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Being part of Michigan Football means more than game-day wins. It means pressure, purpose, and lifelong brotherhood.

In Season 6 Episode 4 (Ep 126) of What Dewey Do?, Hudson Hollenbeck opens up about his life as a Michigan Wolverine, from the grind of daily training and locker room culture to big game moments, academic balance, and staying present amid NIL pressure and social media noise. He also shares the core values of Michigan Brotherhood, what he’s learned from the veterans, and how competition shaped him into the man he’s becoming.

You’ll hear honest reflections on the cost of success, financial discipline as a student-athlete, and the mindset needed to thrive on and off the field.

Tune in and learn what it takes to compete with grit, lead with humility, and stay focused when the stakes are high. Hudson’s story might be about football but the wisdom applies far beyond the field.

Quotes:

- Dewey Steffen: "Sometimes you’re the hammer, sometimes the nail. You’ll get hit with unexpected expenses. That’s why it’s smart to upgrade what you can while you can."

- Hudson Hollenbeck: "Some people don’t get it right away, but once you walk into a place where everyone supports each other, you want to give your all."

- Hudson Hollenbeck: "Control the controllables. You can’t predict when things will go wrong, but you can prepare and that applies to life and football."

Hudson Hollenbeck is the starting punter and holder for the University of Michigan football team and a 2023 College Football National Champion. A former Mississippi State athlete, Hudson's story is one of grit, growth, and an unwavering belief in team culture over entitlement. After experiencing the challenges of being cut and personal loss, he found purpose at Michigan, where camaraderie, discipline, and the Michigan Brotherhood fuel his performance on and off the field. Beyond football, Hudson is the founder of "Punting Cancer Away," a campaign that honors his late mother and supports lung cancer research.

LinkedIn: https://www.linkedin.com/in/hudson-hollenbeck-a35498358/

Instagram: https://www.instagram.com/hudsonhollenbeck_/?hl=en

Twitter: https://x.com/hollenbeck_h6

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Thanks for watching! What Dewey Do? is a podcast by Great Lakes Wealth (www.greatlakeswealth.us) and executively produced by Evry Media (https://www.evry.media.com) and Broadcast Your Authority (https://www.BroadcastYourAuthority.com). Great Lakes Wealth, LLC is a registered investment advisor. The information provided is solely for informational purposes. Advisory services are only offered to clients or prospective clients where Great Lakes Wealth and its representatives are properly licensed or exempt from licensure. No advice may be rendered without a service agreement in place. Securities offered through Purshe Kaplan Sterling Investments, Member FINRA/SIPC Headquartered at 80 State Street, Albany, NY 12207.

Purshe Kaplan Sterling Investments and Great Lakes Wealth are not affiliated companies. The views reflected in the commentary are subject to change at any time without notice. Nothing herein constitutes investment advice or a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable for any specific person. Any mention of a particular security and related performance data is not a recommendation to buy or sell that security or a depiction of past investments made by Great Lakes Wealth, LLC.

Michigan Brotherhood, NIL, and Life Lessons with Hudson Hollenbeck