How do you start an e-commerce business from zero in 2026? For that and more, follow us here and subscribe to our YouTube channel!

In this episode of Built Online, Cody McGuffie breaks down what most people get wrong when they start from scratch, why selling on a marketplace is not the same as owning a real business, and what actually matters first if you want to build something that can grow into a real brand and not just another short-lived side project. If you have been stuck overthinking where to start, this episode will give you a sharper way to think about building with more clarity, better math, and fewer expensive mistakes.

If you are building something online and want tools to help you move faster, we invite you to try EverBee and EverBee Store for product research and launching your own brand, plus the YouTube tool we use, VidIQ.

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RESOURCES:

- EverBee Store: ⁠https://everbee.io/store/⁠

- VidIQ: ⁠https://vidiq.com/builtonline⁠

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