What do three runaway Highland cows have to do with growing your business?

More than you'd think.

In this episode, Alejandro shares the hilarious (and slightly chaotic) story of waking up at 4:30 a.m. to a security alert that turned into a full-on search for three escaped cows. But underneath the story are two powerful lessons every business owner needs to hear.

First, the importance of community. The cows weren't found because of luck—they were found because a neighbor reached out. Sometimes one conversation, one piece of advice, or one new connection can completely change your direction. That's exactly why getting in the right room matters.

Second, close the gate. The real problem wasn't chasing the cows—it was the gate that was left open. So often we spend months solving problems that could have been prevented with one decision, one system, or one action taken sooner.

If you've been telling yourself you'll attend the next event, hire the coach later, or wait until the timing is better, this episode is your reminder that waiting has a cost.

In this episode, we cover:

The funny story behind the escaped Highland cows
Why community can accelerate your growth
The hidden cost of delaying action
How to stop chasing problems and start preventing them
Why getting in the right room can change the trajectory of your business

If you've been thinking about joining us in San Diego on August 14–15, don't assume there will always be another opportunity. Tickets are nearly sold out, and we'd love to see you there. Grab your ticket here!