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In this conversation, Victoria Vella shares her extensive journey in the marketing industry, detailing her role as head of growth at Dusted, an independent agency. She discusses her career path, the challenges she faced, and the importance of adaptability in a competitive landscape.

Victoria offers valuable advice for aspiring marketers, emphasizing the significance of online presence and the evolving role of AI in marketing strategies. She also reflects on the balance between career and motherhood, sharing insights on how to navigate these challenges effectively. The conversation concludes with her key lessons for younger professionals, focusing on confidence, curiosity, and authenticity.

(00:00) - Introduction to Victoria Vella and Dusted
(03:09) - Victoria's Journey in Marketing
(06:03) - Advice for Aspiring Marketers
(09:05) - Turning Points in Victoria's Career
(11:54) - Balancing Work and Family Life
(14:46) - Current Role and Impact at Dusted
(19:55) - The Role of AI in Marketing
(30:59) - Lessons for the Future

marketing, career advice, AI in marketing, balancing work and family, Dusted agency, growth strategies, personal journey, branding, entrepreneurship, insights