WEP 263: Bobby Dodd and Dr. Ben Johnson - Intentional Influence: Harnessing Culture Mapping to Build Commitment

In this episode of The Wired Educator Podcast, Kelly Croy talks with Bobby Dodd and Dr. Ben Johnson, authors of Intentional Influence: Harnessing Culture Mapping to Build Commitment.

This conversation is all about how leaders can better understand the real relationships, influence, trust, and momentum inside their schools. Bobby and Ben explain culture mapping and how it helps leaders stop guessing and start leading with greater clarity, purpose, and intentional influence.

In this episode, you will learn:

• Why the official organizational chart rarely tells the whole story • How influence, not authority, often moves people • Why trust is a form of currency in leadership • How culture mapping helps leaders see the invisible relationships inside an organization • How to identify informal influencers, committed team members, and areas of resistance • Why leadership begins with relationships • How leaders can build commitment instead of relying on compliance

Kelly also shares some personal news, including becoming a grandfather to Margot, his newly revamped website, upcoming speaking opportunities, and his new leadership coaching cohort.

Bobby Dodd is an award-winning educational leader currently serving as the Assistant Principal at May River High School in South Carolina. He is a former NASSP National Digital Principal of the Year and has led some of the largest high schools in Ohio. Bobby is known for building strong communities, both in-person and online, and for helping educators use connection, communication, and leadership to move schools forward.

Dr. Ben Johnson is the Assistant Superintendent of Secondary Schools for Bismarck Public Schools in North Dakota. He is a researcher and practitioner whose work focuses on professional capital, leadership, and the invisible connections that drive organizational success.

Pick up a copy of the book here: Intentional Influence: Harnessing Culture Mapping to Build Commitment

Visit Kelly's website: www.kellycroy.com

Book Kelly to speak at your school, district, conference, or leadership event: www.kellycroy.com

Subscribe to The Wired Educator Podcast and share this episode with an educator or leader who wants to build stronger relationships, greater trust, and a healthier school culture.