Loading summary
A
This is the White Coat Investor podcast where we help those who wear the white coat get a fair shake on Wall Street. We've been helping doctors and other high income professionals stop doing dumb things with their money since 2011.
B
This is White Coat Investor podcast number 447, the Past and Future of WCI. Today's episode is brought to us by SoFi, the folks who help you get your money right. Paying off student debt quickly and getting your finances back on track isn't easy, but that's where SoFi can help. They have exclusive low rates designed to help medical residents refinance student loans that could end up saving you thousands of dollars, helping you get out of student debt sooner. SoFi also offers the ability to lower your payments just $100 a month while you're still in residency. And if you're already out of residency, SoFi's got you covered there too. For more information, go to sofi.com whitecoatinvestor SoFi student loans originated by SOFI bank and a member FDIC. Additional terms and conditions apply. NMLS 696891 all right, this episode is called the Past and Future of wci. So I'm told I'm going to rant for a while and tell you a little bit about my personal life, my business life for the last 15 years and maybe a little bit more about the community here that you didn't know. Before we do that though, we should recognize that today is Thanksgiving. Happy Thanksgiving. One of my favorite holidays. And truly an attitude of gratitude makes our lives dramatically better. If we can show gratitude, if we can think gratitude, we're happier. The studies are very clear about this and we're more pleasant to be around. We can do more good in the world. So let's be as grateful as we can today. And, and those of you out there having turkey or tofu or whatever you have on Thanksgiving, may you have an awesome meal, hopefully surrounded by those you care about most. In celebration of this time of year, we do a sale. You know, technically it's a Black Friday sale. It's not actually a Thanksgiving sale, but in our case it runs November 24th through December 5th. You get 20% off all of our books and courses and. And you get $200 off in person. WC icon. Okay, use Thanks20 as the code at checkout. And we'd love to see you at the conference. We'd love to see you take our courses and buy our books as well. But in particular, I like seeing you at the conference. Cause I get to meet you. And I get to hear your story, and I get to hear your triumphs, and I get to hear your challenges. And it directs content for the next year around here as a very impactful, a very huge impact on what we do with our time over the course of the next year. So what are we going to talk about today? Well, we're going to talk about success. Okay. We're going to talk about failure. Which brings us to our quote of the day. Winston Churchill said, success is not final. Failure is not fatal. It is the courage to continue that counts. And that includes you and your lives. Most of you have had challenges and difficulties in your careers, and you persisted through it, and now you're at the other end of that tunnel. You're a competent practitioner of whatever you do, and you're impacting other people's lives. Thank you for doing that. Thank you for pushing through. But we're going to talk a little bit about some of WCI's challenges over the last few years, and we hope that it's helpful to you to talk a little bit about that and to recognize why we're here and maybe while you're there on the other side of this podcast. Okay, this thing is dropping. On November 27th, right? Thanksgiving, our new website went live, what, 11 days prior to this. The last time we had a new website was literally 2016, I think. Yeah, I think it was 2016. It's been all almost 10 years since we really changed the look on the website. So there's far more to it than moving from the 2010s to the 2020s. The amount of effort that has gone into this change is almost impossible to quantify. More than half of our staff, more than half of their time over the last 18 months or so has gone into this. For lack of a better term, I say website redesign. It's hard to just call it a redesign because it now does all kinds of things it did not used to do, all of which are designed to serve you better, to connect you better with the good guys in the financial services industry, to get you the content easier that you're looking for, to search it easier to give you a more, you know, less cluttered experience when you're on the website, to have the website move faster. All these changes we've put through to try to help you to have more success in the coming years with your personal finances, with seeking happiness in your life, with not being as burnt out, with being able to help those that you care about most in your life and be able to Focus on your life. Focus your life on the things you care about most. So we're going to talk a little bit about the story of White Coat Investor and some of that stuff. The last time I think I talked or wrote or did anything about the history of the White Coat investor was in 2018. There's a blog post back in June 2018 where I wrote that I'd been blogging as a White Coat investor for over seven years, but never really told the story all the way through. So let's tell the story a little bit. Some might wonder what kind of a childhood leads to life as a financial blogger. And I don't know that my childhood was particularly remarkable compared to lots of yours. As we read the White Coat Investor scholarship applications each year, I look at all those people and go, boy, they should have my spot in medical school. Way better people than I am. But I grew up in Alaska. I was the third of six kids of an electrical engineer and a homemaker. I only left the state three times in 18 years before I left for college. I never did a college tour. The first time I saw my college campus was when I started college. My parents got the big things right financially, mostly living within their income, aside from my father's vice which was flying small bush planes. And when I'm talking about small, I'm talking about two seater planes that that he will use to convince you that runways need not be paved, level, flat, long or straight. In fact, they don't even have to be long enough to take off on when you land on them because you can improve them after landing. But there wasn't a lot of extra money in my childhood. We drove used cars. We never stayed in hotels on vacation. We drank powdered milk because the price of real milk in Alaska was so outrageous. We ate things like uncooked spaghetti for snacks. You get the idea. We didn't starve. We were never homeless. We attended the rich public high school on the hill hillside. Even if we lived at the very bottom of the hillside. But my parents weren't really much into saving or investing. My dad eventually finished a career with the state that qualified him for a pension, worked for a few years afterward and built up a nest egg as an independent contractor doing similar work. But that was kind of my upbringing. The first investment I ever made was buying options. It's true. I spent $500 of my Alaska Permanent Fund dividend on buying an option. The option expired. Worthless. I lost my $500. 100% of my first investment left, which kind of gives you some insight not only into me as a. Whatever I was 14 year old, I don't know what it was, but also into my family's level of financial literacy that they would allow their child's first investment to be into an option. Which gives you kind of a sense of where I was coming from. So I go away to college. I went to Brigham Young University. I applied to a whole bunch of places. I got into everywhere. I appl. I got into Rice and the University of Chicago and Colorado College and all these other schools. And then I looked at the bottom line and looked at my parents, and I recognized this is on me. Brigham Young offered me a tuition scholarship, and I went to Brigham Young. That's why I went there. It was the only place on my list that I felt like I could even come close to afford. I took out an Alaska student loan. It had some nice terms. The interest rate wasn't awesome, it was 8%. But I took out a $5,000 loan for my freshman year. I used it to buy some climbing shoes and a climbing rope and a couple of cams probably and a set of stoppers and then paid for my room and board. That was basically what I bought with that student loan. And I went away to school, spent a couple of years on a mission, went back to school. At that point, I was trying to put myself through. I never took out another student loan after that freshman year. I worked hard in the summers. My parents helped just a little bit with what they could. And between working during the summers, working a little bit during college, I was able to not only pay for room and board, I managed to keep that tuition scholarship. I was able to pay for room and board and books and pay for my fees to play on the school club hockey team, but got through, and that's what I owed When I finished College. I owed $5,000 at that point. I was engaged to be married and looking at med school tuition, which had just gone up 25% the year before in state. It went from like 8,000, 10,000 something. We thought they were just crushing us. It was terrible. Of course, I decided that I didn't really like the idea of debt. I was pretty debt averse. And I actually signed on with the Air Force. They were going to pay for school, and I actually made them pay out of state tuition. That was 18, right? It was super expensive. But it did allow me to continue to get that Alaska permanent fund dividend for a few more years. And so I went away to college. You know, at this point, we're A young married couple, Katie's finishing up her undergraduate degree and then worked a couple of jobs and then went back to school and worked on a master's. During my third and fourth year of medical school, we went off to residency. At this point in my life, I've still got no interest in money. Personal finance, investing, business. Right. I was a molecular biology undergrad. I went to med school, concentrated on med school and foosball, subsequently matched into residency in Tucson and I went to the University of Arizona Emergency medicine program down there. One of my co residents, I think one of the senior residents suggested, I'm sure at the Advisors Instigation that all the other residents call him up and hire him as their financial advisor. And so I did. I went to see him and you know, for $100 a year, which I thought was a great deal, he was going to be my financial advisor. Well, I learned a few things. I learned what the phrase fee based means. It means not only are you paying fees, thankfully not a very high fee, it was literally $100 a year, but you're also paying commissions. And so I was paying a fair amount of commissions, not only on mutual funds, but on insurance products to get that advice. It wasn't all terrible advice, but enough of it was terrible that when I picked up a book and it was Eric Tyson's Mutual Funds for Dummies on a vacation during residency, I realized that if I don't start learning this stuff, I'm just going to keep getting taken advantage of over and over and over again. I looked back over my life and I'd had an interaction with an insurance agent who had sold me a whole life policy as a medical student. I had an interaction with a realtor who talked us into buying a home we never should have bought. I had interaction with a mortgage lender who tried to slide in, you know, some sort of early payment penalty when they knew we were only going to be in that house for a couple of more years. And, you know, so every interaction I'd had had ended poorly. And I decided if I don't start learning this stuff, this is going to continue throughout my career. I was actually making money now. It wasn't a lot of money. I think when I signed on to residency, I was going to be paid $34,000 a year. By the time I started, we'd already gotten a raise. It was $37,000 a year. And we thought we had money coming out of our ears. Katie had a teacher's salary. I was making $37,000 a year we had money building up in our bank account and we had to figure out what we were going to do with it. So I went across the street. I lived across the street from Bookman's, which is a used bookstore in Tucson. And I started buying books. And I bought a whole bunch of books for two or three or four dollars. And I read them, and most of them were terrible. Looking back, I read so many terrible financial books, I can't tell you how bad it was. But I did read a few good ones. And I started to realize after a while that the good ones all said the same thing. And I became, over the matter of a few months, financially literate, at least with respect to my own financial life. I fired the advisor and decided to be a do it yourself investor. And at this point, I was managing a four figure portfolio. Okay, not that big a deal. All the financial mistakes I'd made were made for the most part, with relatively small sums of money. And so it never really cost us that much to become financially literate. I know a lot of people, when this happens to you and you're 45 and 50, it costs you a lot more money. It didn't cost us much money. And I found that I was just as interested in the finance as I was in the medicine. And so I found myself kind of not only answering questions online, but in real life. And I realized nobody's teaching this to doctors. And so I started trying to do it. As I moved out of residency and into the military, I was pretty busy. They certainly got their pound of flesh out of me. I'm embarrassed to mention how far behind I came out financially for having had them pay for my very inexpensive medical school. But it was a substantial sum of money, but it was still a pretty good experience to be able to serve my country. But one thing I did while I was living in Virginia and being deployed all over the world was I started teaching doctors personal finance and investing. And I did this online. I did it on the Bogleheads forum, I did it on the Student Doctor Network forum, I did it on the Cirmo forum. And so by the time I got out of the military four years later, I'd answered the doctor questions. I knew what questions doctors had about finance, and I knew the answers. And so I decided. I got really excited about passive income one day and decided maybe I should start a blog. And so I pinged a couple of friends of mine, Harry Sitt, who writes the Finance Buff blog, and Mike Piper, who writes the Oblivious Investor blog. And I asked them a few questions what they thought about this idea of mine to start a blog, and they were supportive. And so I started it and we tried to make it a business from day one, right? I was all excited about Passive Income, of which this has not been so passive over the years, obviously. But we put ads up the first week of White Coat Investor. It was a for profit business from day one. But another major motivation for me was I just didn't want to type the same thing into forums over and over and over again. I thought I could just write a blog post and link to it on the forums. It turned out that some of the forums don't allow you to post links to your for profit blog. And so that idea didn't pan out nearly as well as I had hoped it would. But that was. Those were kind of the motivations. Now what I found out is it's really hard to make money online. It is not easy at all. And so my daughter would come home from school at this point, she was in second grade, I think, and she'd climb up on my knee and she'd say, how much money did your website make today, dad? And I'd look and someone had clicked on an ad and I made a buck 67. You know, that was literally what the business made that day. And so it took a long time to kind of figure out how to make money. Meanwhile, the audience is growing. People are really hungry for this information. Nobody had really given it to them before in this sort of format. And so our audience, our White Coat investor community was growing very rapidly. But I wasn't making any money doing it. And at this point it was just me. I was the chief technology officer, I was the CEO, I was the chief content guy. I was doing everything. And if I didn't know how to do it, I googled it until I figured out how to do it. And so we had this terrible looking website. If you've ever seen it, you can go back in the wayback machine and you can see that it was brown on blue. That's literally what the website looked like. It looked terrible, you know, and it's almost embarrassing to go back and look at it, but that was the best I could do. But the content was useful. So my goal financially was to be making a thousand dollars a month off this website within two years. And if I didn't accomplish that, I was going to stop, you know, with this business idea I had and go do something else. Probably build an empire of direct real estate investments. And we barely made that. So two years in, this is 2013. Now I'm making about $1,000 a month and thrilled, right? And of course I like the trend, I like the direction it's going. But I decide, well, at this point I gotta take this business a little more seriously. Cause I'm pouring in like full time work, right? I've got all this time off when I'm not at the emergency department, right? It's Monday morning at 9am and emergency docs work mostly evenings, so I'm not there. And all my friends are at work and my spouse is doing whatever she's doing, my kids are at school. So I'm sitting around at 9am typing stuff into the Internet. But I'm literally putting in full time hours over the course of the week and not getting paid anywhere near what I'm making as a physician. So I figure I got to figure out how to make money online. So I went to a conference for online financial entrepreneurs and I gained a couple of insights, one of which is that we had a really valuable page of the Internet that wasn't being monetized at all. And I decided to start monetizing that. The other thing was that I should write a book. I sat in a class, Mike Piper was on the panel in that class and talked about writing books, which is how he's monetized his website over the years. And I decided I should write a book. And so the next week we were driving to a wedding in Colorado and I wrote a book on the way. It's called the White Coat A Doctor's Guide to Personal Finance and Investing. And basically the first draft of that book was written while driving to Denver, from Salt Lake to Denver. And by the time it got published, started the next year in 2014, it was a halfway decent book. Not bad for a self published book. It sold lots and lots of copies and started making money, as did the website now that I'd finally figured out how to start monetizing it. By that summer though, I was leaving $100 bills on the ground. I was literally just not renewing advertising contracts. You know, the website would go down and I'd have a bunch of night shifts and nobody looked at it for four days because I was busier. I was asleep. And so I realized I was going to need a little bit of help. And Katie was pitching in where she could. But we had three small kids at this point. We'd gone from man to man to zone. We had three kids and we were a little overwhelmed in the family department. And by late 2014, she was pregnant with our fourth. And so we looked to hire somebody. And who do you look to hire but the first person you could find, which was my sister, and I thought, oh, she could use a job, and tried to talk her into coming here and working for us. And she said no. She said, no, I'm busy, I'll look at it again at the end of the summer. I'm doing a bunch of stuff. And so she put us off. And at the end of the summer I hadn't gotten around to hiring anybody else because I was busy working two full time jobs. So I hit her up again and she agreed to come work for us, became our first business manager, our first employee. And she wore a lot of hats over the years. Well, as the years went by, we made enough money to not only pay her, but have some profit for us and eventually got better and better at that. We hired a few other part timers, mostly friends and family, neighbors. And so by the time our first conference happened in 2018, there was essentially three full timers outside, doing the registration outside the room. And I was running the entire room. There were 300 people in the room. We had 300 seats, we sold 300 tickets. Standing room only, of course, because nobody wants to climb over 12 other people. We learned to get to their seat. And so we had a wonderful conference and really realized that there was a real community of awesome people out there that we were serving and that this was a great thing we were doing. Well, by the end of the next year, of course the conference itself was like total overload. We came home and we're like, we are never doing another conference. That was super hard. And so by the end of the next year, we'd moved out of our home. We were doing a renovation on the home and at this point I had cut back even a little bit at work because I could not do two full time jobs any longer. And WCI was starting to be more than a full time job. So I'd cut back to three quarter time. I dropped my night shifts at the emergency department, but we were still totally burned out on White Coat Investor. We're living in a rental house, we're trying to run the business in this rental house with the kids running around us all day. And we decided we're burned out, we gotta do something different. And so our big decision was we either gotta do less, White Coat Investor has to do less. We can't produce the amount of content we're producing. Number of blog posts, number of emails, number of online Courses, number of podcasts, or we gotta get bigger. Either gotta get smaller and do less, or get bigger and hire a whole bunch of people to help us. So we started interviewing. We figured we needed a tech person and we needed some sort of administrative person, somebody to run the business. Because not only was I not that good at it, I didn't like it, and I certainly didn't have the time to do it and create all the content and keep seeing patients in the emergency department. So we hired a COO. He started the first week of March. In 2020. Yeah, March 2020, if that date means anything to you. About a week later, we had our next conference. And right as the pandemic was taking off, we're running a conference. The NBA shuts down the night of the opening reception, the first evening, by Friday of the conference, two days later, President Trump has paused all student loans. Everybody at the conference is taking flights home. Some people showed up, grabbed their swag bag and their employer told them they had to come home, so they left. Other people are renting cars in case they can't fly home. You know, by the last day of the conference, of the 800 people that registered to come, only about 250 are still there. Still a wonderful conference. It was great again to get together as a community to start having more and more people helping us with what we were trying to accomplish at White Coat Investor. And then over the last five years since that time, we've obviously hired a lot more people to help. We're doing a lot more things to build this community and to help you become more successful in your finances because we believe that doctors in particular, but all high income professionals, when you have your financial ducks in a row, you're a better doctor, you're a better physician, parent, partner, et cetera, because you're not so worried about the financial aspects of your life. And so we're now 19 people working here at the White Coat Investor, and it's been a really fun journey, not only making payroll every month, but continuing to be a profitable business, at least most months. Being able to do lots of cool things with that profit. Right? Aside from expand into other things like expand into doing a podcast, expand into doing a YouTube channel and those sorts of things where we can reach more people. But to give back, we have the Champions program where we try to give a copy of a White Coat Investor book to every first year medical and dental student. Every year we have the White Coat Investor scholarship. Thank you so much to all of you out there that judged the Scholarship each year where we try to give away, literally just give away cash to medical, dental, other professional students, et cetera, to reduce their burden, but also to spread the message of financial literacy. We have a financial Educator award we fund every year where we recognize somebody, recognize multiple people really, but we give the award to one person for educating their colleagues, their peers about this financial stuff. And so we've been able to do lots of cool stuff by being a for profit business. But most importantly, we've tried to take that and serve you better. And so that comes with things like starting a forum, right? When we did that website redesign 10 years ago, we started the White Coat Investor forum that's going to have its 10 year anniversary in a few more months. But we've also tried to do things like get the industry to change, the financial services industry to change. For example, we've tried to make sure people can get disability insurance in the right way, right? So they can get disability insurance that's going to cover them, that they know if they're going to be declined before they apply, that they don't get hounded to buy whole life insurance while they're buying it. And so we've made some changes in the way we interact with insurance agents in order to be able to serve you better. Likewise. We've mentioned that on the podcast before. We've mentioned that we're starting a financial advisory company. Well, that's going gangbusters, right? I think we hired nine people this month and so that's exciting, right? All these planners are going to start taking clients soon and we have all kinds of you that are interested in that service. Now. Lots of you are do it yourselfers. We know that this is a financial blog, it's a financial podcast. It attracts the do it yourselfers, right? Even if only 20% of docs are do it yourselfers, you know, you're concentrated here in this sort of a community and that's fine. We're not trying to talk all the do it yourselfers into hiring a financial advisor. But we recognize there are a whole bunch of docs out there that do not want to be do it yourselfers. Some of them want to be validators. They just want a little bit of help. They want to check in with somebody every now and then. They want help coming up with their financial plan, whatever. And some people are true delegators. They're like, I want a financial person that's going to help me do financial planning and is going to manage my assets, et cetera. And we're trying to create a company that serves both of those groups of people in a fair way. Right. Good advice at a fair price. And then, of course, we know that lots of people, you know, one member of the couple's do it yourselfer, the other is not. We want to be a resource for those couples in case something happens to the person that is the do it yourself. They have someplace they can send somebody that they know they can trust, and they know it's going to cost something, but they know that their partner is going to be taken care of in the event that something happens to them or something, you know, happens to their ability to manage this stuff or they just get sick of doing it and want to outsource it later in life. So we've had some fun things that we've put together over the years about that. Okay, I've got some questions Megan, our podcast producer, has put together for me that I got to answer on this podcast. So we're going to see how it goes. We've talked a little bit about where WCI started, where it is today, and where it's going. Right. We're trying to serve you better. The mission has become more important to Katie and I every year. You know, as we've become more personally financially successful. The mission is really what WCI is all about. So what has worked for wci? Well, what has worked is sticking with it, right? At one point, we counted 100 physician financial blogs out there. If you go try to count the number of physician financial blogs where somebody is actively writing right now, it's less than 5. So what worked was we stuck with it and we found ways to not burn out on it, ways to be able to hire help. But persistence has worked a lot. But we've done plenty of things that did not work. Right? There are posts in the past, and you can't find most of them on the website. We've deleted them as part of the redesign. But there are posts on the website for things that did not work. We might have been trying to monetize something. For example, I think one of the things partnerships we tried to do was selling scrubs, right? We tried to partner with a company that wanted to sell scrubs to our audience, and it just didn't work. People didn't come to White Coat Investor because they were interested in scrubs. They come here because they're interested in finding a good financial advisor because they need disability insurance or they need a doctor mortgage or whatever. Right? But they don't come here for scrubs. Likewise, we've had some interesting content posts. I think I did a post once on Colored Diamonds or something. You know, some of that stuff didn't work. We've thrown lots of stuff at the wall over the years, both financially and content wise. It just did not resonate with our audience. We try to move on quickly from those sorts of things and learn from them and serve you in the way we'd like to be served. I mean, that's really where White Coat Investor comes from is. I asked myself, what would I have wanted? What book would I have wanted somebody to hand me when I came out of medical school? What kind of service would I have wanted to be given? What, when I went to see an insurance agent or a mortgage agent or a financial advisor or, you know, a contract reviewer, what service would I have liked to have gotten? Let's connect White Coat Investors with that service or provide that service ourselves. Okay, so Megan's next question is, what have I changed my mind about? Well, let's talk about a few things I've changed my mind about over the years. Maybe the most significant portfolio change. And we haven't had very many portfolio changes in our lives. We've mostly stuck with that plan we put together in 2004 when I was in residency and followed it. But one of the things we added, I don't even remember what year it was, maybe 2012 or so, is I added some peer to peer loans into the portfolio, replacing a few of our bonds. And we did fine in peer to peer loans. Right. We went to these kind of crowdfunding companies and put money into them. Had dozens and dozens of these peer to peer loans and they paid interest rates of like 20, 25, 30%. And we knew there was going to be a default rate. Most of the people taking these personal loans, you know, there's no collateral on these loans. Most people taking them were refinancing credit card debt. Right. So they're lowering their credit card debt from 30% to 22%. Well, of course a bunch of those people are going to default, but I calculated how many of them could default and I'd still have an acceptable return. And you know, I figured about 20% were probably going to default and I'd still do fine with a double digit return. And if 40% of them defaulted, I'd probably break even on the investment. And so we did that for a number of years. We had some advertisers that offered these peer to peer loans as well, and we did fine in them. By the time we exited five years later or so our return was actually 8 or 9 or 10%. It was fine, might have even been 12%. We did fine in the asset class. But I recognized that I could do about that well with real estate debt in first lien position that literally if somebody decided they weren't going to pay us back, we could foreclose on the property via a fund. And I just thought that was a much smarter way to earn that sort of a return. And so I moved out of peer to peer lending. Our portfolio changed and we added a little bit more real estate. About that time we went from 7.5% real estate to about 20% real estate. So when we're talking about changing our mind, maybe that's one area in which I changed my mind. Another area might be financial advisors. I had been burned so many times by financial professionals. I had run into lousy financial advisor after lousy financial advisor after lousy financial advisor. People who are either not giving good advice, which was very common because the conflicts in the industry, or were just charging too much to do it. But one thing I've changed my mind about is that I still think the majority of people out there calling themselves financial advisors are doing one or the other. They're even giving bad advice or they're charging too much for it. But there are some good advisors out there. And so one of the things we started doing after a few years was referring people to those good advisors. That list of course has given me more angst than anything else we've ever done with White Coat Investor and was one of the reasons that we're kind of trying to create the ideal financial advisory company ourselves. But that's maybe something I've changed my mind about. Not necessarily about an asset under management model. I don't actually have a problem so much with an asset under management model as long as the client does the math every year, as long as they calculate out what fees they're paying and are paying a fair enough fee, I still think you're probably better off as white coat investors in particular, not primarily paying via an asset under management model, especially for financial planning. It doesn't make any sense at all to use that model for financial planning. But as long as people are doing the math, I can tolerate that sort of a model. At least it's a fee only model which is so much better than a commission model where you're just being sold to the whole time. Whole life might be another area I've changed my mind about. You know, I'm still not like pro whole life by Any means. I think it's a product that's dramatically oversold. But my real problem with it is the way it's sold. If somebody actually understands what they're buying and they buy a whole life policy and they want that thing, I don't have a problem with them buying it at all. The problem is it tends to be a product designed to be sold, not bought. So it gets sold to people who think it's another retirement account or another Roth IRA that's going to have these awesome returns. And then they're disappointed when they realize the returns are kind of relatively low. Even if you hold onto the thing long term, they're kind of bond like returns. And of course you have to qualify for the insurance. And if you surrender it, any gains you have in it are taxed at ordinary income taxes. You know, there's all these problems, problems with it, especially if you don't hold it your entire life. But I've recognized there's a few uses for it. It can be used as kind of a no hassle asset in an irrevocable trust. For instance, it can be used for buy sell agreements. It can be used in some other types of business planning. It can be used for the guarantees, right, because you want to leave a certain amount of money to your kids or to whoever, your favorite charity, whatever, no matter when you die. Well, life insurance can give you a guarantee that regular investments cannot. So if you die young, your kid still gets $1,000,000, even if your money hasn't had time to compound to $1 million now, on average. The insurance, of course, has to underperform the investments that the insurance company is investing money in. Right? It has to underperform or the insurance company would go out of business. But if the guarantee is valuable to you, well, that might be a place that you can use it. Another place, maybe I've changed my mind about. I'm still a fan. If you're trying to build wealth of paying cash for inexpensive cars, I really haven't changed my mind about that. And I've never told people that have money to not buy expensive, nice cars, especially if they really like them. I've bought very cheap cars and driven very cheap cars for a long time. As an attending physician, I bought a car that cost $1,850. It was sold four years later for $1,500. All I put in it was a new set of windshield wipers, a new battery, and four used tires. That was it. It was a great financial deal. But I've also driven a $90,000 truck. And when you have the money, don't feel bad about spending on stuff that you enjoy or that you like or that's going to make your life better or make you happier. But the truth is, most physicians, most people listening to this podcast either already have or soon will have a multi six figure income. Whether you buy a cheap car as a resident or as a young attending probably isn't going to be the factor that determines how successful you are in life. If you want to go get a $20,000 car loan, that's probably not going to be. That's the only financial mistake you make in your life. That's probably not going to keep you from retiring as a multimillionaire at a time of your choosing. Can you get wealthy a little faster by driving a cheaper car? Almost surely. But do you have to optimize everything? No. And that's kind of the next thing I've changed my mind about. When I first started out and got excited about personal finance, I was very much a hyper optimizer. I was trying to optimize everything right, Your asset allocation and your asset location and your budget and your retirement accounts and, and travel hacking. And I remember our last year in residency, we funded our Roth IRAs using credit card 0% deals. Katie was staying home with our oldest daughter and I'm like, well, we'll have the money by the end of the year when I'm an attending physician. We don't necessarily have it now, but let's fund it now. These guys are giving us zero percent. So we did, we funded our Roth IRAs that year with a zero percent credit card deal. And of course, you know, when it came, you know, the interest started accumulating. 12 or 15 months later, we did have the income and you know, we paid off those credit cards and I don't know, maybe we came out a couple hundred dollars ahead doing that sort of a thing. But I've changed my mind about the importance of optimizing, of playing those games of travel hacking and credit card hacking, those sorts of things. And I've recognized that only a few things really matter when it comes to you as a high income professional being financially successful. The first one is making sure you get to that high income, right? Making sure you're being paid fairly. That means getting through school, getting through residency, getting a job, getting paid right, because that is the source of your wealth, is that income. The second thing that matters, of course, is your savings rate. You've got to carve out a significant portion of that income and use it to build wealth, use it to pay off debt, use it to invest, use it to fund retirement accounts, et cetera. And so that matters. How much high income you're using to build wealth matters. And the other thing that matters is having some sort of a reasonable plan that you can stick with long term. And I've never dictated a white coat investor asset allocation. I've never told you you gotta invest this way or you're not gonna be successful. And that's because there are lots and lots and lots and lots of ways to invest and be successful. You wanna put 5% of your money in Bitcoin, knock yourself out. You want to have a whole bunch of your money in real estate, great. There's some cool advantages with real estate. As long as you're not doing something crazy with your money. You're gambling on options and you have half your money in art and half of it in some newfangled cryptocurrency, and you're chasing performance with stocks and that sort of a thing. As long as you have a reasonable plan, you fund it adequately and you stick with it long term, you are going to retire at a time of your choosing as a financially independent multimillionaire. Those are the things that matter. Yes, you need to buy some insurance to protect yourself against bad things happening along the way. But if you can make a high income, you can carve a big chunk of it out, you can put it into some reasonable investing plan and stick with that plan long term. This is all going to work. You don't have to fund your Roth IRA using a 0% credit card deal. You don't have to drive an $1,800 car. So, yeah, I've changed my mind about a few things over the years, but I wouldn't say that I've had some dramatic change in what we've been preaching here, which is if you pay attention to your finances, you're going to be happy you did so right. It's just not that complicated. Okay, next question Megan's given me. What do you want to bring to WCI and the community going forward? Well, we've brought some things in house when we felt like we could do them better than what we were seeing in the industry out there. One of those things was student loan advice, Right? We started student loan Advice back in 2021. We have served hundreds and thousands of white coat investors over the years. I think the average client saves something like 160 or $180,000. Now, a lot of that was public service loan forgiveness. They were able to qualify for and receive, but it was a huge benefit. Other things we've done, I wouldn't say we brought insurance in house because we don't really sell insurance policies. We still send you to our partners to sell policies, but we've brought it in house enough that we can make sure they're doing the right thing. And we meet with them in person once a year to make sure they're doing the right thing. We think these are the best insurance agents to send you to to buy your term life insurance and your disability insurance of anybody in the country. And if there's a problem, we fix it. And by kind of bringing that in house, by starting an insurance company, we're able to have insight and to have visibility and transparency into what they're doing to make sure they're doing the right thing. They're better agents than they were before and they're serving you better. And so that's pretty awesome. We've also got the White Coat planning starting up. Right. This is another way in which we're bringing things in house. That list has given me angst. Over the years. We've partnered with lots of really great financial advisors, but the vast majority of really great financial advisors fill their practice with 75 or 100 families. And so we tend to fill them up in a year or two. If they're advertising here at the White Coat Investor, we send them enough clients that their practice fills, and then we can't send them people anymore. So all these great financial advisors that you hear about or you read their books or whatever, all their practices are full. That does not help solve the problem that there are hundreds of thousands of doctors who need a good financial advisor out there who gives good advice at a fair price. So we're trying to bring this in house as well, so we don't have to worry about the few things about a firm we're referring to that I might not like. We're still going to have other people to help us serve White Coat investors. Right. We've still got a list of recommended firms, but there's just not enough of them to be able to serve all the White Coat investors who need this service. And so we're starting White Coat Planning. It's going to be pretty awesome. Other things we've thought about in the future, people have always thought about start another conference. Well, conference is one of the hardest things we do. Number one, it takes a ton of effort. The entire team goes to the conference. It basically eats up an entire week plus of the entire staff of White Coat Investor to do our conference once a year. And it's not exactly the most profitable part of the company. In fact, every year it's probably our biggest financial risk. If you've ever signed Your name to 1400 Room Nights at a resort and a multi hundred thousand dollar food and beverage minimum, you know what I'm talking about. I mean, we put seven figures on the line to put on that conference each year and we're now doing it three years in advance. So the excitement to put on two and three and four and five conferences a year maybe isn't there. But it's always possible that we could put together some sort of other conference aimed at some portion of the White Coat Investor that might make sense to do. Maybe isn't quite so financially risky for us to put on that maybe we'll show up at some point down the line. Are we going to write any more books? Well, if we see a need that we think we can fill. I've thought about tax books in the past. The problem with the tax book is it goes out of date in like three months. So you're constantly updating the tax book. There may be a retirement book that goes along with a retirement course that I'm trying to work on, but this is a huge undertaking and it's not moving as fast as we'd like it to. Maybe because we're working on so many other things and falling off mountains and all that it's the same time. Megan asked, would I ever write a memoir? I don't think anybody'd be interested in memoir, but who knows? Lots of people write memoirs as they get older. But I just not sure I've lived an interesting enough life that anyone would really be interested in hearing a memoir. But who knows? We'll see where White Coat Investor goes and it might be interesting to do something like that with a lot of our staff that have been here since close to beginning. But we don't have plans to start an estate planning attorney firm or anything like that. But we'll keep an eye. There's things that you think we can use to serve you better let us know. We'll see if they seem to be practical or doable with our current limitations and we'll consider those things. Okay, next question Megan asks, Talk about your near burnout, whether that could happen again. Why you decided to go all in instead of abandon WCI back in 2019. Well, we do think about selling WCI every now and then. We've had Offers over the years, offers that were lots and lots of money, life changing money for most people. And at the end of the day, we turned them all down because they weren't right. Not necessarily there weren't enough money, but they just weren't right for the mission we're trying to accomplish. And at this point, Katie and I are now seven, eight years out from financial independence. The money is no longer much of a consideration. And so as long as we can continue to direct wci, we think we're going to be involved in wci. But is it possible that ownership changes at some point in the future? Probably it does for most companies. I don't know what those conditions would look like, but if you want to give us lots and lots of money for wci, we'll accept all offers. We'll at least consider them. So feel free to make us an offer if you want. But we're certainly not chomping at the bit to get rid of WCI as a business. All right, our next question is how will I know when I'm ready to be done? That's a great question. For the last eight years, I've had an existential dilemma every morning when I wake up of what I want to do with the rest of my life. But it seemed really silly to me to change what I wanted to do with my life just because I don't need money anymore. I spent my 20s in medical school and residency because I wanted to be a doctor, because I thought I could be a good doctor, because I thought I could make a difference in one of the worst days of people's lives. So just because I have enough money that I don't have to practice medicine doesn't mean that I'm just going to quit immediately. So I didn't. I mean, for the last eight, nine, ten years, whatever, WCI has made enough money that I don't have to practice medicine. And certainly since we've been financially independent, I don't have to practice medicine, but I still practice medicine. People are always amazed at this. When I meet them in person, you know, at a speaking gig or at the conference, they ask, do you still practice medicine? I'm like, yeah, why would I stop? Is it that bad? I didn't realize it was that bad. It's pretty hard to burn out what I'm doing right now, right? Which is six day shifts a month. That means I go to work on average a day and a half per week. That's a pretty nice life. And it allows you to sit back and chat with your friends at work and to sit down with somebody that can really use your expertise, can really use your skills and make a difference in their lives. One on one, which is honestly what I like best about WCI is that one on one interaction, whether it's an email or talking to somebody at a conference or whatever, and being able to help them with their situation one at a time. Now, obviously it does more good if I can do that 20,000 people at a time than if I can do it one at a time. And so we try to do that as well. But what I really like is that kind of personal ministry, interacting with people at wci. Okay, so I don't know when I'm going to be done. I'll let you know when I know. All right, so no secret there. Let's talk a little bit about the website. If you guys have not been by the website in the last 11 days, go to the White Coat Investor website. So whitecoatinvestor.com we have changed everything. And change is hard. I get it. Nobody likes change. Maybe you got to look around a little bit to find what you were looking for, but pretty much everything's better. The site's faster. For years you've told us, have less ads, have less ads, have less ads, have less ads. We have less ads. We think they're gonna be more effective ads for those who are interested in advertising to you, but there are a lot fewer of them. You'll notice you're not looking at nearly as many ads as you have in the past. We think the pages that connect you with the resources you're looking for, whether they're free resources, whether they're resources we provide, whether they are partners in the financial services, they're a lot more straightforward to work with. They're packed with much more information. It's much more high yield than it used to be. And that's what we're looking for, especially as docs, especially as emergency docs. Right. We're always looking for the high yield stuff and we don't want to waste our time. You got better things to do in your life than become financially literate and optimize your finances. So we want to use as little of your time as we can to accomplish those things. But you will find as you, as you surf around the website that it's very useful to you. It's way better than it used to be. And it makes our staff much more efficient so they can spend more time helping you and focusing on that stuff that really matters the most. And so we're excited about that. But check out the new website. We've got all kinds of fun stuff going on. We've got a sale going on right now. And, you know, White Coat Investor is going to keep going. We spent a whole lot of time and effort and money over the last year and a half developing this thing to keep it going for you and for those who are in, you know, fifth grade right now and might be a doctor in a decade or two or three. Right. Those are the people that are also going to need White Coat Investor just as much as you do. And we're hoping to have it here for them. Whether I'm involved, whether I'm not involved because I fell off another mountain or whatever, we want the resource here for you to continue fulfilling this mission long term. Thank you for being part of our community. What you're doing with your life matters, what you do with regard to your peers and colleagues to boost their financial literacy matters. And so we're grateful for everything that you are doing out there as well. We recognize that it is not just the 19 of us here are doing this. There are forum moderators and people on the subreddit and the Facebook group. There are people judging the scholarship. There are contributors to the website. There are guest posters. There are people who come on the podcast as guests. It's a huge community and we're grateful for all of you for contributing to it. As I mentioned at the beginning of the podcast, SOFI could help medical residents like you save thousands of dollars with exclusive rates and flexible terms for refinancing your student loans. Visit sofi.comwhitecoatinvestor to see all the promotions and offers they've got waiting for you. One more time, that's sofi.com WhiteCodeInvestor SoFi student loans are originated by SoFi Bank NA member FDIC. Additional terms and conditions apply. NMLS 696891. Don't forget about our Black Friday sale. Okay? The code is THANKS20. That's 20% off all our books, all our courses through December 5th. You can get $200 off WCICON as well. In person through December 5th. Same code. THANKS20. Thank you for leaving Five Star Reviews. They do help us spread the word about this podcast. A recent one came in from Jagster. Love the show, only wish I found it sooner. Great primer to stimulate learning about finances for a doc. Especially for someone who isn't quite ready to dive into reading a few financial books. Five stars. It's a great review. Thank you for doing that. All right, that's it. Keep your head up, shoulders back. You've got this. We're here to help. You're going to be successful. All you got to do is do the few things right that need to be done right. You can optimize as much as you want. Beyond that. Don't feel like you have to, though. Just get the big things right. And we'll see you on the other end of this, where you become a financially independent, multimillionaire retiree and make a huge difference in your career and in the rest of your life. Thank you.
A
The hosts of the White Coat Investor are not licensed accountants, attorneys, or financial advisors. This podcast is for your entertainment and information only. It should not be considered professional or personalized financial advice. You should consult the appropriate professional for specific advice relating to your situation.
Episode Title: The Past and Future of WCI
Host: Dr. Jim Dahle
Date: November 27, 2025
In this special Thanksgiving episode, Dr. Jim Dahle reflects on the history and evolution of the White Coat Investor (WCI) community, sharing personal and business milestones, notable successes and failures, and core lessons learned over fifteen years. He also outlines where WCI is headed and what the future might hold for its services and mission—empowering high-income professionals, primarily doctors, to take control of their finances and become financially literate.
Conversational, candid, and encouraging, Dr. Dahle shares both humility about WCI’s mistakes and pride in its perseverance and positive impact. He stresses long-term thinking, community support, and sticking to financial fundamentals. The episode is both an origin story and a roadmap, providing reassurance that wealth-building is straightforward and achievable—even as WCI adapts for the next generation.
Useful for: