Podcast Summary: "BTC255: Bitcoin Is For Everyone w/ Natalie Brunell"
Podcast: We Study Billionaires – The Investor’s Podcast Network
Host: Preston Pysh
Guest: Natalie Brunel (journalist, educator, and author)
Date: November 26, 2025
Overview
In this episode of Bitcoin Fundamentals, host Preston Pysh interviews journalist and author Natalie Brunel about her new book, Bitcoin Is For Everyone. The discussion explores why so many people feel the financial system is broken, details the root causes behind inflation and economic inequality, and explains how Bitcoin offers a compelling alternative. Drawing on personal experience, years of investigative reporting, and hundreds of interviews, Natalie provides clear frameworks and analogies to help listeners understand both the problems with fiat money and the promise of Bitcoin. The conversation is informative, motivational, and geared toward anyone curious about Bitcoin’s role in the future of money.
Main Themes and Key Insights
1. Personal Backstory & The Shattered American Dream
- (03:04–08:02)
- Natalie shares her family’s immigrant journey from Poland to Chicago, reflecting on the sacrifices her parents made chasing the American Dream.
- The family’s progress is abruptly halted by the 2008 financial crisis, leading to bankruptcy and disillusionment.
- This personal setback sparked Natalie’s drive to become an investigative journalist, seeking to uncover the Truth behind widespread economic hardship.
“We all need a sense of hope for the future.”
— Natalie Brunel (06:25)
2. From Investigative Journalism to Bitcoin Advocate
- (09:05–14:05)
- In her career covering hard-hitting stories, Natalie encountered systemic barriers: influential interests suppressing uncomfortable truths, and persistent themes of inequality.
- Seeing families like hers repeatedly let down by a system that “privatizes the gains and socializes all the losses,” she realized the root problem was the very structure of the monetary system—not just rogue actors or bad policies.
"I was reporting on all the symptoms... but there were powerful, influential people who my stories could not touch."
— Natalie Brunel (12:00)
3. Diagnosing the Real Problem: Broken Money
- (17:48–23:19)
- Most people (especially younger generations) sense deep economic unfairness but misdiagnose the problem—blaming politics or “capitalism” itself.
- Natalie’s book systematically breaks down how the fiat financial system, built on ever-expanding credit and debt, underpins rising inequality.
- She emphasizes that what passes as “capitalism” in the U.S. is, in fact, a distorted system in which government backstops and money printing destroy true market accountability.
“Capitalism means that risk is borne by those who take it. And it's not socialized to all the rest of us... We really haven't had capitalism.”
— Natalie Brunel (20:25)
4. Making Economics Accessible
- (23:19–29:35)
- Using analogies like overbooked airline tickets and wine bottles, Natalie explains how the system operates on promises (credit) rather than real, underlying economic value.
- She highlights the disconnect between reported inflation numbers and the real cost of living, helping readers relate to abstract concepts through everyday experience.
"You can tell someone, 'Hey, don't worry, everything's going to be great,' and they'll just shrug. Tell them the world is on fire and they'll have your full undivided attention."
— Natalie Brunel (25:16)
5. Bitcoin as Hope and Empowerment
- (25:12–27:54)
- Bitcoin is positioned as the tool that restores individual hope, economic agency, and access to real property.
- Natalie stresses that Bitcoin’s properties—scarcity, divisibility, portability, apolitical nature—make it uniquely suited to addressing the problems fiat money creates.
"For the first time in human history we have a form of money where the average person can... have a seat at the table and plan for their lives.”
— Natalie Brunel (27:31)
6. Demystifying Bitcoin: Education for Everyone
- (27:54–31:41)
- Natalie aimed to craft her book as the most approachable, comprehensive entry point for “absolutely anyone”—no prior financial expertise required.
- She describes the challenge of condensing years of study and countless analogies into a text that balances clarity, completeness, and accessibility.
- Her hope is for readers to move from recognizing the problem to confidently understanding Bitcoin’s solution.
"Bitcoin is so complicated... You have to come up with the right analogies that simplify it... But I wanted this to be the book that everyone starts their journey with."
— Natalie Brunel (29:46)
7. Energy, Money, and Value
- (31:41–35:36)
- Natalie debunks common criticisms of Bitcoin’s energy use, contextualizing it within society’s broader energy demands (AI, data centers, etc.).
- She highlights how Bitcoin mining actually incentivizes efficient energy use and grid stability, rather than “wasting” power.
- Energy is “the currency of the universe,” and Bitcoin’s direct link to energy gives it real and indisputable value.
"Bitcoin actually changed my perspective on the importance of energy itself... energy is the most important. It's that first input that defines everything."
— Natalie Brunel (33:04)
8. Bitcoin and Human Rights
- (35:36–37:41)
- Citing stories like Roya in Afghanistan (female tech CEO paying women in Bitcoin) and Farida in Togo (battling monetary colonialism), Natalie stresses Bitcoin’s role as a “freedom technology.”
- Bitcoin empowers individuals, especially in authoritarian regimes and inflation-plagued countries, to escape corrupt or predatory monetary systems.
"It truly is a freedom technology... It's allowed them to not just achieve financial freedom, but also just achieve freedom in the sense that they aren’t tied to a banking system that requires for a man to open an account for them."
— Natalie Brunel (36:08)
9. Bitcoin vs. All Other “Cryptos”
- (41:13–44:09)
- Natalie consciously avoids discussing non-Bitcoin cryptocurrencies, opting to “not give energy” to projects she feels are distractions from the real solution.
- For her, Bitcoin alone fulfills the properties that make good money and should be the focus, rather than inviting antagonism or confusion.
"I specifically talk only about bitcoin. I don't give energy to anything else... Because bitcoin is the solution. I'm for bitcoin, I'm not against anything else."
— Natalie Brunel (41:56)
10. Economic Education: Austrian School and Rethinking History
- (46:56–48:48)
- The most influential concept on her learning journey: Austrian economics, with its emphasis on capital accumulation, property rights, and long-term thinking.
- She laments never being taught the history of money or real monetary theory in school, encouraging listeners to read (especially foundational books) to fill these gaps.
"If you would have reversed time 10 years and said to me, 'Keynesian economics vs Austrian economics,' I'd be like, I have no idea... That's really the basis of capitalism and the importance of property rights."
— Natalie Brunel (46:56)
Notable Quotes & Memorable Moments
-
On personal motivation:
“I always wanted to work to justify all the sacrifices they made. I think that that was my driving force.”
— Natalie Brunel (04:03) -
On reporting's systemic barriers:
"There were very powerful, influential people who... some of the networks did not want to scare off or upset. And so... those stories never saw the light of day.”
— Natalie Brunel (12:00) -
On the illusion of inflation stats:
"I didn't think about it at all. In fact, the years of 2010–2020 saw an average of less than 2% inflation. And yet all of these things became so much more expensive..."
— Natalie Brunel (22:01) -
On Bitcoin as real, apolitical capital:
“Bitcoin is in my opinion, the best solution. But it's really just representative, a good form of money that allows you to save for the future because it cannot be debased, because it is scarce..."
— Natalie Brunel (26:40) -
On energy and value:
“Energy is the currency of the universe, and I never really thought about it and how important it is..."
— Natalie Brunel (33:04) -
On Bitcoin’s humanitarian impact:
“It truly is a freedom technology.”
— Natalie Brunel (36:08) -
Col. MacGregor’s endorsement:
“Natalie Brunel’s primer on Bitcoin is a must read for Americans who want to survive the developing financial crisis and come out of it with millions. Straightforward and to the point. This is precisely the kind of book investors need today.”
— Col. MacGregor, via Natalie Brunel (53:23) -
On property rights:
"Because if you don’t have property rights intact, you lose so many of your other freedoms."
— Natalie Brunel (47:19)
Segment Timestamps
- 03:04 — Personal backstory & family’s American Dream
- 09:05 — 2008 crisis, career in journalism and loss of trust in system
- 12:00 — Systemic issues in media and society
- 17:48 — Defining and diagnosing the real problem with money & economy
- 19:58 — Why capitalism isn’t the culprit; fiat money is
- 23:19 — Using analogies to demystify complex economic concepts
- 25:12 — Why bitcoin is “hope” and the antidote to current malaise
- 27:54 — Challenges of making Bitcoin accessible/approachable
- 31:41 — Energy, value, and the real cost of money systems
- 35:36 — Bitcoin and human rights; global case studies
- 41:13 — Why Natalie focuses solely on Bitcoin—not “crypto”
- 46:56 — Importance of Austrian economics and reading widely
- 53:22 — Col. MacGregor’s book endorsement
- 61:11 — Preston’s personal note on Natalie’s character
Conclusion & Recommendations
The episode is a heartfelt and thorough exploration of why Bitcoin matters—accessible for newcomers yet insightful for experienced listeners. Natalie’s approach resonates through personal storytelling, incisive analogies (the overbooked flight, melting ice cube money), and a passionate argument for hope and property rights through a decentralized monetary future.
Recommended for:
- Anyone curious about why “the system feels broken,”
- Those new to Bitcoin or struggling to understand its value,
- Readers seeking a motivational, clear, and human entry point to economics and Bitcoin.
Find Natalie Brunel’s book: Bitcoin Is For Everyone, wherever books are sold.
More from Natalie: Natalie on Twitter/X, [Coin Stories podcast]
More from the podcast: The Investors Podcast Network
