
Hosted by Brian Burton & Nate Minnich · EN

In this episode, we talked about objections, pricing, roleplay... ———————————————————- Stop leaving money on the table. Every call is a chance to close. Every day is a chance to win. If you’re a plumber, HVAC tech, electrician, or roofer who wants to close bigger tickets, handle objections without flinching, and build a career in the trades — this is your community. Blue Collar Closer is where 346+ home service professionals get live sales coaching, proven scripts, and real-time Q&A with Brian Burton. Not theory. Not fluff. The exact words that close jobs. bluecollarcloser.com Full show notes + transcript: Every episode has searchable show notes and a full transcript at wastenoday.com Waste No Day is hosted by Brian Burton and Nate Minnich — two guys who are in the trenches of home services every single day. Brian is the General Manager of Benjamin Franklin Plumbing of Scottsdale, one of the top-rated plumbing companies in the Phoenix Valley, serving Scottsdale, Tempe, Mesa, Chandler, Gilbert, and the East Valley. Find them at benfranklinplumbingaz.com

In this republished and condensed episode, we revisit the seven deadly objections every service technician needs to know. Through practical role-plays, we break down how to uncover what customers really mean, communicate value without being pushy, and confidently move the conversation forward. ———————————————————- Stop leaving money on the table. Every call is a chance to close. Every day is a chance to win. If you’re a plumber, HVAC tech, electrician, or roofer who wants to close bigger tickets, handle objections without flinching, and build a career in the trades — this is your community. Blue Collar Closer is where 346+ home service professionals get live sales coaching, proven scripts, and real-time Q&A with Brian Burton. Not theory. Not fluff. The exact words that close jobs. bluecollarcloser.com Full show notes + transcript: Every episode has searchable show notes and a full transcript at wastenoday.com Waste No Day is hosted by Brian Burton and Nate Minnich — two guys who are in the trenches of home services every single day. Brian is the General Manager of Benjamin Franklin Plumbing of Scottsdale, one of the top-rated plumbing companies in the Phoenix Valley, serving Scottsdale, Tempe, Mesa, Chandler, Gilbert, and the East Valley. Find them at benfranklinplumbingaz.com

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Get access to real-time sales training, scripts, and role-play coaching inside the Blue Collar Closer community, join today https://wastenoday.pro/BCC Join the Waste No Day! Facebook group: https://wastenoday.pro/FBgroup Lorne Sederoff is the Vice President of Search Kings and has spent more than 20 years helping multi-location businesses generate leads through digital marketing. He works with manufacturers, private equity-backed companies, and franchise networks to build scalable marketing campaigns across the home services, legal, and medical industries. In this episode, we talked about local services ads, Google reviews, customer experience, AI, lead generation...

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Get access to real-time sales training, scripts, and role-play coaching inside the Blue Collar Closer community, join today https://wastenoday.pro/BCC Join the Waste No Day! Facebook group: https://wastenoday.pro/FBgroup

Get access to real-time sales training, scripts, and role-play coaching inside the Blue Collar Closer community, join today https://wastenoday.pro/BCC Join the Waste No Day! Facebook group: https://wastenoday.pro/FBgroup Brent Buckley is a Las Vegas-based HVAC and plumbing leader with more than 23 years of sales and executive experience. Raised in the trades, he worked his way from technician to one of the industry’s top comfort advisors, personally producing over $100 million in residential replacement sales. He later became co-owner of Fetch A Tech, helping grow the company to a successful eight-figure exit. Today, Brent mentors and trains HVAC and plumbing professionals across the country, helping the next generation of techs reach their full potential. <

Get access to real-time sales training, scripts, and role-play coaching inside the Blue Collar Closer community, join today https://wastenoday.pro/BCC Join the Waste No Day! Facebook group: https://wastenoday.pro/FBgroup

Get access to real-time sales training, scripts, and role-play coaching inside the Blue Collar Closer community, join today https://wastenoday.pro/BCC Join the Waste No Day! Facebook group: https://wastenoday.pro/FBgroup In this episode, we talked about clarity, urgency, leadership, communication, process…

Atlantic City. July 17th and 18th. Two days on objections, in-home sales, and the real conversations your techs are losing right now. Tickets and VIP info at wastenodaybootcamp.com Get access to real-time sales training, scripts, and role-play coaching inside the Blue Collar Closer community, join today https://wastenoday.pro/BCC Join the Waste No Day! Facebook group: https://wastenoday.pro/FBgroup Brian Gottlieb is a business leader, author, and speaker who built a company from a plastic folding table and $3,000 into a business that generated nearly a billion dollars in lifetime revenue. In the conversation, he talks a lot about leadership, building people, and creating a strong company culture inside the trades industry. Through his book, Beyond the Hammer, he focuses on practical leadership lessons that contractors and business owners can actually relate to — especially the messy realities of growing teams, leading people, and evolving as a business owner. He also shares how his goal was to write something for the industry that feels real and familiar to people working in it every day. In this episode, we talked about leadership, culture, belief, empowerment, training...