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In this episode of the Built Different podcast, host Stephen Pettigrew dives into the crucial topic of building a business with the intention to sell, even if the majority of business owners never actually sell their business. Pettigrew emphasizes the importance of preparing a business for sale to ensure it does not stagnate or die. He explains why it’s essential to understand the buyer’s perspective, why business brokers often fall short, and how the current market, dominated by retiring baby boomers, makes it a buyer's market. He also touches upon the future of pensions and encourages business owners to maximize their potential returns by selling a well-optimized business.

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00:00 Introduction to Building Your Business to Sell

00:25 The Reality of Selling a Business

01:21 Understanding the Buyer's Market

01:45 Generational Shifts and Business Succession

02:42 The Importance of Optimizing Your Business for Sale

03:28 How to Build Your Business to Sell

03:52 The Pitfalls of Using Business Brokers

05:12 The Benefits of Building to Sell 06:47 Conclusion and Additional Resources

The Strategy Behind Building Your Business to Sell - Built Different Podcast