For more than 50 years, Lion’s Choice has specialized in delicious, fresh perfectly seasoned roast beef sandwiches. They were even named one of the best fast food chains in the country, according to Food and Wine magazine. We sit down with the company’s CEO to find out what made the guy literally give up his dream life to come run this company. Plus, we hold him to his pride… in St. Louis. This episode was first released on Jan. 9, 2020.