Podcast
Buzzcast
Hosted by Buzzsprout · EN
Buzzcast is a roundtable discussion about podcasting from the people at Buzzsprout. We'll cover current events and news, podcast strategy, tools we are using, and dip into the Customer Support mailbag to test our podcasting knowledge. If you want to stay up-to-date on what's working in podcasting, Buzzcast is the show for you.
67episodes
Episodes
Newest firstAll episodes
Just Because It's Audio Doesn't Make It A Podcast
6d ago00:19:16Summary readySend us Fan MailIn this quickcast, we’re talking about the rise of AI-generated “podcasts” from companies like Amazon and Spotify, and why the word is getting stretched pretty thin.Amazon is turning product reviews into conversational audio. Spotify is experimenting with personalized AI audio experiences. And suddenly, a lot of things that feel more like chatbots, summaries, or audio briefings are being labeled as podcasts.So should podcasters be worried? We don't think so.Links mentioned:Amazon shopping podcastsSpotify Studio's AI Agent Alexa's generated podcastsContact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryHow To Get Booked On Podcasts with Alex Sanfilippo
2w ago01:04:52Summary readySend us Fan MailWe’re joined again by Alex Sanfilippo from PodMatch to talk about one of our favorite podcast growth strategies: getting booked as a guest on other podcasts!We talk about why podcast guesting is valuable beyond promotion, including how it helps you sharpen your message, become a better communicator, and build real relationships with other podcasters. We'll also give tips on how to build a podcast guest profile that actually helps hosts say yes. We talk about why your guest profile should not read like a résumé, what hosts are really looking for, how to suggest episode ideas, what links and assets to include, and how to make your pitch feel authentic.We also answer listener questions about shared episodes across multiple feeds, and whether Apple Podcasts Video is worth trying if you are already making video for YouTube.Links mentioned:PodMatchPodcasting Made SimpleBuzzcast episode: How to Find Great Podcast Guests: Expert Tips from PodMatch's Alex SanfilippoJordan's PodMatch profilePodcasting Made Simple episode with Tom Rossi: Creating a Brand That's DifferentContact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryThe Hidden Value Of A Small Podcast
3w ago00:23:26Summary readySend us Fan MailSmall podcasts are often treated like smaller versions of big podcasts, but a niche audience is not just a tiny audience. It can be a more focused, more trusting, and more valuable audience.Inspired by an article in Podnews, we talk about why download numbers do not tell the full story of a podcast’s value. Contact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryPodcast Repurposing Ideas That Aren’t Blogs Or Social Posts
4w ago01:06:48Summary readySend us Fan MailMost podcast repurposing advice sounds the same: turn your episode into clips, blog posts, newsletters, and social captions.That can be useful, but it is not the only way to get more value from your podcast.In this episode, we look at creative ways podcasters are turning their existing content into something new: conversation cards, games, kid-friendly feeds, real-world meetups, field guides, downloadable resources, and more!We also talk about how to use AI to find themes hiding in your archive, why great repurposing starts with what your audience already loves doing, and how to create something additive instead of just changing the format.Plus, we share early stats from the Buzzsprout video launch!Contact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryPut Your Video Podcast On Apple!
May 100:26:14Summary readySend us Fan MailWe did something new…you can watch this episode as a video on Apple Podcasts! Make sure you're on the latest version (26.4 or higher).But the bigger story is that any independent podcaster can now publish video directly to Apple Podcasts through Buzzsprout!In this episode, we break down why this isn’t just “another place to upload video,” and how it’s fundamentally different from platforms like YouTube. We talk through the opt-in nature of podcasting, why that matters for creators who are tired of chasing algorithms, and where video actually fits into a sustainable podcast workflow.We also walk through how to publish video through Buzzsprout, what happens with your stats, and why this might be one of the easiest windows to get featured on Apple Podcasts.And if you try it, let us know!Contact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryHow To Stand Out In A Crowded Podcast Niche
Apr 2400:54:31Summary readySend us Fan MailWe break down why “crowded” is usually a clarity problem, not a competition problem, then map the difference between a podcast category and a real niche. We also study five popular business story shows to prove how audience, format, tone, and payoff make similar topics feel completely different! Read Jordan's mention in the WSJ: Why People Who Listen To Podcasts Are Suddenly Feeling Left OutTopics discussed:• Defining category versus niche through audience, format, tone, and promise • Using promise and payoff to stop sounding generic • Reframing "oversaturation" as "demand" and "popularity" • What makes shows fade into the background, from unclear positioning to recycled guest circuits • Case study breakdowns of business story podcasts and how each one niches down • Practical steps to write down and refine your niche over timeContact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryPublish Podcast Episodes More Often With Less Stress
Apr 1700:19:21Summary readySend us Fan MailPublishing more often can help your podcast stay top of mind, get more downloads, and keep your audience engaged. But if you increase your cadence the wrong way, it can also make podcasting feel heavier, more rushed, and a lot less fun.In this episode, we answer a listener question from Rich (Two Guys on a Plane) about moving from biweekly to weekly episodes and break down what has actually worked for us. We talk about the benefits of adding shorter episodes, why quick wins can sometimes perform just as well as longer releases, and how publishing more often has helped us stay in practice without doubling the workload.We also get into the real risks of pushing your schedule too hard, including burnout, lower-quality episodes, missed deadlines, and losing the energy that makes a podcast worth doing in the first place.Listen for different ways to make a higher publishing frequency sustainable, including lighter episode formats, Q&A episodes, bonus conversations, two-part episodes, and experimenting without feeling locked into a forever commitment.Contact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryWhere People Find New Podcasts
Apr 1001:04:49Summary readySend us Fan MailWhere do listeners actually find new podcasts? We're breaking down the biggest ways people discover new shows today, from podcast apps and search to word of mouth, social sharing, and AI-driven discovery. We also talk about why being easy to recommend matters more than ever, how podcast titles and transcripts can improve discoverability, and why trying to be everywhere online is usually the fastest path to burnout. In this episode:What Alban learned from editing a full episode himself in CapCutWhy podcast apps are still one of the biggest discovery channelsHow search inside podcast apps helps listeners find specific episodesWhy word of mouth now includes social shares, guesting, and promo swapsWhat makes a podcast easy for listeners to recommendHow transcripts can help with search and AI-powered podcast discoveryWhy social media works better when you focus on one or two platformsListener reactions to new voicemail, Fan Mail, and chapter marker toolsA surprisingly practical answer to “what happens to my podcast when I die?”Contact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryCreative Ways To Use Voicemail In Your Podcast
Apr 300:09:28Summary readySend us Fan MailJordan is out sick, so we talk through Voicemail and why hearing a listener’s voice can change the energy of a show. We share practical ways to collect, edit, and feature voicemails without turning the episode into a messy mailbag. If you'd like your voice featured on the podcast, leave us a voicemail and tell us how you found your latest, most favoritist, podcast episode.Contact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
SummaryGetting More Out Of Podcast Transcripts, Chapters, And Listener Interaction
Mar 2700:47:30Summary readySend us Fan MailWe're digging into improved podcasting tools that can make your show easier to manage, easier to discover, and easier for listeners to engage with. (And the best part is its all built into your Buzzsprout account!)Learn how better transcripts can help surface your episodes in search and AI tools, why chapter markers are getting more and more practical to use, and how listener interaction through Fan Mail is getting a big bump with replies and voicemail! Discussed in this episode:Automatic transcripts for more podcasters: why transcripts matter more than ever for accessibility, productivity, and discoverabilityBack catalog transcript generation: how to add transcripts to older episodes so your full archive becomes more usefulChapter markers inside the transcript editor: an easier way to add and adjust chapters while reviewing your transcriptBulk chapter editing: a faster workflow with the Express Chapter Editor for podcasters who already keep timestamps or chapter notes in their editing toolsFan mail replies: how to respond to listener messages without turning your podcast into another full-time inboxListener voicemail submissions: a simple way for your audience to send voice messages you can feature in your episodesContact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!
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