Experimenting with bigger ideas in your business doesn't mean building something entirely new - it's running strategic tests with your offers, launches, delivery methods, audience, or visibility strategy. In this episode, Wendy expands on last week's experiment mindset and reveals five categories where you can safely test bigger changes without permanent commitment. Learn how to move from "What if I make the wrong move?" to "What would be useful to test here?" - the shift that creates steadiness, sustainable joy, and intentional profit.

Today, you will walk away with…

✔ Why bigger experiments feel risky: they're not declarations or permanent shifts - they're contained tests with hypotheses and timelines (like renovating one room, not rebuilding the house)

✔ Five categories to test safely: offers (variations on what exists), launch style (same offer, different invitation), target audience (narrow messaging for 30 days), delivery method (change the container, keep the transformation), and visibility strategy (borrowed audiences or new platforms for limited time)

✔ The shift from fragile to steady growth: stop asking "what should I do?" and start asking "what would be useful to test here?"

✔ How to design your experiment: pick one category, complete "For the next 30 days I'm testing ___ with the goal of learning ___," then schedule one 50-minute block to define your question, hypothesis, and timeline

🎁 Need structure for your bigger experiment? Join CEO Hour at wendymuzzy.com/CEO for protected 50-minute planning time, or book a 25-minute call at wendymuzzy.com/call for personalized help! 🎁

Don't forget to hit follow so you never miss an episode!

About the Show

Your Fun and Profitable Online Business with Wendy Muzzy is the perfect blend of fun, fresh ideas, and actionable tips for entrepreneurs who are looking to add fun and profits to their business. Hosted by Wendy Muzzy, a money coach and business strategist who brings her signature confetti-girl energy, this podcast is like having a personal cheerleader and strategic guide rolled into one. Each week, Wendy serves up short, impactful episodes, offering real talk about growing and diversifying your business with joy. Whether you're looking to brainstorm new offers, streamline your processes, or uncover possibilities you hadn’t imagined, Wendy delivers practical strategies in a way that feels as good as it looks. Tune in every Wednesday for a quick takeaway or action point you can apply immediately. 🎉

Let’s grow your business—and celebrate every step of the journey - together!

Website: wendymuzzy.com

Follow my socials: LinkedIn | Instagram | YouTube

Podcast production by Old State Media