← What Are You Made Of?
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- [00:01]
A
Welcome back to the Woody Made up show. It's your boy, C Rock. Here I am with Josephine Musco and she's going to share what she's made of. What's up, Josephine?
- [00:08]
B
What's up, Mikey? I am very honored to be on your show. Really, thank you for having me. And I am really excited to be having a conversation with you. And, you know, I've never been on a show that asked me what I'm made of, which is very interesting because everybody wants to know the product and the companies and the patents and this. And nobody really asked you what made the person that created all this? Like, why, how? Yeah, that's very interesting.
- [00:41]
A
Yeah. Well, thank you. Yeah, I mean, look, we got to keep the people in it. You know, how did thing come about in the first place and why and what. What was went into that person for them to come up with this vision or this mission they're on. So very important, very important to me. So, Josephine, what would you say to the question, what are you made of?
- [00:58]
B
So I would say I'm made of the struggles of my ancestors and the powers and the strength that they have developed going through, you know, being who they were. Like, you know, I have stories about my great grandfather, right. Riding his horse through the mountains and through the snow. And, you know, people used to go to the wells to get their water and walk miles, you know, back to their families. And so what I'm made of is all of that, plus the faith that has shaped my family. And, you know, I've seen my grandmother always pray and believe in God and forgiveness and so I guess a lot of strength and a lot of faith.
- [01:46]
A
Yeah, I like those answers. So where's your family from?
- [01:51]
B
Lebanon.
- [01:51]
A
Lebanon. Okay. And were you born there as well?
- [01:54]
B
I was.
- [01:54]
A
Okay.
- [01:55]
B
I was born and raised there, yes.
- [01:56]
A
And how old were you when you came to the U.S.
- [02:00]
B
i was 20.
- [02:01]
A
20. Okay, so you've had a. You had a good part of your life then, most of your life in Lebanon and.
- [02:06]
B
Yes.
- [02:06]
A
And so, yeah, by the way, Lebanese food is great. Just thought I'd tell you that because they have some good restaurants around here. Yeah. So what was it like in Lebanon growing up like, for those that haven't, you know. No idea. We only hear the US News on what Lebanon's like and all the different things. Like, what was that like for you?
- [02:23]
B
It was great. I mean, you know, I was lucky because when I was growing up, it was very peaceful times. And people, people are very, very kind, very peaceful, very warm, very hospitable. Because the number one economy of Lebanon is hospitality. So people really rely on tourism there. So everybody is just super nice, super friendly. They want to help, they want to host, they want to feed you. That the biggest thing is you go into somebody's house and they'. Eat.
- [02:53]
A
Yeah, just like Italy.
- [02:56]
B
Just like the Italians. But, you know, I had a beautiful childhood. I come from a very big family, so I had a lot of cousins and aunts and uncles, and we were very close with both of my grandparents, which is a blessing, really, because I got to experience my grandparents on both sides and, you know, just a lot of fun and good food and happiness and good music. And it was very safe when I was growing up. People left their doors unlocked, their cars unlocked. Well, I know you cannot do that now, but yeah, it was. I had a great childhood.
- [03:31]
A
And how would it compare to when you came to the US like, what would people from the US like? The comparison and contrast be?
- [03:39]
B
Well, you know, it's two different worlds. Like, basically, Lebanon, the whole country is the size of from San Francisco to Sacramento. So it's a very, very small country. 10,452 square kilometers. So very small. And everybody knew. Everybody. Everybody knew who everybody's father was and mother and grandfather. So it was relatively a safe and trustworthy environment. People kind of supported each other. You know, obviously there's no homeless people. There's no, you know. You know, when I was there, there was, like, no real crime going on. So when I came to the U.S. it's like you have to always be looking over your shoulder, right? Because you don't know who's behind you. You don't know who's going to pop up in front of you. You don't know. Nobody knows anybody. And everything is super spread out. And so it's definitely. It was a cultural shock, but in a good way, because, you know, it gets you out of your comfort zone of, like, being in this little cocoon and this is this little bubble. And then you have to be out in the world and figure out who everybody is and what's going on and how to navigate through, you know, relationships and people. And it was very interesting. I. I loved it because it made me expand as a human being. It made me just really shine and reach my potential. Because I felt when I was before, I was in a very kind of controlled environment, right. I didn't feel there was any growth. I didn't. I had a lot going on in my brain, but I knew it was not going to go anywhere. So when I came to the U.S. i was like, whoa, that's great. You know, it's like, endless, just limitless. Everything is open. There's no. There's no limits. There's no cap on anything. Which was really cool, because if you have ideas, you can go run with them. You can have. It's really cool.
- [05:43]
A
Yeah. And so what brought you to the US after 20 years?
- [05:48]
B
My dad was on. Was very, very ill, and his last wish was that he wanted me to go to the US to continue my studies. So he wanted me to get my master's from in the US that was his thing. He really looked up to the US and thought it was the biggest superpower. Everything here was amazing and better than anywhere else. And so he really looked up to this country and had a lot of respect for the way it was run, how everything went on and, you know, and on. So he told me that he wanted me to go and do my studies in the US and he has. We have a lot of family in D.C. washington, D.C. so he reached out to them and got me organized and sent me to the US to finish my master's degree to. To do my master's. And then, you know, the sad truth is he passed away before I could graduate, so he couldn't really enjoy that. But.
- [06:51]
A
And. And so you came to D.C. first?
- [06:54]
B
Yeah.
- [06:54]
A
Okay, so you. I live in Ocean City. It's only two and a half hours from there. So you never went to the beach
- [06:59]
B
when you came to D.C. no, because I went to D.C. and it was so cold. I mean, I enjoyed a few months and then got cold. I was like, I'm out of here. Okay, So I went to California and went to Berkeley.
- [07:13]
A
Yeah. Okay, so that's the school you went to, then. Gotcha.
- [07:16]
B
Yeah.
- [07:16]
A
And what did you study in your master's program?
- [07:19]
B
I have a master's in business, corporate leadership and restructuring. Nothing within the path that I ended up taking, which is science. But I was very fortunate. I got connected with the USA in Berkeley, and they gave me a Creta agreement to work with their lab in Berkeley, in Albany, and study all the things that I wanted to study. And, you know, obviously, having lost my father to illness, my main passion was health. I wanted to decode health. And he had a lot of teachings that he had given me. So went with the USDA and worked with them for over four years. And that's how I became a scientist by trade.
- [08:04]
A
Gotcha.
- [08:05]
B
And I have two patents and a third one on the way.
- [08:08]
A
Okay, okay. So you were at the USDA for how long?
- [08:11]
B
Like, over four years.
- [08:13]
A
Okay. And. And you were, you were working on. What were you studying then at that time? Like, were you.
- [08:19]
B
I had finished my masters, and then right after finishing my master's, I went and I. So what I wanted to do is I wanted to study the benefits of olive leaf. And while I was studying the benefits of olive leaf, I came out with a patent, a patented way to actually dry the leaves. So you take the leaves from the tree and that applies to a lot of other leaves, fruits and vegetables. But I was able to create a process that takes the leaves, fresh leaves, run them through a process where it promotes the production of antioxidants in them and then stabilize the antioxidants. So you end up with the. The end product is a powder that's more potent in the absent capacity than the fresh fruit or product that you start with. And you stabilize them so they don't deteriorate. And then.
- [09:12]
A
Yeah, and so that was an olive leaf, and it could work for other plants as well. So, um, how would you administer olive leaf powder? Like put it in a drink or.
- [09:23]
B
So that. That's what led to my second patent, is that I was like, okay, how do I get this amazing powder? Because Every serving, like 1 gram, contains 26,250 micrograms of antioxidants, stable and bioavailable antioxidants for serving. So that's. That's the equivalent of eating five packs of freshly picked blueberries. That's a lot of antioxidants. So I wanted to figure out how to get that to people. And I'm very clean. So I don't like powders because they're messy and they get everywhere. So I was like, okay, not powder. Then we looked at the tea bags, and that's when my curiosity with the tea bags came along. I went and bought all the tea bags that were available on the market, and we studied them with usda and what we found is that every single one of them, including paper, including organic, had some type of toxins, whether it's from the glue that makes the, you know, the tea BAC seal or, you know, the, the layer that you put on the paper to prevent it from bursting in water, whether it's the whole bag of plastic. You know, those fancy triangle bags are all plastic. So. And then K cups were toxic. So I was like, okay, how do I. How do I deliver this beautiful, super potent powder to people without compromising, you know, its integrity and without adding toxins to it? So I invented the Strip. And that's how the tea strip came along.
- [10:48]
A
And so the strip, the tea strip is made of what?
- [10:52]
B
It's actually the tea leaves, ground tea leaves. And we add organic fiber from plants to help it hold together.
- [11:01]
A
Okay.
- [11:01]
B
Some of them don't have any flavors, and some do, and some have extracts. So it's either the tea or the tea blend or the herbs that I'm putting in with or without natural extracts for flavor. And some have sweeteners like the lymphatic cleanse. AM and PM have stevia. The kids tea has monk fruit. But nothing, no sugar, nothing that will spec up your blood insulin level.
- [11:29]
A
And. And so did you ever do anything with the. The olive leaf powder, like, into a drink too? Like, that's one of the teas?
- [11:35]
B
Yes, actually, I have three teaspoons, actually four teas. Now, the base is olive leaf.
- [11:43]
A
Okay.
- [11:44]
B
One that helps with fasting, it's called the fasting tea. And one with rose, one with ginger, peach is good for detox. And one with turmeric and other herbs for lymphatic clinic.
- [11:56]
A
Okay, and when you get a patent, how does that work? If you put a patent in, nobody can use it unless they pay you to use the patent.
- [12:04]
B
Right. They have to license.
- [12:05]
A
Okay. And have you had luck with that part besides your T strips? Like, have other people came in and wanted to use it?
- [12:12]
B
I am not interested in licensing the patent at the moment. I am really interested in creating awareness, first and foremost on the T bag. Because truth is, you know, humans are just conditioned to abide by the status quo. And they never question something. Like, if something has been used by everybody or has been used for years, nobody's going to question it. They're just going to keep on using it. Just, you know, no, no, no thoughts.
- [12:45]
A
Right.
- [12:47]
B
And my main mission with elixir is to create an awareness and to entice people to question the status quo that is the tea bag. And the tea bag is exactly like going to your printer paper, grabbing a piece of paper, dunking in hot water or drinking it, except that that piece of paper has been layered with some plastic on top of it so it doesn't fall apart. So when I tell that to people, they're like, oh, I would never do that. I'm like, but that's what you do when you use a tea bag. So my main goal with elixir really is to create a lot of awareness around. Do not use a tea bag. If you want, you have a lot of tea bags in your cabinet, just cut them open and use the leaves with a strainer or something. Just don't use the tea bag. So I've been really focused on creating that awareness and you know, helping people have fun alternative which is the tea strip, which is an easy way but you know, people can also use loose leaf tea or like I said, open
- [13:44]
A
the tea bag and why does the FDA allow it if there's so much toxicity in it?
- [13:50]
B
Why does the FDA allow their 40 and get cereal?
- [13:53]
A
I don't know.
- [13:54]
B
Why, why, why is there.
- [13:56]
A
Wait a minute, I'm asking the questions here.
- [13:59]
B
Why are there insane levels of heavy metals in kids candy?
- [14:02]
A
I don't know.
- [14:03]
B
Why is that allowed mothers to poison their children every single morning with. With cereal that are. That have enriched with vitamin B, extra dose of vitamin D, has vitamin A to Z. Know when these cereals are actually just acrylamides, sugar, Red 40 and other toxic dyes. Why?
- [14:24]
A
Yeah, I don't know. I mean, do they get paid to push things through?
- [14:27]
B
Who's getting paid? That was my question. Who's getting paid?
- [14:30]
A
Yeah.
- [14:30]
B
Well, now we have RFK and we have secretary Makari. So I am hoping that they will, they will be pushing things in a different direction and helping us get things cleaned up.
- [14:41]
A
Yeah. So when you start a business, the biggest part of business is getting revenue. Right. Like you got to get revenue. So did you know anything about marketing when you first started the business?
- [14:51]
B
I'm Lebanese. I'm the best marketer there is.
- [14:53]
A
Okay. Yeah. So what did you start to do to get the word out?
- [15:00]
B
So I was able to connect with Bristol Farms, Lazy Acres, Irwine and a lot of stores in Los Angeles and Beverly Hills. And they took the product on and put it on the checkout stands. And I organized a group of girls to do demos. So we would go and set up at the stores and people would, you know, they would sample it to people and we explained to them. So it was a lot of like boots on the ground world where people were getting educated firsthand by, you know, Alexa representatives.
- [15:34]
A
Okay. And then the store would take a cut of it and letting you in there.
- [15:39]
B
Yeah, I mean it's like how it works with all the stores, you know, when product in stores. But then Covid happened and we couldn't do demos anymore.
- [15:47]
A
Right.
- [15:47]
B
So we pulled out in all the stores and now the core of our business is online. We do a lot of online sales and I found that to be a really easy way to educate consumers with few seconds videos where they're like. And you're reaching a lot of people at the same time. So.
- [16:08]
A
Got it. And so did you have experience with running ads before?
- [16:13]
B
No, I actually hired companies to hire to run ads for me.
- [16:16]
A
And did you find the right company at first? Because a lot of people have problems.
- [16:19]
B
Yes.
- [16:19]
A
Like they, they go through and they get screwed over and this and that. Like.
- [16:23]
B
Yeah.
- [16:24]
A
How many companies did it take for you to find a good one?
- [16:28]
B
I don't know, like six, seven.
- [16:32]
A
Oh man. Waste all this ad spend and not get results and.
- [16:39]
B
Yeah, but you know, that's, that's how it is. Unless you have somebody who can refer you directly to somebody they were working with and happy with and you're just, you know, throwing your chances out there and trying. But the good thing about me is I'm a tough negotiator. So I always signed very short contracts and was able to get out of the companies fast when I knew, when I, you know, realized it wasn't a good fit, it wasn't second long contracts.
- [17:07]
A
Yeah. So that now there's AI ads on ChatGPT. Have you thought about using that at all?
- [17:14]
B
Yeah, I'm actually, I actually would like to. I just talked to my current agency. I told them I want to start doing those. That CHAT GPT ads because, you know, whether we like it or not, ChatGPT is conquering the world and those LLMs are the future of, of advertising.
- [17:32]
A
Yeah. Yeah. Are you up to date on AI and following it and staying using it and.
- [17:37]
B
No, I am not a big AI person. Yeah, I, I really, I still write all my notes by hand incursives, so.
- [17:44]
A
Oh, really?
- [17:45]
B
I just let other people do that? Yes.
- [17:48]
A
Yeah. My handwriting's going to shit because I don't write much. So at our event this weekend we went did an exercise where we were meditating and visualization and we drew pictures on this big giant piece of paper and then we did stream of consciousness writing and just everything that comes into our mind, we just were writing it out and I can't even read it. I tried to go back and read it and I was just like, I don't. What. I don't even know what I was saying here. I mean, if I take my time, I know how to write. But I just was, you know, anytime I'm writing now, it's just so terrible. Yeah. So you still do all that. Okay. And then let me ask you about the next thing for you. Like what are you studying besides blowing this business up because you're a scientist at heart now. So like what are you on doing on a daily Basis to like go to the next thing. Like, what are you working on now besides the elixir?
- [18:38]
B
Well, as you may know, I have three companies. So I have a winery, a biodynamic, I have a 23 acre biodynamic ranch and winery certified by diameter. So I'm a winemaker as well. And I have a company called House of Malachi and we make all these beautiful headpieces and face jewelry and adornments. And that one is based between here, Berlin and Bali. We deal with a lot of celebrities and whatnot and it's really very creative driven. So I get all my adhd, you know, because, you know, I have to get a lot of things going. But you know, Alexar is really right now taking the bulk of my time because not only am I developing a lot of new teas, but I'm also, you know, my plan is to get into other, other formats using the dissolvable strip technology, including sublingual vitamin strips like the Listerine, you know, and some other things like face masks that dissolve in your face without the plastic. So.
- [19:44]
A
Yeah, and when we talked, you were talking about red light and how it is so damaging to your face. But everybody's doing red light therapy now. Didn't we talk about that?
- [19:52]
B
Yes. You know, it's crazy because people again to go back to the T back theory and people just following the status quo once a trend catches on, nobody questions it. There's no question. And like, is this good for me, bad for me? How, how does a long term use of this is going to harm my body? So people, if you go on Reddit, you actually will see that long term use of these face masks with the red light because the amber red light actually dissolve fat. They're used for fat loss. You know, they're, it's one of their applications. So people are sticking it on their face and they're, they're seeing cavitations in their face after long term use of these face masks.
- [20:32]
A
What is cavitations?
- [20:33]
B
Like craters, like, like, like little holes, like places where the fat is lost on their skin.
- [20:38]
A
So sometimes you want fat on the skin.
- [20:41]
B
You always want fat. You, your face. That's, you know, I mean, so all you want is fat. That's why we do McNeely and that's why you, you know, have high fat, high protein. I don't love beef tallow. No, because I think it clogs the pores.
- [20:55]
A
Okay. Yeah, so, so you don't use red light at all and your face looks, looks fine.
- [21:00]
B
I don't use red light. I don't use Botox. I don't use fillers. I use Juvex O exosomes with PRP microneedled and in my face, and I also inject them in my face.
- [21:13]
A
How often do you do that?
- [21:18]
B
Like, maybe five, six times a year.
- [21:20]
A
Oh, okay. Yeah. And then. And then are you really conscious of the type of makeup that you put on your face and things as well?
- [21:27]
B
No. That's one thing I have not been very good at, just because I am just all over the place. But what I do before I put makeup on is I put, like, natural oils that actually coat my. My pores and prevent. Or prevent a big amount of that to be absorbed in the skin. But I don't wear makeup very often, so.
- [21:47]
A
Yeah, you got to be careful. The endocrine disruptors, right? Like, things that mess up your endocrine system. So. Yeah, I mean, but there's, you know, it's like, when you're looking at the biohacking world and longevity and all these different things that are out nowadays, first of all, you don't know what's real and what's not. But secondly, it's just overwhelming. Like, where do I start? Like, I. I want to take care of my head. I want to take care of my skin. I want to take care of everything. Like. And, like, people get overwhelmed and they just. They don't know where to start. Right.
- [22:13]
B
This is more. Yeah, Less is more. Go back to basics. I tell people when I do these conferences and I'm doing keynote speaking or whatever, they're like, oh, what should we. How should we eat? Whatever. Go back to basics. If your grandfather and grandmother didn't eat that, just don't eat it. Yeah, okay. If it comes in a box, I'm not eating it. And everything that is, like, I don't use any skincare. I have zero skin care. The only thing you will see in my cabinets is some oils, like natural oils that help, you know, with the skin, whatever. But I stay away from skincare. Those nine steps. Think skincare rituals are doing no favor to the skin. They're actually harming the skin. They're clogging the pores. They're getting PFAS in the skin, Hormone disruptors. Stay away from perfumes. Don't use plastic cutting boards. Stay away from synthetic polyester clothing. It's just. It's really. It's simple if you think about it in a simple way. And you take thick basics like, let's go back to nature. Use natural stuff. Use Cotton, linen, silk. Okay. Eat food that's not highly processed. Stay away from seed oils. Anything that has an ingredients and you cannot pronounce, don't buy it, whether it's a perfume or makeup or food. So it's just. I live a very, very simple life when it comes to biohacking. I don't. You will not find a lot of supplements in my cabinet. I don't take supplements on daily basis. And I eat just high fat, high protein, clean diets.
- [23:48]
A
Yeah, yeah.
- [23:49]
B
Meat, avocado, eggs, you know, just fruits, vegetables, raw honey.
- [23:55]
A
Yeah, I eat eggs every day.
- [23:56]
B
Simple.
- [23:56]
A
I eat five eggs every day. Every morning. Every morning, same thing. Avocado. And it seems, I mean, I've noticed a huge difference in that versus carbs or muffins or bagels or whatever people eat. But yeah, eggs, eggs are so, so, so good for you. And we've been taught that eggs increase your cholesterol and it can cause heart problems and this and that. But, you know, that's not the case. So how about wine? How did you get into wine?
- [24:27]
B
Yeah, how did I get into wine? I bought this piece of land because the idea was to build a house there. And it was just a beautiful, untouched, natural piece of land that hasn't been kind of, you know, maneuvered or built on. And there was these winery buildings from the 1800 on it, two winery buildings. And it was this, I don't know, two acres of heirloom grape vines on it. And they were dry farmed. And so I was like, wow, this is really cool. I should learn how to make wine. I can't just like let this go to waste. So a friend of mine, she's French, she works in Napa, She's a, a very well known winemaker in Napa. She came over and mentored me for two harvests and then I took it on.
- [25:20]
A
Wow, interesting. So did you drink wine in Lebanon or.
- [25:24]
B
No, I don't drink.
- [25:26]
A
Okay, so you, you don't even try the wine?
- [25:29]
B
Well, I mean, I tried the wine. I obviously like have tried my wine, but I'm not, I don't drink.
- [25:33]
A
Yeah. Do you have non alcoholic wine? Oh, grape juice, I guess.
- [25:39]
B
Water and tea is great.
- [25:40]
A
Yeah. Yeah. So you, you don't even drink much and then you're making the wine so you taste it when it, when you make new types of wine, you taste it just to get an idea.
- [25:50]
B
I know a lot of things. All factory sent to like. I like this amount a lot. And also there's something called the spit bucket. Yeah, nothing Sexy, but you know.
- [26:00]
A
Yeah, yeah. Wine taste, and you spit it.
- [26:02]
B
It's like. The thing is, if you're a winemaker and you are. You have, like, 50 barrels in your winery, and you're gonna taste every one of them when you do blending, you get drunk.
- [26:12]
A
Yeah.
- [26:12]
B
Before you're able to do any work. So that's what.
- [26:16]
A
By the way, that's what happened to me when I went to Sonoma for the first time. I didn't know what the spit bucket was for, so I was tasting everything, and I was just like, I don't feel good, man. They didn't. They didn't show me how to. I rarely drink now at all, but, like, this is quite a few years ago, maybe four, five years ago, and I. I just. The wine tasted so good, but, I mean, I was. I thought you're supposed to drink it, so.
- [26:37]
B
I mean, alcohol is a toxin. It's really not good for us.
- [26:40]
A
Yep, yep, yep. Yeah, I've dialed that down. Well, so where can people go deeper with you and learn more? I mean, do you have a centralized place that they can check out everything?
- [26:50]
B
I have my Instagram, which is Josephine Musical with an underscore. And, you know, the Elixir website has all this stuff about my product, but. But mostly I'm active on my Instagram the most.
- [27:04]
A
Okay. And the Elixirs. Oh, L, Y X I r dot com. Go check that out.
- [27:09]
B
And you know what, Mike? I. Your box has been sitting on my desk for a while. I have.
- [27:14]
A
So you're a procrastinator. Is that what I'm hearing?
- [27:16]
B
I know I'm so busy, but I have all your. All your stuff here. I'm going to show them you, so when they get to you, you already met them.
- [27:26]
A
Awesome. My wife is going to love it because my wife and daughter drink tea all the time. So I want to get them off of those bags.
- [27:33]
B
Yes.
- [27:33]
A
Yeah.
- [27:34]
B
So you guys are gonna get this. This beautiful box.
- [27:37]
A
Well, thank you.
- [27:38]
B
Hopefully I'll send it out today because I even have the label printed and everything. I just have to write you the note.
- [27:43]
A
Oh, awesome. All right. Yeah. Make sure you put some good, good intention into the note. I appreciate it'll be worth the wait, I'm sure. All right.
- [27:52]
B
Josephine, how did you. What? Why did you start your podcast?
- [27:57]
A
Well, I started my podcast because I just felt like I had something to say.
- [28:00]
B
Okay.
- [28:01]
A
And I was running a company, and I was just like, I. I feel like I need to reach the world. I don't know why. I just feel like I Need to reach the world. I feel like the best kept secret. And then I did a few episodes like four or five solo and then I'm like, now it's time to have guests and you know, learn from people. I believe that it's like reading a book when I have a guest on. So I've read thousands of books, you know. So for me it's learning and then helping other people that are good people that have good missions that I can help them get some, you know, exposure. And then, and then networking. Right. Like I found that going on shows and having it was the greatest networking in the world. And I've built what we've built now with that one network and that one quantum expansion through podcasting. And we've helped people make millions of dollars, have huge impact. Great. Create amazing relationships and we're helping people go further, faster now. So that's the always been the goal and I just found this, this avenue to be the best to do it.
- [28:56]
B
What's that format? So like you get together, is that the retreats that you do?
- [29:01]
A
Yeah, so we have the, the Network is the WhatsApp group. We network every day. If somebody needs something, they can put something in there and what have you. But there's relationships built in there because what people are doing in there is they're seeing people in it. And we have a directory, the standalone directory where people can go in and see. You can actually search by industry in our directory. I don't know if you're in the directory part. I'll send. And then you can search by industry. And then those people have their bio and their mission in there and their contact information. And then people are connecting them, doing 15 minis with those people, which is the speed networking call. And they're starting relationships and building collaborations and getting speaking opportunities and building friendships. And so that's one aspect. And then people wanted to go deeper and have events and have actual physical meetups with the group. And so quantum expansion is a group of people that are accomplished people, clear mission, but they want to be other around other people that, that are like that as well and really expand humanity together. So this past weekend we just spent three days together doing that and we saw some amazing breakthroughs and we saw some massive expansion in, in the group. And so I'll send you something on that as well because you can check that out.
- [30:11]
B
How many people were there?
- [30:13]
A
Right, like between 30, 35.
- [30:16]
B
Very cool.
- [30:16]
A
Yeah, it's very. It's an intimate setting. It's not like you're sitting there all day listening to speakers or anything like that. We, we. It's an engaging group, and we do exercises and activities centered around neuroscience and quantum. And then we get to hear from amazing people that have done amazing things and really expands what you think is possible. You know, whether it's money, whether it's an accomplishment, a patent. You know, there's. There's somebody there this weekend that has several patents, and he actually licensed them out. He's done over a billion in sales. And so you get around people like that. You're like, okay, well, how did you do that? Why did you do that? And how can I do that? You know, so.
- [30:54]
B
That's amazing. Yeah.
- [30:55]
A
Yeah. Just being the catalyst for that is. Is a fulfilling thing for me. So.
- [31:00]
B
But anyway, no, we know more. I would love to learn more about that and maybe join you guys.
- [31:06]
A
Okay, sure. I'll send you some stuff after the show. Well, thank you so much for coming on and sharing today. I appreciate it. I look forward to building with you, Josephine.
- [31:13]
B
Thank you. Thanks.
- [31:14]
A
All right, guys, go check out Josephine and Josephine Musco Underscore on Instagram and Alexer Elixir O L y X I r dot com. And until next time, make sure you subscribe and follow at the top of your favorite podcast platform and keep coming back. Be that one.