Hotel associations in host cities are starting to admit that the financial boom they were promised might not fully materialize. While FIFA has long positioned the tournament as a massive economic driver, industry insiders say expectations are being tempered.

Because we’ve been hearing all the talk around the FIFA World Cup, that it’s not pulling the crowds people expected… that hotels aren’t as full as promised… So instead of just reading reports… we’re doing what we do best.

We’re calling directly. From South Africa, we’re picking up the phone and calling hotels in the Americas to ask one simple question: “Do you have availability?”

Hang out with Anele and The Club on 947 every weekday morning. Popular radio hosts Anele Mdoda, Frankie du Toit, Thembekile Mrototo, and Cindy Poluta take fun to the next level with the biggest guests, hottest conversations, feel-good vibes, and the best music to get you going! Kick-start your day with the most enjoyable way to wake up in Joburg.

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