Hala Taha: LinkedIn Marketing Strategies for Explosive Business Growth | Marketing | YAP Live

Summary

Young and Profiting with Hala Taha: LinkedIn Marketing Strategies for Explosive Business Growth

Episode Release Date: August 13, 2025

In this compelling episode of Young and Profiting with Hala Taha, host Hala Taha sits down with renowned sales and marketing expert, Jeremy Minor, to delve deep into LinkedIn marketing strategies that can catapult business growth. Jeremy, recognized for his prowess in leveraging LinkedIn to build a multimillion-dollar media empire, shares invaluable insights drawn from his journey from corporate America to becoming a top LinkedIn influencer and podcasting mogul.

---

1. Introduction to Jeremy Minor's Journey

The episode kicks off with a brief overview of Jeremy's impressive career trajectory. Starting in radio at nineteen and later pivoting to corporate roles at giants like Hewlett Packard and Disney Streaming Services, Jeremy accumulated substantial experience in marketing and operations. This foundation was pivotal when he transitioned to podcasting and eventually founded his own agency, capitalizing on his expertise to transform a volunteer-driven podcast into a high-revenue media company.

Notable Quote:

Jeremy Minor [03:56]: "I became one of the biggest influencers on LinkedIn by focusing solely on that platform."

---

2. Mastering Storytelling as a Pattern Interrupt

One of the standout strategies Jeremy discusses is the art of storytelling as a means to engage and captivate an audience. He emphasizes starting conversations or LinkedIn posts with relatable and vivid stories that draw listeners in, making them emotionally invested.

Key Points:

• Engaging Openers: Begin with a surprising or relatable story to hook the audience immediately.
• Visual Storytelling: Encourage listeners to visualize the scenario, enhancing engagement and retention.
• Relatability: Make the audience feel part of the story, increasing their connection to the content.

Notable Quote:

Jeremy Minor [04:37]: "You can make them feel like they're in the story and relate to it exactly."

---

3. Focusing on a Single Platform: The LinkedIn Advantage

Jeremy highlights the importance of concentrating efforts on one platform to maximize impact. By dedicating his time to LinkedIn, especially before the rise of platforms like Instagram and TikTok, he was able to build significant leverage and become a leading influencer.

Key Points:

• Platform Selection: Choose a platform that aligns with your target audience and business goals.
• Algorithm Mastery: Understand and exploit the platform's algorithm to enhance visibility.
• Consistency: Maintain a daily posting regimen to stay relevant and top-of-mind.

Notable Quote:

Jeremy Minor [01:24]: "When I first started my podcast, I had a rule for myself: I'm going to post on LinkedIn every single day."

---

4. Implementing DM Funnels for Lead Generation

A pivotal strategy discussed is the use of Direct Message (DM) funnels on LinkedIn to convert engagement into actionable leads. Jeremy explains how interacting directly with those who engage with your content can significantly boost subscriber numbers and, consequently, business growth.

Key Points:

• Engagement to Leads: Target individuals who like or comment on posts with personalized DMs.
• Value-Driven Conversations: Offer something valuable in DMs without being overtly salesy.
• Subscription Growth: Focus on increasing daily new subscribers to rank higher on LinkedIn's charts.

Notable Quote:

Jeremy Minor [18:50]: "DM Funnels is about targeting those who interacted with your content and guiding them towards subscribing or engaging further."

---

5. Optimizing LinkedIn Content for Virality

Understanding LinkedIn's algorithm is crucial for content to go viral. Jeremy breaks down the mechanics of what LinkedIn prioritizes, emphasizing the importance of shares over likes and comments.

Key Points:

• Content Purpose: Each post should have a clear objective, whether it's to inform, engage, or convert.
• Share-Driven Content: Create content that encourages sharing, as shares carry more weight in the algorithm.
• Avoid Spam Triggers: Steer clear of excessive hashtags, tagging irrelevant users, and using large paragraphs to prevent content from being marked as spam.

Notable Quote:

Jeremy Minor [43:18]: "Shares are four points, comments are two and a half points, and a like is one point on LinkedIn's virality scale."

---

6. Leveraging LinkedIn’s Features: Events and Polls

Jeremy introduces advanced tactics like using LinkedIn Events and Polls to identify and engage with target audiences. By aligning content with users' interests and participation, businesses can attract leads more effectively.

Key Points:

• LinkedIn Events: Identify attendees interested in relevant topics and reach out to them directly.
• Polls for Engagement: Use polls to gauge audience interests and direct targeted follow-ups based on responses.
• Interest-Based Targeting: Align content with the specific interests and needs of your target demographic.

Notable Quote:

Jeremy Minor [43:35]: "LinkedIn's events feature allows you to see who’s interested in specific topics, helping you pinpoint your ideal audience."

---

7. Scaling a Media Empire: From Volunteers to Employees

Transitioning from a volunteer-based team to a structured, paid workforce posed significant challenges for Jeremy. He discusses the importance of bringing in the right people with the necessary skills to scale effectively and maintain the company's growth trajectory.

Key Points:

• Team Conversion: Shift from volunteer enthusiasm to paid employees with clear roles and responsibilities.
• Finding the Right Partners: Seek out business partners who align with your vision and possess complementary skills.
• Managing Growth Pains: Address the challenges of scaling, including changing team dynamics and operational complexities.

Notable Quote:

Jeremy Minor [23:20]: "Bringing in the right people to run the business can make or break your company."

---

8. Hala Taha’s Takeaways and Actionable Insights

Concluding the episode, Hala synthesizes the conversation, highlighting essential strategies for listeners to implement in their own businesses:

1. Master Storytelling: Use compelling stories to engage and connect with your audience.
2. Implement a DM Strategy: Actively reach out to engaged users with valuable content or offers.
3. Commit to Mastery: Focus on excelling in one platform before expanding to others.
4. Utilize Personal Experiences: Leverage unique skills and background to differentiate your brand.

Notable Quote:

Hala Taha [51:02]: "Your personal story is your unfair advantage. Corporate America taught me presentation skills that I still use today to land high-ticket clients."

---

9. Where to Go for More Information

Listeners eager to dive deeper into LinkedIn marketing and podcasting strategies can explore Jeremy’s offerings:

• LinkedIn Masterclass: yapmedia.com/course
• Young and Profiting Podcast: Available on Spotify, Apple Podcasts, YouTube, and other platforms.

Final Thoughts: This episode serves as a goldmine for entrepreneurs, sales professionals, and marketers seeking to harness the full potential of LinkedIn for business growth. Jeremy Minor's blend of strategic insights and practical advice offers a roadmap for anyone looking to elevate their influence and generate high-quality leads through thoughtful, targeted engagement.

Share this episode with colleagues and peers who are striving to build their personal brands or seeking innovative ways to drive business performance. Whether you're just starting out or aiming to scale your existing operations, the strategies discussed here can propel you toward unprecedented success.

---

Thank you for tuning into Young and Profiting with Hala Taha. Follow Hala on Instagram and LinkedIn for more updates and insights.

Transcript

[Hala Taha]

Today'S episode is sponsored in part by openphone shopify mercury indeed and framer openphone is the number one business phone system build stronger customer relationships and respond faster with shared numbers ai and automations get twenty percent off your first six months when you go to openphone dot com profiting shopify is the global commerce platform that helps you grow your business sign up for a dollar one per month trial period at shopify dot com profiting mercury streamlines your banking and finances in one place so you can focus on growing your online business learn more at mercury dot com profiting attract interview and hire all in one place with indeed get a seventy five dollars sponsored job credit at indeed dot com profiting terms and conditions apply framer is the designed first no code website builder that lets anyone ship a production ready site in just minutes launch your site for free at framer dot com and use code profiting to get your first month of free of pro on the house as always you can find all of our incredible deals in the show notes or at youngandprofiting dot com deals a lot.

[Jeremy Minor]

Of people like put up content they cross their fingers and they're like okay people are gonna find my podcast and it's like no no one's gonna find.

[Unknown]

Your podcast paula taha is the ceo of yap media a podcast network and social media agency she is host of young and profiting podcast she's turned her side hustle podcast to a media empire.

[Jeremy Minor]

When i first started i didn't focus on instagram tiktok wasn't even ex focused on linkedin and i built my leverage on linkedin and i became one of the biggest influencers on that platform when i first started my podcast i had a rule for myself i'm going to post on linkedin every single day if you understand the publishing and engagement strategies you will go much more vital it is still an organic platform where you can kind of just like hack the.

[Unknown]

Algorithm how can a salesperson watching this right now start a podcast that helps them generate leads for what they sell.

[Jeremy Minor]

When you're thinking about monetizing a podcast and getting leads from a podcast there's really three ways right you can yap.

[Hala Taha]

Bam did you know you have the power to build something extraordinary from nothing that's exactly why i was invited to sit down with jeremy minor and this is an episode you don't want to miss you've seen me take yap media from an intern volunteer squad into one of the most fastest growing podcasts and social media agencies in the world in this conversation i'm sharing the exact strategies i use to build a multimillion dollar media empire and we get into how i hacked linkedin the psychology behind viral content and how i turn my podcast guests into high paying clients if you're ready to master influence and scale your business make sure you follow this podcast if you're new to the show you can also watch this episode now on spotify video and on youtube all right guys let's get right into my awesome awesome conversation with jeremy minor all right.

[Unknown]

Jeremy miner welcome to another episode now today look you're a salesperson you're an entrepreneur maybe you're ceo of a company or vp of sales sales manager and you want to get higher quality leads to buy your product your service your thing you're going to want to pay attention to this next guest this guest the famous podcast princess as she is known hala taha very unique name is the ceo of yap media now that is a podcast network and social media agency she is one of the top one hundred global host of young and profiting podcast and she's been featured on the COVID of podcast magazine in forty under forty she's turned her side hustle podcast young and profiting into a media empire yap media which was voted best podcast agency and fastest growing podcast company of twenty twenty two anything in twenty twenty three twenty twenty four biggest we're.

[Jeremy Minor]

On track to hit ten figures i mean eight figures eight figures and she's.

[Unknown]

Been recognized new york times founder radio inc she's like i said known as the podcast princess how are you i'm doing great fresh off the stage yes.

[Jeremy Minor]

How was that it was so much fun funnel hacking live it's russell brunson's event it was like six thousand people huge stage so it was so much.

[Unknown]

Fun so when you're speaking on stage this is just kind of off the subject but pay attention to this because we're going to talk about pattern interrupts and that's going to help you sell when you're up on stage how do you because i think they can apply this if they sell one to one or one to many how do you keep an audience engaged what are some maybe a few things you do to really keep them engaged where they just don't like fall asleep yeah a lot.

[Jeremy Minor]

Of speakers i love that well first of all you got to open up with a story you have to make it shocking so i opened up the stage today i said you know imagine you started a podcast in your car you had no place to record you had no mic you had no equipment so it shocks them like what do you mean and you became a very famous podcaster so opening up with a hook a story another thing is just getting them to say yes and agree.

[Unknown]

Right away is that story so important to start your let's say you're you're training or whatever you're doing up front like on stage why what does that story do to their mind takes them.

[Jeremy Minor]

Somewhere it makes them feel like it's all relatable yeah so it makes them feel part of the story so i actually say like imagine you're starting a podcast in your car you have no.

[Unknown]

Idea so you're talking about your story but you're actually speaking to them yeah.

[Jeremy Minor]

So they can feel like they're in the story and relate to it exactly and then you actually turn it back to them and say can you guys relate to how jenna this was about jenna kutcher how jenna was feeling in the moment when she first started her podcast you didn't have any equipment you have no podcast plan but now you could do this so addressing their pain.

[Unknown]

Points the great thing about what you did with that story is not only did you take them back where they think about it but they visualize the story because when you start that story you're forcing their brain to visualize what you're talking about and they become interwoven in it so it forces them engagement rather than them looking at the phone or getting up and go to the bathroom like a lot of hey how's it going how's the weather i need a rah rah rah like most speakers it's fine now you triggered curiosity and they're like whoa this person's important i need to listen to what she says well done most speakers don't know how to do that okay so i've got some questions for you so podcast agents how did you like did you you know were you born like just with these podcast skills or like what how did you get into podcasting so i.

[Jeremy Minor]

Actually started my career in radio when i was nineteen years old in college i started at hot ninety seven it's one of the most popular hot ninety seven i was angie martinez's assistant for three years i was basically an unpaid associate producer so i dropped out of college to be her apprentice i encourage.

[Unknown]

You to do that that's a big gamble we're all taught you gotta go to school and i believe in college for certain professions you know if you're gonna be a doctor you probably have to go to school or an attorney there's professions you do but what caused you to be like hey i i don't wanna go to school i wanna go this other route cause most people.

[Jeremy Minor]

Wouldn'T think that way well really i wanted to be a singer i was writing music i was singing and songwriting and i thought oh i could get an internship at the radio station and push my music to dj's but then i realized that i was a really great on air personality and they were basically priming me to be the next angie martinez and so i was you know just paying my dues ca do in radio until you get an on air spot okay but when a paid position opened up they ended up giving it to somebody else who didn't work on the show okay and i said i didn't want to show up to work and they ended up firing me oh my gosh so firing me from an unpaid job you're fired but it wasn't like a real fire they were like just lay low angie's really mad at you you know and i was like you know what no i'm not going back to the station i worked for free for three years and i started a blog called the sorority of hip hop and it got really popular i ended up hosting all the parties with the dj's that i used to work with at hot ninety seven and we were like pretty famous in the tri state area we had online radio.

[Unknown]

Shows this is in new york city.

[Jeremy Minor]

Or something this is in new york city yeah and then mtv reached out to us to be on a reality tv show so this was like right when jersey shore just ended okay and they filmed us all summer and i was about to be a lead on a reality tv show mtv so it was like my big break your big break they pulled the plug two weeks before the show was going to air.

[Unknown]

What happened why did they pull the.

[Jeremy Minor]

Show they just said they're moving in another direction i'm palestinian i don't think they were ready for like a palestinian american lead on mtv really yeah so.

[Unknown]

What year was this twenty years twelve.

[Jeremy Minor]

Twenty twelve twenty twelve so a long.

[Unknown]

Time ago wow that is twelve years ago yeah so worth has changed seven.

[Jeremy Minor]

Times i know i know i was really young you know i was really i'm still like like so i was really young and yeah i didn't get this show on mtv so i was crushed and i thought i'd never get back on a mic okay went into corporate and started my podcast four years into corporate and what did you incorporate i worked at hewlett packard in marketing and then i worked at disney streaming services and i ran their email and.

[Unknown]

Their mobile teams so you got some really good corporate experience you know i say experience in corporate america is one of the best things an entrepreneur can.

[Jeremy Minor]

Do oh one hundred percent because i was a failed entrepreneur basically with this blog it was like successful but a lot of like you know just more of like partying and like smoke and mirrors but in corporate i got really successful i was like working for the c suite by the end of it and basically like the chief of staff.

[Unknown]

And i think it's really important because i think a lot of people that start their own business so whether maybe you're a salesperson and you look at it maybe starting your own thing one day it's one thing that you cannot buy you can buy somebody's like content or their training and try to mimic it you know if you're in that space or whatever but one thing you never you never can buy is their wisdom yeah you can never buy their experience because they're the ones that lived it and that's the most important thing so how did how did corporate america kind of like help you like have that foundation of like this huge podcast.

[Jeremy Minor]

Now it's such a great question i make a joke that before i was the podcast princess i was the powerpoint princess and so i used to make all these amazing powerpoints and actually when i first launched my company i had a team of volunteers with my podcast so i had fans that would reach out to me on linkedin i was big on linkedin right away yeah and they asked me how they could help me with the show i changed their life and so i started recruiting all these volunteers into a slack channel and it became my team and two years into it my podcast blew up i became a top podcaster and the guests that would come on my show they'd always ask me like who does your linkedin who does your podcast how can you help me and i was working at disney had a great job and i was like i'm sorry this is just a hobby i can't help you until covid hit and i found myself with all this free time so i converted my volunteers into an agency and i started yeah media yeah and we're.

[Unknown]

Going to talk about linkedin strategies because i know you want more leads to sell your things so whether you sell life insurance or maybe you sell saas or solar cybersecurity cars it doesn't really matter real estate whatever we're going to talk about how to generate better quality leads from linkedin so you want to stay tuned to that because we're going to come up to that in about ten or fifteen minutes or so i want to talk about the mindset though first because it's important for you to understand you know the mindset like she has that you know she can go from that corporate job or whatever and really do whatever she wants now that doesn't necessarily mean that you need to leave your sales job or anything but that mindset will help you with whatever you want to do in your career maybe you want to become the senior vice president of your company or maybe the ceo one day that mindset's going to help you get there what was what was like your winning what was like a strategy that you felt you did you mastered this one strategy that caused your podcast to blow up compared to everybody else that has a podcast.

[Jeremy Minor]

Well that's a really good question yeah one thing that i didn't get to answer from you yet is you asked me like what did you do in corporate how did you end up growing your business so basically when i started my agency people would ask me if they could come on my show sorry if i could do their podcast and marketing really okay and i told you i got this skill of being really good at powerpoints in corporate and really good at presenting right and so at the time my first client was heather monahan do you know her i don't know she's like very big linkedin influencer very big podcaster and she basically like convinced me to start my company and she was paying me nothing like a thousand dollars a month or something my second client was this billionaire guy in the solar space okay and i remember pitching him and when i put together my offer at first i was like okay i'll do three k for linkedin three k for instagram three k for podcasting and my business partner at the time was like let's just do ten k service he's a billionaire and i'm like okay cool let's do that i had no logo right i just knew how to create really great powerpoints and i knew how to present really well because of corporate so i put together this presentation and i pitched this billionaire no logo no website no company name even just put together a presentation and i'm like all right it's thirty k and he's like let's do it boom my second client ever was thirty thousand.

[Unknown]

Dollars a month good the certainty so how you frame the presentation yeah yeah.

[Jeremy Minor]

So anyway that's what i wanted to answer your original question you got really.

[Unknown]

Good at framing your presentations where it wasn't just facts and features it was more about getting them to focus on the end result of what you're offering.

[Jeremy Minor]

And getting to trust me like i.

[Hala Taha]

Yap gang i recently heard a stat that really made me pause nearly half of american adults say they'd face financial hardship within six months if they lost their primary income earner if you're thinking well that could be me or that could be my family you're not alone but the good news is that you can do something about it today that's why i'm excited to share policygenius with you policygenius is the country's leading online insurance marketplace and they make getting life insurance ridiculously easy you can compare quotes from top insurers in minutes and find a policy that fits your needs and your budget i love the way they take the stress out of the process their licensed agents guide you every step of the way they answer your questions they handle your paperwork and they also advocate for you i highly recommend using policygenius to find your life insurance and get this this is huge with policygenius you can find life insurance policies starting at just two hundred and seventy six dollars a year for one million dollars in coverage one million dollars in coverage for your family for just two hundred seventy six dollars a year this is an easy way to protect the people that you love and feel good about your future secure your family's future with policygenius head to policygenius dot com profiting to compare free life insurance quotes from top companies and see how much you can save that's policygenius dot com profiting hello young and profiters running my own business has been one of the most rewarding and overwhelming things i've ever done there's always something to figure out and even small decisions can feel huge now what really helped me was finding a platform that just gets it shopify isn't just built for small businesses shopify was once a small business so they really get it shopify powers millions of businesses worldwide and ten percent of all us e commerce from big names like gymshark and mattel to brands just starting out like maybe yours with shopify you can do everything that matters for your business inventory payments analytics all in one place it even makes marketing easier with built in tools to run your email and social media campaigns if you guys want to sell globally shopify helps you reach customers in one hundred and fifty countries if you prefer in person shopify's award winning pos system connects your online and offline sales seamlessly shopify's got ninety nine point nine nine percent uptime and the best converting checkout on the planet if you want to get started with shopify so you never miss a sale you've got to get this deal get all the big stuff for your small business.

[Jeremy Minor]

Right which.

[Hala Taha]

Shopify sign up for one dollar per month trial period and start selling today at shopify dot com slash profiting that's all lowercase go to shopify dot com profiting again that's shopify dot com profiting for your one dollar per month trial period yeah fam running a business means wearing multiple hats and being resourceful so if you're like me you probably started your business off using your personal phone when i started yap i used my personal self for all of my business calls i would take calls with clients all the time texts with clients all the time and people would refer clients to me on my phone all the time and while my business grew this became totally unmanageable and that's where openphone comes in openphone is the number one business phone system built for modern entrepreneurs forget old school landlines juggling two phones or voicemail because open phone system seamlessly works as an app on your existing phone or computer and instead of things like voicemail you have chatbots and things that can help move your business forward in a modern way their collaboration features are a dream for your team you guys can share one number and work together on calls just like a shared email inbox how cool is that that way you can reply faster to customers people can toggle between customers effortlessly plus you get one unified voice for your company across multiple team members and of course no miss leads openphone's ai agent can be set up in minutes to handle all of your after hours calls answer questions and capture new business so you never miss a thing whether you're solo or scaling fast openphone is a total no brainer for your company discover why over sixty thousand businesses trust openphone openphone is now offering my listeners twenty percent off your first six months at openphone dot com profiting that's o p e n p dash h dash o dash n e dot com profiting and if you have existing numbers with another service openphone will port them over at no extra charge open phone no missed calls no missed customers i.

[Jeremy Minor]

Knew my stuff i was an expert i could present really well energetic enthusiastic and he was like well i want to work with this girl yeah you.

[Unknown]

Know besides the winning presentations what do you feel like is one you know one other strategy that really took your podcast from like where everybody's is yes you know everybody has a podcast to like one of the top you're in top five now or something in the.

[Jeremy Minor]

World yeah so basically there's a bunch of principles for growth but from the start i was always fifty percent production fifty percent promotion so a lot of people put up content they cross their fingers and they're like okay people are gonna find my podcast and it's like no no one's gonna find your podcast you've gotta spend your time promoting it a lot of things that i do is dm's so dm funnels direct messages so basically for example on linkedin we'll put up a linkedin live video or any post on instagram about my podcast anybody who likes or comments on that post we then retarget in the dm's and we give them a direct link to the episode okay that brings in new subscribers daily that keeps me ranking at the top of the charts because the charts are based on new daily subscribers it's not based on how big your show is it's about how many new subscribers you bring in every day so i'm getting featured in apple and spotify every day on the charts because i'm bringing in new subscribers from the dm's and i'm getting people to subscribe and i'm getting new subscribers every day from social media doing it that way so promoting is really great of course the other thing is just leverage when i first started i didn't focus on instagram or like you know tiktok wasn't even existing yet but i focused on linkedin and i built my leverage on linkedin and i became one of the biggest influencers on that platform and then with that audience i had leverage i could then trade that audience so you.

[Unknown]

Focused on one platform you're all in horse blinders i'm going to master this platform yeah why do you feel like that's important rather than just trying to do everything all all the other platforms and just kind of hope and pray.

[Jeremy Minor]

It works out well first of all like linkedin had my target audience i was reaching young professionals second of all i felt like it was less competition felt like instagram was pretty saturated less competition figured out like the algorithm like totally hacked the algorithm got really popular on that platform i actually became a linkedin influencer before my podcast blew up and then i traded my audience i.

[Unknown]

Didn'T know there was such thing as a linkedin influencer there is you brought that up i'm like i didn't even know that that's amazing i love some.

[Jeremy Minor]

People say that but yeah it is it's a social platform just like any other social platform there's one hundred thirty five million daily active users on linkedin.

[Unknown]

Interesting you know i think we only have that's our smallest channel i think we have like fifty or sixty thousand people that follow me on linkedin we got millions on others but we'll talk we need to grow linkedin yeah i.

[Jeremy Minor]

Mean i'm the linkedin and the podcast.

[Unknown]

Princess josiah content director okay so let's talk about this powerhouse that you actually i'm going to go back in your mind how can a salesperson watching this right now maybe start a podcast that helps them generate leads for what they sell because i don't think salespeople realize that that's a channel that they can.

[Jeremy Minor]

Do that in yeah i think when you're thinking about monetizing a podcast and getting leads from a podcast there's really three ways right you can grow an audience sell your own products and services you can get sponsorships and brand deals and then your guests can become your clients so like me for example like i made six hundred thousand dollars on sponsorships this year from from ads but i made six million dollars from the guests that came on my show i see so it's a way bigger opportunity.

[Unknown]

When you say you made six million from the guests that came on the show was that them paying you to.

[Jeremy Minor]

Be in the show that's them becoming my clients and i do their social and their podcast and i get them ads so they become my clients they.

[Unknown]

Get impressed and hey like what do you do and the conversation comes up.

[Jeremy Minor]

And so you can be strategic you can actually design a podcast where you interview your target client and then if you can also then create content that attracts an audience then you can sell to them it can be a totally different product so i have my high ticket agency services we're a white gloves agency for my guests or they can join my podcast network whichever one they fit into and then for my audience it's my courses it's things like that yeah and my brand sponsorships that makes.

[Unknown]

Sense that's really good okay so let's talk about this media powerhouse scaling all that stuff and then we're going to get into linkedin because i know that they're going to want to like how do how do i get leads on linkedin i need more leads on linkedin these are really good leads doesn't matter if you sell business to consumer business to business it's all the same so your company has been recognized as we know as one of the fastest growing podcast networks is it might even be one of the biggest there is yeah i think it is what were the biggest challenges that you faced in building that to get to that level to.

[Jeremy Minor]

Really scale what were some of the biggest challenges so everything has happened so organically honestly but i think the biggest challenge for me which is probably pretty unique is that i had a volunteer team and i had to convert them to employees and when people are working for you for free it's just everyone's so happy everyone's i'm not getting paid you're not getting paid we're all motivated.

[Unknown]

This is a movement just bought into.

[Jeremy Minor]

The vision right it's just a movement it's a vision but then once you know there's clients involved and like it's got to get serious so there were some people that i had to like fire that i'm like you guys are still acting like volunteers and this is a company now you know so it's kind of like growing pains of like moving away from being like a movement to like a real company yeah and then just also the fact that i'm not just a ceo and founder i'm like a media personality so not every ceo has to have interviews twice a week two full days and so it was really important for me to get business partners and so i met my coo and one of my business partners jason and now he's helped me so much so just finding the right people that have the right mentality that i could trust to give equity so that they could help me grow my business while i could also be the face of the company because it's kind of like two different roles and i see.

[Hala Taha]

It even more evolving more you have.

[Unknown]

To bring in somebody to run the business if you're like the face of the exactly it's hard to really do both you have to do both here in the very beginning the biggest thing that that will determine your success as a business is bringing in the right people to run the business yeah that can make or break your company so and i've seen that both ways even in my own business we've had setbacks with maybe the wrong management team they did well in certain areas but other areas not so well and a lot of times you might bring a management team that gets you that has a skill level to get you to a certain level but once they get you to that level if they don't learn and grow and know what to do above that level you're going to stay capped so you have to bring in sometimes even better people that have already done the thing that you're wanting to do so whatever you're at now let's say if you're like i want to grow this you know media thing to two hundred fifty million a year well maybe the people that got you to where you're at they might not not all of them because some will grow with the business they'll learn others won't necessarily do that and they won't have the skill level to get you there so when you brought in that ceo like what changed for you well the.

[Jeremy Minor]

Thing is is that he was actually working with me first okay yeah so it's not somebody that i just like found i put out like a post i want a coo it was somebody who was my production director he had his own company he ended up shutting down his company to run my production team because we were doing really well and then he just started taking on finance taking on ops and we became really good friends and then i trusted him and so it was like it was an aqua hire yeah so it wasn't just like me they already knew.

[Unknown]

The business they were intimately involved in.

[Jeremy Minor]

The business yeah and i had the proof that i knew he was going to do well you know all right.

[Unknown]

So i want to pivot because i know everybody's going to be like how do i get leads on linkedin so if you're a salesperson business owner you know sales manager whoever you are tell us you said you became a linkedin influencer yeah i didn't know that term was before you even got into podcasting so how did how did that happen.

[Jeremy Minor]

Well basically when i first started my podcast i had a rule for myself i'm going to post on linkedin every.

[Unknown]

Single day okay and what would you post.

[Jeremy Minor]

Well it would just be whatever i decided to post that day i was very motivational and inspirational in the beginning i was working in corporate at the time and i wanted to push my podcast and so i made a rule that i was going to post every day but the key is is.

[Hala Taha]

That i figured out all the engagement.

[Jeremy Minor]

Hacks okay so for example on linkedin a dm is the highest viral action that you can take okay so if you dm somebody and they respond back they're eighty five percent more likely to see your post on their feed the next time that they log on i did not know that so i had this strategy i didn't know what i was doing at the time it was just magic i just figured it out.

[Unknown]

I figured out you're walking down the street one day and somebody starts like hey if you're in linkedin well i.

[Jeremy Minor]

Know the linkedin algorithm like the back of my head so when i first started gary vee was somebody who i thought was very similar to me he had a podcast he was in marketing he had an agency he was motivational so i decided i was going to target his fans okay so i'd go on his recent post i'd see anybody who liked and commented this showed me that these people took viral action they were active on linkedin they enjoyed similar content so i would invite them to connect hey i see that you like gary vee's posts i love him too if you like his stuff you're going to like mine i've got a podcast i'd love to talk about motivation let's connect they'd be like oh my gosh sure before i knew it i had like ten thousand of gary vee's fans wow i would always be like the top comment on his post and then so other people be like who's this girl with one hundred comments one hundred likes on her post and then it would just be an effect and then because i was very engaging and actually had conversations in the dm's i got super fans that were like really invested in my success oh hala talks to me hala knows me and so it wasn't just about posting every day i used to have a forty five minute commute to disney okay i'd post in the morning but then i had a rule on the way back i'd have to send all my dm's now were.

[Unknown]

Your post intentional posts or were you like posting about your cats or like what were you posting so i want to make sure that everybody knows like it's not just just post to post there's probably a reason for your well.

[Jeremy Minor]

Back then i was posting motivational posts because it reached the broadest audience and they were most likely shared and the second most viral action on linkedin is shares so if you want to go viral you need shares so i used to post motivational positive content so that it would go viral but linkedin has changed over the past six you know i became an influencer on linkedin six years ago right so now if you want to do well on linkedin you've got to think of a couple things number one it's got to intersect yeah.

[Hala Taha]

Bam picture this somebody who is crucial to your business unexpectedly quits you've got just a couple weeks to fill that position you've got no time to waste so so what do you do to hire fast well that's easy you've gotta use indeed when it comes to hiring indeed is all you need stop struggling to get seen on other job sites because indeed's sponsored jobs feature helps you stand out and hire faster so here's how it works your post jumps to the top of the page for relevant candidates so you reach the right people quicker and the results speak for themselves according to indeed data sponsored jobs posted directly on indeed receive forty five percent more applications than non sponsored jobs no more monthly subscriptions no long term contracts you only pay for results with indeed and what i love about indeed is how it removes all the guesswork before i started using indeed to optimize my hiring process i would post on multiple job sites i would post on social media i would have to sort through all of these resumes to make sure the candidate was qualified but now with indeed sponsored job feature i get all qualified candidates and i don't need to worry about if they've got the technical capabilities i just need to worry about culture fit and get this it works fast in the minute i've been talking to you twenty three hires were made on indeed worldwide that's how fast it works there's no need to wait any longer speed up your hiring right now with indeed and listeners of the show will get a dollar seventy five sponsored job credit to get your jobs more visibility at indeed dot com profiting just go to indeed dot com profiting right now and support our show by saying you heard about indeed on this podcast indeed dot com profiting terms and conditions apply hiring indeed is all you need.

[Jeremy Minor]

Yeah bam if you want to take.

[Hala Taha]

Your business to the next level you've got to upgrade your website and if you're still stuck with those copy paste.

[Jeremy Minor]

Website templates you know the ones that.

[Hala Taha]

Have all those generic templates that make every site look exactly the same and boring it's time to break up that template trap if traditional site builders feel clunky or limiting framer is the solution you've been waiting for yes framer if you've never heard of it framer is the design first no code website builder that lets anybody ship a production ready site in just minutes framer is all the rage right now because you can start for free and browse hundreds of stunning pixel perfect templates or design from a totally blank canvas which i love for creative freedom depending on what you want to do you can start blank or use their amazing templates that are not just generic that you'll find on other websites framer's got multiplayer collaboration meaning your entire team writers designers marketers can work on the same page in real time so there's no messy version control issues if you want your site to stand out you can add scroll animations parallax effects looping text and so much more in seconds with zero code you don't need to hire expensive developers it even comes with built in ai to create smart layouts and instantly translate your entire site into any language that you want to how cool is that behind the scenes you'll get responsive breakpoints built in hosting a flexible cms and privacy friendly analytics ready to build a site that looks hand coded without hiring an expensive developer launch your site for free at framer dot com and use code profiting to get your first month of pro on the house that's f dash r dash a dash m dash e dash r dot com with promo code profiting framer dot com comma promo code profiting for your free month of pro yeah fam i have to say one.

[Jeremy Minor]

Of the coolest parts of my career.

[Hala Taha]

Is that it takes me all over the world i've had the chance to travel for interviews speaking gigs podcasting conferences and i've stayed in some seriously stunning airbnbs and these airbnbs always make me feel at home they're so thoughtfully designed and i just love the experience of.

[Jeremy Minor]

Airbnb and that actually inspired me to.

[Hala Taha]

Start hosting myself and if you've ever thought about becoming a host but you.

[Jeremy Minor]

Felt like it was too much to.

[Hala Taha]

Take on like you can't take on.

[Jeremy Minor]

Another side hustle i know a lot.

[Hala Taha]

Of us are entrepreneurs side hustlers maybe you think like i can't just take one more thing on but i do.

[Jeremy Minor]

Have this space i want to do it here's the good news you don't.

[Hala Taha]

Have to do it all on your own anymore there's new solutions for that that's where airbnb's co host network comes in for hosts who are always on the go or live in a different state than their property and might not have time to manage every little thing you can team up with a local co host who can handle guest communication on the ground support and more this way this day runs smoothly even when.

[Jeremy Minor]

You'Re not around whether you've got a.

[Hala Taha]

Vacation home or just an extra room turning it into income is easier than you might think if you want to start on airbnb but you're busy like me find yourself a co host at.

[Jeremy Minor]

Airbnb dot com host with linkedin's editorial agenda so linkedin is a careers hiring and recruitment site any of my posts that get like one hundred thousand likes million views they have something to do with with careers and jobs and recruitment.

[Unknown]

Give us an example of what a post might say so it might be.

[Jeremy Minor]

Like a tweet card so something that looks like a tweet if you guys have seen those posts might be like the three things i look for hiring are you know reliability recruiting career yeah so it's like these are three things i use to hire or these are red flags in a job interview or.

[Unknown]

You know like here's three things to ask your you know the person interviewing you to secure the job or just.

[Jeremy Minor]

Exactly so something that has to do with careers hiring promotion because linkedin is a social media site but they're also competing with ziprecruiter and indeed and so they want to keep their editorial agenda to hiring careers recruitment they want to keep that brand so it's really important to do a couple posts a week about hiring recruitment and you have to figure out the intersection of what you talk about so i'm an entrepreneur so it's really easy for me to talk about hiring this is what i look for for hiring not going to talk about necessarily like being a recruiter or something like that but whatever fits with my if you were like in health and wellness it could be like work life balance is your angle of being in careers and using those keywords right.

[Unknown]

Okay also for like a sales training company it might be like hey here's as a sales manager here's you know four things to look for before you.

[Jeremy Minor]

Hire that one hundred whatever okay one hundred percent the other thing is like keywords are really important so these days it's all about interest based algorithms so every user on linkedin has an interest based cloud basically where it can say like what you're actually interested in based on the things that you like and so you need to make sure that you're using the same keywords over and over again in your profile your title your job descriptions your posts i see and then linkedin can match like okay hala talks about entrepreneurship so anybody who likes entrepreneurship we're going to send her content to them what kind of person.

[Unknown]

I'M just going to pick a random industry let's say if i sold oh i don't know let's keep it easy let's say if i sold cars yeah what could they post you know kind of some type of simmer would it be like hey here's four things to ask the dealership about your purchase of a new car would it be what could you do on that well let.

[Jeremy Minor]

Me ask you is this a local.

[Unknown]

Business let's say it was a local.

[Jeremy Minor]

Business it would have to be a local business yeah so my strategy for you would be actually to proactively invite your target market to your profile which means that you would need to look up you would need to know what are the titles of people that i'm looking for and then on linkedin it's unlike any other social media platform because you can search people by city okay.

[Unknown]

That makes sense so let's say let's just stay in the car industry it's an industry one of the industries we train let's say that if they're selling well ferraris like or like you know let's say range rovers or something that's one hundred fifty thousand dollars plus they're probably going to want to be looking up like high level executives business owners.

[Jeremy Minor]

Owners right exactly so you can type in business owner and let's say it's san francisco okay and then you would proactively try to connect with those people you might engage on their posts bring them into your world and then when they engage on your stuff linkedin will send a notification to all of their first connections who are likely in the same region that makes sense and then your stuff will get shared to even more people in that region so you've got to be strategic to invite the people who are your target audience even as and if you're a local business.

[Unknown]

It'S really important let's say if you sold life insurance over the phone or something you could target what like families between the ages of this and this that make this type of income does it allow you to like target that.

[Jeremy Minor]

You can't target that titles location industry company company size okay that's good schools.

[Unknown]

Colleges that makes sense that makes sense okay so what are some other things that they might need to know let's put yourself in their shoes say that you go back before you do this stuff yeah and you're in corporate america and you get a sales job yeah what would you do on linkedin to bring in more leads and appointments if you were in their shoes yeah so.

[Jeremy Minor]

First of all you gotta optimize your profile so like i said keywords how do you like linkedin is just like a search platform at this point even it ranks super high on google search yeah if you've ever googled your name it's probably linkedin comes up first right so you want to make sure that all the keywords that you think people need to use to find you are in your profile in your post you're using your strategic you actually think about the keywords that you're going to put in your profile okay number two is you want to post right people want to see active profiles but it's not just enough to like post and ghost you need to have some strategy about it so that means engaging with other people on the platform potentially join me.

[Unknown]

Ask you this question this would be good yeah let's let's say you go back to your job you work for disney yeah right and let's say you were in sales for disney like corporate sales right what what would be what would be like a post you might have you might have done to like start that engagement type of strategy you.

[Jeremy Minor]

Would have done there so i would have probably went with an educational angle and i'd be like here's the top three ways to close your next deal you know the features matter on linkedin so this is something that we didn't talk about yet so like video actually doesn't do that well on linkedin it's just starting to pick up but it's mostly like photographs graphic posts captions with keywords that's what does well so i would do something that has a keyword heavy caption with like all the and it gives meaningful content for people who want content from experts i would make sure that i have content in my profile that shows linkedin that i'm an expert this is the other thing linkedin if i all of a sudden start talking about finance and i never talked about finance before linkedin's not going to show my stuff to anybody right because i'm like you're not an expert we're not going to feed the content so they're actually looking at your track record of performance your last two weeks of.

[Unknown]

Engagement it'd be like me as a sales trainer like talking about the end of the world like food storage yeah.

[Jeremy Minor]

You'Ve got to kind of like pick what you're going to talk about it and make sure it's on your profile and make sure it's on your post the other thing i would do is like lean into your own personal story okay so photographs of yourself action shots you at a meeting you making a deal you on the phone you on the computer show people like people love photographs and on linkedin you actually get like points basically for dwell time and people actually stare at your photographs and.

[Unknown]

It so maybe if you're a salesperson and you're in a boardroom meeting with you know some executives maybe you take a picture there and you're like talking or something shows that maybe you're an.

[Jeremy Minor]

Expert in something yeah so you want to use a you could use like a photograph and then pair it with something that is educational right or motivational.

[Unknown]

Okay so let's say if i sold i don't know let's say if i sold you know commercial insurance you know maybe you post something about like the top three things to look for when renewing your insurance for next year or something like that so it has to be around you want to focus on something that's going to trigger like oh wow that's really valuable yeah and then.

[Jeremy Minor]

The key is the people who like and comment on your stuff they're raising their hand they're saying i'm interested in what you have to say then you retarget them in the dm's and you give them something for free okay you give them some place to learn more.

[Unknown]

You then dm them and like hey saw that you comment on that if it helps we have a free guide that shows you how to xyz totally would you like me to send that.

[Jeremy Minor]

Over or something exactly so you build up your social currency and then you can lead them off linkedin eventually to a lead form to a call whatever.

[Unknown]

It is that's better than just like cold messaging them and they have no idea who you are they've never really.

[Jeremy Minor]

Seen you or anything yeah and you want to think about like every post has a purpose right so some posts are meant to go viral maybe that's your more motivational inspirational photograph with an inspirational story or like a career related post like i was telling you and then some are sales you want to just sell to your first connections anybody who likes and comments you retarget them.

[Unknown]

In the dm's it is true what you're saying like even on my ig i have a little bit under like nine hundred thousand followers but it's very niche specific to salespeople if i started doing mainly like motivational stuff i could probably get you know i probably have double the followers now you get a broader audience wouldn't have the same type of business right because now when we're focused on sales they're like i want the sales training if i'm just another person posting motivational stuff not really separating apart so you got to do kind of a happy balance i think where it's like you know you're posting stuff for business as well that your target audience not just for more views because sometimes views don't just necessarily like totally income right you know our guy on our team was at one of alex harmozi's events the other day and talking about social media and he even said the same thing he's like i got the most you know views and followers from this one reel i did on my favorite burrito recipe but then we went back and look at the analytics nobody bought any of his horses so he's like why was i even doing that he's like i got a lot of followers but none of them totally at the end i did anything that.

[Jeremy Minor]

Reminds me of like there's like some like meme type pages on linkedin where they post like cat videos it's like nobody's buying from these people they're just getting followers but they don't have a brand they don't have anything yeah okay.

[Unknown]

So what what would be a few other things that they could do to really like monetize linkedin from like a salesperson's perspect besides the dm strategy besides the post like what are what are a few other like nuanced stuff that most people just would not know that i know you know i know i.

[Jeremy Minor]

Know i would be targeting events really okay so linkedin has these events that people sign up to and it tells you exactly what they want to learn about exactly what problems they have exactly what they're interested in okay and so it could be like for example i sell a social media course you could sell like a sales course sure or we can think of any example but let's say if it's like some sort of you know solution that you have and there's an event about solving that.

[Unknown]

Problem say you're a financial advisor and you there's events you know they come.

[Jeremy Minor]

You build your build your wealth or whatever you can actually see who registers for those events on linkedin and that tells you that's my target audience i'm just going to invite all those people the other thing is once you grow a following you can use polls right so i do something where i'm when i have like a linkedin course i'll be like who here wants to level up their linkedin yes no yeah they say yes retarget them hey i've got this webinar coming up i'd love to invite you blah blah blah okay so you can actually just like kind of pull your audience see what they're interested in retarget them yeah interesting okay give.

[Unknown]

Us one more i know you got a i know you got like a hundred more you're holding out on us give us one more thing like a nuance that most people just would not know that kind of separates you from.

[Jeremy Minor]

Me okay so one thing to note on linkedin it is still an organic platform where you can kind of just like hack the algorithm okay okay and the first ninety minutes is very important.

[Unknown]

You know when you guys say hacked i pictured like some kid like you know like in the basement in like russia and he's got like a hoodie over him he's like hacking like what is what does that mean how do.

[Jeremy Minor]

You hack it so basically it's like if you understand the publishing and engagement strategies you will go much more viral.

[Hala Taha]

Okay and it's just like a recipe.

[Unknown]

How do you learn that where do.

[Jeremy Minor]

They go well there's a course i.

[Unknown]

Have a course okay that's a good.

[Jeremy Minor]

Idea i have a course so there's like a lot so first of all you want to avoid spam filters okay so the first part of the linkedin algorithm when you put up a post it scans you for spam so it's looking for things like chunky paragraphs which is counter like not intuitive that's why you see all the influencers doing line by line style on linkedin okay okay so they want people to skim they want it to be readable they're looking for grammar errors they're looking for anything nudity profanity like the regular phone numbers follow for follow anything that looks sketch yeah they'll they won't show your stuff to anybody so you need to know what the what the spam filters are also over tagging over hashtagging even tagging anybody who's not going to how many.

[Unknown]

Tags is an over none just don't.

[Jeremy Minor]

Don'T well i just say three max but in general i think hashtagging will hurt you it's just keywords now hashtags don't really work also you can't tag people who won't engage on your posts within the first thirty minutes so basically all these things that people abused are now spam builders so people used to like tag fifty people they abused it so now if you tag anyone if they don't like or comment in the first thirty minutes you're deprioritized it looks like you're spamming so you don't tag anyone so there's spam filters that you've got to get through okay then like the second stage of the algorithm is really all about viral action and viral actions are all weighted differently okay so you want to share sorry my brain's fried from speaking today i can't believe.

[Unknown]

You did a podcast i went on a i went on dan fleshman's do you know dan fletcher yeah yeah i went on his podcast right after a seven hour workshop last week in beverly hills and my he asked me a couple questions my brain was so fried i'm like oh my gosh i feel like i'm ninety seven years old right.

[Jeremy Minor]

Now yeah so sorry about that but shares are the most viral action so and every viral action on linkedin is weighted okay so shares are four points comments are two and a half points a like is one point so you could actually if you optimize for likes you're never going to go viral you need to optimize for shares okay okay and so basically you want to make sure that if you're writing a post like if i say hey guys comment below and share your story that's me trying to engage my first connections because i know i'm not gonna go viral if i tell everybody to comment or.

[Unknown]

Maybe your cta is like hey you know share this with somebody who you feel like this will help or something like this that's almost your ctd just.

[Hala Taha]

To get or if you say nothing.

[Jeremy Minor]

So like a viral tactic that we did once is that i would find like really motivational quotes that went viral on instagram that i already know go viral yeah i would put it up on linkedin with no caption that would trigger people to want to share it with their own thoughts because i didn't tell them what to think so that would lead to like all these shares and us going viral so it's like you need to think about like okay what do i really optimizing for every post is a purpose like i was telling you okay you gotta kind of.

[Unknown]

Change it up a little bit you gotta interrupt the pattern because if you're if you're writing the same type of stuff in almost every post if you're writing the same pattern the brain recognizes patterns and they're not gonna share it as much so when you what you did is when you you let's say you wrote all that stuff and share if you agree or whatever and then the next one's just the thing with nothing on it yeah what you did is just interrupted their pattern so they're like freaking out and they're going to.

[Jeremy Minor]

Share it and that's the other it's a lot of it's like psychology on social media if you give everybody the kitchen sink and you say i've got the five ways that you need to do x y z you're like okay hala knows it all like i have nothing to share she already gave the five ways so like i'll purposely leave something out that's very obvious so people are like oh oh you forgot this right and then they want to contribute and they have their own ideas that.

[Unknown]

Makes more sense yeah okay this has been a very interesting conversation because we always talk about sales persuasion influence but really what you're doing is sales persuasion influence as well in the form of linkedin and podcasting to get your message out there i always can say you know i always say you can have the best product the best service the best thing in the world but if nobody knows about it you're not going to go anywhere yeah so where can they find out more details about maybe how they can look at maybe starting their own podcast or maybe if they want to learn how to generate like high quality leads in linkedin so they can sell more where could they go to learn about that with you i.

[Jeremy Minor]

Have a course on linkedin it's a masterclass you can go to yapmedia dot com course brilliant okay go there if you want the two day workshop in terms of podcasting i've got a podcast young and profiting i talk all the time about growing podcasts because that's the.

[Unknown]

What i'm known for where would they go to get that podcast like itunes.

[Jeremy Minor]

Spotify just anywhere spotify apple youtube we're everywhere so young and profiting okay yeah.

[Unknown]

Yes and i've actually been on your show i remember interviewing i think we.

[Jeremy Minor]

Did a virtual yeah we did a.

[Unknown]

Virtual when was that i've been on so many podcasts a couple years ago i'm like dave you know how it.

[Jeremy Minor]

Is it was great you're on a.

[Unknown]

Bunch of podcasts and you're just like can't remember anything well it's been a pleasure to have you on yeah thank you so much congratulations on crushing it i heard a lot of people come out there saying that you're really really good thank you so good job and we will see you on the next show go to her site look if you want to be the best at what you do you gotta do what you gotta commit to mastery right you don't want to be a dabbler you don't want to be a winger who wings everything you don't want to be a know it aller you want to commit to mastery if you want to be in the top one percent to be in the top one percent you got to learn skills that she's talking about and other skills we talk about on the show to get to the highest level so make sure you go to the website check out our course learn linkedin get a podcast and make selling even easier for you thank you.

[Jeremy Minor]

Thank you yeah fam it was so.

[Hala Taha]

Much fun to speak with jeremy minor in person for his podcast i loved being there in person i love doing more in person content and it really just reinforced something that i've believed for years whether you're closing deals and sales or building an audience on social media it really all comes down to human psychology and creating those genuine connections now in my conversation with jeremy there was some takeaways that i want to just highlight first that's mastering the art of storytelling whether you're opening a sales conversation or starting a linkedin post beginning with a story that people can visualize and become emotionally invested in is super important remember back to how i opened my funnel hacking live presentation presentation with jenna kutcher's car story that wasn't accidental it made six thousand people lean in because they could see themselves in that moment next you've got to leverage a dm strategy and this works for any platform but especially linkedin when somebody is engaging with your content when they're liking when they're commenting they're raising their hand and they're saying hey i'm interested in this pick me don't let that opportunity slip and retard the at them in the dm's that means reach out to them in the dm's they took the first action and so you want to respond with something valuable and not salesy be of service and just keep building up that social capital and here's something jeremy and i both believe you've got to commit to mastery you can't just dabble pick one platform and then go all in truly understand the algorithm study the features and get your reps in i became the linkedin queen before before i conquered other platforms because i focused on that one platform i actually stopped posting on instagram and other platforms i only posted on my linkedin and podcasts for two years and then i dominated both those channels finally remember that your personal story is your unfair advantage corporate america taught me presentation skills that i still use today to land high ticket clients i got my first thirty k a month retainer client my second client ever because i had good powerpoint skills so your background whatever it is has given you unique skills that others don't have make sure you get those skills and then use them yeah bam if you found value in this conversation and you feel like you're now ready to level up your influence game make sure you pay it forward by sharing this episode with somebody who needs to hear it maybe they're struggling to generate quality leads or trying to build their personal brand this episode could be exactly what they need to hear and by the way you don't just need to hear young and profiting podcasts you can watch all our podcasts on youtube and now with our yap live series we're also on spotify video you guys can follow me on instagram at yap with hala or linkedin just search my name it's hala taha and again i want to say thanks to jeremy for having me on his show it was such a fun conversation i hope you guys are enjoying this yap live series enjoying hearing me on other other podcasts from time to time and learning from me directly this is hala taha aka the podcast princess signing off.