What Happened to Williamsburg?

Summary

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Podcast Summary: All Of It with Alison Stewart

Episode: What Happened to Williamsburg?

Date: February 9, 2024
Host: Alison Stewart (WNYC)
Guest: Stephen Kurtz (New York Times cultural reporter)

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Overview of the Episode

In this episode, Alison Stewart explores the transformation of Williamsburg, Brooklyn, over the past four decades. With guest Stephen Kurtz, the writer behind Williamsburg, What Happened? A Four Decade Timeline of Total Transformation in Brooklyn (NYT), the episode unpacks how Williamsburg evolved from a working-class immigrant neighborhood to an international destination driven by hip art scenes and now luxury brands. Listeners call in to share their own memories, painting a vivid portrait of change marked by shifting demographics, economics, and urban character.

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Key Discussion Points & Insights

1. Framing Williamsburg’s Transformation

• The conversation opens by situating Williamsburg on the ancestral homelands of the Lenape and Canarsie peoples, acknowledging the deeper history before the "Williamsburg" most New Yorkers now recognize.

  “What the neighborhood of Williamsburg and that name conjures for you right now is probably pretty different depending on the generation you're from.” – Alison Stewart [00:32]

• Stephen Kurtz specifies that while there are several “Williamsburgs”—South Williamsburg, North Side, beyond the BQE—his timeline covers the area broadly, focusing on the years 1988 to 2024.

  “We decided to take Williamsburg as a whole... the piece is written as a timeline, and it starts in 1988 and it goes to 2024.” – Stephen Kurtz [02:17]

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2. Before the Artists: Williamsburg’s Pre-1988 Communities

• Prior to the wave of artists, Williamsburg had strong Puerto Rican, Dominican, Jewish (particularly in South Williamsburg), Ukrainian, and Polish communities.

  “It was an immigrant neighborhood of Puerto Rican and Dominican immigrants... South Williamsburg is known as a Jewish neighborhood. Ukrainians and Poles were also there.” – Stephen Kurtz [03:13]

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3. Artists Arrive: The Late 1980s and Early 1990s

• Artists begin moving in after being priced out of Manhattan, attracted by cheap rents and proximity to the East Village via the L train.
• Early art spaces, like Lettuce Flam and Heron Test Site, mark the beginnings of a recognizable artist community.
• DIY venues and living spaces—converted lofts, factories, even a convent—defined the era.

Notable Call:

• Kate (North Side Resident) [05:53]: Describes “homesteading” a building in 1989, renovating it over seven years:

  “There was a little tunnel that... connected with the church, but we had to close that up. One... discovered that there had been an old garden in the back which had been paved over and was a parking lot. So we just scraped up all the asphalt and brought the garden back to life.” – Kate [07:29]

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4. The New Bohemia (1992–Early 2000s)

• 1992 NYC Magazine “The New Bohemia” cover story spotlights Williamsburg as the next creative and cultural hotspot:

  “In the 70s, it was Soho. In the 80s, the East Village. In the 90s, it will be Williamsburg.” – Medea Device (quoted by Kurtz) [09:04]

• Venues like “The Lizard’s Tale” and the Right Bank Café become social hubs.
• Listeners recall the era’s unique spaces and the spirit of experimentation and community.

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5. Gentrification Accelerates: Late 1990s–2000s

• 1998: Diner opens, epitomizing the “Brooklyn artisanal” movement—local ingredients, old-school design, modern vibe.

  “Diner really kind of created the template for this locavore, artisanal, kind of casual, cool service that restaurants and other businesses adopted.” – Stephen Kurtz [10:01]

• 1999: Key zoning changes pave the way for redevelopment, allowing conversion of warehouses to apartments and, under Bloomberg, enabling high-rise construction on the waterfront.

  “That... allows for the glassy apartment towers that line Kent Avenue.” – Stephen Kurtz [11:13]

• The arrival of developers like Toll Brothers accelerates change, introducing luxury real estate elements.

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6. The Hipster Years (2002–2008)

• Post-9/11, Williamsburg cements its reputation as a cultural heart—Vice Magazine relocates, Northsix opens, McCarren Pool is cleaned up, underground music/art venues thrive.

  “It's kind of like the hipster years—this is when, you know, you have Vice magazine moving its offices to Williamsburg... Williamsburg starts to get a music scene that's distinct from Manhattan.” – Stephen Kurtz [17:12]

Listener Memories:

• Michelle (Longtime Resident) [14:15]: Recalls her 1981 arrival, $90/mo rents, Domino Sugar workers, and watching gentrification push up prices to $5,000+ for apartments.

  “I have watched the transformation... in terms of gentrification, economically changed. The things that were here disappeared, including somewhat the Polish neighborhood in the north side.” – Michelle [14:20]

• Caller Text [16:43]: Remembers $300 loft rent and “Happy Birthday Hideout” hosting rock shows.

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7. The Luxury Wave and “Peak Gentrification”

• By the 2010s, high-end retail (Apple, Ralph Lauren, Hermes, Chanel) arrive.

  “From Domsies to Chanel... retailers decided that this neighborhood was the place to be. It increasingly throughout the 2000s, became a destination for international tourists and Brooklyn itself became an international brand.” – Stephen Kurtz [21:51]

• Longtime residents express ambivalence, some now avoiding the neighborhood on weekends due to crowds and congestion.

Listener Text:

“It has become a nightmare. Don't leave the house on the weekends. Too many people double parking and drinking coffee and vintage shopping. But getting worse. Hermes!!! Chanel!!! Help.” – Unnamed text [21:13]

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8. Lessons for Other Neighborhoods

• Caller Aaron expresses concern about similar changes hitting Gowanus; Kurtz shares thoughts on maintaining neighborhood character amid upscale development:

  “It's a delicate balance, maintaining a neighborhood vibe and a sense that it is a real functioning neighborhood for everyone and not just a playland for the international rich.” – Stephen Kurtz [24:12]

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Notable Quotes

• On Williamsburg’s Place in the City:

  “This is the cool new neighborhood in New York City. This is where culture is happening.” – Stephen Kurtz [09:04]

• On the Evolution from DIY to High-End:

  “It's a long way from Domsies to Chanel.” – Stephen Kurtz [20:06]

• On the Neighborhood’s Inevitable Upscaling:

  “Is this peak gentrification?... I think it's only going to get more and more upscale.” – Stephen Kurtz [23:51]

• On Collective Memory and Change:

  “To have lived here in that time and read the article, it may not mean much to a lot of people, but if you lived through it… it just brought up, I mean, to have lived here in that time and read the article, it may not mean much to a lot of people, but if you lived through it… it's rekindled some friendships of people that still live in the neighborhood.” – Brady (Greenpoint) [25:29]

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Key Timestamps

• 00:32–03:05: Introduction to topic and defining Williamsburg’s many boundaries
• 03:13–04:47: Pre-artist, immigrant era and artist arrival story
• 05:53–08:12: Listener Kate’s homesteading story and memories
• 09:04: 1992 “New Bohemia” article and the start of Williamsburg’s hipster reputation
• 10:01–11:58: Diner, zoning changes, arrival of developers
• 13:12–16:43: Listener memories from 1980s/90s; Michelle on dramatic rent changes
• 17:12–21:13: The hipster era, key venues, shift toward luxury
• 21:13–23:51: Upscale chain arrivals, reflection on “peak” gentrification
• 24:12–27:15: Lessons for other neighborhoods, final listener stories

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Memorable Listener Moments

• Candlelit vigil for closing venues, rehabbed church apartments, scavenging gardens under parking lots, hot dog-fueled open mics, and the $300/month band lofts—personal testaments to community, resilience, and change.
• Brady (Greenpoint) shares how Stephen's article sparked a wave of nostalgia among remaining locals and rekindled old friendships [25:29].

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Episode Tone & Takeaways

The conversation blends nostalgia, humor, and a sense of loss with appreciation for the creativity and vibrancy that made (and still make) Williamsburg unique. It highlights the energy of grassroots community-building, the inexorable march of development, and leaves listeners pondering whether authenticity can endure as neighborhoods become global “brands.”

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Recommended:
If you’ve ever pondered how cities evolve, or what we lose and gain in the process, this episode is a tapestry of urban memory and urban myth—crowded, noisy, and unforgettable, like Williamsburg itself.

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Transcript

[Stephen Kurtz]

Listener support, WNYC Studios.

[Host 1]

This is all of it from wnyc. I'm Alison Stewart. Our next segment is about the history of Williamsburg and how it's changed in the last several decades. But in light of our last conversation, we did want to acknowledge that the neighborhood is borough and the city we live in is on Lenapehoking, the ancestral present and future homelands of the Lenape people. Williamsburg occupies the land of the Canarsie Nation. But what the neighborhood of Williamsburg and that name conjures for you right now is probably pretty different depending on the generation you're from. For some, it's a bohemian artist haven of cheap rents and open spaces. For more recent generation, it's a land of luxury apartments and designer brands and.

[Alison Stewart]

Trustafarians, if I can say that word.

[Host 1]

Over the last several decades, Williamsburg has undergone a major transformation physically and culturally. Steve Kurtz is a New York Times.

[Alison Stewart]

Reporter covering cultural trends and the writer behind the recent piece Williamsburg what Happened? A Four Decade Timeline of Total Transformation in Brooklyn. He joins me now to talk about the neighborhood and why it's changed so much in this past four decades. Welcome to the show. Hey, thanks for having me, listeners. Williamsburg Discuss. Are you a Williamsburg resident? Did you used to be? Call in and share your memories and experiences of the neighborhood. Tell us what Williamsburg represents to you. 2124-3396-9221-2433. WNYC. That is our phone number. You can call in and join us on air, or you can text us at that number, or you can reach out on social media oflofit wnyc. The conversation for the rest of the show is Williamsburg. What happened? So Williamsburg is big, Stephen. There are many different Williamsburgs even now. South Williamsburg, Williamsburg west of the bqe, east of the bqe, East Williamsburg. When you're writing about Williamsburg and its culture and how it's changed, what area are we talking about? At what time period specifically?

[Stephen Kurtz]

We decided to. You're right, there are these different neighborhoods within Williamsburg and. And also Williamsburg bleeds into Greenpoint. But we, we decided to take Williamsburg as a whole. I mean, that would include South Williamsburg, the north side edges of Greenpoint, all together. Just for, you know, simplicity's sake, when we were looking at the neighborhood and the period of time, the piece is written as a timeline, and it starts in 1988 and it goes to 2024. So that's the period we're looking at, I would say, you know, the last 40 years and the huge transformation that's happened in the neighborhood in that period.

[Host 1]

So in 1988, that's kind of the year you mark as when artists come in. But we should be clear who was there before the artist started moving in.

[Stephen Kurtz]

It was a neighborhood of. It was an immigrant neighborhood of Puerto Rican and Dominican immigrants. South Williamsburg is known as a Jewish neighborhood. Ukrainians and Poles were also there. And in Greenpoint, and in fairness, the artists also didn't come in immediately in 1988. There were artists coming there in the early 80s, but 1988 seems. Seemed to us to be the point at which things started to coalesce and there started to be an artist scene in the neighborhood.

[Alison Stewart]

What kind of artists are we talking about? Why were they attracted to Williamsburg?

[Stephen Kurtz]

Because it's a classic artist story. You know, they got priced out of Manhattan, and Williamsburg was a rough neighborhood. And it was. It was cheap. And it also had the benefit of being one subway stop from the east village on the L train. So, you know, in search of cheap housing and cheap artist studios, artists started to. To, you know, come into Williamsburg at that time in the late 80s. And then once the artists got there, you started to get early art galleries like Lettuce, Flam and Heron Test site. These became the first commercial art galleries in the area. And it started very slowly to get this reputation as an artist haven in this period.

[Alison Stewart]

Let's talk the first four years, 88 to 92, that you cover in the piece. Were there certain businesses, clubs, establishments that really define the era?

[Stephen Kurtz]

Yeah, I think, you know, we start with this. With this place, the Lizard's Tale, which was in a makeshift artist space under the Williamsburg Bridge. And, you know, it was a place where it hosted poets and rock bands and one act plays very makeshift. I mean, the spaces at this time, including the living spaces, this is where, you know, you take over an abandoned loft or a derelict factory building and you turn it into something that actually drew a New York Times reporter in 1988 who called it here bohemia and said it reminded them of the lower east side in the early 80s. There's another place, the Right Bank Cafe on Kent Avenue. It was opened by a. A former firefighter in 1989, and it hosted rock bands and became a real gathering place for the neighborhood.

[Host 1]

Let's take a call. Kate is calling in from the north side of Williamsburg. Hi, Kate.

[Kate]

Hello, everyone. So I was telling the screener that I moved here in 1989, and a group of us got together and heard about a program called Homesteading. And so we all fit the low income criteria because again, it was mainly artists here and bought this building, and we all still live in it. So we bought it in 89. It took us until 1996 to get our CFO, but here we are.

[Host 1]

Kate, why did you go there in the first place? What drew you there in 89?

[Kate]

Just looking for a place to live. And I landed. I was on the J train. I got off, and there were a bunch of men sitting around playing dominoes. And I could smell oranges in the air. And I just was like, this place is awesome.

[Host 1]

It's so funny you say a convent, Kate. Cause I dated an artist back in the day who lived in Williamsburg and the way on grand street, like off of. I can't even tell you what's there now. I can't tell you, but I won't. But it was to get into his house, we had to. Which was an old church. We had to lift up the gate like you do on a store to get in, and then inside and, like, we would find old religious statues, like, in the corners and in closets and things. What was your experience like, renovating the convent? I'm very curious. You just brought that memory back to me.

[Kate]

Oh, yeah. One thing that was really cool is. So we're on Havemeyer, and there's the church. Annunciation is right across the street. And the building was built in the 1880s, so when you went down in the basement, there was a little tunnel that you could go into that at one point connected with the church, but we had to close that up. But that was pretty cool. Some of the other memories, too, are one of the women who a major force in this program discovered that there had been an old garden in the back which had been paved over and was a parking lot. So we just scraped up all the asphalt and kind of brought the garden back to life, and it's a substantial size.

[Alison Stewart]

Kate, thank you so much for calling in. Really love all the imagery you're painting for us listeners. Are you a Williamsburg resident? Did you used to be Call in and share your memories and experiences of the neighborhood. Tell us what Williamsburg has meant to you in your life. 2124-339692-22433. WNYC. That's our phone number. You can call in and join us on air or text to us at that number. Social media is available as well. Nyc. My guest is Stephen Kurtz. He's a New York Times reporter covering cultural trends, social media design. He is responsible for the timeline. Williamsburg, what happened. So in 1992, New York magazine ran this cover story about Williamsburg, Stephen with a title, the New Bohemia. What was the premise of the story and how does that factor into the neighborhood starting to shift?

[Stephen Kurtz]

Well, that is an important event. I think it's the first time the media starts to catch on to what is happening in Williamsburg. You know, you have. You have these nascent early years and now all of a sudden you have artists on the COVID of the magazine. It's the new Bohemia. And there's this great quote by a performance artist named Medea Device. And the quote is, in the 70s, it was Soho. In the 80s, the East Village. In the 90s, it will be Williamsburg. And came true. It absolutely was. So I think that was a real shift in perception that this is the cool new neighborhood in New York City. This is where culture is happening.

[Alison Stewart]

In 1998, Diner opened under the Williamsburg Bridge. And you write that embodies the artisanal Brooklyn aesthetic that will soon be everywhere. What do you mean?

[Stephen Kurtz]

Yeah, this is another sort of classic moment. This idea of, you know, it was. It was a local ingredients were the focus there. It was this old motif, this old fashioned motif of a diner, but reimagined and modernized and kind of hipified. And you saw that in the next 10, 15, 20 years in Brooklyn over and over again where you'd get an old fashioned soda shop, but it was done up in a different way. Or a butcher, but it was somehow, you know, a cool modern butcher, so. Or the Mass Brothers, the chocolatiers that were so famous in Williamsburg in the aughts. So diner really kind of created the template for this locavore, artisanal, kind of casual, cool service that restaurants and other businesses adopted in the years following.

[Alison Stewart]

And then the next year, the zoning laws changed. In 1999, how did the new zoning rules begin to change the. The tenor and the shape of Williamsburg?

[Stephen Kurtz]

Well, the zoning laws in 1999, there's a. There's the board of standards and appeals grants of variance that allows for construction in a warehouse, apartments to be made. And then when Bloomberg comes in, he says, we're going to redevelop the waterfront. And so the Bloomberg administration passes a zoning variance that allows for buildings up to 350ft to be built along the Williamsburg Greenpoint waterfront. And that really lays the groundwork for the total transformation that you see today in the neighborhood. I mean, that allows for the glassy apartment towers that line Kent Avenue and.

[Alison Stewart]

Other places we are talking about.

[Stephen Kurtz]

Oh, God, I was gonna say it's basically big money. You know, you know, big money comes into Williamsburg and big developers. At one point when I was doing research, I didn't realize this when I was living through it, but in doing research, reading about it, Toll Brothers, which is a housing developer known for suburban McMansions, comes in and builds in Williamsburg. And so you get, you know, companies like that now coming into this neighborhood of artists and bohemians.

[Host 1]

We're discussing the New York Times piece Williamsburg, what Happened? We're discussing it with you listeners. We've got several calls on hold, people calling in from Greenpoint and Williamsburg. We will have more with Stephen Kurtz after a quick break. And take your calls.

[Alison Stewart]

This is all of it. This is all of it on wnyc. I'm Alison Stewart. Williamsburg what Happened? It's a New York Times piece. We're speaking with its writer Stephen Kurtz, as well as you listeners. Williamsburg what Happened? Let's talk to Roger from Greenpoint. Hi, Roger.

[Roger]

Hey, how are you today?

[Alison Stewart]

Great, thanks. Thanks for calling in.

[Roger]

So I have a quick memoir of the ship's mast that was on Wyeth and 5th. It was run by John Gallagher and his wife. They used to have a Monday night. This is in the early 90s when we were kind of a village back then. They used to have a Monday night sort of open mic night run by a guy named Wild Bill. Oh, they also had free dinner that night which consisted of hot dogs. But Wild Bill would run this open night mike and he would play the guitar for whoever got up to sing. But the funniest thing was the thing that cracked us all up was that if you didn't feel that you were doing very, he would stop you in the middle of the song and announce this to everybody and tell everybody so everybody could hear him advising, we come back in a couple of weeks and we'll try again. And I've missed that place ever since. We had a candlelit vigil outside when it closed down sometime in the middle 90s. And I'm sure there's a lot of people out there that will remember that place. It was great.

[Alison Stewart]

Roger, thank you for sharing your memory. Let's talk to Michelle calling in from Williamsburg. Hi, Michelle.

[Michelle]

Hi. Can you hear me?

[Alison Stewart]

Yeah, you. You are on the air.

[Michelle]

Yes. So I moved to Williamsburg when I got married, 1981. My husband, then my boyfriend would take me around Williamsburg and say to me, this neighborhood is going to change. This neighborhood is going to change because of his proximity to the track, to the bridge. So here I am, a girl from Queens coming to a neighborhood that is totally Devastated. The only thing that was functioning around here was the Domino Sugar Company, which I live two blocks away from. So I came here in 1981. So the reporter who was talking about the Right Bank, I celebrated my son's first communion there. So I'm still here. I was 25 when I came here. Now I'm 68. I have watched the transformation of Williamsburg. We bought a house here. We bought a house here on South 3rd Street. And I inherited tenants that were working in Domino. And in 1981, 82, 83, they were paying $90 for an apartment. And now you need at least $5,000 to rent an apartment here. So I have watched the transformation in terms of gentrification, economically changed. The things that were here disappeared, including somewhat the Polish neighborhood in the north side. And I believe, and I may be wrong, that Williamsburg went as far as Metropolitan Avenue. And then for Metropolitan Avenue northward, it was considered Greenpoint. I may be wrong, but I think that what they did was that they extended the neighborhood further north because he was becoming more and more attractive. And then after what they kind of like to develop Greenpoint, they stuck Greenpoint with Williamsburg. But that L train, that L train that become impossible to get on.

[Alison Stewart]

Yeah.

[Michelle]

When I used to go to work in the morning, because I was a New York City public school teacher and I used to work on 132nd street in Washington Nights, there were only six of us on the train.

[Alison Stewart]

Wow, that's Michelle. I'm going to dive in here because we have a lot of full phone lines. Thank you so much for all the.

[Host 1]

Context and for sharing your history with us.

[Alison Stewart]

A deep history in Williamsburg. I got another text that says, I.

[Host 1]

Was a 90s pioneer in South Williamsburg, where my bandmates and I took a 3,000 square foot loft, lived in it, and hosted rock shows for hundreds of people. It was called Happy Birthday Hideout. Our band was the turnoffs, and my rent was $300 a month. I feel like we're gonna get a.

[Alison Stewart]

Lot more of these kind of calls.

[Host 1]

Stephen, I did want to talk about the next phase in your piece, and it's an important phase to talk about. Post 911 Williamsburg 2002 to 2008. What are the hallmarks of this period?

[Stephen Kurtz]

Well, these are. These happen to be my Williamsburg years. I moved to the city in 99. I lived in Brooklyn. I didn't live in Williamsburg, but I. I visited Williamsburg and I. The shorthand, I suppose, and I know this is a loaded word, but I mean, it's. It's kind of like the hipster years, this is when, you know, you have Vice magazine moving its offices to Williamsburg in 2001 and North 6, the Rock Club opening up. And Williamsburg starts to get a music scene that's. That's distinct from Manhattan. And this stuff is happening. These illegal parties and semi legal performance venues are happening. And then you have Galapagos art space, which opened in the 90s, but is still here in the early 2000s. This is all happening at the same time that the big developers are starting to move in. So there's this period of time where I wouldn't call it harmony, but there's a period of time where both of these things are existing at the same time. You have McCarran pool getting cleaned up, but you also have a place like Glasslands that's doing rock shows. So that goes on to. In our timeline, it's basically from 2002 to 2008. And then bigger changes, more noticeable changes start to happen in 2009 and beyond.

[Host 1]

Let's take some more calls. Jenny is calling in from Bushwick. Hi, Jenny.

[Jenny]

Hi, Allison.

[Michelle]

Nice to be on.

[Jenny]

Thank you. I grew up in the city, and I had a friend who had a cool dad who had a huge apartment in Williamsburg. And we also always used to go there on Friday evenings because he. He was the cool dad. And we could hang out. And I remember you had to walk up a ladder to the bathroom, and there was a swing in his apartment. But it was really close to this place called Domsies. There are some Domsies still around, like in Bushwick and Williamsburg. But you could bring a garbage bag and it was like 25 cents a pound for vintage clothing. And, you know, as a high school kid in New York City, that was like gold. The other thing was, your guest talked about Diner being one of the first big restaurants, but I remember always it was Dumont, and Dumont was where we would go for a nice cocktail, do Mac and cheese, and really good burgers. So those are my Williamsburg memories, even though I'm not too far away in Bushwick.

[Alison Stewart]

Jenny, thanks for calling in. Yeah, you mentioned the thrifting. The thrifting Mecca in your. In your piece, Stephen.

[Stephen Kurtz]

Yeah, I wanted to put a lot of Easter eggs in the piece. Places that were, you know, that if you lived in Williamsburg, you, you know, were touchstones for you. And Domsey's was one of those places. And, you know, the inspiration for the piece was really Hermes and Chanel. Excuse me. Moving in in the last couple of years, and it's a long way from Domsies to Chanel. You know, and that kind of, that's what the piece is really trying to address and get at. And I'm glad some of the callers are name checking these places like Dumont and others, because one of the difficulties of the piece was trying to figure out what to include, what to leave out. You know, everybody has their own touchstones and places and there were many more we could have put in and all of them had meaning and significance and that a lot of the commenters were sort of like, well, what about this? You know, you forgot about this. And it's true. And that was a difficult thing in creating the timeline.

[Alison Stewart]

Someone is picking up on what prompted the piece. Someone texted, Omg am a 66 year old artist in Williamsburg. It has become a nightmare. Don't leave the house on the weekends. Too many people double parking and drinking coffee and vintage shopping. But getting worse. Hermes, three exclamation parts. Chanel, three exclamation marks help. So let's talk about what led to Hermes and Chanel being in Williamsburg. That is sort of the peak gentrification.

[Host 1]

Part of the conversation.

[Alison Stewart]

What are the markers? We talked about these stores. How did we get to the point.

[Stephen Kurtz]

That Hermes, you know, I, I scratched my head, I. And I didn't talk to the, I didn't talk to, you know, I can only speculate because I didn't talk to these luxury houses. But I mean, you know, it, I guess it's not, it's surprising and not surprising, you know, you know, you have, you have this neighborhood even before Chanel and Hermes. This is a neighborhood where you have multi million dollar apartments and you know, rentals that are five and six thousand dollars a month. You have an app, an Apple store, and over and over again and researching the piece, it was, you know, when Ralph Lauren decided to open up its first branch in Brooklyn, it went to Williamsburg, Apple's first, you know, and maybe only store in Brooklyn. Williamsburg. So retailers decided that this neighborhood was the place to be. It increasingly throughout the 2000s, became a destination for international tourists and Brooklyn itself became an international brand. And I think Williamsburg more than any other neighborhood personified that. And so if you were a tourist coming to New York and you wanted the Brooklyn experience, you went to Williamsburg and somehow it still had some vestiges of grit. You know, it's not a leafy brownstone Brooklyn neighborhood. So there is parts of it, they're still gritty and, you know, some might say ugly. And that balance of grit and lux, I think is very appealing to Chanel and Hermes and you know, Is this peak gentrification? You know, Timeout asked that question when the Hermes went in. I don't know. In 10 years from now, every luxury house may be in Williamsburg, and we may look back at this period and think it's some sort of gritty era. I think it's only going to get more and more upscale.

[Host 1]

I wanted to read you this text we got from Aaron, longtime Gowanus South Slope resident here. Hearing Williamsburg was rezoned in 99 and considering what it's like now makes me ever more worried for my neighborhood. Any lessons on how to keep a neighborhood interesting and accessible? What do you think are some of the lessons that could be learned from the Williamsburg story?

[Stephen Kurtz]

Well, that's. That's a good question. And it so happened that I was in Gowanus yesterday and I hadn't been there in a while, and my head was blown. I mean, I could not believe it. And it wasn't just one or two buildings. The entire area from Carroll Gardens to Fourth Avenue is one huge construction site. I couldn't. I couldn't get over what I was seeing. You know, sometimes it's. You know, I remember when I first came to New York, this. This happened in soho. And there's a feeling now among some that soho jumped the shark. And that to the. To the point of that earlier email, that there's too much traffic, that it's crowded on the weekends. It's not for the locals. It's for the tourists. It's become an upscale mall. I don't find myself going to soho. I haven't gone to. So, you know, found myself going to soho for years. That could be Williamsburg's fate. That could also be Gowanus's fate. I mean, it's a delicate balance, maintaining a neighborhood vibe and a sense that it is a real functioning neighborhood for everyone and not just, you know, a playland for the international rich.

[Host 1]

Let's talk to Brady, calling from Greenpoint. Brady, got about a minute for you.

[Brady]

What's going on? I just wanted to say thanks for the article. I mean, I could talk for 10 hours about my experience being here and moved here in 1996. I lived in a loft on the south side and among other places, and I had a shop, wood shop, on North 6th Street. I rented from Galapagos, the owner of Galapagos. I had a hand in building out Monster island and a bunch of galleries I showed in the neighborhood. And I saw the gallery scene pop up and kind of disappear to Chelsea very quickly. I went to parties on Half Sunken barges on the East River. I watched the towers fall from water. But what I wanted to say, aside from thank you for writing it, is that I just saw a flood of Instagram posts coming off of the article of everybody reminiscing and putting in their experiences of being here. And I wrote one and you know, a lot of the things that were mentioned, everybody had something to say and what, what was really great about it is just, it just brought up, I mean, to have lived here in that time and read the article, it may not mean much to a lot of people, but if you lived through it. And I currently live in Greenpoint near McGolrich Park. And it's great, it's very quiet, it's very sleepy. But I just got an influx of people reaching out and it's rekindled some friendships of people that still live in the neighborhood that I don't see that much because I don't walk back to Williamsburg. So that was a really nice experience and I love living here. Greenpoint is great. Williamsburg was fantastic. And like I said, I could write 10 more pages about my experiences being here.

[Host 1]

Brady, thank you so much for calling in. Everyone. Check out the piece Williamsburg what Happened. It's written by Stephen Kurtz, who has been my guest. Thanks to everybody who called in and thanks, Stephen, for sharing your work with.

[Stephen Kurtz]

Us and thanks for having me.

[Alison Stewart]

And that is all of it for this week. All of it is produced by Andrea Duncan Mao, Kate Hines, Jordan Loft, Simon Close, Zach Ghadara Cohen, El Malik Anderson and Luke Green. Meg Ryan is the head of Live Radio. Our engineers are Juliana Fonda and Jason Isaac. I'm Alison Stacy. I will meet you back here next time.

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