Shamrock graphics on 3/17. Merry Christmas grid posts in December. Happy 4th of July. None of it makes an impact for your business. I break down why holiday content is lazy marketing dressed up as engagement — and the one date-driven move that almost nobody does anymore that costs you a stamp and three minutes.

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Chapters:

(0:00) Why holiday posts don't attract clients or build your brand

(1:20) The date-driven marketing move that builds real client relationships

(2:45) Handwritten birthday cards: the easiest relationship-building habit you're skipping

Book a virtual workshop with me:

- Marketing Surgery Workshop (1-hour): Book here

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My podcast apps & gear (promo links):

Record guests and create Magic Clips on Riverside: emilybinder.com/riverside
Record + edit like a Word Doc with AI - Descript: emilybinder.com/descript
My microphone gear
Video podcast gear

Organized lists of all products I use: Amazon Storefront: amazon.com/shop/emilybinder

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Marketing Advisory, or Executive Media + Personal Branding: emilybinder.com/call

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