Podcast
Breaking B2B - SaaS Marketing and B2B Marketing Podcast
Hosted by Sam Dunning · EN
Break free from sh*t SaaS and b2b marketing.
Join 1000s of legends tuning in weekly.
No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners.
And solo episodes with specific strategies you can apply to your SaaS or b2b business today.
Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more.
Try the daily newsletter and apply to work with us: https://www.breakingb2b.com/
Topics covered: SaaS marketing, b2b marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)
39episodes
Episodes
Newest firstAll episodes
#474 I Built a Full B2B SEO Strategy in 11 Minutes (LIVE)
Feb 1000:10:59Tap to summarize📞 Wanna know how to use SEO + GEO to generate revenue right now? Book a call here: Book a call ► Sam gets technical with Samu Kovacs. Learn how to use SEO most effectively to identify your ideal customer profile. Then use this data to tailor your SEO strategy more effectively. We cover:👉 Using Long-Tail Keywords for your Niche Market👉 Targeting Low-Volume, High-Intent Keywords for SaaS👉 Boosting SEO with your Long-Tail Keywords👉 Building your Money Keyword Matrix👉 Understanding Your Ideal Customer Profile (ICP) → You can find Samu Kovacs on LI here: LinkedIn 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website👉 LinkedIn👉 Breaking B2B podcast (top 2.5% b2b marketing show)👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you this content was helpful, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter======================
Transcribe →#473 How This 19-Year-Old Built a $50k/Month B2B Business
Jan 2700:17:24Tap to summarize📞 Wanna know how to use SEO + GEO to generate revenue right now? Book a call here: Book a call ► Want to know how to scale up your B2B business incredibly quickly? Sam talks to a fresh-faced Samu Kovacs who has done just that, netting $50k/Month in record time! Samu's strategy includes: 👉 The push you need to take action👉 Using case studies to chain high profile clients👉 Dominate your niche - freelancing to build your portfolio 👉 Overcoming bottlenecks with the right partners👉 Building your brand through organic content👉 How word of mouth can drive growth → You can find Samu Kovacs on LI here: LinkedIn 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website👉 LinkedIn👉 Breaking B2B podcast (top 2.5% b2b marketing show)👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you this content was helpful, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter======================
Transcribe →#472 How to Scale a SaaS From $0 to $6.7M in 2 Years (Marketing Strategy Revealed)
Jan 1900:35:08Tap to summarize📞 Wanna use SEO and GEO to generate revenue? Book a call here: Book a call ► In this episode Sam sits down with Adam Robinson from RB2B to share his remarkable story of SaaS growth. Adam scaled RB2B from $0-$6M in just 24 months, and Sam & Adam reveal exactly how it was done! This unique marketing strategy includes:👉 A playbook for marketers + founders to make 2026 MASSIVE.👉 A framework for growing incredible products 👉 The inspiration behind the story👉 How diversity can help you get to $10M ARR+👉 Strategies + Tactics you won't anywhere else! → You can find Adam Robinson on LI here: LinkedIn→ And at RB2B here: Wiza 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website👉 LinkedIn👉 Breaking B2B podcast (top 2.5% b2b marketing show)👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you this content was helpful, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter======================
Transcribe →#471 BEST Youtube Marketing Strategy for SaaS in 2026
Jan 500:17:58Tap to summarize📞 Wanna use SEO and GEO to generate revenue? Book a call here: Book a call► It's a brand New Year and Sam chats with Samu Kovács (A B2B YouTube Marketing Specialist) to show you how to maximize the platform in 2026! Here's what you can learn in this episode: 👉 Leverage YouTube productivity in other ways👉 Create content that pulls in your dream clients👉 Focus on driving inbound, not just views👉 Learning from others on YouTube👉 Getting your hooks & CTAs right👉 Using YouTube Search to inform your content → You can find Same on LI here: LinkedIn→ And here: KS-Media 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website👉 LinkedIn👉 Breaking B2B podcast (top 2.5% b2b marketing show)👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you this content was helpful, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter======================
Transcribe →#470 5 Years of SaaS SEO Knowledge in 14 Minutes
Dec 3100:14:33Tap to summarize📞 Wanna use SEO to generate revenue? Book a call ► Learn what Sam has learned over the last 5yrs working with leading SaaS companies, all condensed for you into a single 15min podcast! SEO knowledge covered in this one: 👉 Sam's sustainable 90 day pipeline strategy👉 How ICP research really works👉 No budget, no problem - How to get backlinks + mentions for $FREE👉 What actually works right now with SEO/AEO 👉 Get ahead of the game with AI search & on-page SEO 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this content, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter
Transcribe →#469 I Interviewed 466 B2B Marketers, Here’s What Works in 2026
Dec 2300:17:11Tap to summarize📞 Wanna use SEO to generate revenue? Book a call ► Sam is interviewed close to 500 B2B and SaaS marketers! - Listen to his key takeaways from all that experience learned! Key touch points: 👉 Driving Pipeline - How to separate fact from fiction!👉 How to reach $140k MRR in 21 months!👉 Conducting high value customer research 👉 Use that data to inform Go-To-Market👉 Creating an (essential) organic growth engine 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this content, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter
Transcribe →#468 SaaS SEO Explained in less than 10 Mins!
Dec 1600:09:45Tap to summarize📞 Wanna use SEO to generate revenue? Book a call ► Have you got 10 minutes to change your business in 2026? - Live from Hungary, Sam presents a complete B2B SaaS marketing strategy to rank right at the top of Google & AI search! Sam Covers: 👉 How to build a solid foundation👉 Using customer research to supercharge 👉 Explaining how to win using the 95/5 rule👉 Build your money keyword matrix 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this content, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter
Transcribe →#460 I Hit $119k MRR in 19 Months Using These B2B Marketing Strategies
Oct 1500:27:05Tap to summarize📞 Book a call ► In this episode Sam spills the beans on how Breaking B2B hit $1.4M ARR in 19 months with 1 FTE. Fully bootstrapped. Sam's full playbook covers: 👉 How we practise what we preach as a SaaS SEO agency.👉 The channels we leverage to build trust and drive inbounds with ICPs.👉 The 10 b2b marketing strategies used to get here.👉 How to build your content marketing flywheel.👉 How to utilise “owned” and “rented” assets.👉 Plus exactly how we leverage each one. 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this content, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter======================
Transcribe →#459 A $6.3M SaaS SEO Strategy (Steal This)
Oct 600:38:30Tap to summarize📞 Book a call ► In this episode Sam describes how Breaking B2B has helped Adam Robinson and RB2B scale from $6M ARR to $10M ARR with the power of targeted SEO. Listen and find out how to use this exact playbook for your business:👉 Build a game-plan👉 How to find quick wins👉 Why most tech SEO is BS👉 How to craft pipeline driving content👉 Weird strats to drive sign-ups and revenue within 90 days👉 LLM visibility cheat codes 🔗 Find Adam Robinson on LI here: LinkedIn 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this content, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter======================
Transcribe →#458 How SEO Can Add +$100k MRR to Your SaaS
Sep 2900:10:43Tap to summarize📞 Book a call ► In this episode Sam serves up distilled Go-To-Market SEO strategy for adding $100k MRR + to SaaS companies. He touches on: 👉 Achieving sustainable growth in 90 days!👉 The untapped potential of SEO as your 24/7 Sales Rep👉 SEO as a Profitable Growth Channel for B2B & SaaS Companies 📕 Grab the 90 days to revenue guide from our SEO playbook 👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this content, subscribe to the channel!======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting🔗 breakingb2b.com======================✅ *Subscribe to Sam's Youtube Channel*🔗 YouTube💙 *Follow Sam on LinkedIn*🔗 LinkedIn🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*🔗 BreakingB2B Podcast📧 *Try Sam's B2B marketing tips daily newsletter*🔗Breaking B2B Newsletter======================
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