Date: March 16th, 2025

Summary: Kevin King discusses how Claude AI's Cowork feature can automate Amazon reporting, why customer reviews are becoming critical for AI-powered shopping discovery, Amazon opening Shop Direct to product feeds, and the contrasting agentic AI strategies of Amazon and Walmart.

Key Points Discussed:

Using Claude AI's Cowork feature to automate Amazon reporting and data analysis
Scheduling AI tasks to run on autopilot with skills attached
Why AI shopping engines are making customer reviews more important than ever
Amazon blocking OpenAI bots from crawling Amazon content including reviews
The need for a multi-platform review strategy beyond Amazon
Amazon opening Shop Direct to third-party product feeds
The "Ultra-Hybrid mode" strategy of splitting inventory across 1P, 3P, and Shop Direct
Amazon vs. Walmart: two opposite approaches to agentic AI shopping
Stack Influence platform for micro-influencer collaborations

Links Mentioned:

Hot Picks:

Stump Bezos Answer: About 15% of traffic on the US Amazon website is Spanish speaking.

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Why You Need More Customer Reviews