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After years of saving to pursue a simpler, more self-sufficient life, Jenni and her husband moved their family to a 16-acre plot of land in Alabama to more fully embrace living off the land. This is where Five Oaks Farm was born. Along the way, however, an autoimmune disease led Jenni on a sourdough journey. She began sewing beeswax-lined bread bags from fabrics she loved, and quietly grew this into a multi-million-dollar brand. In this episode, Jenni shares the unlikely path that led to her bread bag success, how she was able to change the stories of 50+ women, and why staying true to the story behind the product became her greatest competitive advantage.

Be sure to check out the Show Notes!

Follow us on Instagram: @witnessbusiness
Follow Jenni on Instagram: @fiveoaksfarmal