Podcast
AdMission
Hosted by Tapt Podcasts · EN
Every week, advertising gurus Russel Howcroft and Freddie Young offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.
89episodes
Episodes
Newest firstAll episodes
Lessons in branding from the Catholic Church
May 13, 202500:44:06Tap to summarizeRuss & Freddie chat about the 'incredible' set design of the papal conclave, how to make gold relatable & desirable, the success & pitfalls of the Jaguar re-brand & why Trump’s proposed movie tariffs could spell the end of Australia’s film boom. Drop Russ & Freddie a question via Instagram or LinkedIn See omnystudio.com/listener for privacy information.
Transcribe →How Labor won the election
May 5, 202500:47:21Tap to summarizeRuss & Freddie answer listener questions, offer some advice to the Liberal party after their massive defeat, look at a beautiful spot from Stella Artois & discuss the phenomena of ugly branding. Check out the Stella Artois campaign here Warren Buffet's 'ugly' website here Get in touch with Russ & Freddie via: Instagram or LinkedIn See omnystudio.com/listener for privacy information.
Transcribe →The Trump effect & a history of diamond marketing
Apr 29, 202500:57:50Tap to summarizeRuss and Freddie look at the Trump effect in Canada, review the lackluster political slogans from the Australian election & explain why the advertising campaign for diamonds might be the most successful in history. See omnystudio.com/listener for privacy information.
Transcribe →Robert Irwin's ‘bloody beautiful’ Bonds spot
Apr 8, 202500:46:59Tap to summarizeRuss & Freddie chat about the lack of comedy in political advertising, Robert Irwins' Bonds debut, the rise of religion in Silicon Valley and AI Claude playing Pokémon Red. Check out the Bonds ad here Vanity Fair article And the TWITCH stream Get in touch with Russ & Freddie: AdMission Instagram Russel Howcrowft LinkedInSee omnystudio.com/listener for privacy information.
Transcribe →Puma's new campaign, DoorDash & ChatGPT
Mar 31, 202500:42:42Tap to summarizeRuss & Freddie look at the new Puma campaign, DoorDash pushes buy-now-pay-later for fast foo, people are using ChatGPT to create Studio Ghibli-style images ... and the backlash is huge. Get in touch with Russ & Freddie Instagram: https://www.instagram.com/admissionpodcast/ LinkedIn: www.linkedin.com/in/russelhowcroft/See omnystudio.com/listener for privacy information.
Transcribe →The AirPod ad
Mar 25, 202500:47:59Tap to summarizeRuss and Freddie discuss the new Spike Jonez directed AirPod spot, Australia's place in the Harvard sophisticated economy index, why anti-weed campaigns fail and how Australia got it's first dollar. Get in touch with Russ & Freddie Instagram: https://www.instagram.com/admissionpodcast/ LinkedIn: www.linkedin.com/in/russelhowcroft/See omnystudio.com/listener for privacy information.
Transcribe →Brain rot and the politics of memes
Mar 18, 202500:40:36Tap to summarizeRuss and Freddie talk about stuff the British stole, how the Liberal Party is using memes and explaining the 'Golden Fleece Awards'. Get in touch with Russ & Freddie Instagram: https://www.instagram.com/admissionpodcast/ LinkedIn: www.linkedin.com/in/russelhowcroft/See omnystudio.com/listener for privacy information.
Transcribe →Brand smell, NASA & a pitch for Spotify
Mar 5, 202500:46:36Tap to summarizeRuss and Freddie identify the smell of ambition, compare NASA logos, watch a new ad from the ALP and Freddie has a pitch for artists on Spotify. Get in touch with Russ & Freddie Instagram: https://www.instagram.com/admissionpodcast/ LinkedIn: www.linkedin.com/in/russelhowcroft/See omnystudio.com/listener for privacy information.
Transcribe →Adidas, Amazon's take over of James Bond & the new BIC ad
Feb 24, 202500:44:16Tap to summarizeAdidas leans into it's new brand positioning, Amazon takes over creative rights to the James Bond franchise and the tale of two rivals: BIC vs Apple. Get in touch with Russ & Freddie Instagram: https://www.instagram.com/admissionpodcast/ LinkedIn: www.linkedin.com/in/russelhowcroft/See omnystudio.com/listener for privacy information.
Transcribe →Mattress sales and the mythology behind ‘blue Monday’
Feb 17, 202500:42:25Tap to summarizeGet in touch with Russ & Freddie Instagram: https://www.instagram.com/admissionpodcast/ LinkedIn: www.linkedin.com/in/russelhowcroft/See omnystudio.com/listener for privacy information.
Transcribe →