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Give me 10 minutes and I'm going to show you how to eliminate 90% of the stress in your life by asking one powerful question. Because every problem that you're dealing with falls into one of two categories, and almost everybody's focused on the wrong one. In today's video, I'm going to teach you what this question is. How to use it, and when. And for those that don't know me, my name is Brian Lubin. I left corporate America and built an eight figure business while traveling full time around the world. And I learned the specific question that I'm sharing today from my business coach, who I literally called while having a mental breakdown from guess what? My business. So if you're high stress, high anxiety, high alert, 24 7, my brothers and sisters, welcome home because I'm literally about to change your life. So most people think that their stress comes from the number of problems that they have. Their inbox, their job, their business, their relationships, the random chaos that hits every week. But that's just not true. Your stress doesn't come from problems. It comes from how you prioritize problems. It comes from treating every single issue like it's urgent, important, life or death. When in reality, only a tiny fraction of the problems you face actually deserve your attention. And here's the kicker. That one mistake, treating everything as equally important, that is what's burning you out. I know this because it used to burn me out, too. When I started building businesses, I was convinced that making more money would make life easier. Duh, right? I bought bigger income at 4. Fewer problems, fewer fires, fewer things going wrong. But what actually happened? The exact opposite. More growth meant more fires. More responsibility meant more decisions. More people met more expectations. And suddenly everything felt urgent. Everything felt important. Everything felt like I had to fix it right now or the business is going to completely disappear. And for years, that is how I lived. I lived in that state. Constant pressure, constant firefighting, constant anxiety that if I dropped one ball, everything would collapse. Literally got so bad that my hair started falling out and I had to go to Mexico for a full hair transplant. So, yeah, that bad. And finally, thankfully, a mentor of mine said something that snapped me out of it. In one sentence, he said, brian, your stress isn't coming from the fires in your life. It's coming from the fact that you don't know what fires actually matter. And that sentence hit me like a freaking truck. Because once you see the world through this lens, everything changes. Your time changes, your decisions change, your anxiety changes. Your entire internal operating system resets. And it all comes down to understanding this one simple question, this powerful question that lets you instantly sort out every problem in your life into the correct category. And if you get this right, your stress would drop almost overnight. 90% of it gone. And if you get it wrong, no amount of money, success or productivity is going to save you. So without any further ado, let me show you the question that changed everything for me. And hopefully we'll do the same for you. And guys, if you're getting value from this channel or from this episode, please, like, subscribe and share this with somebody that could use it.
So my learnings from this actually came in two different sections. One was the call of my coach, which I'll share the actual question with you guys. But first was actually from attending a Tony Robbins event. For those of you that don't know Tony Robbins, he's one of the biggest self development, personal development coaches, professional probably in the world. And I was at one of his events and Tony was saying this, this quote that I loved, which was the number one problem that human beings have is thinking that we should not have problems. Problems are a part of life. If you do not have problems, that means that you are dead. And so if you have a pulse, you have problems. And so if we know that having problems does not mean that we are broken or that our lives are broken, then instead of trying to eliminate problems, what we need to do is change our perception of problems and our prioritization of problems. And as soon as he said that, everything changed for me because I started thinking about things differently. Another friend of mine, Dan Martell, who some of you guys may know and follow here on YouTube, talked about how he doesn't view problems as problems. He views them as puzzles to be solved. Because in his idea, problems meant that his business is doing great. Because if you're not solving problems in your business, if you're not solving problems in your life, you're not actually growing. So these are two reframes of problems that I invited into my way of thinking. Because again, I was running businesses, I was buying businesses, I was stressed out of my gourd, and I had no idea what was going on. And so the question that my coach finally taught me was this. He said that problems are like fires that need to be put out. And when you first start, especially in business, you think that every single fire needs to be put out at one time. And every single fire is in one category of fire, which is if something's on fire, it must be put out or it's going to kill you. What he taught me in the question that he asked is, what type of fire are we trying to fight today? And so the question for this video is this. Is the problem that I'm facing is a dumpster fire or is it a kitchen fire? I'll repeat that one more time. Is this problem a dumpster fire or a kitchen fire? If you are an entrepreneur, I invite you to ask this question multiple times per day, or if even you're working in your job or just living life or you're a mom or a dad at home with your kids, is this fire a dumpster fire or a kitchen fire? Now, what does that mean? Brian, what the heck are you talking about? That sounds crazy. The thing is, in life, since we know that problems are fact of life, they're inevitable, and we know that we're going to have multiple problems in our life, and if we don't have problems, that we don't have a pulse, right? The thing is, if you view problems as fires, then you are just going to have fires that burn. And the faster that you learn this as a business owner and as an entrepreneur, the better your life is going to freaking be. Is just the ability to let a fire burn. So what's a kitchen fire and what's a dumpster fire? A kitchen fire is a fire that's inside your house. This fire, metaphorically, of course. This fire is a fire that if you do not put it out and you let it continue to burn, you're going to burn the house down. That means you're going to burn your life down. You're going to burn your business down. It's inside the house. A dumpster fire is outside the house. It's out in the dumpster, out in the street, out, out outside your yard. And if the dumpster fire is burning, you can let that fire burn. And here's the kicker behind all of this, 95% or more of all problems are dumpster fires, not kitchen fires. And I'm so serious, this stupid reframe, this simple question has added probably years back to my life. And so I so hope that you guys are paying attention to this video and that you share it with other people. Because once I just realized, and I gave myself permission, which I'm giving to you right now, watching this and listening to this, to just let some fires burn. Your life will be like.
And you will be so much happier. Your relationships will be better, your sex will be better, your business will be better, your income will be better, Your net worth will grow. Okay, is this a kitchen fire or is this a dumpster fire? And here, let me give you some examples. If you have a key employee that is trying to quit, that is a kitchen fire. That is something that is going on right now and you've got a problem. If your significant other is in a car accident, that is a kitchen fire, you got to deal with that. But there are so many other things that are going on in life that are just problems that need to be solved eventually and they don't necessarily need to be solved by you. That's a whole other thing, is you feel like you need to solve every problem, but sometimes you can just let the fires burn and they'll just burn themselves out. So we want the fires to burn themselves out, not you to burn yourself out. Because you, my friend, are a money making magnet. You're a machine. We got to keep you going for the next decades and decades and decades. So you could be an awesome parent, awesome friend, awesome entrepreneur and make a bunch of money and have a bunch of impact to the world. That's why we watch these videos and that's why I make these videos on this channel. So at the end of the day, the number one tool to take away from this video, which of course you're going to like, you're going to share this, you're going to subscribe to the channel, is, is this fire that I'm dealing with right now that I'm stressed about, is this fire a kitchen fire inside my house or is it a dumpster fire outside on the street? And once you begin to classify these fires, you will let 80%, 90% of them burn in the background while you go focus on the or two fires that actually need to be put out in your business every single day. And again, we cannot control what happens in life, but we can control how we react to it. Pain is inevitable. Suffering is optional. You guys get to have a choice each and every day, each and every minute, each and every fire that's put out. So that's my 10 minutes. Hope you guys enjoyed this video. If you did like and subscribe. Share the video. Share the channel. I'm brand new to this, so I'm learning how to do all of this and I'm really excited about YouTube. So if you guys are enjoying this and you're listening to the audio format of this, go up to my YouTube channel at Ryan Lubin, subscribe to see the video. And if you're watching this, we've got the Action Academy podcast that I'm sure you guys would love as well. So, guys, thank you so much. God bless. And go put out those fires.
Host: Brian Luebben
Episode Title: How To Eliminate 90% of the Stress In Your Life (In 9 Minutes)
Date: December 10, 2025
In this concise and powerful solo episode, host Brian Luebben shares the single most impactful question he’s learned to instantly reduce stress and overwhelm—especially for entrepreneurs, business owners, and high performers. Drawing from personal burnout, mentorship, and the wisdom of thinkers like Tony Robbins, Brian reveals the key mental shift that can help you stop "fighting every fire" and start living with less anxiety and more focus.
The main takeaways center on reframing how we view and prioritize problems and introducing a simple but profound question: Is this problem a kitchen fire or a dumpster fire? This question, when applied consistently, has the capacity to eliminate up to 90% of daily stress.
Tony Robbins’ Insight (03:36):
Dan Martell’s Perspective (04:32):
Brian Shares the Question (05:27):
Definitions:
Kitchen Fires:
Dumpster Fires:
"Sometimes you can just let the fires burn and they'll just burn themselves out. So we want the fires to burn themselves out, not you to burn yourself out." (07:47)
On Stress Misconceptions:
"Your stress doesn't come from problems. It comes from how you prioritize problems." — Brian Luebben (01:15)
Mentor’s Reframe:
"Your stress isn't coming from the fires in your life. It's coming from the fact that you don't know what fires actually matter." — Brian’s Mentor (02:57)
Tony Robbins Wisdom:
"The number one problem that human beings have is thinking that we should not have problems." — Tony Robbins, recalled by Brian (03:38)
The Essential Question:
"Is this problem a dumpster fire or is it a kitchen fire?" — Brian Luebben (05:31)
The Permission Slip:
"You feel like you need to solve every problem, but sometimes you can just let the fires burn and they'll just burn themselves out. So we want the fires to burn themselves out, not you to burn yourself out." — Brian Luebben (07:47)
Growth and Suffering:
"Pain is inevitable. Suffering is optional." — Brian Luebben (08:55)
Brian's message: Don’t let yourself be consumed by every issue that arises. Replace constant firefighting with purposeful prioritization by asking:
“Is this problem a kitchen fire or a dumpster fire?”
Give yourself permission to let most fires burn, and invest your energy in what truly matters.
For the full Action Academy experience, connect with Brian on YouTube for video episodes and check out more mentorship insights on the Action Academy Podcast.