
Hosted by Stuart Brauer · EN

I sit down with Jessica and Damien Zouaoui, the founders of Oakwell Beer Spa, to unpack how they built one of the most creative hospitality concepts in the country. What started as a simple realization during their travels—that beer spas existed around the world but not in the United States—turned into a wildly successful business blending craft beer culture, wellness, and an exceptional guest experience. We talk about how they identified a massive piece of “whitespace” in the market, the risks of launching a concept people didn’t yet understand, and the operational discipline required to deliver world-class hospitality. For gym owners and entrepreneurs alike, this conversation is a masterclass in differentiation, customer experience, and building something people didn’t even know they wanted.

Yes, being weirdly into a niche is actually good for business...—-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money. Guaranteed. For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.Stop wishing your business problems are going to magically go away. Invest in your business and let me solve your problems and optimize your business fast and efficiently. We’ll work together daily/weekly, with a monthly call until the problem is solve,d and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.Learn more about what it’s like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.New courses are added every month. www.microgymuniversity.com —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - head over to www.gymrealestate.co and book a Discovery Call.—--------------------------------------------------------------------------------------------------------------

Please stop thinking about retention like this...—-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money. Guaranteed. For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.Stop wishing your business problems are going to magically go away. Invest in your business and let me solve your problems and optimize your business fast and efficiently. We’ll work together daily/weekly, with a monthly call until the problem is solve,d and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.Learn more about what it’s like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.New courses are added every month. www.microgymuniversity.com —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - head over to www.gymrealestate.co and book a Discovery Call.—--------------------------------------------------------------------------------------------------------------

The condition of the space the landlord delivers to you when you sign your lease is critical in your negotiation efforts...—-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money. Guaranteed. For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.Stop wishing your business problems are going to magically go away. Invest in your business and let me solve your problems and optimize your business fast and efficiently. We’ll work together daily/weekly, with a monthly call until the problem is solve,d and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.Learn more about what it’s like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.New courses are added every month. www.microgymuniversity.com —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - head over to www.gymrealestate.co and book a Discovery Call.—--------------------------------------------------------------------------------------------------------------

Do not spend anytime putting together your core values until you listen to this...—-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money. Guaranteed. For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.Stop wishing your business problems are going to magically go away. Invest in your business and let me solve your problems and optimize your business fast and efficiently. We’ll work together daily/weekly, with a monthly call until the problem is solve,d and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.Learn more about what it’s like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.New courses are added every month. www.microgymuniversity.com —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - head over to www.gymrealestate.co and book a Discovery Call.—--------------------------------------------------------------------------------------------------------------

If you're trying to be the best gym in your local market, I would recommend this perspective shift...—-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money. Guaranteed. For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.Stop wishing your business problems are going to magically go away. Invest in your business and let me solve your problems and optimize your business fast and efficiently. We’ll work together daily/weekly, with a monthly call until the problem is solve,d and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.Learn more about what it’s like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.New courses are added every month. www.microgymuniversity.com —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - head over to www.gymrealestate.co and book a Discovery Call.

This is the bare minimum if you actually want to solve problems in your business...—-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money. Guaranteed. For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.Stop wishing your business problems are going to magically go away. Invest in your business and let me solve your problems and optimize your business fast and efficiently. We’ll work together daily/weekly, with a monthly call until the problem is solve,d and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.Learn more about what it’s like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.New courses are added every month. www.microgymuniversity.com —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - head over to www.gymrealestate.co and book a Discovery Call.

Alex Hormozi, owner of Gym Launch - a company known for their 6 week challenges & client acquisition services. Highly discussed and debated with affiliate owners as everyone is digging for leads in a world of FB marketing ,Click Funnels and landing pages.

The one revenue stream most gyms are not talking about - rent roll. Having a tenant or leasing out space is probably more of a possibility than you think.