Podcast
by Fiona Wood
Hosted by Fiona Wood · EN
The byFionaWood podcast dives deep into the finer details of the fashion industry, hearing from designers, brands and businesses about their journey to success. What is luxury in a world where the future of shopping is personal, but digital?
Join our host and founder Fiona Wood in discussions with experts about purchasing mindfully, buying less and creating a carefully selected wardrobe tailored specifically to you. byFionaWood is a personal shopping business that is here to help you find the perfect staples, sourcing highly curated fashion, accessories, jewellery beauty, interior and homeware.
Our weekly podcast explores conversational commerce in a digital world, and aims to connect designers, brands and businesses with the ever growing community at byFionaWood.
Discover more here:
Apple Podcasts: https://podcasts.apple.com/gb/podcast/by-fiona-wood/id1734088838
Spotify: https://open.spotify.com/show/3uXAdi89gBTqALcUKeMwMW?si=e8698fa4e4964099
Website: https://www.byfionawood.com
Instagram: @byfionawood
10episodes
Episodes
Newest firstAll episodes
2.16 Redefining Patient Care At London Medical Concierge with Kirsty Ettrick
Feb 1000:33:18Tap to summarizeIn this episode, Fiona is joined by Kirsty Ettrick, the founder of London Medical Concierge. The London Medical Concierge is changing the definition of patient care for the better through its personalised medical experience. By prioritising client experience, Kirsty has built a team of specialists that make seeking medical treatment a stress-free and attentive process. From a career in luxury customer service to founding the LMC, they discuss Kirsty's personal journey and the luxury healthcare industry as a whole. You can learn more about the brand by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv To see what inspires Kirsty and The London Medical Concierge and learn more about the brand directly, you can visit the instagram account. Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, please rate and review the podcast below.
Transcribe →2.15 Luxury Stationery At Memo Press with Alice Edwards
Jan 1300:23:57Tap to summarizeFiona is joined by Alice Edwards, the founder of Memo Press. Memo Press specialises in luxury stationery that celebrates handmade and bespoke designs across their range of products. From a career in journalism to founding Memo Press, they discuss the success of Alice's founding journey and a shared passion for stationery. You can learn more about the brand by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv To see what inspires Alice and Memo Press and learn more about the brand directly, you can visit the instagram account. Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, please rate and review the podcast below.
Transcribe →2.14 Pregnancy and Wellness At The Tenth - With Hiba Siddiqui
Jan 500:31:08Tap to summarizeFiona is joined by Hiba Siddiqui, the founder of The Tenth. A wellness sanctuary that provides treatments and recovery programmes during and after pregnancy, with all focus on the mother. They discuss motherhood and how their styles have changed since becoming a mother, as well as the full range of treatments available at The Tenth. You can learn more about the brand by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv To see what inspires Hiba and The Tenth and learn more about the brand directly, you can visit the instagram account. Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, please rate and review the podcast below.
Transcribe →2.13. Hand Embroiedered Bed and Table Linen - with Gayle Warwick
Aug 1100:18:15Tap to summarizeFiona is joined by the fabulous Gayle Warwick, founder of the London based hand embroidered bed and table linen brand that is made to last, and made to treasure. Launching her brand from her kitchen table in London in 1998, after falling in love with the craftsmanship of a hand embroidered table cloth, Gayle has since strived to make beautiful linen to last and to adore. Fully customisable, fully personalisable, linen and soft furnishings make a house a home, and Gayle Warwick creates those forever home additions that will stay with a family a lifetime. You can learn more about the brand by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv To see what inspires Gayle, and learn more about the brand directly, you can visit the instagram account. Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, and welcome the dialog. Remeber to rate and follow, and share this podcast with anyone you think may enjoy it- it helps us grow our community, and helps the brands and businesses we speak with build their following too! Looking forward to hearing your thoughts, and hoping you've enjoyed listening xoxo Fiona
Transcribe →2.12. From the Perfect Tuxedo to Every-Day Cool - with RACIL
Aug 400:19:59Tap to summarizeThis week Fiona is joined by London based Lebanese designer Racil Chalhoub, who founded RACIL a decade ago and continues to tell an evolving story ith her womens ready-to-wear. A long standing favourite of our founder, Fiona has been a personal wearer of the RACIL Tuxedo jacket for years, and as a business we have cheered on the sidelines as RACIL has added collaborations, fabulous kaftans that work for anyone and anywhere (not just hot summer nights in the desert), skirts, waistcoats and dresses to her evergrowing, timeless and elegant collection which leaves you feeling empowered, sexy and stylish. You can learn more about the brand by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv Catch up with RACIL day-to-day and dive into her personal style (which we love) on instagram or visit her website Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, and welcome the dialog. Remeber to rate and follow, and share this podcast with anyone you think may enjoy it- it helps us grow our community, and helps the brands and businesses we speak with build their following too! Looking forward to hearing your thoughts, and hoping you've enjoyed listening xoxo Fiona
Transcribe →2.11. Joyful Homeware from Glass to Ceramics - with Petra Palumbo
Jul 2800:15:58Tap to summarizePetra Palumbo joins Fiona on the podcast this week, to discuss her namesake brand, that creates heirloom homeware pieces that spark joy and are made to treasure and last. Founded in 2018, Petra’s eclectic designs weave together influences from her Lebanese ancestry and the rich heritage of Scotland, the place she calls home. You can learn more about the brand by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv You can also shop dive directly into the fabulously vibrant and colourful world of Petra Palumbo by visiting her instagram or her website. Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, and welcome the dialog. Remeber to rate and follow, and share this podcast with anyone you think may enjoy it- it helps us grow our community, and helps the brands and businesses we speak with build their following too! Looking forward to hearing your thoughts, and hoping you've enjoyed listening xoxo Fiona
Transcribe →2.10. Luxury from the Heart of Milan - with Rosamosario's Carlotta Danti
Jul 2200:20:52Tap to summarizeThis week Fiona is joined by Carlotta Danti, the founder and creative director of Rosamosario, a luxury underdress brand that has grown into making the most beautiful ready to wear, couture and made to measure lounge, sleep and day-wear for both men and women. Founded in 2025 in her hometon Riva del Garda, located on the north side of Italy's famous lake, the brand is now Milan based, with a global audience of fabulous clientelle. You can learn more about the brand by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv You can also shop dive directly into the world that is Rosamosario by visiting her instagram or her website. Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, and welcome the dialog. Remeber to rate and follow, and share this podcast with anyone you think may enjoy it- it helps us grow our community, and helps the brands and businesses we speak with build their following too! Looking forward to hearing your thoughts, and hoping you've enjoyed listening xoxo Fiona
Transcribe →2.9. SPIN OFF EPISODE What's New with Fiona
May 12, 202500:21:10Tap to summarizeA brand new spin off show that focuses on what's new, what to do and where to go RIGHT NOW. This is the first episode that is part of this spin off show, and focuses on some pieces that I am shopping and loving at the moment. Any items that sound interesting can be discussed and shopped via your usual chat based media platform, if you're already part of the by Fiona Wood community. You can also check them all out via the links below; Carolina Herrera Belted cotton blend sateen halterneck midi shirt dress, available to buy here in white and here in navy Ralph Lauren Home Beren merino wool and cashmere blnd jaquard blanket here in sand and here in blue Le Kasha Alger cropped organic linen gauze top here and matching bottoms here Emme Parsons leather trimmed woven raffia Mary Jane ballet flats available in black here and in sand right here Away that Day Seychelles Crochet Dress in natural, which is also reversible, and the same brand Abaco Crochet Dress with golden ring in natural. Away that day Santorini Sarong in olive - but honestly all colours and styles are amazing Rabanne Scarf detailed crepe maxi dress is available for pre order now Zimmermann Coco Silk Organza Wide Leg Pants available for pre order here and then the top that goes with it, is available for pre order here Simkhai Izzy dress, for pre-order in yellow get in touch with the team. For a black and white version check this one out here Loving the Johanna Ortiz collection available for pre order, pieces like this leather midi skirt or these cowboy boots are great Rabanne Stripe detailed cotton blend knit top and then the matching skirt both available for pre order here and here Johanna Ortiz Endless Spring striped cotton midi dress which is available for pre order here Rabanne Studded Cutout mesh midi skirt available for pre order here and then the matching Rabanne Wool cashmere cardigan here By Malene Birger Marciella stretch cotton maxi dress is super cool in red here Soho Home Elwood Shelving unit can be ordered here Soho Home Wallace Desk in Mappa Burl can be ordered here Rosanna Lonsdale The Pink Ladies lamp is so amazing and can be ordered here You can learn more about the items I spoke about or generally our community by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, and welcome the dialog. Remeber to rate and follow, and share this podcast with anyone you think may enjoy it- it helps us grow our community, and helps the brands and businesses we speak with build their following too! Looking forward to hearing your thoughts, and hoping you've enjoyed listening xoxo Fiona
Transcribe →2.8. Supplements & Vitamins for Children - with Baba West's Leonora Bamford
Apr 29, 202500:18:45Tap to summarizeAfter a bit of a break, Fiona is back and joined by half of Baba West's Leonora Bamford today, to discuss the vitamin and supplement industry for children. Leonora founded parenting website mybaba.com after the birth of her first child. Now a mother of three and fellow Cotswolds-er, and over ten years on, the parenting and pregnancy blog has become one of the UK's leading destinations for mothers, and Leonora has teamed with the amazing midwife Zita West (if you have not heard of her, do google, she's wonderful) to create natural and effective supplements and probiotics for children and babies; Baba West. I first came across Baba West when my daughter started eating solid foods at around 6 months, and I wanted a healthy and natural addition to her (sometimes not so) varied diet. I have been using the multivitamin and probiotic powder in her milk since, and have been supplementing her vitamin D with drops. I have been so impressed and have felt so safe with the products, I have been recommending them to every mom-friend I know! And so, am excited to be sharing the brand with the by Fiona Wood community too. You can learn more about the products by getting in touch via your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv You can also shop direct on the Baba West website and educate yourself on the products that work best for you, and your family. Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, and welcome the dialog. Remeber to rate and follow, and share this podcast with anyone you think may enjoy it- it helps us grow our community, and helps the brands and businesses we speak with build their following too! Looking forward to hearing your thoughts, and hoping you've enjoyed listening xoxo Fiona
Transcribe →2.7. IV Drips from The Effect Doctors - with Dr. Will
Mar 11, 202500:24:57Tap to summarizeFiona is joined by Dr. Will, one of the co-founders of The Effect Doctors today. Founded in 2017, The Effect Doctors focus on proactive healthcare, which if you live here you will know is incredibly hard to come by in the UK specifically. By understanding individual clients' needs through well-rounded blood tests, the Effect Doctors are able to help clients reach their unique wellness goals, promoting increased healthspan and longevity. The Effect Doctors offer Well Person, Vitamin and Mineral and Elite blood tests as well as various IV Drip infusions (and much more, of course) from their Greek Street Clinic, as well as from the comfort of your home or hotel room in London. You can learn more about the different offerings and IV Drips by visiting TheEffectDoctors.com You can book your appointments either at the clinic or at your home directly with the personal shopping team at by Fiona Wood, through your usual chat based media platform, on email fiona@byfionawood.com, or via DM on instagram. You can also join our WhatsApp community by joining this link: https://chat.whatsapp.com/HxGDRuWZ801IfwqTfPY5jv Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today? You can find us on instagram @byfionawood or on our website at byfionawood.com We'd love to hear your feedback and comments about this episode, and welcome the dialog. Remeber to rate and follow, and share this podcast with anyone you think may enjoy it- it helps us grow our community, and helps the brands and businesses we speak with build their following too! Looking forward to hearing your thoughts, and hoping you've enjoyed listening xoxo Fiona
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