AI Explored Podcast Summary

Episode: Becoming an AI Expert in Your Company or Industry
Host: Michael Stelzner, Social Media Examiner—AI Marketing
Release Date: April 29, 2025

Introduction

In this episode of AI Explored, host Michael Stelzner delves into the strategies and benefits of becoming an AI expert within your organization or industry. Joined by guest Chris Daigle, founder of ChiefAIOfficer.com, Sama AI This conversation offers invaluable insights for marketers, creators, and business owners aiming to leverage AI effectively.

Guest Introduction: Chris Daigle’s Journey into AI

[02:10] Chris Daigle:
"Born an entrepreneur, so always had that eye for opportunities... When Chat GPT 3.5 came out in November of 2022, I saw it as a huge opportunity..."

Chris shares his transition from growth architecture consulting to embracing AI as a non-technical business professional. Recognizing the transformative potential of AI tools like ChatGPT, he founded ChiefAIOfficer.com to empower others in mastering AI without a technical background.

The Importance of Becoming an AI Expert in Your Industry

[07:50] Chris Daigle:
"By 2025, businesses recognize they need AI-enabled professionals... if you’re using these tools, you’d be surprised the more conversations you have. There’s still a lot of mystery about using AI..."

Chris emphasizes the competitive advantage of being proficient in AI. As AI adoption accelerates, professionals who integrate AI tools into their workflows stand out, enhancing their employability and value within their organizations.

Practical Applications of AI Tools in Business

**1. Perplexity AI
[12:05] Chris Daigle:
"Perplexity is like Google had a baby with ChatGPT... It does all the research for you, giving you a detailed outline of concepts and data points."

Perplexity AI streamlines research by providing comprehensive answers, saving significant time compared to traditional search methods.

**2. Gamma App
[14:56] Chris Daigle:
"Gamma is to Perplexity what PowerPoint is to Google. It allows you to create professional presentations in minutes with AI-generated content and images."

Gamma App facilitates the rapid creation of polished presentations, enhancing the professional appearance and efficiency of AI-enabled employees.

**3. Fathom
[15:41] Chris Daigle:
"Fathom captures meeting transcripts and summarizes action items, allowing for seamless follow-ups and efficient communication."

Fathom serves as an AI-powered meeting assistant, ensuring that all discussions are accurately captured and actionable insights are easily accessible post-meeting.

Building Credibility as an AI Expert Internally and Externally

Internal Strategies:
[21:35] Chris Daigle:
"Start sharing your AI knowledge internally... People will start recognizing you as the go-to AI expert in your organization."

By demonstrating AI proficiency within your team—through training sessions or informal knowledge sharing—you position yourself as an invaluable resource, leading to increased visibility and opportunities.

External Strategies:
[18:51] Chris Daigle:
"Host local AI events or meetups to become the central figure in your community's AI conversations."
[28:35] Michael Stelzner:
"Start creating content—whether written, podcast, or video—to establish your expertise publicly."

Externally, hosting events and producing content (blogs, podcasts, YouTube videos) helps build a reputation as an AI authority, attracting a broader audience and potential clients or employers.

Developing and Refining Expertise: Certification and Continuous Learning

Certification Importance:
[35:54] Chris Daigle:
"Incorporate certifications into your growth plan... Certificates of completion can distinguish you from others who haven't followed a structured learning path."

Chris advocates for formal certifications to validate AI expertise, making professionals more credible and recognizable in the marketplace.

Continuous Learning:
[38:34] Chris Daigle:
"Focus on mastering one tool at a time rather than trying to keep up with every new release. Deep proficiency in key tools outweighs superficial knowledge of many."

To stay relevant, professionals should commit to ongoing education, prioritizing depth over breadth in their AI tool proficiency.

Strategies for Content Creation to Establish Expertise

**1. Written Content:
[29:54] Michael Stelzner:
"Enhance your written content with AI-generated images or videos to make your posts more engaging and informative."

Leveraging AI to enrich written content can increase engagement and showcase practical AI applications.

**2. Podcasting and YouTube:
[32:14] Chris Daigle:
"Use podcasts to interview other experts and explore diverse AI applications, which simultaneously builds your network and knowledge."

Creating multimedia content like podcasts or YouTube channels amplifies your reach and establishes you as a thought leader in the AI space.

**3. Public Speaking and Events:
[26:27] Chris Daigle:
"Engage with local business groups or chambers of commerce to present AI applications, positioning yourself as an industry expert."

Public speaking at events reinforces your authority and opens doors for further professional opportunities.

Case Studies and Success Stories

Chris Daigle’s Certification Program:
[24:53] Chris Daigle:
"A graduate secured a position as an AI strategist at a multinational company by demonstrating AI proficiency and business understanding, surpassing high-priced consultants."

Success stories like this underscore the tangible benefits of formal AI training and certification, highlighting career advancement opportunities.

Future Outlook: AI’s Evolving Role in Business

[42:54] Chris Daigle:
"Understanding AI ensures economic viability even as automation increases. AI experts will bridge business needs with technological advancements."

Looking ahead, AI expertise will be critical in navigating the evolving business landscape, ensuring professionals remain indispensable by integrating AI solutions effectively.

[44:18] Chris Daigle:
"Join ChiefAIOfficer.com for free resources and training to embark on your AI mastery journey."

The conversation concludes with a forward-looking perspective on AI integration in business, emphasizing the necessity of embracing AI to stay competitive.

Conclusion and Resources

Becoming an AI expert is not just about mastering tools but also about strategically applying them to enhance business operations and personal productivity. By following the insights shared by Chris Daigle, professionals can effectively position themselves as indispensable AI-savvy individuals within their industries.

Resources Mentioned:

• ChiefAIOfficer.com: chiefaiofficer.com/forward/stellzner
• Perplexity AI: perplexity.ai
• Gamma App: gamma.app
• Fathom: fathom.video

Notable Quotes:

• Chris Daigle [07:50]:
  "By 2025, businesses recognize they need AI-enabled professionals... there's still a lot of mystery about using AI."

• Michael Stelzner [10:00]:
  "A study found that an employee trained in AI will outperform an entire team not using AI."

• Chris Daigle [25:19]:
  "Find the things you don't like doing and start to use generative AI tools to assist... Easy wins in marketing and creative departments."

• Michael Stelzner [26:57]:
  "AI is the new frontier, offering a blue ocean of opportunities for those willing to learn and adapt."

By implementing the strategies discussed in this episode, listeners can effectively harness AI to drive success and establish themselves as leaders in their respective fields.