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"Sensemaking starts with chaos," says organizational theorist Karl Weick. Chaos is the confusion and frustration we feel when things don't turn out the way we expect them to. To make sense of the chaos, we have to look past the results and examine how we came to expect what we did.

This is the first part in a miniseries on sensemaking and media. Next week, I'll share some of the mental models I use to make sense of what feel chaotic to me.

This miniseries is good on its own—and even better with MAKING SENSE, an 8-part interactive workshop about turning meaningful ideas into remarkable media. Learn more about the program here!

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