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Jane Coston
It's Friday, May 1st. I'm Jane Coston, and this is. What a day. A show that finds it strange that this is why President Donald Trump doesn't want to wear a bulletproof vest after three assassination attempts.
Donald Trump (implied, voice or quoted)
I don't know if I can handle looking 20 pounds heavier.
Jane Coston
Look, I get it. But also, I don't think that would be the vest. Mr. President. On today's show, the Department of Homeland Security's longest shutdown ever finally comes to an end. And somehow we missed Alina Habba joining the View for a cage match. I mean, interview. But let's start with Trump's very strange week. On Saturday night, the President survived an attempted assassination at the White House Correspondents Dinner. And in response, the President appears to have one singular thought. We gotta build that White House ballroom. He even got the GOP on board. Here's South Carolina Republican Senator Lindsey Graham. Earlier this week, we're going to introduce
Keith Edwards
legislation that would authorize $400 million to
Jane Coston
be spent to secure the. To build the Presidential Ballroom. Private donations can be used, but I think they should be used for buying
Keith Edwards
China and stuff like that.
Jane Coston
Yes, those private donations that we're supposed to be paying for the entire ballroom. This is nuts, right? Not enough people are saying it, but it is. Donald Trump is one of the most powerful people on Earth. His political party is in charge of Congress and arguably the Supreme Court. But even though his power is immense, his apparent vision is so small. Just keep cashing in as much as possible as the headlines get crazier and crazier. So how did we get to this place where Trump's whims direct the news cycle? How does he get his base to buy in? And how should Democrats respond? To find out, I chatted with Keith Edwards. He's a Democratic strategist and host of the Keith Edwards Show. Keith, welcome to Water Day.
Keith Edwards
Hey, how are you?
Jane Coston
I'm good. So you, like me, follow politics, follow the news day in and day out. And I know that because you are reacting to it on your YouTube channel. And I have to say, this week has felt crazier than most, which is really saying something. In your view, what is the wildest thing you've seen this week?
Keith Edwards
Oh, my God, there's so many. I think the wildest thing so far is. It's a small thing, but Erica Kirk's random.
Jane Coston
Oh, my gosh. Yeah.
Keith Edwards
Pronouncement about how she went to D.C. to confront reporters, but she was dressed like Janet Jackson.
Jane Coston
Yes. Erica Kirk, the widow of Charlie Kirk, did a video about like, she was going to come to D.C. to confront reporters, but. But she was dressed like Janet Jackson in the Rhythm Nation video.
Keith Edwards
Rhythm Nation, that's right.
Jane Coston
I don't think that that's what she was going for, but, like, what was she going for?
Keith Edwards
Like Ninja Spy? What was the. Did she not think about these things?
Jane Coston
I don't know. I think that that's something. I mean, I wanted to ask you how much like MAGA media infighting do you observe getting to. A lot.
Keith Edwards
A lot, A lot. It's kind of my bread and butter.
Jane Coston
Okay.
Keith Edwards
I enjoy it.
Jane Coston
Yeah.
Keith Edwards
We need more of it on our side. I'm just gonna say we need left wing influencers attacking each other. I'm serious. I'm kind of serious. Yeah, there's a whole. There's a whole like, beat.
Jane Coston
Yeah.
Keith Edwards
Where the right wing influencers are covered by like, the bulwark.
Jane Coston
Yeah.
Keith Edwards
We don't have that on the left.
Jane Coston
No.
Keith Edwards
I think that's to our detriment because then we don't have people that are really like, garnering attention in the way that they are.
Jane Coston
What do you think that kind of attention does for conservatives? Does for the right? Because I think that there's people on the left who would be like, we all gotta be in lockstep. Cuz otherwise it's just gonna be like they're gonna find like the most irritating person among us and then pretend that we're all them. Like there's a real. I think that there's kind of a fear. There's a lot of fear and anxiety among liberals on the left. What do you, what do you think that the infighting on the right does for them?
Keith Edwards
Well, it creates brands and brands create name id. And then when you have name id, you can command attention and. Sure, like Laura Loomer is using that to, like, to ruin lives. Yeah, to ruin lives. And to talk about the things that she thinks are really important. But she really does have the capacity to like, draw attention to the things she's interested in. And so Candace Owens does too, again. But this is like, for evil, dark purposes. But I do think if we had folks on the left that could garner attention and actually like, if we just had characters that were running amok. We need more people to run amok on the left.
Jane Coston
I've always been saying we need more running amok. People need to be out in the metaphorical streets. But I think that that gets to something I've been thinking about a lot, which is that Trump has obviously the biggest name ID of all. He's still super unpopular with most people, but still holding steady with his base. What do you think makes Trump such a good messenger? Not a messenger of good things, but good at messaging.
Keith Edwards
I think he. The thing he's really good at is he's. He repeats it a lot. Like, we're all talking about the ballroom.
Jane Coston
Right?
Keith Edwards
Why? Because he won't stop talking about the ballroom.
Jane Coston
Nonstop.
Keith Edwards
Nonstop. So there is. And that's how advertising works. You don't just, like, buy one commercial and run it, maybe for a Super bowl ad, because you're expecting that to make a bigger impact, but you have to repeat a message over and over and over again in order for it to stick. And he's been. I don't know if he just intuits it or if he just. It's something he's learned over time, but he really does methodically say the same thing over and over. And I think there's a purpose to that. And it's because he wants us to listen to the thing he wants to talk about. He doesn't really talk about the things that the media wants to talk about,
Jane Coston
or, I mean, I would argue the things that, like, everyday Americans would want him to talk about. Like, you know, he doesn't really talk about the economy except to talk about how it's amazing and perfect and everything's great. But if we're borrowing from Trump in that way of, like, bringing up things or trying to develop better name ID and thinking about how to communicate better as liberals and Democrats, what should we be learning from Trump?
Keith Edwards
I think repetition is one thing. I do think redefining things in the way that resonate not only with our voters, but, you know, the. Maybe the more moderate voter who's not necessarily paying attention as much could work, too. I like to call, like, for instance, like, my little version of this is I call True Social. Donald Trump's blog, you know, you want to cut it down in size. Everyone calls it his social media platform. Please.
Jane Coston
It's just him.
Keith Edwards
It's a blog and it's a blog. What's a blog? It's a place where one person goes to write and then people comment. Okay. No one else is on True Social going viral.
Jane Coston
Right.
Keith Edwards
So I think there are those things that we could be doing as a party to one just kind of change the perception of what's happening, but it to also just cut him down in size. And I think cutting down someone who appeals or at least wants to be an authoritarian. One of the best things you can do is try to like Shrink them.
Jane Coston
Do you think we need to be like, how do we blend that with, like, he's trying to do some terrible things and has done really terrible things, but also, like, they're really. He's incredibly thin skinned and very easy to make fun of.
Keith Edwards
So I think it's a yes. And I don't think you have to do one or the other. Right. I think there are going to be some people who lean on, raising the alarms on, like, the threats to our democracy and our freedoms. But I think there's going to be other people who are really good at just like, cutting them down in size and, and I think they're both really valuable. I personally was one of the people who was raising the alarm for a long time. I don't know how you feel. I kind of feel now I might regret saying this. I kind of feel like we're like, it's. I think we're going to be okay. That's how I feel today.
Jane Coston
I have also. I mean, again, this is all one of those things where I'm just like, knock on wood, like, don't make this be like a thing. I regret saying, but I kind of agree. I want to hear more about what you're thinking, though.
Keith Edwards
Well, I do think there was a moment where if Donald Trump had the desire or if he had the capacity, he could have probably overtaken most aspects of our government. Like, I really do believe there was a moment where that could have happened. I think he's become too unpopular. Authoritarians have to be popular in order to gain control of the government. And I also think we've seen that folks don't like what he's doing, and they rise up in numbers that are pretty impressive. And when you have those sorts of things, it's. It's kind of impossible to fully take over a government. Now, I'm not saying he wouldn't be able to, but I just, it just feels to me like that moment has passed now. I don't know what's going to go on in the midterms. I'm preparing for shenanigans. I'm saying this wherever I can because no one remembers in 2024 for the election day, there were bomb threats in Democratic voting areas, precincts. And I don't, like, the margins were so close in these states. Could that have changed? I don't know. But who did it? Why did they do it? What did they do? You know, we don't know any of that. There's been no investigation. And so, like, I'm looking forward to voting Republicans out in the midterms. But like, what was that? And is there going to be like an echo of that in November?
Jane Coston
I was really excited to talk to you. Not just to talk about kind of the politics here, but because thinking about messaging is really important.
Keith Edwards
Yes.
Jane Coston
What can Democrats, can liberals, progressives do better to message to Americans? To talk to Americans, not lecture them. There's been way too much of that coming from liberals, I think. But how can we better talk to Americans?
Keith Edwards
I think Democrats are really good at explaining the what and the how. I think we could get a lot better explaining the why. Why is this happening? Why is this happening to you? Why. Why are things more expensive? Why do Republicans focus on trans people and immigrants instead of the things that actually affect your day to day life? I don't know you. A trans person has never affected my life positively or negatively. It just does not impact me. And yet it's something that we talk about a lot. And I wish Democrats would go on the offensive and say why. Why? That is because they don't want us to actually talk about things that we could be fixing right now.
Jane Coston
Right.
Keith Edwards
So that's something that Republican creators like Laura Loomer, Candace Owens, Ben Shapir, they're really good at giving us the why this is happening now. They're lying and they're telling a fairy tale. But that's something that I think Democrats just don't. I don't know. Is there like, is there something different with our mind? I don't know. Like, are we just like. I think that like differently.
Jane Coston
I think that there's like an over, like explanatory, but not in a way that like reaches people. Like there's a real. Like, we're gonna give you a bunch of PowerPoint slides.
Keith Edwards
Yes. It's like if I told you enough facts, you would see it my way.
Jane Coston
Right.
Keith Edwards
And that's just not. We, we are, we are inherently storytellers. We've been telling stories for. Since we've been humans. Right. Cave. Aren't there's like cave art.
Jane Coston
Yeah.
Keith Edwards
Right. So I just think it's not as hard as we make it out to be. Just tell a compelling story. Graham Plattner, I think has been doing that pretty effectively. I think James Talarico has been doing that pretty effectively. I'm not going to name names and other Democrats who have been telling the what and the how, but I think you can fill in the blanks on that. So it's to great success as well, is if you can tell a compelling story that actually happens to be true.
Jane Coston
Keith, thank you so much for coming in and joining me.
Keith Edwards
Thanks for having me.
Jane Coston
That was my conversation with Keith Edwards, host of the Keith Edwards Show. We'll link to his YouTube channel in the show notes. We're doing our best to get the word out that there's a better way forward for this country. If you want to help, make sure to subscribe, leave a 5 star review on Spotify and Apple Podcasts, watch us on YouTube and share with your friends. More to come after some ads. What a day is brought to you by Delete Me. Deleteme makes it easy, quick and safe to remove your personal data online. At a time when surveillance and data breaches are common enough to make everyone vulnerable, DeleteMe does all the hard work of wiping you and your family's personal information from data broker websites. And DeleteMe isn't just a one time service. DeleteMe is always working for you, constantly monitoring and removing the personal information you don't want on the Internet. The New York Times wirecutter has named DeleteMe their top pick for data removal services. I'm active online and that means I need to take my privacy seriously. That's why Deleteme is so important. Take control of your data and keep your private life private by signing up for Deleteme now at a special discount for our listeners. Get 20% off your DeleteMe plan when you go to JoinDeleteMe.com wad and use promo code WAD at checkout. The only way to get 20% off is to go to JoinDeleteMe.com wad and enter code wad at checkout. That's JoinDeleteMe.com wad code wad wad a day is brought to you by oriframes. I take a lot of photos. Like I have more than 67,000 photos on my phone right now, so instead of letting them get lost to my text threads, I send them to my Aura Frame. With Aura Frames, you get free unlimited storage. Add as many photos and videos as you want and you can share your photos and videos effortlessly. Download the free Aura app or text photo straight to your frame. Auraframes the easiest way to share memories named one by Wirecutter. You can save them the perfect gift by visiting auraframes.com for a limited time. Listeners can get $25 off their best selling carbon mat frame with code WADE. That's auraframes.com, promo code WAUD. Support the show by mentioning us at checkout.
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Jane Coston
Here's what else we're following today. Head of Lines. Joining me is Crooked's news editor Greg Walters to talk about the big stories. Hey, Greg.
Greg Walters
Hey, Jane.
Jane Coston
Greg Trump was once again locked in on the most important issues of the day on Thursday. Those issues being the ballroom, the ballroom, and also the ballroom.
Donald Trump (implied, voice or quoted)
You know when you have a thousand rooms sitting on top of a ballroom and you have the elevators coming down right near the entrance, it's a pretty tough situation. Now, right outside, we have something that's on time, on budget, actually ahead of time, ahead of budget, depending on finishes. You know, finishes is a big difference between marble and onyx.
Jane Coston
I'm always saying that, but it's right
Donald Trump (implied, voice or quoted)
on budget, right on time, and that's built to the highest standards of security.
Jane Coston
Anyway, some actual news. Just as Trump was waltzing away on his presidential twinkle toes in the ballroom of his dreams, choosing between marble and onyx, wouldn't you know it, the longest government shutdown in history actually ended.
Greg Walters
Which is, Jane, why we need a ballroom, obviously.
Jane Coston
While Trump was pounding the table for his ballroom, AKA his new favorite pastime slash obsession. House Republican leadership caved and agreed to fund the Department of homeland security, ending a 70.
Greg Walters
Yeah, and to point out the elephant in the ballroom here, Jane, we were just days away from Transportation Security Administration employees missing a paycheck. And this Bloomberg headline sums it up. House votes to end DHS shutdown as threats of airport chaos loom.
Jane Coston
Greg, why does something always have to be looming before Congress can do anything about it? I'm so tired of looming. I hate looming. I don't want to loom.
Greg Walters
Me, too. But, you know, no matter what is looming, this plan does not include funding for federal immigration enforcement, which Democrats were refusing to fork over after federal agents killed Alex Preddy and Renee Goode in Minneapolis without new safeguards. So some folks are calling this net net a win for Democrats.
Jane Coston
You know what else I'm tired of? I was really tempted to make a tired of winning joke here, but it's 2026, and I'm tired of making jokes about being tired of winning. Maybe I'm just tired. Maybe I need to reawaken my feminine power and light. But there's bad news on that front, too, Greg.
Greg Walters
Damn.
Jane Coston
I don't know if you're into psychedelic mushrooms, raw milk manifestation, and the divine feminine, but if you are, I have some very sad news I must tell you.
Greg Walters
I cannot wait to find out how you're going to link all those things together in one headline. Jane.
Jane Coston
On Thursday, President Donald Trump pulled the nomination of Casey Means to be Surgeon General.
Greg Walters
Ah, yes, that story. I should have guessed. Okay, so Trump is claiming that this is because Louisiana Republican Senator Bill Cassidy, whom he called, quote, a very disloyal person, was holding up her nomination over her views on vaccines. But I gotta say, this seems to me like another big break with the Make America Healthy Again people after Trump's decision to boost the production of glyphosate, a very controversial pesticide for people who hate pesticides.
Jane Coston
Now, according to Trump's true social post, means replacement is Dr. Nicole Safire, a radiologist at Memorial Sloan Kettering in New York and a Fox News contributor. And like I said, of course, she's a Fox News contributor who thinks RFK Jr. Is a, quote, visionary. It's Trump, but I'm guessing she spent a lot less time talking about using psychedelics to find love and doing full moon ceremonies in Casey Means has. So there's that.
Greg Walters
I mean, the Trump alignment with the Make America Healthy Again people has always been a little sketchy from my point of view. I mean, this is the most famous fast food president since Bill Clinton jogged to McDonald's back in the old days. But speaking of people who don't have the job they wanted, Alina Haba joined the View on Wednesday. You might remember Alina Haba as the former White House counselor and former acting U.S. attorney for the District of New Jersey. Anyway, her appearance on the View didn't go what you might call very well.
Jane Coston
Yeah. Here are some selected moments of greatness.
Alina Habba
What do you think 86 means? To kill the president. To get rid of the president, that's what. By the way, his word's not mine if you look at his late night show. But the diction, the dictionary disagrees with you on that. The president also posted Death to Democrats. Do you think the president should be held responsible for that when you all do? Respect, I haven't seen that post. I will tell you what I did. It does exist. The Department of Justice brings real cases. We are not Jack Smith. We are not Letitia James. We bring real cases of people.
Jane Coston
I can see two things here, why Trump really liked her and why she was not very good at lawyering.
Greg Walters
You know, Jane, my mama always told me not to pick a fight with the dictionary and lose. And if I do, don't do it on tv.
Jane Coston
Greg, your mother did a wonderful job. Thank you so much for hanging out.
Greg Walters
Thanks, mom. And thanks Jane.
Jane Coston
And that's the news. Before we go on this week's Hysteria, Erin and guest host Naomi Ekparigan break down the chaos at the White House Correspondents Dinner after a thwarted shooting attempt and the conspiracy theories that took off after. Then they get into the Internet's obsession with missing American scientists. Plus how Megan Thee stallion handled her breakup fully on her own terms. Listen to Hysteria now wherever you get your podcasts or watch on YouTube. That's all for today. If you like the show, make sure you subscribe, leave a review, enjoy some delusional thinking and tell your friends to listen. And if you're into reading a not just about how if Donald Trump can believe what he said on Newsmax Thursday,
Donald Trump (implied, voice or quoted)
everyone says if I was on the ballot, we'd win in a landslide. I have the best. I have some of the best poll numbers I've ever had.
Jane Coston
You can believe absolutely anything. Like me. What a Day is also a nightly newsletter. Check it out and subscribe@crooked.com subscribe I'm Jane Coston and run an ultra marathon. Go after that new job. Ask that person out. Because if Donald Trump thinks he's super popular, you can think whatever you want. Have a great weekend. What a Day is a production of Crooked Media. Our show is produced by Caitlin Plummer, Emily Foer, Erica Morrison and Adrienne Hill. Our team includes Haley Jones, Greg Walters, Matt Berg, Joseph Dutra, Johanna Case and Desmond Taylor. Our music is by Kyle Murdoch and Jordan Kanter. We had help today from the Associated Press. Our production staff is proudly unionized with the Writers Guild of America East.
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Date: May 1, 2026
Host: Jane Coaston
Guest: Keith Edwards (Democratic strategist, host of The Keith Edwards Show)
Episode Theme: A wild political week defined by Trump’s personal obsessions, political messaging, media spectacle, and the ongoing challenge of responding to his dominance—and distraction—in American politics.
In this lively episode, Jane Coaston explores President Trump's unique, almost whimsical way of governing, with attention focused on his strange post-assassination attempt behavior and his fixation on building a White House ballroom. The discussion with strategist Keith Edwards zooms in on why Trump's style dominates headlines, the internal workings of right-wing media, and the messaging pitfalls and opportunities for Democrats heading into the next election cycle.
[00:03–02:06]
Jane Coaston: "But also, I don't think that would be the vest, Mr. President." [00:19]
Lindsey Graham (via Keith Edwards): “We’re going to introduce legislation that would authorize $400 million to...build the Presidential Ballroom.” [01:07]
[02:06–04:51]
Keith Edwards: "It's kind of my bread and butter. I enjoy it. We need more of it on our side...I’m kind of serious." [03:14]
[04:51–08:30]
Keith Edwards: “We’re all talking about the ballroom. Why? Because he won’t stop talking about the ballroom. Nonstop.” [05:28-05:32]
Keith Edwards: “It’s a blog. What’s a blog? It’s a place where one person goes to write and then people comment. No one else is on Truth Social going viral.” [06:37–07:13]
Keith Edwards: “I think he’s become too unpopular. Authoritarians have to be popular in order to gain control of government.” [08:30]
[10:08–12:26]
Keith Edwards: “I think Democrats are really good at explaining the what and the how. I think we could get a lot better explaining the why. Why is this happening? Why is this happening to you?” [10:28]
Jane Coaston: "Trump’s whims direct the news cycle...his apparent vision is so small. Just keep cashing in as much as possible as the headlines get crazier and crazier." [01:22]
Keith Edwards: “It creates brands and brands create name id. And then when you have name id, you can command attention...” [04:09]
Keith Edwards: “We are inherently storytellers...it’s not as hard as we make it out to be. Just tell a compelling story.” [11:49]
[16:15–22:48]
With news editor Greg Walters, Jane dives into recent headlines:
Trump (paraphrased): “You know when you have a thousand rooms sitting on top of a ballroom...that’s on time, on budget, actually ahead of time, ahead of budget, depending on finishes.” [16:39–17:05]
Greg Walters: “We were just days away from...TSA employees missing a paycheck. This Bloomberg headline sums it up: ‘House votes to end DHS shutdown as threats of airport chaos loom.’” [17:43–18:02]
Alina Habba: “What do you think 86 means? To kill the president. To get rid of the president, that's what...” [20:50]
Trump: "Everyone says if I was on the ballot, we'd win in a landslide. I have the best. I have some of the best poll numbers I've ever had." [22:42]
Jane Coaston and Keith Edwards frame a political era where spectacle outweighs substance—and where Trump’s personal fixations, relentless messaging, and shameless self-promotion keep both friends and foes constantly reactive. The right’s embrace of infighting and vivid personalities fuels their influence, while Democrats, by contrast, may be hindered by a lack of compelling narrative or internal drama.
Edwards challenges progressives to worry less about perfect consensus and more about building memorable, resonant figures and stories. If Trump can leverage repetition, personal branding, and spectacle for political power, Democrats need to get better at explaining not just their policies, but the emotional and social “why” behind them.
The episode balances biting satire and genuine analysis, sounding an urgent—but not panicked—call for smarter communication, less hand-wringing, and a little more “running amok.”
For Further Listening:
Tone:
Witty, irreverent, but earnest—calling out absurdity while looking for ways to fight fire with sharper, more human narrative skills.
Useful For:
Anyone coping with the news cycle’s Trump-driven turbulence, political strategists, or listeners curious how to break through the haze—without buying into the groupthink or hype.