You've written your book. You've put in the work. Now you're ready to see it in readers' hands, and that's a huge milestone worth celebrating. But here's what many authors don't realize: publishing your book is just the beginning.

The real work? It's building momentum, connecting with your ideal readers, and turning your book into a tool for long-term business growth.

That's where strategy comes in. I help entrepreneurs create intentional book launch plans—starting with clarity on who your readers are and how to reach them from day one. Through virtual launch events, personalized outreach, and content that builds trust, we'll make sure your book becomes a revenue generator, not just a project that you forget about.

If you're ready to turn your book into a business asset, I invite you to schedule a complimentary 30-minute book launch brainstorming session. Let's discuss how to leverage your book to expand your influence and connect with the right people. Head to www.BookLaunchBrainstorm.com to get started.

And now, let me introduce today’s panelists:

David Norman wrote “Supercharge: A New Playbook for Leadership,” a practical playbook for leading in real-time, clarifying priorities, making better decisions under pressure, aligning teams around measurable outcomes, and turning strategy into execution with simple, repeatable rituals that managers can actually use.

Kim Groshek wrote “Where Do You Go When You Sleep?: Make Better Decisions, Boost Performance, and Leave a Lasting Legacy,” a practical guide to harnessing intentional pauses, sleep, and subconscious processing to make clearer choices, reduce overwhelm, and perform better so you can build a legacy with purpose-driven action.

Laura Ballerini wrote “The Green Velvet Chair: Sometimes Inspiration Comes from the Most Unlikely Places,” a collection of vivid, personal essays from a veteran designer showing how art, design, and everyday rituals—family traditions, music, nature, even grief—become practical fuel for creativity and leadership, helping you see differently and make better creative choices.

Please join me in welcoming David, Kim, and Laura.

In this episode, we discuss the following:

🟠 Redefine Success Beyond Sales: How shifting from rankings and units sold to conversations and reader responses changes what “working” looks like for business books

🟠 Use Reviews as Proof, Feedback, and Fuel: Why reviews influence buying behavior, how verified purchase reviews help, and what it feels like to learn what readers are taking away

🟠 Make Collaboration a Growth Strategy: How the Kindle Flash Sale creates shared visibility, LinkedIn Lives, and author-to-author momentum that extends beyond the promo window

🟠 Price Promotions Without Devaluing Your Work: Why a temporary 99-cent price can be a smart reach play, especially when the book is one piece of a larger ecosystem

🟠 Write for Transformation, Not Information: Why readers need permission and a clear path, plus practical ways to help them act, including scripts, discussion guides, workbooks, and bonus content

Links for David T. Norman

Links for Kim Groshek

LinkedIn, Instagram, and YouTube.
www.kimgroshek.com

“Where Do You Go When You Sleep?: Make Better Decisions, Boost Performance, and Leave a Lasting Legacy.”

Links for Laura Ballerini

Robbie’s Resources

Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com

Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com

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