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Narrator
Time is running out, smarty pants, and this is your last chance to save. It's me, the trusty narrator with an important reminder about who smarted Sea Camp, our live interactive video Ocean adventure happening December 29th and 30th. All discounted sea camp tickets end December 22nd. And after that, prices go up to $59 per family. Right now, your family can grab the Flex pass for just $45. And that gives you access to any show, anytime on E. Or even all of the adventures, if you want the full Sea Camp experience. And here's what you'll be diving into with me, my friend, Captain Kalani and the shark obsessed Mick Shaw. Live with video. We'll be exploring the ocean, meeting incredible sea creatures, discovering underwater volcanoes, and traveling.
Host
To the deepest place on Earth, the Mariana Trench.
Narrator
We'll do experiments, we'll play games, and.
Host
You'Ll even design your own control panel.
Narrator
To to help steer the SS Smarty Sub.
Host
And the whole time, you'll be able.
Narrator
To chat live with me, the trusty narrator. Remember, discounts end December 22nd. After that, all tickets are $59, so don't wait. Go to WhoSmarted.com and click Sea Camp.
Host
Today.
Narrator
Grab your $45 Flex Pass before the discount disappears. I can't wait to explore the ocean with you and chat with you. Live in the sea or.
Host
Hey, smarty pants, I've got a little riddle for you. Ready? What comes in all the colors of the rainbow, has its own hit movie franchise, and can make entire cities that fit inside your bedroom? Did you say that sounds crazy? Because it does. But if you said Lego, you'd be right. LEGO sets containing colorful, stackable plastic bricks.
Narrator
Have been around for nearly 90 years.
Host
And in that time, they've completely changed how kids and some adults play, build, create, and, of course, destroy. Because as fun as it is building a giant LEGO skyscraper, it's also fun toppling it over.
Character Voice
I'm a giant come to destroy your city.
Host
Chances are you've either built something yourself or seen something built from LEGO bricks. But how much do you really know about lego? Who invented lego? What does the word LEGO even mean? And why should you only say LEGO and not Legos? It's time for another whiff of science and history on who smarted?
Character Voice
Who's smarted? Who's smart? Is it you? Is it me? Is it science? Or history? Listen up, everyone. We make smarting lots of fun. But who's smart?
Host
And robots, skyscrapers, cities, airplanes, even the Millennium Falcon. I'm gonna make the gentle ice Cream. If you can picture it, there's a good chance you can build it using lego. And it's by far the biggest toy brand in the world. Bigger than Fisher Price, Nerf Play doh. Barbie, My Little Pony, and Hot Wheels combined. There's even a TV series devoted to LEGO master builders. Plus an entire movie franchise based around this tiny, awesome toy. And while the LEGO pieces we all know and love today are made of plastic, that wasn't always the case. What do you think the first LEGO bricks were made out of? Was it A, wood, B, paper, or C, actual bricks? Well, actual bricks would be way too heavy.
Character Voice
My LEGO house is so heavy.
Host
And paper would be way too light and flimsy. Um, my LEGO house just blew away.
Character Voice
Bye.
Host
So, clearly the answer must be wood.
Ole Kirk Christiansen
The answer is wood.
Host
You're right. And also, who said that?
Ole Kirk Christiansen
Why, I'm ole Curt Christiansen, creator and founder of LEGO.
Host
Wow, Mr. Christensen, what an amazing surprise to have the inventor of LEGO on the show, especially since you died in the 1950s.
Ole Kirk Christiansen
Yes, well, it may require a little suspension of disbelief, just like when you're playing with LEGO and you pretend the firehouse you just built is real.
Host
Okay, let's go with that.
Ole Kirk Christiansen
Anyway, you were inquiring about my greatest invention.
Host
Yes. Maybe you can tell us how you came up with the idea for LEGO bricks.
Ole Kirk Christiansen
I thought you'd never ask. It all started back in 1932 in a small town called Billund in the nation of Denmark.
Host
Ah, the happiest place on earth, according to some. Also where the Vikings come from.
Ole Kirk Christiansen
I was a struggling carpenter, raising four young boys on my own. I didn't have money to buy toys, so I decided to make the boys a toy duck from some leftover wood in my workshop. They loved it. So I decided to make more toys. Soon I had wooden trucks, trains and cars. One day, a traveling salesman noticed my toys and admired the high quality. He placed a big order for the upcoming Christmas Christmas holiday.
Host
Amazing.
Ole Kirk Christiansen
It sure was. I hired people from town to help me. We worked day and night making hundreds of wooden toys to fill the order.
Host
And that's how LEGO started?
Ole Kirk Christiansen
No. The man wrote to say he'd gone bankrupt and had to cancel the order. Oh, bummer. Yeah.
Host
So what'd you do?
Ole Kirk Christiansen
I decided to sell the toys myself. I packed them into my car and drove across Denmark, selling them directly to toy stores. And I sold all the toys. So I decided to make more toys. But first, I needed a name for my toy company. I wanted something short and easy to say, but that conveyed My philosophy about toys, witches toys should teach you not only to play, but play well. I took the Danish word for play, leg, and combined it with the words for well, got, leg, got. Then I combined and shortened LEGOT to become lego. Precisely.
Host
I would have thought it was the Danish word for brick. Anywho, continue.
Ole Kirk Christiansen
The early LEGO company did well for many years, but a terrible start in 1942 caused a fire in our factory. All the wooden toys and designs were destroyed. We rebuilt the factory, but things weren't the same until 1946. I was in the Danish capital of Copenhagen when, by chance, I saw a demonstration of a new machine that I knew would change how we make and play with toys forever.
Host
Wow. What was it?
Ole Kirk Christiansen
It was a plastic injection molding machine. Oh, you don't sound impressed.
Host
It's partly because I thought it would be cooler and partly because I have.
Narrator
No idea what that is.
Ole Kirk Christiansen
It's cool, trust me. A plastic injection molding machine was a revolutionary invention that could take a relatively new material, plastic, and press it into any shape imaginable. The samples they made at this demonstration were very plain, but it was capable of making animals, cars, planes, houses, you name it. I knew this machine was the future of the LEGO company.
Host
So what'd you do next?
Ole Kirk Christiansen
I took my life savings and bought one. We began making small plastic bears and baby rattles.
Host
That doesn't sound very LEGO like.
Ole Kirk Christiansen
No, the bears and the rattles did ok, but I kept thinking of the simple samples they made at the demonstration. Small rectangular bricks. I realized those plain little bricks were the key to a toy that could stand the test of time. After several years of experimenting, my son Gottfried, eventually came up with the idea of the LEGO system.
Host
LEGO system? What's that?
Ole Kirk Christiansen
Normally, toys arrive in stores fully built the way the toymaker designed them. You want a toy house? Here's a toy house. You want a toy car? Take your pick from these five. But the LEGO system would provide children with the raw materials. The LEGO bricks and their imaginations would do the rest. They could build the house or car of their choosing. Or a cool spaceship.
Host
Oh, that's my favorite thing about playing with LEGO bricks.
Ole Kirk Christiansen
Yes, but the real breakthrough came in 1958, when we discovered a way to interlock the bricks. Before then, you could only stack bricks on top of one another. Sure, you could build an Eiffel Tower, but it'd fall apart if you bumped it or tried to move it.
Host
Ah, like Jenga us.
Ole Kirk Christiansen
Jenga.
Host
A stacking game. Never mind about those interlocking bricks.
Ole Kirk Christiansen
By placing round studs on top of the bricks and creating round tubes on the bottom. You could build walls and structures that held together. This allows for more creative freedom and endless variations. And guess what? The system we created back then is the exact same as the one used today. Meaning if you found a LEGO brick behind your couch from 1958, it would still perfectly interlock with the piece from today.
Host
Awesome. As long as you don't step on it barefoot.
Thomas Kirk Christiansen
Oh.
Host
Sounds like things were looking up.
Ole Kirk Christiansen
They were. Until another factory fire in 1960.
Host
Yikes.
Ole Kirk Christiansen
Now we had a big decision. Continue making wooden and plastic toys or just plastic bricks.
Host
What would you do, smarty pants? Of course. You'd go all in on plastic bricks.
Ole Kirk Christiansen
Exactly. The day after the fire, we discontinued making wooden toys and only made plastic bricks. We worked very hard to make sure each LEGO brick and LEGO set met our high standards. After all, our LEGO motto is Det ber ike ver goet, which means only the best is good enough.
Host
Oh. We have a similar motto at Whosmarted.
Ole Kirk Christiansen
Still, to take LEGO to the next level, we needed to start selling them outside of Denmark. My son Gottfried had the brilliant idea to build an airport in our small town of Billund, when people could easily visit our friends factory and see what LEGO was all about. Toy sales exploded, and with our own personal airport, we could easily ship our product all over the world. Soon, the LEGO system of play was in houses across the globe.
Host
Incredible. But there's something I've always wondered. How come you say LEGO and not Legos?
Ole Kirk Christiansen
Oh, there's an easy answer for that.
Host
Which we'll reveal right after this quick break. Now back to who's smarted? So why should one only say LEGO and not Legos when talking about the bricks?
Ole Kirk Christiansen
Because LEGO is an adjective, not a noun.
Host
Huh. Well, we all know a noun is a person, place or thing. And an adjective is a word describing a noun. But you're saying LEGO is an adjective and not a noun.
Ole Kirk Christiansen
Exactly. A LEGO is not the brick. A LEGO brick is the brick. You can have a LEGO brick or a LEGO set, but never Legos. No.
Host
Gotcha. Well, thanks for the history lesson, Ole. But how's LEGO doing today?
Ole Kirk Christiansen
Talk to my great grandson, Thomas Kirk Christiansen. He runs the LEGO company today.
Thomas Kirk Christiansen
Hi. Hi.
Host
Oh, hi. There must be a door around here I don't know about.
Ole Kirk Christiansen
Thomas, the trusty narrator, wants to know about the LEGO company today.
Thomas Kirk Christiansen
Well, LEGO has only grown in popularity and importance. In the year 2000, we were named Toy of the Century by the British association of Toy Retailers.
Host
Impressive.
Thomas Kirk Christiansen
There's LEGO sets to go along with LEGO movies and popular movie franchises like Star Wars, Harry Potter, Pirates of the Caribbean and Lord of the Rings.
Character Voice
You shall not pass.
Thomas Kirk Christiansen
Altogether, we've made over 400 billion Lego pieces. If you stack them all on top of each other, they'd reach the moon and back 10 times.
Host
Far out.
Thomas Kirk Christiansen
And if LEGO was its own country filled with our minifigures, we'd have the largest population in the world with over 4 billion LEGO minifigures being sold across the globe.
Host
4 billion. That means a Legoland would have more people than China, India, the United States.
Narrator
And all of Europe combined.
Ole Kirk Christiansen
Whoa.
Thomas Kirk Christiansen
True. And speaking of Legoland, there is an actual Legoland made of LEGO bricks? Not quite. We have several Legoland amusement parks around the world. There's one in Denmark, birthplace of lego. Also in the uk, South Korea, Dubai, the Netherlands. Plus three in America, California, Florida and New York. There was also a man who built a full size LEGO house using over 3 million bricks. It included a working toilet, shower and a bed, all made of LEGO bricks.
Host
A LEGO bed could support a man easily.
Thomas Kirk Christiansen
LEGO bricks are strong. A single brick can support 375,000 other Lego bricks before buckling.
Ole Kirk Christiansen
Whoa.
Thomas Kirk Christiansen
You could build a LEGO tower over two miles high before the bottom brick broke.
Host
Nice. Also say bottom brick broke five times. Real fast, smarty pants.
Thomas Kirk Christiansen
But there's more to LEGO than big numbers and impressive stats. We follow my great grandfather's philosophy and motto, Only the best is good enough.
Ole Kirk Christiansen
Which is why our simple yet long lasting toys have remained popular with people of all ages.
Host
Unless you step on one barefoot. Ow. A big, big shout out to Maximilian Max in Ypsilanti, Michigan. I hear who Smarted makes you feel.
Narrator
Like your brain is growing bigger all the time. It's like your brain muscles are working out.
Host
Wow. Keep on flexing those brain muscles, Max. This episode LEGO was written by Jason legomaster William Williams and voiced by Taya Garlett, Jason Williams, Brandon Bayless, Adam Tex Davis, Gia Davis and this guy, Jerry Colbert. Technical direction and sound design by Josh Hahn who Smarted is recorded and mixed at the Relic Room Studios. Our associate producer is Max Kamasky. The theme song is by Brian Suarez with lyrics written and performed by Adam Tex Davis, who Smarted was created and produced by Adam Tex Davis and Jerry Colbert. This has been an attempt Atomic Entertainment Production.
In this lively and educational episode of “Who Smarted?”, the host dives into the colorful world of LEGO. Aimed at kids and families, the episode explores the origin, history, and fun facts about LEGO bricks—the beloved toy building blocks that have inspired generations to build, create, and imagine. True to the show’s style, the narrative is packed with humor, clever character banter, and memorable trivia, all while answering key questions: What does “LEGO” mean? Who invented it? And why should we say “LEGO bricks” and not “Legos”?
This episode of "Who Smarted?" brings the origin story and fascinating world of LEGO to life—turning history and science into a fun-filled learning adventure. From humble wooden toys in Denmark to a global plastic empire, LEGO’s story is a testament to imagination, resilience, and endless creativity. Now, whether you’re building a spaceship, stacking towers, or just avoiding stepping on a stray brick, you’ll know exactly why it’s always “LEGO bricks”—never “Legos!”