this episode, Chris Schwager reframes what a video content schedule should actually look like inside a business. Instead of relying on public posting alone, he explains how video can be scheduled throughout the entire client journey including sales conversations, onboarding, client education, and support. When you design a video content schedule around moments you control rather than algorithms you cannot, consistency becomes easier and burnout starts to disappear. You will learn how to move from scattered posting to a structured video marketing system that reduces effort while increasing impact. Ready to stop winging it on video? Book a call and discover how the Complete Video Success System helps professionals show up like the expert they are. Book a Call Desktop Studio – Set up once. Create studio-quality videos with zero tech stress. Video Coaching – Group sessions via the Video Confidence Collective or 1on1 Accelerator Mentorship. Success Stories – See how others are building trust, leads, and authority on camera. Connect with Chris on LinkedIn
Transcribe →249: Video Script Writing That Wins Clients
Mar 1100:06:20Tap to summarizeMost professionals struggle with video script writing because they start in the wrong place. They focus on content ideas instead of structure. They rely on ad-lib delivery instead of clear messaging. And when they use AI tools like ChatGPT, they expect the tool to do the thinking for them. In this episode, Chris Schwager breaks down why video script writing is the foundation of effective business video. You’ll learn how structure drives clarity, why most companies overproduce educational videos, and how stories, demonstrations, and decision-driving content move prospects toward action. Chris also explains the real role of AI in video script writing and why tools like ChatGPT should support your thinking, not replace strategy. If you want video that builds trust, guides decisions, and wins clients, mastering video script writing is where it starts. Ready to stop winging it on video? Book a call and discover how the Complete Video Success System helps professionals show up like the expert they are. Book a Call Desktop Studio – Set up once. Create studio-quality videos with zero tech stress. Video Coaching – Group sessions via the Video Confidence Collective or 1on1 Accelerator Mentorship. Success Stories – See how others are building trust, leads, and authority on camera. Connect with Chris on LinkedIn
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248: Video Marketing ROI You Can Finally Measure
Mar 400:06:36Tap to summarizeWhen people talk about video marketing ROI, they usually mean views, clicks, and ad performance. But that’s only part of the story. In this episode, we break down what video marketing ROI actually looks like inside a real business. Not just dashboards and cost per lead, but where video sits in your sales process, how it shortens decision cycles, and whether it’s working for you when you’re not there. We explore the three common approaches to video, doing it yourself, hiring an agency, or building internal capability, and how each delivers a very different return on investment. You’ll learn the difference between tangible and intangible ROI, and why smart businesses treat video as infrastructure, not just marketing output. If you’ve ever questioned whether your video marketing strategy is truly delivering, this episode will give you clarity. Ready to stop winging it on video? Book a call and discover how the Complete Video Success System helps professionals show up like the expert they are. Book a Call Desktop Studio – Set up once. Create studio-quality videos with zero tech stress. Video Coaching – Group sessions via the Video Confidence Collective or 1on1 Accelerator Mentorship. Success Stories – See how others are building trust, leads, and authority on camera. Connect with Chris on LinkedIn
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247: Social Media Video Script Ideas That Pop
Feb 2500:05:26Tap to summarizeYou don’t need smarter social media video script ideas. You need to stop explaining and start showing. Most professionals don’t struggle with confidence on video. They struggle with clarity before they hit record. They default to teaching, over-explaining, and trying to sound intelligent instead of demonstrating real thinking in action. In this episode, Chris breaks down the critical difference between education and demonstration, and why that distinction determines whether your social media video script ideas connect or get ignored. You’ll learn how to structure social media video script ideas that inform, convince, and build trust using lived experience, practical examples, and story. When your video marketing strategy combines clarity with demonstration, your content stops blending in and starts creating traction. If your videos feel flat, forced, or forgettable, this episode will recalibrate how you approach scripting, filming, and posting. These are social media video script ideas that actually work. Ready to stop winging it on video? Book a call and discover how the Complete Video Success System helps professionals show up like the expert they are. Book a Call Desktop Studio – Set up once. Create studio-quality videos with zero tech stress. Video Coaching – Group sessions via the Video Confidence Collective or 1on1 Accelerator Mentorship. Success Stories – See how others are building trust, leads, and authority on camera. Connect with Chris on LinkedIn
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246: What a Real Video Marketing Plan Looks Like
Feb 1800:06:05Tap to summarizeMost businesses think a video marketing plan is a 12-month content calendar. IT IS NOT. A real video marketing plan is about removing friction in your business, shortening sales cycles, and helping prospects decide faster. In this episode, Chris Schwager breaks down what a strategic video marketing plan actually looks like and why most businesses confuse brainstorming with strategy. If you are using video for business but still repeating the same conversations, answering the same objections, or struggling with clarity, your video marketing strategy may be missing the point. This episode will help you shift from content output to business infrastructure. Ready to stop winging it on video? Book a call and discover how the Complete Video Success System helps professionals show up like the expert they are. Book a Call Desktop Studio – Set up once. Create studio-quality videos with zero tech stress. Video Coaching – Group sessions via the Video Confidence Collective or 1on1 Accelerator Mentorship. Success Stories – See how others are building trust, leads, and authority on camera. Connect with Chris on LinkedIn
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245: On-Camera Confidence You Can Build Fast
Feb 1100:05:10Tap to summarizeFeeling uncomfortable on camera does not mean you lack confidence. It means you are operating without a method. In this episode, Chris Schwager breaks down why on camera confidence feels so elusive for professionals, even those who lead meetings, close deals, and communicate clearly every day. The discomfort you feel is not a flaw. It is a signal that your brain is overloaded by chaos, variables, and uncertainty. Chris explains why repetition alone does not build confidence, how cognitive overload destroys momentum, and what actually accelerates on camera confidence fast. You will learn why structure, prioritisation, and performance guidance matter more than mindset or motivation. If you want to feel more confident on camera without forcing it, faking it, or overthinking every take, this episode gives you the map you have been missing. Ready to stop winging it on video? Book a call and discover how the Complete Video Success System helps professionals show up like the expert they are. Book a Call Desktop Studio – Set up once. Create studio-quality videos with zero tech stress. Video Coaching – Group sessions via the Video Confidence Collective or 1on1 Accelerator Mentorship. Success Stories – See how others are building trust, leads, and authority on camera. Connect with Chris on LinkedIn
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244: Camera Confidence Training Built on Skill, Not Hype
Feb 500:04:56Tap to summarizeIf confidence was the problem, practising on camera would have fixed it by now. Camera confidence training is often framed as a mindset issue. Feel more confident. Practise more. Push through the discomfort. But for most professionals, that advice only creates more frustration. Real camera confidence comes from performance skill, not motivation. Speed, tone, cadence, energy, pauses, and body language are learnable, technical abilities. When they’re missing, more recording just reinforces what feels wrong. In this episode, Chris Schwager explains why confident leaders struggle on camera, why confidence follows competence, and how structured coaching replaces guesswork with clarity. If being on camera still feels draining or inconsistent, this conversation will change how you approach camera confidence training. Ready to stop winging it on video? Book a call and discover how the Complete Video Success System helps professionals show up like the expert they are. Book a Call Desktop Studio – Set up once. Create studio-quality videos with zero tech stress. Video Coaching – Group sessions via the Video Confidence Collective or 1on1 Accelerator Mentorship. Success Stories – See how others are building trust, leads, and authority on camera. Connect with Chris on LinkedIn
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245: Video Content Strategy Template to Plan Smarter Videos
Jan 2600:05:06Tap to summarizeMost people don’t struggle with video consistency. They struggle with relevance. In this episode, Chris Schwager breaks down how a video content strategy template helps you decide what video to record next based on what your business actually needs, not what you feel like talking about. This approach removes guesswork, reduces overwhelm, and creates clarity month by month. You’ll learn how smarter video planning leads to better decisions, stronger alignment with business goals, and easier repurposing video content without creating more work. Instead of starting from scratch every time, you build repeatable formats that support visibility, trust, and momentum. If video feels random, reactive, or hard to sustain, this episode shows you how a simple video content strategy template changes everything. 👉 FOLLOW CHRIS SCHWAGER ON LINKEDIN 🎓 VIDEO CONFIDENCE COLLECTIVE - Cut through the noise and build a repeatable system to make confident, high-impact videos every week. 📹 COMPLETE VIDEO SUCCESS SYSTEM - Skip the guesswork. Get your studio setup and coaching sorted so video becomes your easiest win. 💡 RESOURCES - Access valuable guides, downloads, and tools to enhance your video marketing knowledge and execution. ▶️ RIDGE FILMS YOUTUBE - Watch fresh podcast episodes, get behind-the-scenes insights, and subscribe to stay sharp.
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