Angel investing, venture capital, startup funding — the rules of the market are changing.

In Ep#10 of Angels Decoded, Cheryl Kellond and Andy Walsh break down why many traditional investors believe there are no new startup investors entering the market — and why that assumption may be completely wrong.

With trillions of dollars expected to transfer to younger generations over the next decade, a new class of investors is emerging. Yet fewer than 5% of accredited investors currently participate in startup investing, leaving enormous room for growth.

This episode explores how venture capital echo chambers form, why new investor markets are often ignored, and how platforms, universities, and generational wealth transfer are expanding access to angel investing.

Topics covered:
• Angel investing market opportunities
• Generational wealth transfer and startup funding
• Venture capital echo chambers
• Democratization of startup investing
• New investor models and platforms

Angel investing is changing.

The next wave of startup capital may come from investors the venture industry isn’t even looking at yet.

Advice: Write the check.

Listen: Apple | Spotify | YouTube

Andy Walsh -
2x exited founder and host of Startups Decoded (Top 2% globally). Andy helps founders sharpen judgment and build companies through practical experience and operator insight.

Cheryl Kellond -
Founder of Play Money and active angel investor. Cheryl focuses on democratizing angel investing and helping new investors build diversified portfolios while supporting founders with practical guidance and community.

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Web: angelsdecoded.com

Resources

Startups Decoded Podcast
https://startupsdecoded.com