You wrote the book. You poured your expertise, your stories, and your strategy into every chapter. Now it’s published—and while that’s a huge accomplishment, it’s not the end of the journey. It’s the beginning of your book’s real impact.

Because a book on its own doesn’t build a business. That comes from how you share it, how you talk about it, and how you use it to spark conversations with the right people—readers who can become clients, collaborators, and champions of your work.

That’s the work I do as a book launch strategist. I help entrepreneurs design book launches that aren’t about going viral—they’re about building visibility, credibility, and connections. We focus on the right systems: launch teams, virtual events, personalized outreach, and strategic content—all built to make your book work for your business.

If you're ready to treat your book as a serious asset, not just a finished project, let’s talk. Schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com.

And now, let me introduce today’s panelists:

Tissa Richards wrote “Rethinking Resilience: Fueling Your Competitive Advantage,” a bold and practical guide that reframes resilience as a leadership asset—empowering executives and entrepreneurs to lead with clarity, confidence, and impact in high-stakes environments.

Laurie Seymour wrote “Unconditional Remembrance: Your Connection to Source,” a reflective and deeply spiritual book that helps readers access their inner wisdom and reconnect with their true essence, inviting a more grounded, purpose-driven way of living and leading.

Susan Schramm wrote “Fast Track Your Big Idea! Navigate Risk, Move People to Action, and Avoid Your Strategy Going Off Course,” a results-oriented playbook for mission-driven leaders ready to turn bold ideas into real outcomes—without getting derailed by uncertainty, resistance, or overwhelm.

Please join me in welcoming Laurie, Susan, and Tissa.

In this episode, we discuss the following:

🟠 Treat Publication Day As The Beginning: Why the real work starts after the publication date, and how to think beyond a one-day sales spike.

🟠 Prioritize Review Momentum Over Rankings: A candid comparison of bestseller status versus the lasting credibility of consistent written reviews.

🟠 Tie The Book To Speaking And Workshops: How the book becomes easier to sell, share, and monetize when it’s linked to keynotes and trainings.

🟠 Let The Process Guide The Team You Hire: One author shares an “inside-out” creation path that led to bringing in an editor and cover designer as the book took shape.

🟠 Use Strategic Promotions Without Devaluing The Work: A practical discussion of discounting a book to 99 cents and how authors framed it within a bigger marketing plan.

Links for Laurie Seymour

Links for Susan Schramm

Links for Tissa Richards

Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com

Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com.

Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

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