Podcast Summary
Podcast: Andy Elliott's Elite Mindset Motivation and Sales Training
Episode: 25 Year Old Creates $50,000,000 Business — Here’s How
Date: August 29, 2025
Host: Andy Elliott
Guest: Eddie (Founder of Rockstar Hibachi)
Overview
This high-energy episode spotlights Eddie, a 25-year-old immigrant entrepreneur who has built “Rockstar Hibachi” into a $50 million nationwide food business in under three years. Host Andy Elliott invites Eddie to share his journey, business mechanics, and advice for aspiring entrepreneurs—especially those hesitant or feeling “too young” to start. The episode focuses on actionable steps, the simplicity and profitability of the food truck model, and the mindset behind bold business moves.
Key Discussion Points & Insights
1. Eddie’s Story and Business Model (02:09)
- Background: Eddie immigrated from Kyrgyzstan 10 years ago.
- Rockstar Hibachi: Launched 2-3 years ago; operates 33 franchises in 15 states.
- Business Offerings: Both mobile Hibachi catering (chef-on-site) and food trucks.
- Scalability: “You can open 10 food trucks in one city, and it’s still going to be not enough.” (Eddie, 02:33)
- Turnkey System: Flat $150,000 franchise fee; 95% profits to franchisee, 5% royalty to Rockstar Hibachi.
2. Why the Food Truck Model? (02:33-04:07)
- No Brick & Mortar Overhead: All operations are mobile—no need for restaurant leasing.
- Profit Margins: Food trucks average $100,000–$150,000/month, with 30–35% kept as profit.
- “No restaurant does that.” (Eddie, 02:38)
- Unique Selling Point: More than food—it’s about delivering a memorable experience.
3. Franchise Opportunity (03:13-05:48)
- Cost & Setup: $150,000 buys a ready-to-go business—including the truck, training, support, and established playbook.
- Operational Simplicity: No culinary background required; “If you don’t cook, you can hire someone.” (Andy, 07:52)
- Rapid Start-up: Most new franchisees are fully operational within 2–3 months.
4. Mindset and Age—Why Start Young? (06:05-07:00)
- Risk Tolerance: Youth is the best time for risk; failure is recoverable.
- “When you’re young, you can take all the risk in the world and still be young and still have the time to recover.” (Eddie, 06:25)
- Quote from Gary Vee: Work hard, take risks while you’re young—“if that risk works out, you’re set for life.”
- Trajectory: In just two years, Rockstar Hibachi scaled to $20 million; projecting $40–50 million this year.
5. Lifestyle and Fulfillment (07:00-08:46)
- Freedom & Fun: Eddie emphasizes how the business provides financial freedom, flexibility, and the joy of being part of people’s happiest occasions.
- “You’re always around happy people, because around Hibachi, everybody’s happy. Right? It’s fun.” (Andy, 07:08)
6. Numbers Game: Scaling & Earning Potential (08:02-10:12)
- Example Calculation: 10 trucks at $150k/month each, with 35% margins = $50k profit/truck = $500k/month.
- Quick ROI: “If you do it right, you can get your money back in return within 90 to 120 days.” (Andy, 08:02)
- “It’s a numbers game after that.” (Eddie, 10:10)
7. Encouragement — Take Action, Work Smart (09:27-11:10)
- Smart Work Over Hard Work: Many grind, but don’t work smart; this model is “bulletproof, inexpensive to run.”
- “If you don’t risk, if you don’t take chances, nothing’s ever going to change.” (Andy, 09:27)
- Low Barriers: Loans can help most people start, even while working another job.
Notable Quotes & Memorable Moments
-
On the Opportunity:
“You want to work for yourself. You don’t want to work for someone else. …A food business, which I love this because 100% of the world has to eat.” — Andy Elliott (00:35) -
On the Franchise Model:
“We will actually show that. We’ll set everything up so it’s a turnkey business. All you have to do is go through the training and start working honestly.” — Eddie (03:32) -
On Youth & Risk:
“When you’re young, you can take all the risk in the world and still have the time to recover.” — Eddie (06:25) -
On Profit Margins:
“One food truck generates about $100,000–$150,000 in sales each month. …with it being a food truck, we get to keep about 30–35% of the revenue. So no restaurant does that.” — Eddie (02:38) -
On Entrepreneurship Mindset:
“A lot of people work hard, but they don’t work smart.” — Andy Elliott (09:44) -
On Speed of Success:
“A lot of people don’t understand that two, three years can change your whole life.” — Andy Elliott (10:57) “Six months can do your life.” — Eddie (11:04)
Timestamps for Key Segments
- Intro to Eddie & Franchise Details: 00:08–03:40
- Deep Dive on Business Model & Profitability: 03:40–05:59
- Mindset, Risk, and Starting Young: 06:05–07:52
- Scale & Financials (10+ Trucks, ROI): 08:02–08:46
- Encouragement: Take Action & Next Steps: 09:44–11:10
- How to Connect with Eddie: 08:46–11:57
How to Connect with Eddie
- Text: 602-877-2717 (Interested in franchise opportunities)
- Instagram: @EddyTheRockstar
“Most of the time I’m out there helping people out if they want any help, because there’s a lot of people want to get started in this business.” — Eddie (11:33)
Final Takeaways
- Rockstar Hibachi’s food truck franchise is a high-profit, low-overhead, scalable business targeting aspiring entrepreneurs at any age.
- Eddie’s journey is proof that age is not a barrier and fast, massive growth is possible with the right mindset and strategy.
- Andy Elliott’s core encouragement: “Two or three years can change your whole life. Take action now.”
