Action Academy | Millionaire Mentorship For Your Life & Business

Episode: How They Turned ONE House Into a $13.4M Business Model (by Helping Retirees Live Better)
Host: Brian Luebben
Guests: Aaron Amin & Charlie Cameron
Date: July 15, 2025

Episode Overview

This episode explores how Aaron Amin and Charlie Cameron turned a single residential assisted living (RAL) home into a portfolio and $13.4 million business model—addressing both a powerful investment opportunity and a significant social need as America’s population ages. The discussion covers the RAL model, macro trends driving the sector, specifics of their current development project, overcoming entrepreneurial hurdles, and how their “memory care mansion” is both lucrative and purpose-driven.

Key Discussion Points & Insights

1. The Residential Assisted Living (RAL) Model

• Asset Class Introduction

  • RAL homes provide personalized, luxury care options for seniors needing help with daily activities but not full-time medical/nursing care (05:36).
  • The homes are purpose-built (3,000–10,000 sq ft) with individual bedrooms, en suite bathrooms, communal spaces, and a home-like environment.
  • Distinct from nursing homes, RALs offer high staff-to-resident ratios (1:4 or 1:5) and avoid institutional feels.
  • Charlie: "It's the only asset class that I know of that you can cash flow six figures on one home...you can make a massive impact and build wealth at the same time." (01:10)

• Demand & Market Dynamics

  • 77 million baby boomers are entering retirement, driving immense demand (00:10, 08:50).
  • RAL demand is outpacing supply, with families paying years in advance to secure spots.
  • The senior care industry’s projected value: $140 billion, with a looming 1 million bed shortage.

2. Macro Opportunities & Demographics

• Demographic Tailwinds

  • 10,000 Americans turn 65 daily; over 4,000 turn 80 (08:50).
  • Local shortages of care beds mirror national trends—e.g., a current 150-bed shortage in a suburban Houston area targeted by Aaron and Charlie.

• Investment Rationale

  • RAL isn’t just “doing good”—the macro wave means near-guaranteed demand.
  • Brian: "You don’t create the wave; you position your surfboard in front of the wave that’s already created.” (10:07)
  • Families seek better alternatives to big-box, impersonal facilities.

3. The “Memory Care Mansion” Project

• Project Details

  • 10,000 sq ft mansion, 16 bedrooms/baths, luxury build, purpose-designed for memory care (e.g., colors/materials for dementia care) (11:26).
  • Two homes in Tomball, TX (suburb of Houston); initial phase is two homes/32 beds, expanding to four homes/64 beds.

• Financials

  • Total development cost: approx. $9.4 million.
  • Appraised "as-complete" value: $11.6M; projected stabilized business/RE value: $13.4M (creating $4M equity in ~3 years) (14:43, 15:28).
  • Structured for 2x investment multiple by year 6; investors get a preferred return, then four additional years of 50-50 profit split (22:37, 34:18).

• Purpose & Personal Motivation

  • For Aaron and Andrea, the mission is deeply personal. Andrea’s father spent seven years in a poorly run nursing home; their goal: higher quality, dignity, and joy for seniors & their families (13:53).
  • Aaron: “You’re not going to be crying in your car when you leave, you might actually even be happy because you see the people running this home are taking care of them.” (13:21)

4. Making the Entrepreneurial Leap

• Transition from Rentals to RALs

  • Aaron moved from single-family rentals to multi-million-dollar RAL developments—a leap requiring a new mindset and partnerships (16:31).
  • Stresses the importance of vision, clarity on goals (Brian’s "CVC framework": Clarity, Volume, Consistency) (17:33).
  • Quote: “What got us to where we were then was not going to get us to the next level.” – Aaron (02:34)

• The Power of Partnerships & Networking

  • Partnerships enable bigger deals—combining complementary skills (Aaron: ops/vision, Charlie: underwriting/engineering, others: construction, healthcare) (22:00).
  • Action Academy was critical in relationship-building, deal-assembly, and team formation; many project participants are from this community.

5. Advice for Aspiring Investors

• Overcoming Mental Barriers

  • “If you don’t want to put in the work for that specific task, bring somebody on...You can always do more together than on your own.” – Charlie (22:12)
  • Focus on putting in reps: don’t get stuck at only analyzing deals—send offers, raise capital, build teams.

• Generating Deal Flow & Action

  • Don’t underestimate the sheer volume of underwriting and outreach needed.
  • Analysis paralysis is common; action is rare.
  • Brian: “You’re either unclear of what to do, unclear of the amount of volume required, or you haven’t been doing it long enough.” (18:34)

6. Project Execution & Challenges

• Execution Strengths

  • Team includes experienced construction consultants, local GC, mentors (who built the “model mansion” in Georgetown, TX), and seasoned clinicians (27:52).
  • Positioned in a high-demand, strategic location next to hospitals/medical centers.

• Challenges

  • Construction: supply chains, timelines—mitigated by expert team.
  • Staffing: high industry churn; solution is exceptional culture, mission-driven staff retention, and dedicated HR policies (27:52).

7. Raising Capital: Structure & Returns

• Offering Structure

  • Currently raising as a 506C; open to US-accredited investors (31:55).
  • Investment minimums, returns calculator, project materials available at everwoodreserve.com.
  • Raise deadlines and weekly info sessions detailed on their landing page.

• Returns

  • Years 1–2: Construction & lease-up, no distributions.
  • Years 3–6: Preferred return accrues as soon as revenue starts; average cash-on-cash ~18.5% (34:18).
  • Year 6: Refi, 2x+ investor multiple; principal returned.
  • Years 7–10: 50-50 profit split for investors (unique; intended to reward patient capital and partnership).
  • Target overall IRR: 20%+

Notable Quotes & Memorable Moments

• Charlie Cameron

  • [01:10] "It's the only asset class that I know of that you can cash flow six figures on one home...you can make a massive impact and build wealth at the same time."
  • [07:37] “People are paying five years ahead deposits to reserve assisted living rooms. The demand is so high.”
  • [22:12] “If you don’t want to put in the work for that specific task, bring somebody on...You can always do more together than on your own.”

• Aaron Amin

  • [13:21] “You’re not going to be crying in your car when you leave, you might actually even be happy because you see the people running this home are taking care of them.”
  • [16:31] "My wife and I bought a portfolio of eight rental properties ...but we kind of came to the end of what we could provide from our own resources...the math changed for us..."
  • [02:34] “What got us to where we were then was not going to get us to the next level.”

• Brian Luebben

  • [10:07] “You don’t create the wave; you position your surfboard in front of the wave that’s already created and approaching shore.”

Timestamps for Major Segments

• 00:00–02:30: Introductions, big picture on RAL, why this opportunity is unique
• 05:36–08:12: What is residential assisted living? Demand, comparison to big-box facilities, why families choose it
• 08:50–11:26: Macro demographics, baby boomer retirement, urgency of the opportunity
• 11:26–14:43: Memory Care Mansion model, project background, Andrea’s personal story
• 14:43–16:31: Deal structure, numbers, appraisal, projected equity created
• 16:31–22:00: Moving from rentals to commercial/RAL, the mindset shift, CVC framework, building the right team
• 22:00–25:02: Underwriting, partnership dynamics, unique investor returns/structures
• 25:35–30:12: Specifics of the current deal—why the market, team, opportunity are exciting; anticipated challenges (supply chain, staffing)
• 30:12–33:53: Comparison to existing portfolios, status of the current raise, how listeners can participate
• 34:18–35:49: Expected investor returns by year, management of risk, why this is a compelling investment
• 35:55–End: Where to learn more, closing thoughts and encouragement

Takeaways for Listeners

• The RAL “memory care mansion” model sits at the intersection of booming demographic demand, real estate, and meaningful social impact.
• It’s possible to leap from single-family rentals to multi-million-dollar commercial deals by joining the right networks, building the right team, and pursuing clarity, volume, and consistency.
• The best investment opportunities also often address urgent societal needs.
• Capital raise still open; listeners who are accredited can learn more and/or invest via everwoodreserve.com.

Connect with the Guests:

• everwoodreserve.com for deal info & returns calculator
• Charlie Cameron, Open Range Capital & RAL Room Mastermind
• Aaron Amin (Houston-based investor, Action Academy member)