Podcast Summary: AI Explored
Episode Title: AI Video Editing: Save Time and Create Better Videos
Host: Michael Stelzner (Founder, Social Media Examiner)
Guest: Greg Preece (AI Video Educator, YouTuber)
Date: April 7, 2026
Episode Overview
This milestone 100th episode explores the practical, actionable uses of AI in video editing for marketers, creators, and business owners. Host Michael Stelzner sits down with Greg Preece—an AI educator and creator whose YouTube channel specializes in AI video tools—to demystify AI-powered video workflows. The conversation focuses on real human-created video (not full AI-generated video) and guides listeners through how AI can slash editing time, increase content quality, and eliminate common roadblocks to video marketing.
Greg Preece’s Journey into AI and Video Creation
[02:48–06:58]
- Greg’s Background: Started in marketing, felt unfulfilled, and saw an opportunity as influencer and video creation rose. “I was a one man content creator and I just couldn't do everything on my own... I became obsessed with optimization and efficiency.” – Greg Preece [03:35]
- Turning Point: Took the leap into full-time content creation, using video as accountability while traveling and figuring out his next steps.
- Evolution: Early content was about entrepreneurship and the solo creator journey, leading to focus on AI for video editing as efficiency became crucial.
- Current Position: Now known as “the AI video editing guy,” Greg shares tools and strategies for efficient video production.
Misconceptions About AI and Video Editing
[07:43–09:49]
- Time Consumption: Many believe video must eat up huge amounts of time. AI “can systemize and automate a lot of video content creation... in a slither at the time that it previously took.” – Greg Preece [08:13]
- AI is Only for Creating Visuals: The big win is time-saving, not just flashy visuals. AI can save hours by automating rote editing tasks.
Why Use AI for Video Editing? Key Benefits
[09:49–11:38]
- Speed: “Turning jobs that would take hours or tens of hours into minutes. And that's not an exaggeration.” – Greg Preece [09:51]
- Cost Savings: Fewer hours mean less need to hire, and opportunity cost is minimized.
- Consistency: "With those bottlenecks being removed, you can now create so much more content... allowing you to be a lot more consistent.” – Greg Preece [10:45]
- Learning Feedback Loops: More output = faster learning about what works.
How to Approach AI Video Editing: Mindset and Process
[12:26–14:28]
- Mindset: “Edit only exists to enable you to deliver your message. An edit should serve the message.” – Greg Preece [12:44]
Don’t aim for unnecessary flash—simplicity equals clarity. - Process: Break editing into discrete, manageable steps, then layer in AI. Greg details each stage:
Step-by-Step AI-Enhanced Video Editing Process
1. Rough Cut
[14:46–16:06]
- Remove mistakes, false starts, pauses, and tangents.
- AI tools can now automate this process, making initial cleanup much faster.
Quote:
“It's stripping out anything unnecessary and unwanted for the final video.” – Greg Preece [15:30]
2. Fixing Mistakes
[18:14–20:12]
- Traditionally, fixing audio or visual mistakes required re-recording; now AI can repair misspoken words or odd eye movements.
- Greg recounts coaching experts who “completely change how they normally do things” when simply reading scripts, leading to more mistakes.
3. B Roll Insertion
[20:12–21:30]
- AI can help source or generate B roll (secondary footage overlaid while talking) quickly.
Quote:
“B roll is basically additional footage that you insert in your video over the top of what you're saying.” – Greg Preece [20:43]
4. Visual Enhancements (Subtitles, Effects, Lower Thirds)
[21:30–23:04]
- Subtitles for accessibility and engagement on mute platforms.
- Light VFX or graphics—add, but don't overdo.
5. Audio Enhancement
[23:04–23:42]
- AI can now clean up audio (“even if you have horrible video and really good audio, it could still perform really well.” – Michael Stelzner [23:42])
- Includes adding background music and sound effects.
The Tools: AI-Powered Video Editing Suite
[25:43–43:05]
Greg outlines his favorite AI tools and exactly where they fit in the workflow:
1. Gling (Rough Cut)
[26:04–30:54]
- Automates initial pass—removes mistakes, long pauses, repeat takes.
- “Gling takes maybe three minutes to analyze your video and then comes back with all of that stuff taken out...” – Greg Preece [27:23]
- Exports editable project files for Adobe Premiere, Final Cut, etc.
- Cost: ~$10–20/month.
- “It converts your whole recording into text, and then... shows you...what it's done, like, what it's taken out, what it's left in.” – Greg Preece [29:34]
2. Descript (Fix Mistakes & More)
[30:55–35:08]
- Cloud-based editor, full video editing suite.
- Clone your voice to fix mispronunciations, with AI video lip sync.
- “You can simply...type in what you actually meant to say...and Descript will change the video audio to say the correct word...” – Greg Preece [31:23]
- Strong at batch editing, can handle entire workflow.
3. Kling (CLING3) (AI B Roll & VFX)
[35:09–38:41]
- Visual generator: turn text/image prompts into video clips for B roll or special effects.
- “You can create B roll of yourself.” – Greg Preece [37:56]
- Best balance of price and quality for its niche.
4. Adobe Podcast (Audio Enhancement)
[38:43–39:46]
- AI-powered speech cleanup: removes noise, levels audio, makes any mic/environment sound studio-grade.
- “Turns that recording into a professional quality audio recording.” – Greg Preece [39:30]
5. ElevenLabs (AI Music & Sound Effects)
[39:46–40:53]
- Generate unique SFX or royalty-free background music with text prompts.
- “You can type in how long the song needs to be... what vibe... It will create whatever you type in.” – Greg Preece [40:36]
6. Opus Clip (Repurposing for Socials)
[40:55–42:32]
- AI auto-generates short clips (TikTok, IG Reels, etc.) from longer videos, identifying highlight moments.
- “You can just put your video... into Opus Clip and it will create tens of shorter clips and different aspect ratios...for all your different social media accounts.” – Greg Preece [41:14]
- Especially great for podcasters and cross-platform reuse.
Real-World Result: Dramatic Time Savings
[43:05–45:31]
- Video editing that used to take 10–15 hours per video now takes about 1.5–2 hours.
- Greg used the time gained to make more content, grow his brand, and explore entrepreneur opportunities.
- “For the last one to two years, it got me a lot more attention... My growth exploded.” – Greg Preece [44:02]
- “Now I'm using that time...to start creating a strategy where my entrepreneur interests fold into my content creation.” – Greg Preece [45:10]
Notable Quotes & Takeaways
- “Edit only exists to enable you to deliver your message.” — Greg Preece [12:44]
- “Turning jobs that would take hours or tens of hours into minutes. And that's not an exaggeration.” — Greg Preece [09:51]
- “Consistency keeps you front of people's minds.” — Greg Preece [10:53]
- “Simplicity in the edit... makes the message more understandable. You want to avoid falling into the trap of over editing.” — Greg Preece [14:18]
- “This can save you so much time. You really have to try it to realize its potential.” — Greg Preece on Gling [29:13]
- “It used to take me 10, 15, 20 hours to edit. It's now down to an hour and a half to two hours. It's crazy.” — Greg Preece [43:41]
Practical Summary (with Timestamps)
- 02:48–06:58: Greg’s journey from marketing to AI video educator
- 07:43–09:49: Debunking myths of time and complexity in AI video editing
- 12:26–14:28: Mindset shift: focus on delivering the message, not perfection
- 14:46–23:42: Step-by-step editing process and where AI fits (rough cut, fixing mistakes, B roll, effects, audio)
- 26:04–42:32: Essential AI tools for each step (Gling, Descript, Kling, Adobe Podcast, ElevenLabs, Opus Clip)
- 43:05–45:31: Quantified time savings & real-world business impact
Connect with Greg Preece
- YouTube: Greg Preece (handle: @RegPrece)
- LinkedIn: For collaborations or AI tool creators
- Audience: Entrepreneurs, marketers, creators interested in AI video efficiency
Final Note
If you want actionable, no-hype information on AI for marketing and content creation—with the workflow, toolstack, and mindset explored in detail—this episode is a must-listen primer.
For full notes and resources, visit socialmediaexaminer.com/a100.
