Podcast
Branded & Booked
Hosted by Kailee Nauman & Tina Floersch · EN
Welcome to Branded & Booked! The go-to podcast for small business growth, intentional branding, and building a business that truly aligns with you.
We’re your hosts, Kailee & Tina, two passionate brand strategists and designers helping entrepreneurs create impactful brands and sustainable businesses.
✨ Kailee is the founder of Eclectic Designs .CO and specializes in branding, Wix website design, and business growth strategies, guiding business owners toward their highest potential with intentional design and empowering strategy.
✨ Tina is the founder of VISUALFLO®, a creative visionary committed to inclusive, human-centered branding and website design, empowering entrepreneurs to connect with their dream clients authentically.
Join us as we dive into insightful discussions with business owners from around the world, tackle the highs and lows of entrepreneurship, and share actionable strategies to help you book more dream clients.
🎧 Listen now on your favorite streaming platform, and let’s build a brand that truly represents YOU!
16episodes
Episodes
Newest firstAll episodes
Your Business Growth is Inevitable in the Right Room with Aubrianna Kay
1w ago00:28:00Tap to summarizeAn extra exciting episode with the lovely Aubrianna Kay! Together with Kailee and Tina, they dive deeper into the magnetic energy that is coming to Denver on Sept. 17th & 18th 2026 for their in-person event Inevitable Live. Come joing a room full of ambitious women building powerful businesses, expanding their leadership, and creating the kind of collaborations that change the trajectory of their brand.Inside this space, we are blending powerful speakers, collaborative conversations, intentional networking, brand, and business expansion.This is the kind of experience where you meet collaborators, podcast guests, referral partners, future clients, and women who will stay in your orbit long after the event ends.Hosted at the gorgeous Clayton Hotel & Club in Cherry Creek North - This event is going to create memories that not only last... But momentum in your bigger dreams. Tickets are on sale for both GA and VIP and we would love nothing more than to share this time, room and energy together. Learn more, see the INSANELY talented speaker line up and get your tickets here: aubriannakay.com/inevitable-live---✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →Leadership That Actually Supports Sustainable Business Growth with Sticker Junkie Founder Andrea Lake
3w ago00:46:19Tap to summarizeThis week on Branded & Booked, we're honored to welcome one of our biggest guests yet Andrea Lake, founder and CEO of Sticker Junkie, serial entrepreneur, author, investor, and passionate advocate for building businesses that put people first.Andrea has spent decades turning creative ideas into thriving companies while redefining what successful entrepreneurship can look like. Her journey is one of resilience, innovation, and leading with intention.In this episode, we dive into:✨ Andrea's entrepreneurial origin story and how Sticker Junkie came to life... again?! 🎨 What it's been like to evolve as a creative throughout her career 🚀 What entrepreneurship truly means beyond building a profitable business 🤝 How she's intentionally built a team and company culture rooted in respect, purpose, and growth 💛 Her mission to provide employees with a livable wage and why creating meaningful opportunities is one of her proudest accomplishmentsThis conversation goes far beyond branding and business strategy. It's about building a company that reflects your values, creating opportunities for others, and proving that success doesn't have to come at the expense of people.Whether you're just starting your business or leading a growing team, Andrea's wisdom will leave you inspired to think bigger... Not just about profit, but about true community impact.Need stickers?! Use code, "BYEDONKEY" for 15% off your first order at stickerjunkie.com📲 Connect with Andrea Lake for more wisdom on entrepreneurship, wild stickergate updates and important conversations about money---✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →Stop Performing, Start Connecting: Authenticity in Business
Jun 3000:39:27Tap to summarizeThis week on Branded & Booked, Kailee and Tina are diving into one of the most talked-about concepts in business today: authenticity.But what does it actually mean to show up authentically?In a world full of trends, algorithms, and constant pressure to perform online, it can be easy to lose sight of who you are and how you truly want to show up.In this episode, we expand on:✨ What authenticity really looks like in business and marketing✨ How to build trust by being yourself✨ The difference between sharing intentionally and oversharing✨ Why authenticity helps attract more aligned clients and opportunities✨ Ways to show up online that feel sustainable and genuineWhether you're creating content, networking, selling your services, or simply trying to find your voice, this conversation will encourage you to lean into what makes you unique and trust that the right people will connect with it.Because at the end of the day, your greatest advantage isn't a strategy, trend, or algorithm it's being unapologetically yourself.🎧 Tune in now on your favorite podcast platform.+ Come see us in person!! Upcoming Orlando Events:July 26th: Headshot Pop-Up @ Kaleidoscope Thornton ParkAugust 2nd: The Inspiration Lab @ Kaleidoscope Thornton Park✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →Marketing Like a Human: Copywriting That Actually Connects to Your Audience with Katie Major
Jun 1600:43:43Tap to summarizeThis week on Branded & Booked, we're joined by Katie Major, copywriter, social media strategist, and coach for creative entrepreneurs who want marketing to feel more human.Katie is known for her real, raw, person-first approach to content and messaging. She believes marketing should work for your life, not the other way around and we couldn't agree more.In this episode, we dive into:✍️ What copywriting actually is (and why it's so much more than writing words) ✨ How great copy supports your brand, marketing, and sales 🤖 The role AI can play in your content creation process 💡 Where business owners should be careful when relying on AI-generated copy 📣 How to create messaging that feels authentic, aligned, and true to your voiceWhether you're writing your website, creating content, or trying to figure out how AI fits into your marketing strategy, this episode is packed with practical insights to help you communicate more effectively and connect with the right people.🎧 Tune in now on your favorite podcast platform.📲 Connect with Katie Major for more copywriting, social media, and coaching insights.---✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →Evolving in Business: Why Growth Can Feel Scary
May 2600:38:22Tap to summarizeThis week, Kailee + Tina are diving into the reality of evolving in business and why growth can feel exciting and uncomfortable at the same time.As your business changes, you change too and stepping into a new version of yourself often comes with nerves, uncertainty, and questioning what’s next. The good news? That’s completely normal.In this episode, we talk about: ✨ What growth in business actually looks like (beyond money and milestones) ✨ How to slow down and listen to your own needs ✨ Understanding the type of support you need in different seasons of business ✨ Why feeling nervous can actually be a sign that you’re expandingYou don’t have to figure out every next step alone.If you're feeling like you're in a season of change and want support navigating your business with more clarity, strategy, and alignment, Tina and Kailee both offer 1:1 mentoring sessions designed to help you move forward with confidence. 💫🎧 Tune in now on your favorite podcast platform and connect with us if you're ready for deeper support.---✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →Visibility That Converts: The Mindset Behind Authentic Online Presence with Abby Bradetich
May 1200:44:33Tap to summarizeThis week on Branded & Booked, we’re joined by Abby Bradetich who is a visibility strategist, brand + web designer, embodiment mentor, and founder of IlluminEssence Creations.With nearly 15 years of experience in marketing and design, Abby helps female founders stop performing online and start showing up in a way that feels aligned, authentic, and sustainable.In this powerful conversation, we dive into:✨ The mindset shifts that changed everything in Abby’s business journey ✨ Why inner work is essential for external success ✨ How to build a bold brand that fully reflects your personality ✨ Showing up online without forcing, hustling, or burning out ✨ Where real visibility starts — and how it leads to conversionThis episode is for the business owner who’s tired of rigid marketing rules and is ready to create an online presence rooted in clarity, energy, and authenticity.If you’ve been craving a more aligned way to show up online, this conversation is one you won’t want to miss.🎧 Tune in now on your favorite podcast platform.Connect with Abby on Instagram: @abbybradetich✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →The Structure Behind Success: Building a Business That Grows With You
Apr 1400:40:59Tap to summarizeNew episode of Branded & Booked! 🎙️This week, Tina + Kailee are diving into how to structure your business for real, sustainable growth—because success isn’t just about working harder, it’s about working smarter and thinking bigger.We’re talking about: ✨ The mindset shifts needed to grow and evolve as a business owner ✨ How to take a step back and look at the bigger picture ✨ Creating structure that supports your time, energy, and goals ✨ Moving from reactive to intentional decision-making ✨ What it actually looks like to step into your CEO roleIf you’ve been feeling overwhelmed, stuck, or unsure of your next move, this episode will help you zoom out, realign, and move forward with clarity.We also share ways you can work with us more closely through 1:1 coaching and mentoring if you’re ready for deeper support in your business journey.Book with coaching with TinaBook a 1:1 session with Kailee🎧 Tune in now on your favorite podcast platform!---✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →The Missing Piece For Entrepreneurs with Corey Nery-Guity
Mar 3100:41:01Tap to summarizeThis week, we’re joined by Corey Nery-Guity who is a brand manager and business facilitator helping barbers bridge the gap between technical skill and real business success. 💈We dive into what happens after you land on your passion and why that’s actually just the beginning. Rather you are new to entrepreneurship, just graduating with a solo-preneur career or looking to expand an idea into a business - this episode is for you.Inside this episode, we talk about: ✨ Why continuing your business education is essential ✨ The connection between branding and confidence ✨ Why trying to do everything alone will hold you back ✨ The importance of seeking guidance and support as an entrepreneur ✨ Corey’s favorite part about branding and helping others growThis conversation goes beyond one industry! It’s for any creative ready to turn their skills into a sustainable, thriving business.📲 Connect with Corey: Instagram: @brandingbeyondclippers LinkedIn + Facebook: @coreynguity---✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →Strategy Isn’t One-Size-Fits-All: Building the Backbone of Your Business
Mar 1700:37:43Tap to summarizeThis week on Branded & Booked, Tina and Kailee are diving into business strategy and why it’s never a one-size-fits-all approach.Whether you're a brand new business owner or someone who has been in the game for years, the strategy behind your business should evolve with you.In this episode, we talk about: The difference between strategy for new vs. established businesses Why knowing your metrics, numbers, and goals should be the guide in how you move forward How strategy helps you make smarter decisions and grow sustainably Why copying someone else’s business model rarely worksAlso, thank YOU for listening. Branded & Booked was recently featured in a Top 20 Design Podcasts article, and we’re sharing our excitement with you!If you’ve ever felt overwhelmed by strategy or unsure what you should actually be focusing on in your business right now, this episode will help bring clarity.---✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
Transcribe →Beyond Decluttering: How Your Environment Impacts Your Mental Health with Erin Villarreal
Mar 300:46:50Tap to summarizeThis week on Branded & Booked, we’re joined by Erin Villarreal, professional home organizer and founder of Your Home in Bloom, for a powerful conversation about the connection between our homes and our mental health.Erin shares how her personal experiences with anxiety and ADHD shaped her approach to organizing — one rooted in compassion, realism, and sustainable systems (not perfection).Inside this episode, we explore: 🌿 The deep link between your environment and how you feel 🌿 How clutter can impact anxiety and overwhelm 🌿 Organizing with ADHD in mind 🌿 Creating gentle, realistic systems that actually work 🌿 Letting go of perfection and embracing progressIf your home has ever felt like a source of stress instead of peace, this episode will shift your perspective and give you practical, supportive ways to create a calmer space.Because sometimes the most powerful business growth starts at home.Connect with Erin @yourhomeinbloom---✨ Follow us @brandedandbookedpodcast💜 Connect with Kailee🧡 Connect with TinaEpisode Music: QubeSounds✨ JOIN US IN PERSON IN DENVER, CO: SEPTEMBER 17th & 18TH AT INEVITABLE LIVE! ✨Inevitable Live is an intimate, high-energy experience designed for women who want more than inspiration.
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