You’ve written a book, and you’re getting close to publishing it. You know launch day matters, and you want the book to make an impact.

Don’t make this common but costly mistake: skip building a launch team.

Authors often assume a few social posts, an email or two, and maybe some goodwill from their network will be enough. But without a launch team in place, there’s no group of readers ready to post reviews and boost early visibility.

A launch team is not just a nice extra. It is one of the smartest ways to turn your launch into a real business development opportunity. The right team can help wake up your network in a way that leads to sales conversations and referrals.

I’m a book launch strategist. I share my launch strategies in my fourth book, “LAUNCH Your Book! An Entrepreneur’s Guide to Reviews That Drive Revenue.”

I recommend reading it if you want a strategy to drive 50 or more Amazon reviews and build a stronger pipeline from your book to your business. I’m happy to chat. You can find the book, bonus content, and an invitation to schedule a complimentary 30-minute book launch brainstorming session at www.BookLaunchBrainstorm.com.

And now, let’s meet today’s panelists.

Anne Bartolucci wrote "Better Sleep for the Overachiever," a practical and science-backed guide that helps high-performing professionals improve their sleep so they can think more clearly, perform at a higher level, and sustain their energy without burning out.

David Newman is the author of multiple books, including his latest "Market Eminence: 22 Strategies to Build a Bold Personal Brand, Become a Business Celebrity, and Drive Unstoppable Growth," a high-impact playbook that shows entrepreneurs how to stand out in a crowded marketplace, build authority, and turn their expertise into consistent visibility and revenue.

Please join me in welcoming Anne and David.

In this episode, we discuss the following:

🟠 Don’t Skip the Launch Team: Without one, you do not have readers ready to post early reviews.

🟠 Reviews Create Early Lift: A review plan supports credibility and visibility right after publication.

🟠 Publishing Has Changed: The panel reflects on how traditional, hybrid, and independent publishing paths continue to shift.

🟠 Major Media Isn’t the Gatekeeper: The old rules around “legitimacy” and media reviews are different now.

🟠 Stand Out in a Noisy Market: Differentiation gets harder when everyone can publish content fast.

Links for Anne Bartolucci

Links for David Newman

Robbie’s Resources

Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com

Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com

Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.

Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.

Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

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